• Asian Journal for Public Opinion Research
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• v.9 no.3
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• pp.293-306
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• 2021

The news and views of Pakistani television channels are extensively shared on digital media for information or analysis where the general public discusses overt and covert agendas by mentioning their factual and presentational style. This study contributes to the contemporary studies of media perception through focus group interviews with 72 randomly selected master's and bachelor's students studying Media and Communication at the School of Media and Communication Studies, University of Management and Technology, Lahore, Pakistan to provide information about the feelings and observations of future journalists and media literates. In summary, the findings of our research exposed the negative perception of Pakistani electronic media among the participants due to what they perceived as biased, inaccurate, and unethical reporting.

• Journal of Korea Entertainment Industry Association
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• v.13 no.8
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• pp.505-514
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• 2019

The purpose of this study is to analyze the difference of the visual perception and attention of the people with intellectual disability from the application of the assessment applying an electronic media and traditional paper material. The study subjects were 12 people with intellectual disability, To assess the visual perception, the motor free visual perception test-3 was used and the trail making test was used to assess the visual attention. After the assessment of the visual perception and attention applying the traditional paper material, the assessment applying the electronic media. The results of the visual perception and attention showed the difference of the visual perception and attention, and the scores of the visual perception and attention applying the assessment of the electronic media showed the more higher than the assessment of the traditional paper material. The electronic media could be worked as a factor to increase the visual perception and attention of the people with intellectual disability. Thus, the difference should be considered to apply the electronic media for them.

• Journal of Digital Convergence
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• v.20 no.5
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• pp.741-749
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• 2022

The purpose of this study is to find out what kind of media perception can be experienced by the audience when artificial intelligence technology meets art, where new technologies are invented one after another. Among the artificial intelligence works, I selected works that stand out in relation to perception and investigated what kind of media perception the audience experiences when artificial intelligence technology meets art. By examining the characteristics of machine hallucinations, uncanny, and artificial empathy with the media perception of artificial intelligence art, these perceptions were ultimately identified as aura perception within family resemblance. In the future, artificial intelligence technology will develop further and artists will not stop experimenting with them. It is expected that the works created by artists will expand the audience's perceptual experience while providing new experiences to the audience.

• Journal of Digital Convergence
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• v.14 no.5
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• pp.67-75
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• 2016

This study focused on university students' risk perception of cybercrime through media exposure. For this purpose, I tried to figure out the results of risk perception on cybercrime with 8 factors. As a result, the lowest type of cybercrime was internet fraud, and it was caused by media type and degree of exposure, where university students get information about cybercrime. There's a difference of students' risk perception by media type, news media was the best. Depending on the media of the environment, even in the area of cyber crime there is a difference of perception of risk for each individual. And it can be confirmed that the risk perception in response to the exposure of the media has changed.

• Culinary science and hospitality research
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• v.23 no.1
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• pp.79-83
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• 2017

This paper attempted to understand the university students' perception on the Korean Wave in Malaysia. Six Malaysian students were involved in this study and three research questions guided the entire study. The first question explored Malaysian university students' perception about the Korean Wave in general; the second involved how the media influences the perception of the Korean Wave; and third question looked into the economic effects that would influence students' perception of the Korean Wave. Among the six students, all of them had positive perception of the Korean Wave and were heavily influenced through the media. Thus, it can be said that it brought positive feedback to the Korean Wave. The awareness of the Korean Wave was found to be increasingly popular due to media development. This study helped understand the Korean Wave from Malaysian students' perception.

• Nuclear Engineering and Technology
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• v.55 no.6
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• pp.2026-2033
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• 2023

Due to Thailand's nuclear energy public acceptance problem, the understanding of nuclear energy public perception was the key factor affecting to re-consideration of the nuclear energy program. Thailand Institute of Nuclear Technology and its alliances together developed the classification model for the nuclear energy public perception from the big data comments on social media using Facebook using deep transfer learning. The objective was to insight into the Thailand nuclear energy public perception on Facebook social media platform using sentiment analysis. The supervised learning was used to generate up-to-date classification model with more than 80% accuracy to classify the public perception on nuclear power plant news on Facebook from 2009 to 2022. The majority of neutral sentiments (80%) represented the opportunity for Thailand to convince people to receive a better nuclear perception. Negative sentiments (14%) showed support for other alternative energies due to nuclear accident concerns while positive sentiments (6%) expressed support for innovative nuclear technologies.

