• Journal of Digital Contents Society
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• v.16 no.1
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• pp.165-172
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• 2015

This research has been conducted to know the effect of advertisement according to consumer's need for cognition in the advertisement which is realized technique of the Internet of Things(IoT). The researchers distributed questionnaires and video advertisement, which is realized by using IoT technologies, to university students in the capital area after simple orientation about IoT advertisement. The result was that people who has high consumer's need for cognition showed more positive attitude to advertisement and it was statistically meaningful. As a result, the research could draw a conclusion that people have different attitude to advertisement that is realized using IoT technologies based on the consumer's need for cognition.

• Journal of Fashion Business
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• v.16 no.6
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• pp.109-126
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• 2012

The purpose of this study was to examine the effect of price-attitude toward apparel products on shopping values and consumption behavior. The study was carried out in Deagu and Kyungbook area. Applying the convenience sampling, total 326 questionnaire were collected from university students who were randomly selected as participants. This study used frequency, factor analysis, reliability analysis, regression analysis, and t-test for data analysis. The finding are as follows. Price-attitude toward apparel products was categorized into information leading, price dignity, price discount, list price orientation, quality value and using coupons. Shopping tendency factors were found as pursuit of pleasure, pursuit of sociality, and pursuit of economic feasibility. Consumption behavior factors were categorized into impulsive buying, ostentatious consumption, utilization of internet information, possession of material and brand trust. Price-attitude toward apparel products had a significant effect on shopping values and consumption behavior. University students seemed to consider the value of money to be very important as well as economic feasibility. They utilized information from the internet to buy products with good quality and showed high usage level of coupons. And, university students who buy at a least price tried to show dignity with expensive brand products and they consider those brands express self-confidence.

• Journal of Internet Computing and Services
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• v.11 no.1
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• pp.103-116
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• 2010

In this paper, we propose an optimal camera placement using agent-based simulation. To derive importance of space and to cover the space efficiently, we accomplished an agent-based simulation based on classification of space and pattern analysis of moving people. We developed an agent-based camera placement method considering camera performance as well as space priority extracted from path finding algorithms. We demonstrate that the method not only determinates the optimal number of cameras, but also coordinates the position and orientation of the cameras with considering the installation costs. To validate the method, we compare simulation results with videos of real materials and show experimental results simulated in a specific space.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.12 no.12
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• pp.6000-6017
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• 2018

This paper presents a new descriptor, named Histograms of Prominent Edge Directions (HPED), for the recognition of facial expressions in a person-independent environment. In this paper, we raise the issue of sampling error in generating the code-histogram from spatial regions of the face image, as observed in the existing descriptors. HPED describes facial appearance changes based on the statistical distribution of the top two prominent edge directions (i.e., primary and secondary direction) captured over small spatial regions of the face. Compared to existing descriptors, HPED uses a smaller number of code-bins to describe the spatial regions, which helps avoid sampling error despite having fewer samples while preserving the valuable spatial information. In contrast to the existing Histogram of Oriented Gradients (HOG) that uses the histogram of the primary edge direction (i.e., gradient orientation) only, we additionally consider the histogram of the secondary edge direction, which provides more meaningful shape information related to the local texture. Experiments on popular facial expression datasets demonstrate the superior performance of the proposed HPED against existing descriptors in a person-independent environment.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.4
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• pp.215-222
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• 2023

Augmented reality (AR), which integrates virtual media into reality, is increasingly utilized across various industrial sectors, thanks to advancements in 3D graphics and mobile device technologies. The IT industry is thus carrying out active R&D activities about AR platforms. Google plays a significant role in the AR landscape, with a focus on ARCore services. An essential aspect of ARCore is the use of anchors, which serve as reference points that help maintain the position and orientation of virtual objects within the physical environment. However, if the accuracy of anchor positioning is suboptimal when running AR content, it can significantly diminish the user's immersive experience. We are to assess the performance of these anchors in this study. To conduct the performance evaluation, virtual 3D objects, matching the shape and size of real-world objects, we strategically positioned ourselves to overlap with their physical counterparts. Images of both real and virtual objects were captured from five distinct camera trajectories, and ARCore's performance was analyzed by examining the difference between these captured images.

