• Title/Summary/Keyword: Local Satisfaction

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Does Local Government Affect Community Satisfaction of the Younger Generation in Rural Areas? The Case of Jeonbuk, South Korea

  • Cho, Younghyun;Lee, Kyung-Young
    • Asian Journal for Public Opinion Research
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    • v.9 no.3
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    • pp.214-239
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    • 2021
  • This study examines the relationship between public service satisfaction, trust in local government, and community satisfaction. Previous studies on community satisfaction have insufficiently dealt with public services or trust in local government and have not fully conducted an integrated analysis. To close these knowledge gaps, this study includes public service satisfaction that was constructed with the subcomponents economic support, education, and public safety and trust in local government as factors affecting community satisfaction. Moreover, this study verified the mediating effect of trust in local government between public service satisfaction and community satisfaction. Online surveys were carried out with 980 residents in Jeonbuk, Korea, and structural equation modeling (SEM) was employed. The results indicated that public service satisfaction affected community satisfaction directly or indirectly. In particular, the satisfaction with public safety influenced community satisfaction both directly and indirectly. In addition, trust in local government had a mediating effect between all sub-components of public service satisfaction and community satisfaction. Today, regional disparity between urban and rural areas in developing countries is widening. As a result, residents in rural areas are gradually moving to urban areas. Therefore, rural areas need to increase the community satisfaction of their residents. In this regard, this study suggests important policy implications for community satisfaction enhancement.

The Effects of Rural Community Business and It's Performance and Relationship with Residents' Life Satisfaction - Mediating the Effects of Performance - (농촌 커뮤니티 비즈니스가 지역민의 생활만족도에 미치는 영향 - 실행도의 매개 효과 -)

  • Jeong, Sang Sook;Eom, Seong Jun;Jo, Seung Geul;Rhee, Shin Ho
    • Journal of The Korean Society of Agricultural Engineers
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    • v.61 no.5
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    • pp.11-22
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    • 2019
  • The purpose of this study was to examine the relationships between the community business, performance and the life satisfaction of local residents and to investigate the mediating effects that community business performance has on the life satisfaction of local residents. The results of the study investigating the effect of community business, performance and the residents' life satisfaction mediating effect of performance are summarized as follows: First, there were differences with the economical, environmental, and performance factors pertaining to the participants' age while there were no differences concerning the social-cultural factors and the life satisfaction of local residents. Second, the higher the impact a community business has, the higher the life satisfaction of the local residents have. In addition, the higher the performance in community business, the more ready local residents are to be inclined to be satisfied. Third, economical and environmental factors have direct effects on the life satisfaction of local residents, but also indirectly effect the performance of local residents. In addition, the level of performance that a community business plays has a mediating role in the life satisfaction of local residents.

Effect of Satisfaction with Service Quality of County Level Local Sport Event on Local Image and Re-Visit Intention (군단위 농촌지역의 스포츠이벤트에서 서비스품질 만족이 지역 이미지와 재방문의사에 미치는 영향)

  • Kim, Hyun-Sang;Park, Duk-Byeong;Kim, Sung-Rok
    • Journal of Agricultural Extension & Community Development
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    • v.24 no.2
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    • pp.117-125
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    • 2017
  • The service quality and image are a central factor in understanding tourists destination choice. Existing literature suggests that sport event and destination image could interact to influence tourism behaviours. The purpose of this study w as to identify the factors influencing local image and re-visit intention in the 68th Chungcheongnam-do Provincial Sport Event held in Yesan city. The results of the study are as follows; First, as a result of factor analysis on the satisfaction with the sports event composed of 17 items, three factors were categorized, which were 'event management', 'event facility' and 'supporting facilities'. Second, satisfaction with local event had a positive effect on local image. Especially, satisfaction with event management had greater effect on local image than event facilities and supporting facilities. Third, as satisfaction with local event had positive effect on re-visitation intention, satisfaction with sports event had positive effect on the success of the sport event itself and re-visitation intention for the region. Fourth, as local image had a positive effect on re-visitation intention, strategic approaches to linking factors of tourism are required to attract visitors in addition to sports events.