• Korean Journal of Air-Conditioning and Refrigeration Engineering
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• v.24 no.3
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• pp.271-280
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• 2012

This study examines the influence of experiencing interactive media in exhibition halls on the satisfaction and perception for the exhibition space. Field measurements and surveys were performed in two exhibition halls where various interactive media were exhibited. Results imply that experiencing interactive media was important to enhance understanding the information provided by them. In order to improve satisfaction for the exhibition halls, the layout of space need to be organized effectively in a way that visitors easily feel interest in the contents and information exhibited in the space. Also, in order to keep better perception for exhibition space, the information provided in the space should be organized clearly and open to visitors easily. The flow of visitors' traffic in the exhibition space should be perceived easily by the visitors. Multiple linear regression indicated that the space should be organized effectively with good visual composition that surrounds the exhibits in order to improve satisfaction level for the exhibition hall. In addition, various information provided by the media contributed to improve perception for the exhibition hall.

• Korean journal of communication and information
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• v.78
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• pp.7-34
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• 2016

The purpose of this study is to examine the factors that influence the risk perception of reality on social media. Specifically, we analyzed how exposure to risk issues through media and bridging/bonding social capital influence social and personal risk perception. Here, we categorized risk issues into infectious diseases, sex crimes, and radioactive contamination. Findings are as follows. The effect that the type of media and social capital have on risk perception vary depending on the risk issues. Regarding issues of disease and radiation, bridging social capital had a positive effect on social risk perception whereas bonding social capital had a negative effect on personal risk perception. In the case of sex crimes, bonding social capital affected both social and personal risk perception negatively, and an interaction effect between exposures and social capital could be found. The significance of this study is that it considers both media variables from previous studies and social capital variables essential to social media studies and combines the two in order to study the factors that influence risk perception.

• Korean Journal of Childcare and Education
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• v.10 no.6
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• pp.5-23
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• 2014

The purpose of this study was to investigate the teachers' multi-media application ability, their perception on the use of multi-media for story-telling, and actual use in class. The survey, using a questionnaire, was conducted targeting 225 teachers in Seoul, Gyeonggi and Incheon. The results of the study are as follows: Firstly, teachers who were younger, had a higher level of education, were experienced in taking multi-media courses, and took charge of larger classes showed better ability of multi-media application. And teachers who were trained on multi media as well as kindergarten teachers indicated a more positive perception about applying multi-media for story-telling. In addition, teachers who had higher levels of education, were experienced in taking multi-media courses, and teaching larger classes at national/public institutions applied multi-media more frequently. Secondly, the teachers' ability of applying multi-media, their perception on the use of multi-media for story-telling, and their multi-media use in class indicated strong positive correlations. Thirdly, a teacher's perception on the significance of the multi-media application for story-telling, their skills for multi-media use, the size of classes, and the training experiences on multi-media affected their actual application of multi-media for story-telling.

• Journal of Fisheries and Marine Sciences Education
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• v.27 no.5
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• pp.1273-1289
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• 2015

The purpose of this study was to use the parent of the infant status and their media perception (3-7 five years) the infants' media use by examining the situation looking at the parents' use of media that cause impact on infants' media use parents will be validated accordingly to seek the solutions for the media and the involvement of infants perception. U City and 14 practitioners in preschool infants aged 5-7 target parents from 1307 people based in September 2014, a survey was conducted two months until October. This study was a mixed Methods for quantitative analysis of all the results and qualitative analysis of the results. Results for media use quantitative analysis of the results and impact parents have on infants' media use their media usage status of the parents and the media use of infants by their perceived status has been subjected to frequency analysis and hierarchical multiple regression analysis, parents perception results. Analysis of the solution for the immersion of the media and the infants unit of analysis was used for componential analysis. Through this study, parents would like to establish a plan to take advantage of essential educational content in the media and sought ways for the correct use of infants in the media and practice at home.