• Title/Summary/Keyword: Key Success Factors

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The Successful Factors of Ecotourism with Destination Competitiveness (경쟁전략의 관점에서 생태관광지 성공 요인)

  • Jeong, Ha-Young;Jang, Eunmie;Park, Duk-Byeong
    • Journal of Agricultural Extension & Community Development
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    • v.29 no.1
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    • pp.33-49
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    • 2022
  • The competitive strategy perspective is one of the important approaches to develop ecotourism sites. It increases the residents' profits and overcomes the instability of the supply in the marketability. The study aims to explore the ecotourism successful factors based on competitiveness strategies. We found seven key success factors of the competitive strategy approach in the ecotourism industry as the guarantee of sustainable ecotourism as follows: infrastructure, operation management, product/technical development, human resources, service system and cultivation of tourists' understanding and behavior, marketing activities, and local resources. Conclusions and practical implications for successful factors of ecotourism are presented according to the result of the in-depth interview and focus group interview with ecotourism experts.

Developing a Conceptual Model for Measuring the Electronic Commerce Success of Online Game Websites (온라인게임 웹사이트의 전자상거래 성공측정모델의 개발에 관한 연구)

  • Hong, Ilyoo
    • Informatization Policy
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    • v.19 no.1
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    • pp.45-73
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    • 2012
  • Most online games today are provided via a website interface. Researchers found that various aspects of a game website importantly influence the success of the online game business. This paper aims at identifying key site-related quality factors affecting the success of online casual game websites and creating a model for measuring such success. To meet this end, we extracted basic factors from the literature and expanded them through a Delphi survey method in which domain experts were asked to identify key quality factors of online game websites. Then we performed a questionnaire survey using online game users for an empirical analysis. The results revealed that information quality, service quality, and system quality are all positively related to user satisfaction and that an increase in user satisfaction leads to an improvement in both gamer loyalty and business outcomes. However, it was found that gamers' loyalty does not necessarily increase business outcomes. The paper offers practical as well as academic implications based on the research findings.

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Success Factors of UCSD CONNECT as Business Incubator (UCSD CONNECT의 기업보육 성공요인)

  • Chun, Se-Hak;Byun, Yong-Hwan
    • Journal of Digital Convergence
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    • v.13 no.1
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    • pp.135-149
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    • 2015
  • The purpose of this study is, through journal review, to introduce and analyze the success factor and programs of CONNECT which have made key contributions in the construction of San diego Bio-cluster and thereby show directions business incubators in Korea should try to follow. CONNECT is a most popular bench-marking case over the world for bio-venture incubation. In this paper, core success factors and incubating programs of CONNECT are analyzed in detailed way for local govenments and incubating institutions to develop enterprise promotion policy. CONNECT is famous for its tailored services to meet the varying needs of entrepreneurs at all stages of their business life cycles and growth. CONNECT is a pioneer which provide mainly software services by using network while it provide hardware supports like space at minimun level. CONNECT has provided early stage corporations with diverse software services on which business incubators in Korea should have focus Since its inception, CONNECT has assisted more than 800 technology companies. Leadership of policy makers, network and software services have been key success factors of UCSD CONNECT.

A Study on the Success Factors of Co-Founding Start-up by Step: Focusing on the Case of Opportunity-type Start-up (공동창업의 단계별 성공요인에 관한 연구: 기회형 창업기업 사례를 중심으로)