Analysis of Importance and Satisfaction of Quality Attribute, Popularization and Tourism Commercialization Strategy of Pohang Local Food (포항 향토음식의 품질속성과 대중화 및 관광상품화 방안의 중요도와 만족도 분석연구)

  • Baek, Seo-Yeong;Lee, Yeon-Jung
    • Culinary science and hospitality research
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    • v.23 no.3
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    • pp.227-241
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    • 2017
  • This study was conducted to examine the importance and satisfaction of quality attribute, popularization and tourism commercialization of Pohang local food. The purpose of this study was to provide useful information for establishing efficient marketing direction that serves the popularization and the activation of the Pohang local food. On the prospects and improvement of Pohang local foods and its use, 86.1% of subjects stated that the status quo was being maintained or only a portion of the foods was being transmitted. On the dissemination of local foods as world foods, subjects stated 'cooking methods' and 'simplified cooking methods' were required. In the IPA result of Pohang local food quality attributes, it is important to continuously keep 'health', 'nutrition', 'hygiene', 'preference (taste)', 'freshness', and 'credibility toward the ingredients', while 'service' needs to do intensive care and operation. The importance and satisfaction of attributes regarding plans for popularizing local foods and commercializing tourism differed, with importance and satisfaction on average being high, although attributes on plans for popularizing local foods and commercializing tourism was lower than the expectation of customers. Such results mean that residents have high expectations for Pohang local foods, on the other hand, the quality of local foods fails to satisfy the expectations of residents. Therefore, it is important to improve the quality of local foods overall.

A Study on the Satisfaction Level of Local Government Public Service

  • Ko, Je-Suk
    • Journal of the Korean Data and Information Science Society
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    • v.19 no.1
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    • pp.71-83
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    • 2008
  • Assessing local government performance has become a crucial issue in recent years. This paper addresses the satisfaction level of local government public service, which is defined as a degree of the results or the impacts of the local government public service delivery on the citizen's needs, demands and expectations. The satisfaction level of local government public service can improve decisions made by local government managers, and enhance accountability of local government to the citizens they serve. This study focuses especially on the various aspects of administrative systems in a local government and developed a systematic survey for their performance. Explanations for the evaluation items and the analysis of survey are discussed throughout the paper.

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A Study on the Effect of Local Food Product Attributes on Satisfaction and Purchase Intention

  • Gi-Pyoung, KIM;Chang-kwon, YOO
    • The Korean Journal of Food & Health Convergence
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    • v.9 no.2
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    • pp.7-18
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    • 2023
  • Through these research results, I would like to present some implications for promoting and revitalizing local food sales in Daejeon and establishing a local food system. First, in terms of local food direct stores, when establishing a local food store, location conditions should be considered. If the location cannot be changed, the quality of agricultural products should be improved to improve consumer satisfaction and purchase intention so that consumers can directly feel the value of the product. Second, efforts at the local government level are needed to improve the stability of local food. There are still many consumers who are not properly aware of local food. It is necessary to improve consumers' interest in the value of local food by providing education including social and environmental information on the production and distribution process of local food. Third, policy efforts on local food are needed. It is necessary to introduce and reorganize the local food certification system to emphasize the stability of local food to consumers and form trust. Finally, for the continuous development of local food, research on the satisfaction and purchase intention of local food consumers must be continuously conducted.

Tourist Perception and Satisfaction with Native Local Foods of Namwon (남원 향토음식에 대한 관광객의 인지도 및 만족도)

  • Kim, Byung-Sook;Kim, Yeon-Ju;Lee, Young-Eun
    • Journal of the Korean Society of Food Culture
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    • v.24 no.4
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    • pp.385-390
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    • 2009
  • This study was conducted to develop the unique native local foods of Namwon and to provide basic data needed to reinvigoratethe tourist industry and local economy. Perception and satisfaction with native local foods of Namwon were surveyed in 483 tourists (246 men and 237 women 53% visiting Namwon for the first time). Of the participants, 41.2% did not stay or eat in Namwon. Most tourists visited with other family members and spent approximately 20,000 won per capita on food. Of the foods sampled for the first time, preferred foods were (in order of preference and intention to order again) Chueo-tang, Hanjeongsik, wild edible greens-jeongsik, and black pork. The degree of food satisfaction was relatively favorable (3.54${\pm}$0.08 points on a 5-point satisfaction scale), with taste being the most important factor affecting the degree of satisfaction for 92.9% of the subjects. However, willingness to revisit Namwon on the basis of the local foods was not as high as the degree of satisfaction with the foods. Insufficient information and publicity concerning Namwon local foods were cited as impediments, and suggested improvements included taste, sanitation and food-based tourism. The degree of satisfaction was higher in men than in women. Age, residence, and occupation were not related to the degree of satisfaction. But, the willingness to revisit Namwon to sample local foods was related with gender (men more willing) and occupation (public service personnel, business owners, salaried employees, professionals, and housewives more willing, in order). Women in general and housewives in particular were most critical in food assessment.

