• International Journal of Computer Science & Network Security
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• v.22 no.1
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• pp.77-84
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• 2022

The study highlights the features and trends of digital marketing for international business. To achieve these goals, the authors used a systematic approach that allows a comprehensive approach to the object of study, as well as used general and specific methods of scientific knowledge on the application of digital marketing for international business. The dynamics of the number of users of social networks in the world is analyzed, which allowed us to conclude about the steady trend of increasing the number of users of the Internet and social networks, as well as the time spent by users on social networks. The study of the dynamics of the number of users of social networks provides increased efficiency in the use of digital marketing tools to enhance international business. The most effective digital marketing tools for international business, including artificial intelligence, conversational marketing, chatbots, personalization, video marketing, live shopping, social media stories, interactive content, omnic marketing, augmented reality and technology immersion, native advertising, green marketing and mobile commerce.

• International Journal of Computer Science & Network Security
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• v.22 no.7
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• pp.352-358
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• 2022

Text mining is an important process used for analyzing the data collected from different sources like videos, audio, social media, and so on. The tools like Natural Language Processing (NLP) are mostly used in real-time applications. In the earlier research, text mining approaches were implemented using long-short memory (LSTM) networks. In this paper, text mining is performed using average-stochastic gradient descent weight-dropped (AWD)-LSTM techniques to obtain better accuracy and performance. The proposed model is effectively demonstrated by considering the internet movie database (IMDB) reviews. To implement the proposed model Python language was used due to easy adaptability and flexibility while dealing with massive data sets/databases. From the results, it is seen that the proposed LSTM plus weight dropped plus embedding model demonstrated an accuracy of 88.36% as compared to the previous models of AWD LSTM as 85.64. This result proved to be far better when compared with the results obtained by just LSTM model (with 85.16%) accuracy. Finally, the loss function proved to decrease from 0.341 to 0.299 using the proposed model

• Computers and Concrete
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• v.30 no.3
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• pp.197-207
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• 2022

Population growth in cities increases the need for service facilities and different urban spaces, and the organism of the city undergoes profound changes. One of the main problems that endanger the physical environment of the city due to this turmoil is the lack of public spaces and cultural complexes that increase individual and social pollution and on the other hand make leisure facilities available to the public. It severely limits people and, ultimately, the flourishing of individual and social artistic tastes. Thus, dealing with an issue called cultural complex has special importance and is one of the most basic categories in the field of architecture and urban planning, so dealing with it must be done in a measured, comprehensive and accurate manner. Cultural shock results from the immersion of an unprepared traveler in a foreign culture. In other words, human connection with people, objects, places, organizations and institutions, thoughts and the world of information will be constantly becoming more unstable and diverse. As a result, there is a need to create places for information or, in a central sense, to acquire up-to-date knowledge that requires information in the fields of human individual and social life. Spaces and places are all kinds of media tools from gramophone records to cassettes, CDs, newspapers, magazines, Internet books, etc. Each person can use them according to his needs and work.

• International Journal of Advanced Culture Technology
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• v.9 no.4
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• pp.288-294
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• 2021

There are various ways to be infected with malicious code due to the increase in Internet use, such as the web, affiliate programs, P2P, illegal software, DNS alteration of routers, word processor vulnerabilities, spam mail, and storage media. In addition, malicious codes are produced more easily than before through automatic generation programs due to evasion technology according to the advancement of production technology. In the past, the propagation speed of malicious code was slow, the infection route was limited, and the propagation technology had a simple structure, so there was enough time to study countermeasures. However, current malicious codes have become very intelligent by absorbing technologies such as concealment technology and self-transformation, causing problems such as distributed denial of service attacks (DDoS), spam sending and personal information theft. The existing malware detection technique, which is a signature detection technique, cannot respond when it encounters a malicious code whose attack pattern has been changed or a new type of malicious code. In addition, it is difficult to perform static analysis on malicious code to which code obfuscation, encryption, and packing techniques are applied to make malicious code analysis difficult. Therefore, in this paper, a method to detect malicious code through dynamic analysis and static analysis using Trojan-type Downloader/Dropper malicious code was showed, and suggested to malicious code detection and countermeasures.

• International journal of advanced smart convergence
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• v.11 no.3
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• pp.102-118
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• 2022

With the development of digital content software production technology and the technological progress of related hardware, the social status quo in the post-epidemic era, the popularization and application of 5G networks, the market and consumers' increasing demand for digital content products, artificial intelligence, virtual digital human, virtual Idols, virtual live, self-media content and metaverse-related content industries are all developing rapidly. Virtual idols, virtual digital human, etc. are not only accelerating innovation in production technology. The economic cost, technical difficulty and time requirements of production are also greatly reduced. With the arrival and development of the Metaverse, the author believes that the content industry with virtual digital humans as the core will continue to develop in the direction of refinement, specialization, facilitation and customization. In this article, we will analyze and study the production of virtual digital human based on Photoscan technology and Unreal Engine 5 Metahuman software, and discuss the application status and future development of related content.

