• Title/Summary/Keyword: Management Commitment

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Effects of Fashion Goods Promotion Strategy to CRM (Customer Relationship Management)

  • Lee, Byoung-Hwa;Shim, Hwa-Jin
    • Journal of Fashion Business
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    • v.8 no.3
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    • pp.34-48
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    • 2004
  • This study aims to determine any possible causation between identifying which major factors affect CRM(Customer Relationship Management) in terms of promotion strategies for fashion goods and classifying customers into several categories, so that it can seek reasonable strategic measures based on CRM. This study suggested a model by selecting several variables meeting its goals, and used total 672 sheets of questionnaire for final analysis. In addition, a structural equation model was analyzed As a result, it was found that pricing flexibility had more or less influential relationships with trust, satisfaction and commitment in CRM, although having a negative relationship with commitment. Salesperson's role was also significantly correlated with trust, satisfaction and commitment in CRM, and especially, there were more influential relationships with satisfaction than any other factor. Service quality had relatively high influential relationships with trust, satisfaction and commitment in CRM. Retained customers showed more or less influential relationships with trust, satisfaction and commitment, while loyal customers did so with satisfaction and commitment, except for trust.

Organizational and Occupational Commitment Among Physicians Working in University Hospitals (일부 대학병원 의사의 조직애착과 직업애착에 관한 연구)

  • 고종욱;서영준
    • Health Policy and Management
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    • v.9 no.1
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    • pp.178-200
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    • 1999
  • The present study purports to examine the relationship between organizational and occupational commitment and to find the determinats of occupational commitment for salaried physicians working in hospitals. For the purpose of comparison, those of hospital administrative and clerical employees were also investigated for the purpose of comparison. The sample for jthis study consists of 77 salaried physicicas and 185 administrative and clerical employees (comparison group) from two university hospitals in Seoul and its surburbs. Data were collected by questionnaires and analyzed using ANOVA, ANCOVA, and multiple regression. The main findings of the study are as follows : 1) organizational and occupational commitment were positively correlated for both salaried physicans and clerical employees; 2) the variable of job variety had a positive impact on occupational commitment for salaried physicians; and 3) three variables of fairness of rewards, autonomy, and job variety had positive impacts for clerical employees. These findings were discussed and implications for organizational analysts and hospital administrators were suggested.

The Relationship between Control Mechanism and Commitment in Information Systems Outsourcing : The Mediating effects of Trust (아웃소싱 기업간 통제와 관계 몰입에 있어서 신뢰 매개 역할에 관한 연구)

  • Choi, Jae Woong;Han, Man Yong;Jung, Byoung Ho
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.6 no.4
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    • pp.251-265
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    • 2010
  • Recently, with increasing interest in the subject of interfirm relationship mechanism, some information systems researchers point out that existing outsourcing theories are limited in explaining the choice of governance mechanisms in interfirm relational exchanges. Recognizing the importance of trust-commitment, this study focuses on the relationship of between control mechanism and commitment. Especially the role of trust as mediator is mainly researched. A mediation model was suggested on the basis of theoretical linkages from prior relevant studies. The research model was empirically tested with 73 IS outsourcing projects. The findings have significant impactions for further research and practice. Findings are as follows: First, outcome control, process control, social control had positive effects on trust and commitment. Second, inter-organizational trust played as a partial mediator on the relationship between control mechanisms and commitment. Based on these findings, the implication and the limitation of the study were presented including some directions for future studies.

The Effects of Ethical Leadership on Organizational Identification and Organizational Commitment (윤리적 리더십이 조직동일시와 조직몰입에 미치는 영향)

  • Hwang, Sang-Kyu
    • Journal of the Korea Safety Management & Science
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    • v.16 no.4
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    • pp.285-294
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    • 2014
  • The paper examines how ethical leadership and organizational identification contributed to explaining organizational commitment. In order to verify the relationships and mediating effect, data were collected from 256 individuals in employees working in small and medium-sized firms at Jinju, Changwon, Gimhae City to test theoretical model and its hypotheses. All data collected from the survey were analyzed using with SPSS 18.0. This study reports findings as follows: first, the relationship between the ethical leadership and the organizational identification is positively related. Second, there was also a positive correlation between the organizational identification and the organizational commitment. Third, the relationship between the ethical leadership and the organizational commitment is positively related. Finally, the organizational identification played as a partial mediator on the relationship between ethical leadership and organizational commitment. Based on these findings, the implications and the limitations of the study were presented including some directions for future studies.

Investigation of Job satisfaction, Organizational commitment and Factors of continuing work life for Nano-convergence employees

  • Lee, Hongki;Myoung, Sungmin
    • Journal of the Korea Society of Computer and Information
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    • v.24 no.6
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    • pp.151-158
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    • 2019
  • In this paper, we analyzed the relationship between employment stability, wage level, welfare system, working condition, job satisfaction and organizational commitment in order to find out ways to develop and competitiveness of the nano-convergence industries. Through this study, we conducted the possibility of deriving organizational commitment by job satisfaction which is given through employment stability, wage level, welfare system, and working condition for continuing their work life. In order to find relationships between each concepts, we used a multiple regression analysis with job satisfaction and commitment as dependent variable and employment stability, wage level, welfare system, and working condition as independent variables. Through this study, it was expected to increase the organizational commitment through the job satisfaction of the employees if a changing method of employees management is centered on some tasks suggested for the sound working condition and efficient utilization policies.