  • Yun, Seong Man;Sung, Chang Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.1
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    • pp.141-158
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    • 2023
  • From the perspective of an entrepreneur, one of the most important factors for understanding the inherent limitations of a startup, reducing the risk of failure, and succeeding is the composition of the talent, that is, the founding team. Therefore, a common concern experienced by entrepreneurs in the pre-entrepreneurship stage or the early stage of startup is the choice between independent startups and co-founding start-up. Nonetheless, in Korea, the share of independent entrepreneurship is significantly higher than that of co-founding start-up. On the other hand, focusing on the fact that many successful global innovative companies are in the form of co-founding start-up, the success factors of co-founding start-up were examined. Most of the related preceding studies are studies that identify the capabilities and characteristics of individual entrepreneurs as factors influencing the survival and success of entrepreneurship, and there is a lack of research on partnerships, that is, co-founding start-up, which are common in the field of entrepreneurship ecosystems. Therefore, this study attempted a multi-case study through in-depth interviews, collection of relevant data, analysis of contextual information, and consideration of previous studies targeting co-founders of domestic startups that succeeded in opportunistic startups. Through this, a model for deriving the phased characteristics and key success factors of co-founding start-up was proposed. As a result of the study, the key element of the preliminary start-up stage was 'opportunity', and the success factors were 'opportunity recognition through entrepreneur's experience' and 'idea development'. The key element in the early stages of start-up is "start-up team," and the success factor is "trust and complement of start-up team," and synergy is shown when "diversity and homogeneity of start-up team" are harmonized. In addition, conflicts between co-founders may occur in the early stages of start-ups, which has a large impact on the survival of start-ups. The conflict between the start-up team could be overcome through constant "mutual understanding and respect through communication" and "clear division of work and role sharing." It was confirmed that the core element of the start-up growth stage was 'resources', and 'securing excellent talent' and 'raising external funds' were important factors for success. These results are expected to overcome the limitations of start-up companies, such as limited resources, lack of experience, and risk of failure, in entrepreneurship studies, and prospective entrepreneurs preparing for a start-up in a situation where the form of co-founding start-up is attracting attention as one of the alternatives to increase the success rate. It has implications for various stakeholders in the entrepreneurial ecosystem.

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A Study on the Influential Effect of Critical Success Factors of IT Adoption to Financial Performance in Korea Service Industry (IT 도입 핵심성공요인이 서비스기업의 재무적 성과에 미치는 영향에 관한 연구)

  • Kim, Jin-Soo;Hwang, In-Ho
    • Journal of Information Technology Applications and Management
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    • v.20 no.4
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    • pp.127-149
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    • 2013
  • Competitiveness of service industry in Korea is relatively lower than OECD countries'. Korean government, therefore, has been trying to improve the competitiveness of service industry by accelerating information technology (IT) adoption. Even though most of factors of IT can be contributed to improve the financial performance, it may be affected differently among various industry types and life cycles of companies. Therefore, it is one of very important research issues to analyze the influential effect of IT considering industry types and organizational life cycles in service industries. The purpose of this study is to find out critical success factors of IT which influence financial performance considering different types and life cycles of service industries. We developed the model and identified key success factors of IT adoption as IT system quality, Information quality, IT maintenance, CEO support, IT education of organization, and IT competence of user. Additional analysis of moderating effect by organizational life-cycle and types of service industry are conducted. For data sampling 856 companies are participated and total 2,000 questionnaires are collected. Structural equation modeling method is conducted for statistical analysis. The results show that the model is valid and most of success factors of it are very useful for improving financial performance of service industries except organizational IT education. Moderating effect of industry types and organizational life cycles is valid but partially accepted. The results might be able to provide useful directions and guide lines of IT acceleration in service industries.

An Exploratory Study on the Success Factors of Project Management After Content Investment (콘텐츠 투자 후 관리 성공요인에 관한 탐색적 연구)

  • Lee, Junho;Lee, Jihoon;Baek, Seunghyeok
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.3
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    • pp.41-57
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    • 2021
  • This study explores the success factors of post-investment management in content projects, which have recently seen increasing quantitative and qualitative status. The dependence on investment is huge in projects in the domestic content industry. As a result, unlike other industries, the content industry has a large role and contribution of investors in terms of project management. This study is conducted on 15 venture capitalists who have a key function in domestic content investment, and draws on their successful experience, what factors are successful in management(project management). To this end, 10 representative project management areas at the research and practice level are manipulated to suit content projects, and success factors by management area are derived in a qualitative manner for films and games with genre and industrial representation. For each area of management, a total of 38 success factors were derived, ranging from as little as three to as many as five. Given the theoretical and practical implications of research and the limitations of research, we present future research directions.