• International journal of advanced smart convergence
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• v.11 no.3
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• pp.93-101
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• 2022

Immersion is a features of VR technology, and the most important condition for evaluating VR experience. With the improvement of VR technology, including the presentation accuracy of VR content, the degree of interaction is diversified, the user's immersion in VR equipment should not only be improved technically, but researched from the user's perception level. The paper defines two important factors, immersion and presence, in a participant's experience with a VR device. Although the current technology can already simulate the real environment information visually and audibly, the content of the VR environment is not enough for us to achieve a completely real experience. Based on the Flow theory of Csikszentmihalyi and the sensory immersion achieved by current technology, this paper proposes the key factors of how to achieve conscious immersion for users in VR media. We prove that immersion is an indicator of the true degree of sensory simulation of VR equipment and is the basis for the realization of flow experience. What really makes the participant feel a perfect experience is the content provided by the VR environment and gave participants a sense of presence, it is not limited to video or games. On the premise of the Multi-Sensory, Immersion, Interactivity and Imagination experience achieved by using virtual reality technology, combined with the content creation of flow theory, the interactive immersion achieved by users is an important method to realize the awareness immersion of VR equipment.

• International journal of advanced smart convergence
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• v.11 no.3
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• pp.132-141
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• 2022

We look at the rocket life stages of NaverZ's metaverse platform scaling and investigate the ignition and scale-up stage of its metaverse platform brand, Zepeto based on the Rocket Model (RM). The results are derived as follows: Firstly, NaverZ shows the event strategy by collaborating with K-pops, the piggybacking strategy by utilizing other SNSs, and the VIP strategy by investing in game and entertainment content genres in the 'attract' function. In the second 'match' function, based on the matching rule of Zepeto, the users can generate their own characters and "World" with Zepeto Studio. However, for strengthening the matching quality, NaverZ is investing in the artificial intelligence (AI) based companies consistently. In the 'connect' function, NaverZ's maximization of the positive interaction is possible by inducing feed activities in Zepeto & other SNSs and by uploading attractive content for viral effects in the ignition. For facilitating this, NaverZ expands the scale to other continents like Southeast Asia and Middle East with the localization strategy inclusive investment. Lastly, in the 'transact' function, based on three monetization experiments like Coin & ZEM, user generated content (UGC) fee, and advertising revenue in the ignition, NaverZ starts to invest in NFT platforms and abroad blockchain companies.

• International journal of advanced smart convergence
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• v.11 no.2
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• pp.163-170
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• 2022

Nursing students who play a role as future nursing professions are provided with education through various teaching and learning methods in order to develop necessary competencies. The purpose of this study is to confirm the effect of nursing practice education using multimedia. A quasi experimental study with a nonequivalent control group pretest-posttest design was used, and the participants of the study were students from two nursing colleges, who received an educational intervention using multimedia as the experimental group and those without education were selected as the control group. Data collection was conducted immediately before and after educational intervention, and data analysis was performed using the SPSS 21.0 program by x²-test, Fisher's exact probability, and t-test. As a result of the study, the experimental group was statistically significant in self-efficacy (t=3.402, p=0.015), resilience (t=2.047, p=0.045) and performance confidence (t=2.128, p=0.018) compared to the control group. Through these results, we could confirm that multi-media practical education is effective educational method for enhancing nursing students' self-efficacy, resilience, and performance confidence. Therefore, in order to establish a systematization of the nursing profession, it is essential and should be continued for nursing students to use structured multimedia and core fundamental nursing skills.

• International journal of advanced smart convergence
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• v.11 no.2
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• pp.95-101
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• 2022

The development of the 4th industry has increased social media, and the rise of COVID-19 has stimulated non-face-to-face services. People's consumption patterns are also changing a lot due to non-face-to-face services. In this paper, food content keywords are derived through social network-based semantic network analysis, emotions are analyzed, and keywords applied to food recommendation platforms are input. We collected food, influencer, and corona keyword analysis data through Textom. A lot of research has been done through online reviews of existing influencer content. However, there is a lack of research on keyword sentiment analysis provided by influencers rather than consumers and research perspectives. This paper uploads language and topics derived through online reviews of existing publications and subscribers, and goes beyond the limits used in marketing methods. By analyzing keywords that influencers suggest when uploading content, you can apply data that applies them to food recommendation platforms and applications.

• Proceedings of the Korea Information Processing Society Conference
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• 2009.11a
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• pp.559-560
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• 2009

네트워크를 이용한 LED 조명의 제어는 최근 IP(Internet Protocol)을 이용한 조명 제어와 융합되어 단순한 디밍(Dimming)제어 뿐만 아니라, 미디어 파사드(Media facade), 카이네틱 아트(Kinetic Art)등의 새로운 조명 분야로 범위가 확대 되고 있다. 본 논문에서는 다양화 되는 네트워크 기반의 제어 방식 중 DMX over IP 에 대하여 멀티케스트-다중화 방식(Multicast & Multiplexing)으로 분석 및 시뮬레이션 하였다. 그 결과 1 만개 이상의 채널 수를 가지는 규모가 큰(large volume) 조명 네트워크 시스템의 경우 채널의 개수 증가가 delay-throughput 에 영향이 적음을 알 수 있다.