• Title/Summary/Keyword: Mediating effect of trust

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The Study on the Impact of Organizational Characteristics on Job Attitudes of Public Sector : Focusing on the Mediating Effect of Trust (정부 조직특성이 공무원 직무태도에 미치는 영향 : 신뢰의 매개효과를 중심으로)

  • Choe, Yun Jung
    • Journal of Industrial Convergence
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    • v.13 no.2
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    • pp.39-44
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    • 2015
  • According to the result of this study, democracy, efficiency and consistency of governmental organizations gave the positive effect to public trust and private trust directly. But only democracy and efficiency affected to organizational commitment. As the analysis result of mediating effect, democracy and efficiency enhanced the total effect due to the mediating effect of public trust.

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Mediating Effect of Superior Trust on the Relationship between Organizational Justice and Service Quality (조직공정성과 서비스품질의 관계에 있어 상급자 신뢰의 매개효과)

  • An, Gwan-Yeong
    • Proceedings of the Safety Management and Science Conference
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    • 2005.11a
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    • pp.264-275
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    • 2005
  • This paper is to test the mediating effect of superior trust on the relationship between organizational justice and service quality in service food industry. Based on 302 data gathered in western Kangwon area, analysis result showed that procedural, interactional, and distributive justice have affirmative relation with trust, and also trust has close relation with service quality. Therefore, trust appeared to have fully mediating effect on the relationship between organizational justice and service qualify.

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The Mediating Effect of Customer Trust on the Relationship between Nonverbal Communication and Revisit Intention of Beauty Industry Employees (미용산업 종사원의 비언어적 커뮤니케이션과 재방문의도 관계에 대한 고객신뢰의 매개효과)

  • Park, Sun-Ju
    • Journal of the Korea Fashion and Costume Design Association
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    • v.24 no.1
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    • pp.71-82
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    • 2022
  • This study investigated the effect of non-verbal communication of beauty service employees on customer trust and revisit intention, and verified the mediating effect of trust in the relationship between non-verbal communication and revisit intention. The results of this study are as follows: First, the relationship between non-verbal communication and customer trust of beauty service employees found that non-verbal communication had a significant effect on trust. Second, the relationship between the non-verbal communication of beauty service employees and customer revisit intention found that all non-verbal methods of communication, except body language, had a significant effect on revisit intention. Third, it was found that trust had a significant effect on revisit intention. Fourth, as a result of analyzing the mediating effect of customer trust on the relationship between non-verbal communication of beauty service employees and customer's revisit intention, spatial language, and appearance language showed that customer trust had a full mediating effect on the relationship between revisit intention.

Relationships between Superior Trust and Organizational Citizenship Behavior: The Mediating Role of Organizational Trust in Small-Medium Sized Manufacturing Enterprises (중소제조기업근로자의 상사에 대한 신뢰와 조직시민행동관계에서 조직신뢰의 매개적 역할에 관한 연구)

  • Yoon, Doo Yeol;Lee, Sang Hoon;Oh, Ju Yeon
    • Journal of the Korea Safety Management & Science
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    • v.15 no.4
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    • pp.331-344
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    • 2013
  • This research examines the causal relationships between supervisor trust and organizational citizenship behavior(OCB) and the mediating role of organizational trust on OCB. Using the sample of 282 small and medium sized enterprises' employees, this study analyzes three alternative hypotheses centered around supervisor trust, organizational trust, and OCB. The results show that supervisor trust has a strong positive effect on OCB. Second, organizational trust is positively related to OCB. Third, this research proves that partial mediating effects of organizational trust exist between supervisor trust(relational trust) and OCB(civic virtue, sportsmanship). Finally, this research proves that a full mediating effect of organizational trust exists between supervisor trust(calculative trust) and OCB(sportsmanship). This study recommends supervisor trust, organizational trust be valued in order to increase OCB vital for organizational effectiveness or productivity in small-medium sized manufacturing enterprises.

The Influence of Perceived Organizational Justice on Innovation Resistance among Instructors in Sport Centers: The Mediating Effects of Organizational Trust (스포츠센터 지도자들의 조직공정성 인식이 혁신저항에 미치는 영향: 조직신뢰의 매개효과 분석)

  • Seo, Hyo-Min;Son, Ji-Hyo;Chang, Kyung-Ro
    • 한국체육학회지인문사회과학편
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    • v.54 no.2
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    • pp.253-267
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    • 2015
  • This study investigated the effects of perceived organizational justice on innovation resistance among instructors in sport centers and examined the mediating effects of organizational trust on these relationships. Total 274 sport instructors participated in this study. The data were analyzed by structural equation modeling, and the results of this study were as follows: First, distributive justice had a negative effect on psychological resistance, while distributive justice had no significant effect on behavioral resistance. Second, procedural justice had a negative effect on psychological resistance and behavioral resistance. Third, both distributive justice and procedural justice had a positive effect on organizational trust. Fourth, organizational trust had a negative effect on psychological resistance and behavioral resistance. Fifth, organizational trust had a partial mediating effect on the relationship between distributive justice and psychological resistance and a full mediating effect on the relationship between distributive justice and behavioral resistance. Also, organizational trust had a partial mediating effect on the relationship between procedural justice and innovation resistance.

Mediating Effect of Superior Trust on the Relationship between Organizational Justice and Service Quality (조직공정성과 서비스품질의 관계에 있어 상급자 신뢰의 매개효과)

  • Ahn, Kwan-Young;Kim, Gye-Seok
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.29 no.2
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    • pp.67-74
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    • 2006
  • This paper is to test the mediating effect of superior trust on the relationship between organizational justice and service quality in service food industry. Based on 302 data gathered in western Kangwon area, analysis result showed that procedural, interactional, and distributive justice have affirmative relation with trust, and also trust has close relation with service quality. Therefore, trust appeared to have fully mediating effect on the relationship between organizational justice and service quality.

