• Title/Summary/Keyword: Media Factor

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The Effect of Sensation Seeking and Media Engagement on Satisfaction with Personal Media Use (감각추구성향과 미디어 인게이지먼트가 1인 미디어 이용 만족도에 미치는 영향)

  • Beak, Seung-Yong;Yoon, Chil-Sang;Sung, Youl-Hong
    • Journal of the Korea Convergence Society
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    • v.12 no.8
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    • pp.157-169
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    • 2021
  • The purpose of this study was to investigate the satisfaction of personal media use based on individual psychological characteristics, that is, sensory propensity and media engagement effect. The results of verifying the research hypothesis are as follows. First, it was found that the 'Thrill and Adventure Seeking' factor and the 'Experience Seeking' factor had a significant influence on the use satisfaction of personal media with the characteristics of sensory orientation. It was found that the 'Disinhibition' factor had a positive effect on media engagement, and that media engagement had a positively significant effect on the satisfaction of personal media use. Finally, looking at the effect of the characteristics of sensation seeking on the satisfaction of personal media use through media engagement, the 'Thrill and Adventure Seeking' factor, the 'Experience Seeking' factor, and the 'Disinhibition' It was found to have a significant effect. It is expected that this study will be a useful basic material for establishing the direction and marketing strategy for personal media production.

Treatment Characteristics of Biological Aerated Filter Process Using the Upflow and Downflow System (상향류 및 하향류 생물막여과공정의 처리특성에 관한 연구)

  • Lee, Yang-Kyoo;Kim, Gun-Hyub
    • Journal of Korean Society of Water and Wastewater
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    • v.20 no.6
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    • pp.837-848
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    • 2006
  • This paper presents the test results of biological aerated filtration(BAF) process to replace activated sludge process by enhancing treated effluent quality and reducing the costs. In BAF process both BOD and SS compounds in wastewater are degraded and removed by biological reaction and filtration. Upflow BAF with expanded polypropylene media and downflow BAF with ceramic media were used to investigate the effects of hydraulic and organic loads on effluent quality. As a result, in BAF processes which has different media, upflow BAF reactor shows 5% higher efficiency than downflow BAF and this phenomena caused by backwashing methods and operational conditions. The results of influence factors analyzed by Factor Analysis Method in BOD and SS treatment efficiency are the size of media, hight of media bed and type of media. The quantitative effects of media size are 5.73% in TBOD, 5.78% in SBOD and 7.65% in TSS, so we confirmed the main factor is media size.

Aesthetic Characteristics of Graphic Factor in Contemporary Fashion Design Categorized by Media Source -Focusing on Play-Instinct Visual Expression- (현대 패션 디자인의 그래픽 요소에 나타난 매개 소스별 미적 특성 -유희본능적 시각 표현을 중심으로-)

  • JeKal, Mee;Lee, Youn-Hee
    • The Research Journal of the Costume Culture
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    • v.19 no.5
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    • pp.945-956
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    • 2011
  • The purpose for this paper is to categorize and analyze the aesthetic characteristics of graphic factors in contemporary fashion design by media source. Focused on play-instinct visual expression in contemporary fashion design and adopted media source following the way of communication design. A variety of literatures and online sites for graphic factors in contemporary fashion was studied. The standard of media source is classified as graphic media-source: photography media-source, typography media-source, illustration media-source. With this standard, expressed ways are as followings. First, graphic media-source in play-instinct expressional fashion design is mostly borrowing existed character or using designer's brand logo. Second, photography media-source in play-instinct expressional fashion design is placed photograph of social issued people in front of shirt. Third, typography media-source in play-instinct expressional contemporary fashion design is mostly expressed social messages or designer's name in brand. Fourth, illustration media-source is the best way to express play-instinct visual expression. Based on these, aesthetic characteristics of graphic factor in contemporary fashion by media source are classified as three: social words, playfulness and information transference. Frequency ratio using media source per aesthetic characteristics is different and these are able to categorize expression way and image feature. In conclusion, expressional way of graphic factors in contemporary fashion design became diverse as social and cultural changing. Frequency of graphic factor use in contemporary fashion is increased than before. This paper suggested that fashion design is one of the way of communicating with people and should be analyzed graphic factors in contemporary fashion design.

