• Asia Marketing Journal
• /
• 제4권2호
• /
• pp.1-25
• /
• 2002

This study tested major determinants of customer satisfaction and loyalty by varying degrees of customers' knowledge level. Also, authors investigated the degrees of those impacts by classifying industries into two groups(service/manufacturing). Based on 4,000 completed surveys from five major cities, authors found the relationship among perceived quality, perceived value, and corporate image with customer satisfaction and customer loyalty. As a result, corporate image(extrinsic cue) was a major determinant to customers who are low knowledgeable and impacts of corporate image on customer satisfaction was stronger in service industry than manufacturing industry.

• 한국산학기술학회논문지
• /
• 제18권7호
• /
• pp.459-465
• /
• 2017

한국에서 유학 생활을 하고 있는 유학생들의 수는 증가됨에 따라 한국어 전공이 활성화되고 있는 추세이다. 이러한 점을 고려할 때 외국인 유학생들의 전공 선택을 하는 동기와 그에 따른 전공만족도를 파악하는 것은 의의가 크다. 본 연구는 서울지역에 거주하고 있는 외국 유학생 173명을 대상으로 설문조사를 실시하였다. 자료분석은 SPSS 21.0과 AMOS 23.0을 사용하여 전공선택 동기와 전공만족도 간의 구조적 관계를 입증하였다. 분석결과, 외국인 유학생의 한국어 전공 선택동기는 내적동기, 외적동기로 구분되었고, 전공만족도는 인식만족, 관계만족, 교과만족, 일반만족으로 구분되었다. 한국어 전공 선택동기 중, 외적동기 수준이 매우 높게 나타났고, 전공만족도 중, 일반만족 수준이 가장 높은 것으로 나타났다. 또한 전공 선택동기 중, 외적동기와 내적동기는 모두 전공만족도인 인식만족, 관계만족, 교과만족, 일반만족에 모두 유의한 정(+)의 영향을 미치는 것으로 나타났다. 본 연구는 한국어 전공 유학생들의 전공만족도를 향상시키기 위하여 전공을 활용한 직장에 대한 정보 및 기회 제공, 양질의 교육과정을 제공해야한다는 효과적인 방법을 제언하였다.

• 대한치과의료관리학회지
• /
• 제11권1호
• /
• pp.28-37
• /
• 2023

In this study, in order to analyze the effects of dental technology students' degree of satisfaction with their major and sense of self-esteem on college life stress, we conducted a self-administered questionnaire for 270 dental technology students. conducted a frequency analysis, t-test, one-way ANOVA, correlation analysis, and multiple regression analysis, and the results are as follows. As a result of analyzing the degree of major satisfaction, there was a significant difference in the department satisfaction (p<.05). The average score in major satisfaction was relatively high at 3.68. As a result of analyzing the level of self-esteem, there was a significant difference in grade and department satisfaction (p<.05). The average score in self-esteem question was relatively high at 3.75. As a result of analyzing the level of college life stress, there was a significant difference in the department satisfaction (p<.05). The average score for each college life stress area was relatively low at 1.97. As a result of analyzing the correlation between college life stress, major satisfaction, and self-esteem, college life stress was found to have a significant negative (-) correlation with major satisfaction and self-esteem. As a result of a regression analysis conducted on the effect of self-esteem and major satisfaction on college life stress, the variable that most influenced college life stress was found to be the self-esteem factor.

• 문화기술의 융합
• /
• 제7권3호
• /
• pp.203-213
• /
• 2021

이 연구의 목적은 간호대학생의 전공 만족도, 전공선택 동기, 전공몰입을 파악하고, 전공몰입의 영향요인 그리고 전공선택 동기의 매개역할을 파악하기 위한 서술적 조사 연구이다. 자료 수집은 대구·경북지역에 소재한 간호대학에 재학 중인 228명이었으며, 자료 수집은 2020년 11월 7일부터 11월 16일까지였다. 수집된 자료는 SPSS/WIN 22.0 프로그램으로 분석하였다. 분석결과, 전공 만족도, 전공선택 동기, 전공몰입은 높은 것으로 나타났다. 전공몰입 영향요인으로는 전공만족도와 전공선택 동기가 예측되었다. 전공 만족도와 전공몰입의 간에 전공선택 동기는 부분매개역할을 하였고, 구체적인 분석에서는 개인적 동기가 부분매개역할을 하였다. 이러한 결과는 간호대학생의 전공몰입도를 향상시키는 기초정보를 제공하게 되며, 간호학 선택과정의 중요성을 시사하였다.