An Empirical Study on the Effects of CSR Activities on Organization Trust and Job Satisfaction in Enterprises (기업의 CSR 활동이 조직신뢰와 직무만족에 미치는 영향에 관한 실증연구)

  • Jung, Doo-Sig;Yang, Hang-Jin
    • Journal of Digital Convergence
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    • v.19 no.10
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    • pp.545-554
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    • 2021
  • The purpose of this study was to empirically examine the effects of CSR activities on a defense manufacturing employees' organizational trust and job satisfaction and the mediating effect of organizational trust. To conduct such examinationusing, 289 valid samples collected from field employees of H-company(defense manufacturer) in Chang Won. The empirical analysis results are summarized as follows. First, corporate CSR activities were found to affect job satisfaction of field employees. Second, corporate CSR activities were analyzed to be a very important motivator for field employees. In other words, it can be interpreted that employees who perceive that their organization is actively fulfilling social responsibilities have a high level of perception of organizational trust. Third, it was found that the higher the organizational trust of the employees, the higher the job satisfaction. Fourth, as a result of verifying whether there is a mediating effect of organizational trust in the relationship between corporate CSR activity and job satisfaction, it was found that the full mediating effect and the partial mediating effect were mixed.

Effect of Live Commerce Characteristics on Purchase Intention : Focusing on the Parallel Multiple Mediating Effect of Trust and Flow (라이브 커머스 특성이 구매 의도에 미치는 영향 : 신뢰와 몰입의 이중매개 효과를 중심으로)

  • Kim, Sung-jong;Chung, Byoung-gyu
    • Journal of Venture Innovation
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    • v.5 no.1
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    • pp.59-73
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    • 2022
  • Untact marketing is being activated due to COVID-19. As a result, live commerce, an untact seller, is also active in the e-commerce market. Therefore, in this study, we tried to find out what factors influence consumers when they purchase through live commerce. In particular, since consumers' trust and flow in live commerce platforms and products is important, their mediating effects were analyzed. The research model was established by deriving common variables among the characteristics of live commerce based on previous studies. An online survey was conducted for empirical analysis. 200 users who made at least one purchase in live commerce were analyzed. The study results are as follows. Among the characteristics of live commerce, entertainment, economics, professionality were found to have a positive (+) effect on purchase intention. On the other hand, ease of use did not significantly affect purchase intention. The influence was shown in the order of entertainment, professionality and economics. The mediating effect of trust was found to play a mediating role in that entertainment, economics, and professionality affect purchase intention. On the other hand, a significant mediating effect was not tested between ease of use and purchase intention. As for the mediating effect of flow, it was found that flow plays a mediating role in that entertainment and economics affect purchase intention. On the other hand, the mediating effect of flow in terms of ease of use and economics affecting purchase intention was not tested. As for the multiple mediating effect of flow and trust, the mediating effect of flow was stronger than the mediating effect of trust when entertainment had an effect on purchase intention. In terms of professionality affecting purchase intention, the mediating effect of flow was also stronger than the mediating effect of trust. On the other hand, it was analyzed that only trust had a mediating effect when economics had an effect on purchase intention. The results of this study empirically tested that entertainment, which is a fun and interesting factor of live commerce content, is the most important factor when consumers use live commerce. In addition, various results were derived, such as cases where trust and flow act as mediators at the same time or not at all. Practical implications can be found in that it provided a clue about what to prioritize in order to reach consumers for live commerce platform.

Influence of Church Conflict on Church Commitment: Mediating Effect of Interpersonal Trust (교회 갈등이 교회 헌신도에 미치는 영향: 대인신뢰의 매개효과)

  • Jeong, Goo-Churl;Lee, Kun-Ho
    • Journal of the Korea Convergence Society
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    • v.11 no.9
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    • pp.305-313
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    • 2020
  • This study aims to examine the mediating effect of interpersonal trust on the effect of church conflict on church commitment. For this purpose, a survey was conducted on 218 christian adults. First, it was revealed that church conflict had a significant negative correlation with interpersonal trust. Second, church conflict had a significant negative correlation with church commitment. Third, the cognitive-based trust of church members showed a significant mediating effect on the effect of christian conflict on church commitment. Fourth, pastor's emotion-based trust had a significant mediating effect on the effect of christian conflict on church commitment. Based on these findings, we discussed the importance of trust based on pastor's sentiment and trust based on the recognition of fellow church members to manage church conflicts.

A Study on Factors Influencing the Intention to Purchase Smart Home Products: Using Technological Trust as a Mediating Variable (스마트홈 제품 구매의도에 영향을 미치는 요인 분석 연구: 기술적 신뢰를 매개변수로)

  • Cho, Namjae;Li, HuiZi;Cheong, Eunjeong;Yu, Giseob
    • Journal of Information Technology Applications and Management
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    • v.28 no.6
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    • pp.23-43
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    • 2021
  • This research is a study on smart homes products, which interest and research are being conducted, because of the recent development of the Internet of Things. Consumer's Purchase intention was set as a dependent variable, and technological trust was used as a mediating variable. We used Technology Acceptance Model as background theory. Perceived ease of use, Perceived usefulness, Security, and Brand were set as independent variables. The results of this study are as follows. First, it was found that perceived ease of use, perceived usefulness, and security significantly affected technological trust that consumers feel. Second, technological trust also had a significant effect on purchase intention, and it was found that perceived ease of use, perceived usefulness, and product security, excluding brands, had an indirect mediating effect on consumers' purchase intention through technological trust. This study is meaningful in that by conducting user-centered research, and results that are partially contrasted with existing studies are derived from increasing the interest of factors we used.