• Journal of Korean Library and Information Science Society
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• v.31 no.1
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• pp.87-114
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• 2000

The purpose of this study is offering appropriate system and training program to helf the system designer and the trainer in addition to analyze information use behavior about the web search tools and evaluate the estimated system by user groups. The results of the study are as follows $\circledS1$ It is desirable to consider age than other demographic variables in the case of web search tool. $\circledS2$ It is desirable to design Directory Search Tool in the case of web search tool which serves the student user group. $\circledS3$ An Intelligent Search Tool is more appropriate for the students who are using keyword search tool than any other tools. $\circledS4$ A discussion about standard classification of the web information should be accomplished soon because users feel confused in using web search tools due t o absence of standard mode of classification about classified item. $\circledS5$ Librarians need the cognition about data on internet s a source of information and need positive service and user training program about these information because student users hardly get help from librarians or library orientation for learning method to use web search tool. $\circledS6$ Internet use experience and years of computer use had effect on their use ability when using web search tool, whereas computer use experience, library use experience and Online Public Access Catalogs (OPAC) use experience had no effect on it. Especially, OPAC use experience had no effect on use ability of web search tool of student user group because student user groups had no information about internet and web search tool and they did not recognized the difference about search method between web search tool and OPAC. $\circledS7$In the case of web search tool, it si important to index the increasing web resource automatically by a searching robot. But in the case of student users, web search tool is much more needed to index by index expert due to the absence of ability about selecting and combining keyword.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.2
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• pp.169-176
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• 2003

This empirical research aimed to identify and compare key success factors in fashion marketing education in Korea as well as those in U.S.A. Employing a couple of statistical methods (multiple regression and factor analysis) on survey data, it was found that the decisive factors in the fashion marketing education differed between two countries. mainly attributable to the difference of goals in the education or to the job orientation of students. Surprisingly it was also found that no educational methods significantly affected the educational performance in both countries, implying that the so called constructivistic ways of leaching/learning was not so effective as expected. In order to improve educational performance in Korea, as far as fashion marketing is concerned, universities needed to increase the class-hours for the course, to provide more supportive educational environment, and to let the instructors used computer/internet facilities for more diverse purposes than now.

• Journal of the Korean Society of Safety
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• v.30 no.3
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• pp.93-99
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• 2015

Economic burden of work-related musculoskeletal disorder(WMDs) is increasing. Known causes of WMDs include improper posture, repetition, load, and temperature of workplace. Among them, improper postures play an important role. A smart sensor called SensorTag is employed to estimate the trunk postures including flexion-extension, lateral bend, and the trunk rotational speeds. Measuring gravitational acceleration vector in the smart sensor along the tri-orthogonal axes offers an orientation of the object with the smart sensor attached to. The smart sensor is light in weight and has small form factor, making it an ideal wearable sensor for body posture measurement. Measured data from the smart senor is wirelessly transferred for analysis to a smartphone which has enough computing power, data storage and internet-connectivity, removing need for additional hardware for data post-processing. Based on the estimated body postures, WMDs risks can be conviently gauged by using existing WMDs risk assesment methods such as OWAS, RULA, REBA, etc.

• Knowledge Management Research
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• v.18 no.4
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• pp.137-157
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• 2017

With the rapid growth of the internet, Social Network Services (SNSs) have played an important role. As the use of SNSs increases, users experience a sense of responsibility to respond to other people's messages or requests, and consequently experience an social overload, feeling too much social support for other users. In this study, we examined the effects of social overload on loneliness and SNS discontinuous usage intention. To verify the research model, data were collected from 83 SNS users and analyzed using SmartPLS, a structural equation modeling tool. The results of this study showed that the communal orientation and the degree of use of SNS influenced the social overload, and the social overload had a significant effect on loneliness and SNS discontinuous usage intention. The findings of this study are expected to help understand the social overload and loneliness in the use of SNS, and may also provide a strategic direction for SNS service providers.

• Proceedings of the IEEK Conference
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• 2000.07a
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• pp.11-14
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• 2000

In this paper, we propose a fast and practical head pose estimation scheme fur eye-head controlled human computer interface with non-constrained background. The method we propose uses complete graph matching from thresholded images and the two blocks showing the greatest similarity are selected as eyes, we also locate mouth and nostrils in turn using the eye location information and size information. The average computing time of the image(360*240) is within 0.2(sec) and we employ template matching method using angles between facial features for head pose estimation. It has been tested on several sequential facial images with different illuminating conditions and varied head poses, It returned quite a satisfactory performance in both speed and accuracy.