• 한국치위생학회지
• /
• 제9권1호
• /
• pp.73-84
• /
• 2009

The purpose of this study was to examine the professional self-concept of dental hygiene students, their satisfaction level with clinical practice and the correlation of the two factors. The subjects in this study were 129 dental hygiene seniors at a college located in the city of J. The selected students had been engaged in a 16-week clinical practice. The findings of the study were as follows: 1. The dental hygiene students investigated got a mean of 3.34 out of possible five points on professional self-concept. As for the subfactors of professional self-concept, they got 3.75, 3.38 and 2.87 respectively on communication, professional work handling and satisfaction level. 2. They got a mean of 3.29 out of possible five points on satisfaction level with clinical practice. As to the subfactors of the satisfaction level, they gave 3.60, 3.50, 3.46, 3.04 and 2.83 to environments for practice, the content of practice, supervision, the length of practice and evaluation respectively. 3. In regard to the relationship of general characteristics to professional self-concept, satisfaction level with the major and social perception of dental hygienist made significant differences to professional self-concept. 4. As for connections between the general characteristics and satisfaction level with clinical practice, satisfaction with clinical practice was significantly different according to satisfaction with the major, satisfaction with the amount of practice and satisfaction with social perception of dental hygienist. 5. There was a significantly positive correlation between professional self-concept and satisfaction level with clinical practice(r=.383, p=.001). In conclusion, how much dental hygienists who are trained to be a dental hygienist are gratified with clinical practice is one of integral factors to affect their development of professional self-concept. Therefore prolonged research efforts should be directed into determining in which way clinical practice should be implemented to develop the professional self-concept of would-be dental hygienists and how to raise their satisfaction with clinical practice.

• 대한치과기공학회지
• /
• 제30권1호
• /
• pp.121-130
• /
• 2008

The purpose of this research project is to assess students' stress during clinical rotations and to suggest strategies for enhancing professional skills as well as the quality of clinical rotations among the students of dental technology. The participants included 200 sophomores and juniors from dental laboratory college located in Daegu and Jeju. Data was collected December 7, 2007, and March 7, 2008, by survey samplings. A total of 185 completed surveys were obtained and analyzed for this study. Findings from the study are summarized below. When age and stress were compared, it was found that younger students had higher levels of stress related to their environment, role, and activities. Regarding grade level and stress, students in lower levels were slightly (p<.01) more likely to have stress (Sophomore =2.91, junior =2.49). When the stress level was compared with students' satisfaction with their major, the less students were satisfied, the higher their level of stress was. The study found a slight (p<.05) difference between groups [satisfaction group (M=2.44), group in between satisfaction and dissatisfaction (M=2.58), and dissatisfaction (M=2.82)) in the relationship between satisfaction with the major and overall stress. Again, it appears that stress levels increase as satisfaction with the chosen major decreases. Third, the intensity of stress was affected by the environment in which students practiced, classmate relationships, roles, goals and values, and activities, and areas of performance. It showed that the groups unsatisfied and in-between with the quality of practice have more intensified stress than the group with satisfaction. The study showed a slight (p<.01) difference amongst groups [(satisfaction group (M=2.17), group in between satisfaction and dissatisfaction (M=2.68), and dissatisfaction (M=2.96)) in the relationship between satisfaction with the quality of the clinical rotation and overall stress. It appeared that higher levels of stress were seen with lower satisfaction with the major. Overall, students' level of stress was correlated with age and grade level, level of satisfaction in the major and the quality of the clinical rotation. Furthermore, schools need to focus on improving the environment where students practice, classmate relationships, roles, goals and values, and activities, and areas of performance. Dental laboratory colleges should concentrate on the basic case with the quality of clinical rotation and the chosen major. More skillful teaching and properly assigned clinical rotations and classes, along with a strong practical knowledge base applicable to clinical rotations will be needed in order to address these sources of dissatisfaction.

• 한국조리학회지
• /
• 제16권1호
• /
• pp.50-60
• /
• 2010

본 연구에서는 조리 관련 전문계 고등학교에서의 한식조리전공에 대한 만족도를 통하여 전공에 대한 진로 결정을 하는데 있어서 어떠한 영향을 미치는지를 보고 학생들 개인별 직업 세계에 대한 정확하고 올바른 가치관을 인식시켜 학생들에게 한국음식의 우수성과 경쟁 전략 및 한국음식의 무한 가능성을 제시하고자 한다. 본 연구는 문헌연구와 실증연구를 병행하였는데, 실증연구에서는 전문계 고등학생을 대상으로 현재 전공에 대한 만족도가 한식조리사의 진로 결정에 유의적인 영향을 미치는지에 대해 조사하기로 하였다. 이러한 연구를 위해 3개의 가설을 설정하였다. 연구가설 1은 조리전공 고등학생의 교과과정의 만족도(전공의 만족도, 전공의 전망성)는 진로 결정의 불안감에 유의적인 영향을 미칠 것이다. 연구가설2는 조리전공 고등학생의 교과과정의 만족도(전공의 만족도, 전공의 전망성)는 진로 결정의 갈등에 유의적인 영향을 미칠 것이다. 연구가설 3은 조리전공 고등학생의 교과과정의 만족도(전공의 만족도, 전공의 전망성)는 진로 결정의 안정감에 유의적인 영향을 미칠 것이다. 그 결과, 고등학생의 대부분이 전공과정에 대해서 비교적 만족도가 높은 것으로 나타났다. 또한 불안감을 크게 겪고 있지는 않지만 아직까지 진로 결정에 대한 갈등을 겪고 있는 것으로 나타났다. 이에 대해 교육과정을 통해 학생들에게 한식조리사에 대한 명확한 비전을 제시하고, 취업에 대한 길을 제시하여 주는 것이 교육과정에 중요한 과제라고 보여 진다.