Studies on the Production of Microbial Culture Medium by Using By-Product of Salt-Fermented Kanary (까나리 액젓 부산물의 미생물 배지화를 위한 연구)

  • Won, Hye-Jin;Hahm, Young-Tae;Kim, Hye-Kyung;Kim, Byung-Yong
    • Applied Biological Chemistry
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    • v.43 no.3
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    • pp.202-206
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    • 2000
  • Feasibility of microbial culture media using by-product of salt fermented kanary was investigated. Gram negative strain, Escherichia coli, and Gram positive strain, Bacillus subtilis, and bioluminescent Photobacterium Phosphoreum were incubated with kanary by-Product media (KB media). Compared with LB media, KB media had enough carbon source, but lacked nitrogen source and growth factor. When 0.5% of peptone as a nitrogen source and 0.3% of yeast extract as nitrogen and growth factor source were fortified in KB media, the cell population rate was similar to LB media. Also, when 0.5% of yeast extract was fortified to KB media, it showed the same result as in LB media. The price of KB media with fortification of 0.5% peptone and 0.3% yeast extract, and 0.5% of yeast extract is only 46 and 19% of that of LB media, respectively. These results showed that kanary by-Product could be a good and cheaper bacterial culture media if small amount of nitrogen source and growth factor were added.

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Nexus Between Social Media and Brand Preference of Smart Mobile Phones: An Empirical Study in Sri Lanka

  • KUMARADEEPAN, Vasanthakumar
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.8
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    • pp.241-249
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    • 2021
  • The aim of the research is to evaluate the impact of social media marketing (with special reference to Facebook) on the brand preference of customers with regard to smart mobile phones. Since Facebook has become very popular today and a trend has arisen to use social media as a marketing tool, the researcher intended to evaluate the impact of social media marketing on brand preference, as the findings would provide valuable insight for future businesses. Social media as measured social media visibility, social media engagement, and social media influencewas the independent variableand brand preference was the dependent variable. The convenience sampling method was used where the sample was taken from a group of people easy to contact or to reach. A sample of 186 young males and females was selected. Factor loading and factor analysis were used to analyze the data and find the most influencing factors on brand preference. Reliability analysis, validity analysis, and regression analysiswere performed to analyze the data. The R2 value is 0.320 implying that 32.00% of the variance in brand preference is explained by social media influence, social media engagement, and social media visibility. The findings show thatsocial media visibility, social media engagement, and social media influencehave a positive impact on brand preference.

New Weighting Factor of 2D Isotropic-Dispersion Finite Difference Time Domain(ID-FDTD) Algorithm

  • Zhao, Meng;Koh, Il-Suek
    • Journal of electromagnetic engineering and science
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    • v.8 no.4
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    • pp.139-143
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    • 2008
  • In this paper, a new scheme to calculate the weighting factor of the 2-D isotropic-dispersion finite difference time domain(ID-FDTD) is proposed. The weighting factor in [1] was formulated in free space, so that it may not be optimal in dielectric media. Therefore, the weighting factor was reformulated by considering the material properties and using the least mean square method. As a result, a minimum numerical dispersion error for any dielectric media is guaranteed.

The Relation of Youth-pursuing, Media Appearance Information Interest, and Media Contact Response of Middle-aged Women -Influence of Chronological Age and Cognitive Age- (중년 여성의 젊음추구와 미디어 외모정보관심, 미디어 접촉반응의 관계 -실제연령과 인지연령의 영향력 분석-)

  • Jun, Ji Hyun;Rhee, Young Sun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.4
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    • pp.631-640
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    • 2016
  • The youth-pursing syndrome is especially amplified through a variety of media due to medical technology development, increases in social activities, and influence. This study discusses the relationship of youth-pursuing, media appearance information interest, and media contact responses focused middle-aged women. Data were collected from 245 females aged 40-65 in Seoul, Daejeon and Chungbuk area residents. The SPSS WIN 21.0 program analyzed the data by descriptive statistics, factor analysis, and regression analysis. Youth-pursuing derived social, psychological, and outward factors. Only an outward factor of these three dimensions influenced a significant media appearance information interest, and media contact response. The regression analysis results for chronological age and cognitive age, cognitive age influenced all variables significantly (three factors of youth-pursuing, media appearance information interest, and media contact response). But chronological age influenced significantly only the media appearance information interest. This study verified the relationship of youth-pursuing and media variables (media appearance information interest and media contact response).

