• Journal of Information Technology Services
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• v.10 no.4
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• pp.1-19
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• 2011

Following the growth of e-Business, there has been a recent increase of interest in promoting Social Business (s-Business) based on Social Network Service(SNS). As the introduction of the Internet brought about the increasing number of its users followed by the growing market of e-Commerce, online games, and e-Learning, the increasing number of SNS users has opened the new markets combining the existing industrial fields with SNS, and it developed into a revenue model beyond the mere sharing of information. Despite such industrial and social environments, understanding of new social business technology from the aspect of business has been insufficient, and the empirical study on participation in the social business has been scant as well. Thus, the main purpose of this study is to investigate the s-Business in detail and to study the factors giving influence to the users' participation in s-Business. This study proposes six variables(Self-Empowerment, Job Relevance, Formation of Social Capital, Relative Advantage, Shared Value, Relationship Specified Investment) and the moderating effects of Psychological Contract as influential factors closely related with s-Business. A total of 362 data from a survey were analyzed by using Structural Equation Modeling(SEM). Result showed that all factors with the exception of Job Relevance have meaningful influence on the intention to participate in s-Business. The implication of the findings suggests to compliment limitations of the existing researches, and to prepare the theoretical foundation for promoting s-Business participation in addition to further suggesting directionality from the view point of the users of the social business-relevant studies.

• Information Systems Review
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• v.3 no.1
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• pp.19-30
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• 2001

With the e-business paradigm emerging, the website became a critical resource for most corporations. However, the amount of value creation through internet is still in question. This paper shows the result of an exploratory study on website assessment, following the tradition of Technology Acceptance Model (TAM). We viewed the intended usage as the value of the website and added such factors as playfulness, commitment, system quality, and information security as external variables of the model. Website types, visiting purposes, and the user system quality were included as moderators. The website value could differ depending on website types, purposes of the use and system quality. In the case of internet shopping malls, playfulness, compatibility, website quality were identified as key influencers, while for stock trading users, however, commitment and security factors are more important. In terms of user purposes, information search requires both the compatibility and the website quality. Also the website quality was strongly affected by the user system quality. In other words, any investment of upgrading the website system quality can be meaningless unless the user system quality is improved as well. For each variable considered, empirical results are discussed and practical implications are provided.

• The Journal of Information Technology
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• v.7 no.1
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• pp.111-120
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• 2004

The Scale of e-commerce has become great year by year. And CRM is very important role in the businesses. Sales increase through internet depends on much technology and information management. This study aims to present the direction of e-CRM that is based on e-marketplace for CRM of the small businesses which are focused on export.

• International Journal of Internet, Broadcasting and Communication
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• v.16 no.3
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• pp.313-320
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• 2024

The present research investigates the factors influencing the elderly adults' life satisfaction in the era of information and communication technology (ICT). Specifically, we examine whether the elderly individuals' digital literacy skills (i.e., ability to use PCs, ability to use mobile devices, and ability to distinguish information) and perceptions (i.e., perceived usefulness of digital technology, self-efficacy in using digital devices, and social interaction) predict their life satisfaction. To answer the research question, we performed a hierarchical multiple regression analysis using the elderly Korean adults aged 55 or older. The results indicate that (1) females (vs. males) are more satisfied with their life; (2) the higher individuals' age, education and monthly household income, the higher their life satisfaction; and (3) their perceived usefulness of digital technology, self-efficacy in using digital devices, social interaction, and ability to distinguish information are positively associated with life satisfaction. The findings provide important implications to enhance life satisfaction of the elderly adults in the ICT era.

• Korean Management Science Review
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• v.21 no.1
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• pp.19-37
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• 2004

Since digital economy and electronic commerce are evolving rapidly. further shaping process of e-commerce over the Internet would be highly influenced by the impact of electronic commerce technologies. That is. the widespread application of electronic commerce technologies is remoulding classic business patterns and enabling organizations to deal with new ways of doing business with global suppliers. distributors, marketers and consumers. The objective of this study is to examine the scheme of electronic commerce technologies. analyzing the current state and what is expected of them In the future. However, it is difficult to clarify relationships with the every electronic commerce technology and to analyze the progress of each of them. This study focuses on the major electronic commerce application technologies relevant to e-business. In order to analyze the current state of electronic commerce technologies and relationships among them. this study has tried to gather experts' opinions using the Delphi method. For each major EC technology, this study has analyzed the current level. the technology scheme. the applicability, the economic influences of the EC technologies and the urgency of the technology development. This study will play a role of catalyser for the study of electronic commerce technologies and will provide guideline for future studies electronic commerce and information communication technology(ICT) diffusion.