The Influence of Characteristics of Local Government Web-sites on User Satisfaction and Trust (자치단체 웹사이트의 특성이 사용자 만족과 신뢰에 미치는 영향)

  • Song, Ju Hyun;Park, Jong Hun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.42 no.3
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    • pp.39-51
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    • 2019
  • This paper is an exploratory study to investigate the influence of characteristics of local government web-sites on user satisfaction and trust. The objective of this research is to identify the characteristics of local government web-sites influencing on user satisfaction and trust, and determine how they affect user satisfaction and trust. From the literature review, we identify four characteristics which are expected to influence on user satisfaction: technical, information, customer-oriented, and work-performing characteristics. In addition, we develop research model that the four characteristics are expected to affect user satisfaction and trust via users' perceived values. The results of the research are as follows. The technical, customer-oriented, and work-performing characteristics significantly affects perceived values, which significantly affected user satisfaction and trust. Perceived value is partially mediated by user satisfaction in affecting user trust. The characteristics of local government web-sites affecting perceived values differed partially by the purpose of visitor. As for the personal goal, the technical, customer-oriented, and work-performing characteristics significantly affect perceived values, with the technical and customer-oriented characteristics having more significant effects. As for the business goal, the technical, information, work-performing characteristics significantly affected perceived values, with information characteristics having more significant effects.

The Study of the Relation between the Deciding Factors of Local Identity and Local Image Improvement - Focusing on the 2016 Festival of Daegaya Experience- (지역정체성 확립요인과 지역이미지 제고와의 관련성 연구 -'2016 가야체험축제'를 중심으로-)

  • Kim, Hyung-Jun
    • Journal of the Korea Safety Management & Science
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    • v.19 no.2
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    • pp.117-133
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    • 2017
  • The purpose of this study is to consider the relation between the deciding factors of local identity and local image improvement. To achieve this purpose, the deciding factors of local identity have been set as the following four: historical identity, cultural identity, (nature) scenery identity, and industrial identity. The writer has established a model to represent the relation between these factors and the local image improvement, namely 'Visitor Satisfaction' and 'Revisit Intentions', and framed a hypothesis for empirical verification. The study results are as follows: First, the deciding factors of local identity which this study addressed are empirically proven to have a significant effect on the visitor satisfaction and the intention to revisit in which is it likely that the greater the impact of the deciding factors, the higher the visitor satisfaction and revisit intentions would be. Second, the deciding factors of local identity, it appears that the 'historical identity' factor had the largest impact on the visitor satisfaction, and the 'cultural identity' factor had the largest impact on the revisit intentions. Therefore, of the four deciding factors, the 'historical identity' should be considered the highest priority to increase the visitor satisfaction, and the 'cultural identity' should be considered the highest priority to increase the revisit intentions. Third, based on the verification of the relation between the visitor satisfaction and revisit intentions, it can be presumed that the greater the visitor satisfaction, the higher the revisit intentions would be.

The Effects of the Local Community Resident-Participation Factors and the Formation of Social Capital (지역사회 주민참여 결정요인과 사회자본 형성에 미치는 영향 : '마을만들기' 참여지역 주민을 중심으로)

  • Lee, Insook
    • Korean Journal of Social Welfare
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    • v.67 no.2
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    • pp.237-257
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    • 2015
  • The purpose of this study is to analyze the effects of local community resident-participation factor on the local community resident-participation determinant and the formation of social capital. Accordingly, questionnaire method was used for 389 residents in A-dong that have participated in community building projects in Busan region to analyze their demographical factor & residential area factor and local community resident-participation factors of satisfaction of neighborhood environment, satisfaction of administrative support, local attachment and neighbor connectedness effects. The analysis results showed that first, the satisfaction of outside support and neighbor connectedness were found to be the main factors. Second, the satisfaction of outside support, local attachment and neighbor connectedness showed meaningful effects in the state where these factors were controlled. Third, the effects of each social capital sub-element were verified and the results showed that while trust and network had meaningful effects on satisfaction of outside support, local attachment and neighbor connectedness effects, norm of reciprocity showed meaningful effects on gender, house ownership status, local attachment and neighbor connectedness, thereby showing differences. Based on these study findings, implications and suggestions were presented.

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