• 한국치위생학회지
• /
• 제12권6호
• /
• pp.1241-1249
• /
• 2012

Objectives : The purpose of this study was to examine the satisfaction level of dental hygiene students with their major and clinical practice in an effort to have a good understanding of dental hygiene students. The subjects in this study were 226 juniors who were selected from among dental hygiene students at four different colleges located in Busan and South Gyeongnam Province. Methods : The collected data were analyzed by the SPSS WIN 15.0. Statistical data on frequency and percentage were obtained to figure out the general characteristics of the students. To grasp their satisfaction level with clinical practice and major, another statistical data on mean and standard deviation were obtained, and t-test and one-way ANOVA were carried out and correlation analysis and multiple regression analysis. Results : As for the relationship between general characteristics and satisfaction with clinical practice, their collective average was 3.29. The dental hygiene students who were more satisfied with their major expressed higher satisfaction with the practicums, the content of practice and clinical practice. In relation to the impact of the satisfaction of the dental hygiene students with major on their satisfaction with clinical practice, the students who were more satisfied with social awareness and with the courses expressed better satisfaction with clinical practice. Conclusions : Given the findings of the study, the departments of dental hygiene that nurture professionals should carefully consider how to raise the satisfaction of students with the courses that affect the improvement of satisfaction with major and clinical practice.

• 동서간호학연구지
• /
• 제13권2호
• /
• pp.92-106
• /
• 2007

Purpose: The purpose of this study was to examine nursing students' satisfaction level with PBL-based clinical practice, their autonomy, achievement motivation and what affected them in those regards in an attempt to lay the groundwork for providing more systematic and efficient clinical practice, Method: The subjects III this study were 138 nursing sophomores at J college who participated in PBL-based clinical practice, Results: They got a mean of 3.34, 3.83 and 3.83 in satisfaction level with the clinical practice, autonomy and achievement motivation respectively. In regard to the relationship of the satisfaction level to general characteristics including motivation of choosing the major and time for undergoing the clinical practice, the students who decided to major in nursing at their own option(3.61) were most contented with practice teaching(F=6.356, p<.01), and those who underwent the clinical practice after taking lessons(3.82) were most pleased with the content of the clinical practice (t=2.129, p<.05). Concerning connections between autonomy and general characteristics involving age, satisfaction with the major and time for the clinical practice, the students who were at the age of 22(3.92) valued themselves the most(F=3.003, P<.05). And those who found their major satisfactory (4.28) and undergo the clinical practice after taking lessons(4.37) respected others the most(F=3.133, p<.01). As to relations between achievement motivation and general characteristics, the students who were contented with their major(4.00) excelled the others who weren't in that aspect(F=6.038, p<.01). The satisfaction level with the clinical practice was positively correlated to autonomy (r=.328, p<.01) and achievement motivation(r=.476, p<.01). Conclusions: The findings illustrated that the nursing students expressed the satisfaction with the PBL-based clinical practice education. The older students who were 22 years old were more autonomous, and those who took part in the clinical practice after receiving theoretical instruction were more autonomous and more pleased with the practice. The students who found their major more satisfactory surpassed the others in autonomy and achievement motivation. There was positive correlation among the clinical-practice satisfaction level, autonomy and achievement motivation. There are some suggestions: Intensive research efforts should be directed into getting a profound grasp of PBL-based clinical practice education geared toward nursing students. The development of modules for PBL-based nursing clinical practice education was required. How to provide PBL-based theoretical education to nursing students should be studied.

• 한국융합학회논문지
• /
• 제10권12호
• /
• pp.151-158
• /
• 2019

본 연구는 치위생을 전공하는 학생들의 문제해결능력과 비판적사고 및 전공만족도 수준과 관련성을 파악하고 전공만족도에 문제해결능력과 비판적사고가 매개하여 미치는 영향을 파악하고자 시행하였다. 연구대상은 경상남북도에 위치한 치위생을 전공하는 259명을 대상으로 구조화된 설문지를 통해 자료를 수집하였다. 분석결과 연구대상자의 문제해결능력은 2.56점, 비판적사고는 2.58점이었고, 전공만족도 수준은 2.32점으로 나타났으며, 문제해결능력과 비판적사고 및 전공만족도는 서로 양의 상관관계가 있는 것으로 나타났다. 문제해결능력의 하부요인 중 해결책수행과 해결방안모색은 전공만족도를 향상시킬 수 있는 유의한 요인이었으며 비판적 사고의 하부요인 중 지적공정성, 지적열정/호기심, 체계성이 전공만족도를 향상시킬 수 있는 유의한 요인으로 나타났다. 또한 비판적사고는 문제해결능력과 전공만족도를 유의하게 매개하였다(β=.2602, BCCI [.0908~.4529]). 본 연구결과를 통해 치위생 교육은 문제해결능력과 비판적 사고를 향상시켜 전공만족도를 높일 수 있는 교육환경 구축과 더불어 교육 프로그램 개발이 필요하며 추후 그 효과를 확인하는 연구가 지속되어야 할 것으로 사료된다.