• The Journal of Society for e-Business Studies
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• v.5 no.1
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• pp.135-158
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• 2000

In recent years, many retail businesses jumped on the Internet auction bandwagon and paid substantially high fees to learn and develop proper business strategies for this new environment. Unlike what most businesses in the real world presume, this research shows that discriminatory-price ascending-bid auctions in a digital economy might be not very beneficial for the sellers on the Internet, if sellers sell the identical digital products through both a typical posted-price market and an auction. Using an extensive technology infrastructure along with suitable incentives and rules for market agents, we found that a discriminatory-price ascending-bid auction, which is the most popular auction mechanism on the Internet, serves consumers better than it does the sellers or producers in the digital economy. That is, the average prices for digital goods in these auctions are substantially lower than the prices in a posted-price market. This shows that it is not so wise for sellers to jump on the bandwagon of Internet auctions, if there is a market place with posted-price mechanisms which sells comparable items, or if a seller does not have special advantages or strategies in this new market institution. Electronic market mechanisms provide powerful means of understanding and measuring consumer characteristics including willingness-to-pay and other demographics for sellers or producers. Many concern that sellers may extract the entire surplus from the market by using customization on the Internet, thus consumers will be worse off in this digital economy. We found that these sellers who can customize their products and prices fail to capture the whole consumers surplus and cannot exercise a monopoly. One major explanation for this phenomenon is that the competition among the sellers prohibits them from charging prices according to customers demand for each product, where switching from one seller to another is not so difficult for the customers, and reselling products among the buyers are prohibited.

• Journal of the Korean Society for information Management
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• v.17 no.3
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• pp.7-20
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• 2000

Many organizations have developed their own information systems not only for internal efficiency but also for effectiveness of external customer services. The infusion of powerful information networks into business environments is beginning to have a profound impact on the nature of governance between buyers and sellers in the market place. One of the most effective service tools for their customers is the use of information technology. The web technology is rapidly becoming one of the most effective online customer service tools toward strategic competitive advantage. In order to gain competitive edge, organizations must have effective web sites for customer services. A study on web service development phase has been conducted and present states of web usages by Korean, US., Japanese companies are surveyed. Cases of business web sites are empirically analyzed in order to compare the different levels of web site application in three countries. Conclusively, countries with longer experience with internet has more advanced level of web application such as business transaction and internet process innovation. In order to support effective web site planning, organizations have to understand their current position in Internet application and form strategies for e-business.

• Journal of the Korea Society of Computer and Information
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• v.6 no.3
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• pp.91-101
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• 2001

In this paper, we examined the concept and introduction effect of internet E-commerce. We analysed some factors are influenced to the B2B internet E-commerce. According to the result Environment factors divided into uncertainty and industrial competition factors, organization factors divided into scale, concentration of decision making, standardization of work. And information system take in IS/IT infra structure, integration of information technology Throughout this study, Enterprises which was introduced to the B2B internet E-commerce enable to be provided for introduction Judgment, guide of decision making, successfully adaptation, furthermore enlarged e-commerce trade.

• Journal of Information Technology Applications and Management
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• v.13 no.3
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• pp.181-200
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• 2006

The purpose of this study is to examine factors influencing online product transformation focusing on benefits of online shopping and word of mouth. Generally, it has been known that buying search goods is more proper than experience goods in the online. However benefits of online shopping and word of mouth make product transformation from experience goods to search goods and the product transformation promote the purchase of experience goods online. We developed a conceptual model of online product transformation including benefits of online shopping(e.g. good price and convenience), online word of mouth (e.g. bulletin board and consumer reviews), and consumer characteristics (e.g. innovativeness and Internet usage). Also, we suggest several research propositions on online product transformation. The implications for marketing strategies of experience goods and furher research direction are suggested.

• The Journal of Information Technology
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• v.4 no.4
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• pp.113-128
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• 2001

The international trade industry is on the brink of a radical Internet-driven transformation. TradeCard is a payment and settlement system that is an alternative to letters of crdeit. That is, TradeCard is a business-to-business e-commerce infrastructure that enables buyers and sellers to conduct and settle international trade transactions securely over the Internet. Paperless, payment-guaranteed international trade transactions - which eliminate the traditional letters of credit with electronic certifications - are widely considered the most difficult B2B transactions to conduct. The TradeCard system was initially built to accommodate and process this complex, cross-border payment type at a US$100 service fee for each transaction of up to US$100,000 since November 1999.