A Study on the Effectiveness and Strategic Management of Trade Show As a International Promotion Method (국제촉진수단으로서의 무역전시회(Trade Show)의 효과성 및 전략적 활용방안 연구)

  • Seo, Min-Kyo;Lee, Chang-Hyun
    • International Commerce and Information Review
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    • v.8 no.1
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    • pp.305-323
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    • 2006
  • Though trade shows have emerged as an increasingly significant component in companies' international promotional tools, little research has examined this activity and previous findings on this theme are few and mostly foreign. With the trade show costs rising, exhibitors are forced to exert more effort to their trade show success. This research studies the effectiveness of trade show as a international promotion method and suggests strategic management program to enhance trade show performance such as image-building, sales-related, information-gathering, and relationship-improvement. Our suggestions are as follows: (1) Marketing executives should make a plan for trade show management and set their trade show objectives before trade show opens. (2) Companies should reinforce pre-show promotion and booth staff training. (3) After trade shows close, it should measure their trade show performance. These are key success factors for companies to enhance their trade show performance. By implementing these success factors effectively, exhibitors can have better performance of trade show.

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An Exploratory Study to Identify Key Factors for Metaverse Success (메타버스 성공을 위한 주요 요인 파악을 위한 탐색적 연구)

  • Park, Jin-hee;Park, Hye-min;Choi, Hun;Choi, Yoo-jung
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.592-593
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    • 2022
  • Masks have become a matter of course in life, and overseas travel, which I could always go, has become a fear. Company work, school classes, and concerts, which were essential to face-to-face, have been changed to non-face-to-face, and it has become possible in metaverse space through advanced technology. And various attempts have come into our daily lives.

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Predicting Success of Crowdfunding Campaigns using Multimedia and Linguistic Features (멀티미디어 및 언어적 특성을 활용한 크라우드펀딩 캠페인의 성공 여부 예측)

  • Lee, Kang-hee;Lee, Seung-hun;Kim, Hyun-chul
    • Journal of Korea Multimedia Society
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    • v.21 no.2
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    • pp.281-288
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    • 2018
  • Crowdfunding has seen an enormous rise, becoming a new alternative funding source for emerging startup companies in recent years. Despite the huge success of crowdfunding, it has been reported that only around 40% of crowdfunding campaigns successfully raise the desired goal amount. The purpose of this study is to investigate key factors influencing successful fundraising on crowdfunding platforms. To this end, we mainly focus on contents of project campaigns, particularly their linguistic cues as well as multiple features extracted from project information and multimedia contents. We reveal which of these features are useful for predicting success of crowdfunding campaigns, and then build a predictive model based on those selected features. Our experimental results demonstrate that the built model predicts the success or failure of a crowdfunding campaign with 86.15% accuracy.

Entrepreneurship and Training Programs for Young Entrepreneurs in the New Era: An Empirical Study from Indonesia

  • MUSLIM, Abdul;NADIROH, Nadiroh;ARINI, Dewi Eka
    • The Journal of Asian Finance, Economics and Business
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    • v.10 no.1
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    • pp.169-179
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    • 2023
  • This study aims to determine the factors that influence training programs in increasing entrepreneurial success as a new model for developing entrepreneurship training in a new era. It intended to provide a suggestion for building an entrepreneurship training model for Beginner Young Entrepreneurs (BYE) organized by the Ministry of Youth and Sports of Indonesia. The study used a quantitative method by collecting data through a Google form questionnaire distributed via the WhatsApp group. This study employs samples from 358 BYE training participants for 2017-2020, and data was processed using Amos SEM software to analyze factors that influence the success of entrepreneurship. The results showed that entrepreneurial motivation is a partial mediator in increasing the effect of training on its success by BYE participants. Furthermore, the key factor for increasing entrepreneurial motivation is challenging young people to start businesses. This study recommends that BYE program policymakers build a training model by considering many practical case studies to increase motivation as an important mediator in influencing entrepreneurial success. Meanwhile, to boost the morale of training participants, it is necessary to add significant real challenges for participants to start entrepreneurship. Moreover, future studies should add other independent variables, such as personality.