An Analysis on the Development Factor of Internet Media Industry (인터넷미디어산업의 발전요인 분석)

  • Kim, Yong-Man;Seol, Sung-Soo
    • Journal of Korea Technology Innovation Society
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    • v.9 no.4
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    • pp.865-883
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    • 2006
  • This paper explored the development factors influencing the high growth of internet media industry recently in Korea. Both theoretical model and analytic model were formulated and tested by the results of questionnaire analysis. The factors extracted from five fields were as followings: policy, technology, market, firm, and profitability. Factor analysis was used to test the fitness of the given model, and the hypothesized model was found to be useful to explain the development factors of the internet media industry. The results showed that industry's development was explained by 41.3% for firm level, 37.6% for IT technology and policy, and 21.00/0 for market condition and competition.

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A Study on Preference according to Affordance Design Elements in Digital Media Exhibition Environment (디지털미디어 전시환경에서의 어포던스디자인 요소별 선호에 관한 연구)

  • Noh, Yi-Kyung;Nam, Kyung-Sook
    • Korean Institute of Interior Design Journal
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    • v.26 no.5
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    • pp.135-142
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    • 2017
  • Recently, as human-centered design and humanization of space accelerates, the concept of physical space is changing to user-centered space. In particular, in the case of exhibition space to utilize digital media, visitors' actively experiencing exhibits and participating exhibition are regarded as an important factor, thus affordance design serves as a crucial factor to afford satisfaction with exhibition space to the visitors. Accordingly, the study is to understand the concept of the affordance and the digital media exhibition environment and to analyze the preference for each affordance design factor in the digital exhibition environment. The survey is conducted to people in the twenties who inhabit Seoul and the metropolitan area, familiar with the digital media. The results of the survey show that the most important role of the digital media in the exhibition environment is to create the atmosphere for concentration and complexity is the most preferable among interactivity, network ability and complexity, the feature of the digital media. Additionally, the results reveal that cognitive affordance presenting the feature of design to help the user when he/she want to know something is the most preferable among sensory affordance, physical affordance, cognitive affordance and functional affordance and as the time exposed to the digital media increases the importance of the affordance design is high. As the digital environment is common now in many fields, it will be regarded as a crucial factor to the visitors of an exhibit hall from now on whether affordance design is used.

The Comparison of Commercial Serum-Free Media for Hanwoo Satellite Cell Proliferation and the Role of Fibroblast Growth Factor 2

  • In-sun Yu;Jungseok Choi;Mina K. Kim;Min Jung Kim
    • Food Science of Animal Resources
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    • v.43 no.6
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    • pp.1017-1030
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    • 2023
  • Fetal bovine serum (FBS), which contains various nutrients, comprises 20% of the growth medium for cell-cultivated meat. However, ethical, cost, and scientific issues, necesitates identification of alternatives. In this study, we investigated commercially manufactured serum-free media capable of culturing Hanwoo satellite cells (HWSCs) to identify constituent proliferation enhancing factors. Six different serum-free media were selected, and the HWSC proliferation rates in these serum-free media were compared with that of control medium supplemented with 20% FBS. Among the six media, cell proliferation rates were higher only in StemFlexTM Medium (SF) and Mesenchymal Stem Cell Growth Medium DXF (MS) than in the control medium. SF and MS contain high fibroblast growth factor 2 (FGF2) concentrations, and we found upregulated FGF2 protein expression in cells cultured in SF or MS. Activation of the fibroblast growth factor receptor 1 (FGFR1)-mediated signaling pathway and stimulation of muscle satellite cell proliferation-related factors were confirmed by the presence of related biomarkers (FGFR1, FRS2, Raf1, ERK, p38, Pax7, and MyoD) as indicated by quantitative polymerase chain reaction, western blotting, and immunocytochemistry. Moreover, PD173074, an FGFR1 inhibitor suppressed cell proliferation in SF and MS and downregulated related biomarkers (FGFR1, FRS2, Raf1, and ERK). The promotion of cell proliferation in SF and MS was therefore attributed to FGF2, which indicates that FGFR1 activation in muscle satellite cells may be a target for improving the efficiency of cell-cultivated meat production.