• Journal of Digital Convergence
• /
• v.12 no.12
• /
• pp.119-127
• /
• 2014

As the disclosure of privacy information has grown steadily, concerns about mobile services based on the personal information also increased. We aspired to reveal factors influencing the use of Location-Based services(LBS) App and analyse how the perceived risk affected between these factors and the use of LBS App. Results showed that usefulness and social influence influenced on the use of LBS App. We also found that the group who highly recognized the perceived risk was highly affected by usefulness and the group who lowly recognized the perceived risk was highly affected by social influence. Findings show that the company's strategy should be different depending on the level of consumers' perceived risk.

• The Journal of Society for e-Business Studies
• /
• v.22 no.1
• /
• pp.89-106
• /
• 2017

In advanced mobile devices environment, the market share of mobile application has been increased. Among various mobile services, Location-based Service (LBS) is an important feature to increase user motivation related to purchase intention on mobile. However, individual privacy has also increased as an important problem for invasion of privacy and information leakage while too many LBS based applications (App) rapidly launched in the App market. In this study, we focused on perceived values of LBS App users who use Apps related to recommending best restaurants in China and South Korea. The purpose of this study is to identify important factors for perceived value when users provide personal information for LBS service provider. The result of this study is follows: perceived value can increase while LBS customers can more control self-information and information useability. Also information ability of users affected perceived values for LBS Apps. Also users' app user ability and perceived value were effects on privacy revenue. In addtion, perceived weakness of users and perceived value increased privacy threat.

• Digital Contents
• /
• no.9 s.148
• /
• pp.56-59
• /
• 2005

요즘 한창 휴대폰의 도청 가능성 여부를 놓고 정국이 시끌벅적하지만, 이에 못지 않게 논란이 됐던 게 바로 휴대폰을 이용한 위치 추적 사건이었다. 모 대기업에서 근로자의 휴대폰을 불법적으로 위치 추적하면서 불거졌던 이 사건은 결국 무혐의로 상황 종료되긴 했지만 위치정보법에 대한 필요성을 부각시킨 사례 중 하나라 할 수 있다. 최근 이러한 위치정보에 대한 법률적인 기반이 마련됐다. 지금까지 LBS(Location Based Service) 분야로 기반 환경 조성 차원의 투자 단계가 진행됐다면, 이제 본격적으로 법적인 제도화를 통해 안정적인 서비스 단계로의 전이가 일어나려는 수순이라 하겠다. 지난 달 디지털콘텐츠의‘이슈’코너에서도‘차세대 킬러 앱'LBS’뜨거운 감자’라는 내용으로 이에 대해 자세히 소개한 바 있기도 하다. 이번 모바일 핫토크에서는 이 LBS 관련 모바일 서비스들에 대한 전망에 대해 소개한다.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
• /
• v.4 no.4
• /
• pp.272-277
• /
• 2011

LBS(Location Based Service) is one of the most important killer App. in the Smart-phone Era. The Smart-phone provide basically location informations using GPS, Wi-Fi AP, 3G ID as a location determination technology to supply LBS. Also it can use maps such as Google map and Daum map with Open API. Therefore, Smart-phone is regarded as the best platform to develop location based applications. In my paper, a location based smart-phone App., that is, "Real-Race App." is designed and implemented for applying events and marketing.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2017.05a
• /
• pp.808-809
• /
• 2017

LBS(Location Based Service, 위치 기반 시스템)에 기초한 음식점 추천 및 예약 앱을 개발한다. 본인의 위치로부터 200m 이내의 식당을 기반으로 음식점 확인, 식당 예약, 평가를 할 수 있다. 안드로이드 OS를 기반으로 동의대학교 인근식당을 중심으로 개발하였다.

• Journal of Digital Convergence
• /
• v.10 no.5
• /
• pp.239-244
• /
• 2012

This paper proposed a tour game using LBS based on smart phone. This game is based on the historical background of Silla and spatial background of GyoengJu. A Event of tour game uses a smartphone-based LBS. Game events has occurred by comparing pre-measured GPS values and smart phone A-GPS values. This paper has looked at game planning and run screen. In addition, the future direction of the game were discussed.

• Digital Contents
• /
• no.8 s.147
• /
• pp.18-22
• /
• 2005

LBS가 이동통신사업자들의 주 수익원으로 급성장해 기존 무선인터넷 매출의 대부분을 차지했던 벨소리, 캐릭터 다운로드 등의 서비스를 제치고 모바일 콘텐츠의 핵심 서비스로 자리 잡아 가고 있다. LBS는 연 평균 100�200%의 고속 성장이 예상되면서 각 사업자들은 LBS를 차세대 유망사업으로 지목, 시장 확대를 위해 공격적인 사업을 펼쳐나가고 있다.

• Proceedings of the Korean Society of Computer Information Conference
• /
• 2014.01a
• /
• pp.257-260
• /
• 2014

본 논문에는 무선 랜 기반 위치 추적 시스템을 이용하여 실내에 주차된 자동차 위치에 도달하기까지의 방향과 거리 정보를 제공할 수 있는 앱 어플리케이션 설계를 제안한다. 기존 WPS 기능에 삼각측량법을 더하여 정확도를 높이고 실내에 주차된 차량의 위치 관리가 용이하게끔 하는 것을 목적으로 두었다. 이를 위해 WPS와 전파의 세기를 이용한 삼각측량법을 적용하여 설계한 알고리즘을 제시한다. 프로그램 코드 개선 및 구체화는 해당 알고리즘을 가상 환경에서 구현하였다. 스마트폰의 동기화 센서를 이용하여 실시간으로 DB 서버를 접속함으로서 시간 차이로 인해 측정된 위치 정확성이 저하되는 문제를 보정하였다. 따라서 제안한 앱 어플리케이션은 GPS 통신이 불안정한 실내 및 지하에 주차된 자동차의 위치를 사용자가 찾아내는데 효율성을 제공할 수 있다.

• Knowledge Management Research
• /
• v.18 no.1
• /
• pp.159-176
• /
• 2017

Recently, the popularity of smartphones has led to a dramatic increase in the frequency of use of App(Application) services. LBS (Location-Based Service) App service adopts various methods such as push marketing and useful information by region through providing location-based service based on the location of the consumer. In particular, an enterprise or an App management company can provide necessary information to the consumer through the necessary information among the customer related knowledge information obtained by utilizing the location information of the consumer in real time. Nevertheless, since LBS is a service that can be performed only when the company obtains consent to provide location information voluntarily by the consumer, there is a case of privacy infringement due to consumers' use of personal information. The purpose of this study is to identify the characteristics of privacy related variables and the knowledge structure for consumer value formation based on the theory of privacy calculation. We also compared the characteristics of Korea with those of China in privacy issue. As a result of the analysis, it was confirmed that factors such as information utilization ability and information control ability were influential as a key factor of privacy calculation. In addition, perceived value influences the reputation of the LBS App service.

• Journal of Information Technology Services
• /
• v.21 no.6
• /
• pp.91-116
• /
• 2022

This research shows how the perception of digital shadow work varies depending on the user's period of use of digital services in applications, which are key areas of digital services. The purpose of this research is to investigate how the digital shadow work type changes over time. This research adopted a qualitative research method for location-based service "help application" users and examined the change in perception from the app service acceptance stage to the app service continuous use stage with two-times interviews of ten users by a longitudinal research design. This study conducted a longitudinal analysis focusing on how digital shadow work occurs in the application subscription process, exploring phenomenologically how the type changes throughout the process over time.