Customer Retention Model in the Medical Service Organization: Focusing on Specialized Hospital Services

  • OH, Sang Hyun
    • The Journal of Economics, Marketing and Management
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    • v.9 no.2
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    • pp.45-55
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    • 2021
  • Purpose: The purpose of this study is to investigate the theoretical basis for assessing the strategic increase in customer perception of service quality, justice, and relationship benefits. Especially in terms of increasing relationship commitment and customer loyalty in the medical service sector. Research design: Data were collected by questionnaires through specialized hospital services. Survey was conducted on patients who have been treated at a spine specialized hospital. Results: Research shows that service quality, justice, and relationship benefits have the greatest direct impact on relationship commitment, and relationship commitment has a strong direct impact on customer loyalty in the medical service organization. Conclusions: The effect of combination of core and voluntary service behavioral attributes such as service quality, justice and relationship benefits have the most positve impact on relationship commitment and customer loyalty. Administratively, this study contributes to understanding the role of service quality, justice, and relationship benefits in the medical service sector. The results showed that in order to induce service quality, justice and relationship benefits should be facilitated relationship commitment and customer loyalty enlarged.

Occupational Safety & Health Management and Corporate Sustainability: The Mediating Role of Affective Commitment

  • Zhen Chao Tan;Chun Eng Tan;Yuen Onn Choong
    • Safety and Health at Work
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    • v.14 no.4
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    • pp.415-424
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    • 2023
  • Background: Occupational safety & health management (OSH) has garnered greater attention for its significance in promoting corporate sustainability for organizations in recent decades. The construction industry, in particular, is a major contributor to Malaysia's thirst for corporate sustainability in order to provide long-term support for the country. Thus, the main tenet of this study is to examine the mediating effect of employee affective commitment on the relationship between OSH and corporate sustainability. Methods: A questionnaire was administered to 273 full-time employees of listed construction companies in Malaysia. Smart PLS software version 3 was used to test the proposed model and hypotheses. Both the measurement model and the structural model were evaluated. Results: According to the findings, OSH and its dimensions are positively related to employee affective commitment. Employee affective commitment, on the other hand, has been found to be significantly related to corporate sustainability and its dimensions: economic, social, and environmental sustainability. Apart from this, the prominent results reveal that employee affective commitment partially mediates the relationship between OSH and corporate sustainability and its dimensions: economic, social, and environmental sustainability. Conclusion: This empirical finding adds to the existing literature in explaining how OSH and affective commitment led to corporate sustainability. Several implications are offered to various stakeholders, such as construction companies, policymakers, and relevant regulators.

The Effects of Patient Safety Culture Perception and Organizational Commitment on Patient Safety Management Activities in General Hospital Nurses (종합병원 간호사의 환자안전문화인식과 조직몰입이 환자안전관리활동에 미치는 영향)

  • Im, Sun-Ae;Park, Min-Jeong
    • Journal of Digital Convergence
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    • v.16 no.6
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    • pp.259-270
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    • 2018
  • This study aimed to identify the effect of patient safety culture perception, organizational commitment on patient safety management activities in general hospital nurses. The data were collected from 191 subjects from August 2 to August 16, 2017 using a structured self-report questionnaires and analyzed using SPSS WIN Version 22.0. The results showed that patient safety management activities had significant correlations with patient safety culture perception and organizational commitment. Also, the influencing factors on patient safety management activities were patient safety culture perception, organizational commitment, and patient safety education experience. These factors explained 33.3% of variance. Therefore, in order to improve the patient safety management activities among general hospital nurses, it is necessary to develop and apply an nursing intervention programs considering patient safety culture perception, organizational commitment, and patient safety education experience.

A Study on the Education Training Satisfaction of Employees in General Hospitals (종합병원 직원의 교육훈련 만족에 관한 연구)

  • Ahn, Sang-Yoon
    • Korea Journal of Hospital Management
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    • v.17 no.2
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    • pp.34-51
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    • 2012
  • This study is an empirical research to identify difference of education training satisfaction by demographic variables, and to investigate the influence of education training satisfaction on the member's organizational commitment in general hospitals. As a result of ANOVA, t-test based on the data of 325 employees in 7 general hospitals in Korea, education training satisfaction has a significant difference by a construct and demographic variables. Education training satisfaction has a significant difference by a construct such as education training system, education training administration and education training practice. Education training satisfaction has a significant difference by occupation, career, scholarship. Education training satisfaction has a partly significant difference by status, age. But it has not a significant difference by sex distinction. Satisfaction of education training system and education training practice has a significantly positive relationship with organizational commitment. But Satisfaction of education training administration has a partly positive relationship with organizational commitment. By these results, the advanced education training structure needs to equipped in order to elevate management performance in general hospitals.

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The effects of Patient Trust on Relationship Commitment in Healthcare Settings (의료서비스에 대한 환자신뢰가 관계몰입에 미치는 영향)

  • Ghoi, Jin-Hee;Lim, Jung-Do
    • The Korean Journal of Health Service Management
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    • v.4 no.1
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    • pp.1-10
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    • 2010
  • The purpose of this study is to investigate the effects of provider and consumer characteristics, and patient trust on relational commitment among healthcare customers of an university hospital, and to suggest some implications for improving customer relation management of hospitals. Data were collected from 250 patients of an university hospital located in Ulsan using structured self-administered questionnaire. Major result of the analysis is as follows: First, study variables are significantly varied by age and income among socio-economic factors. Second, assurance, and empathy among provider characteristics and customer satisfaction and reputation among consumer characteristics are found to be significant affecting factors on patient trust. Third, trust affects significantly both on re-visit and recommendation among relationship commitment, while reputation affects on re-visit and customer satisfaction and reputation affect on recommendation. Above results imply that relationship management strategy for enhancing patient trust is crucial to improve competitiveness of hospitals in turbulent competition environment.