• The Journal of Asian Finance, Economics and Business
• /
• 제7권1호
• /
• pp.29-36
• /
• 2020

Stock price multiple is one of the most well-known equity valuation technique used to forecast equity price. It measures by multiplying "the ratio of stock price to a value driver" by a value driver. The value driver can be earning per share (EPS), sales or other financial measurements. The objective of price multiple technique is to evaluate the value of assets and compare how similar assets are priced in the market. Although stock price multiple technique is common in financial filed, studies on the application of the technique in Thailand is still limited. The present study is conducted to serve three major objectives. The first objective is to apply the technique to measure value of firms in banking sector in the Stock Exchange of Thailand. The second objective is to develop composite price multiple index to forecast equity prices. The third objective is to compare valuation accuracy of different value drivers of price multiple (i.e. EPS, Earnings Growth, Earnings Before Interest Taxes Depreciation and Amortization, Sales, Book Value and Composite Index) in forecasting equity prices. Results indicated that EPS is the most accurate value drivers of price multiple used to forecast equity price of firms in baking sector.

• 패션비즈니스
• /
• 제18권1호
• /
• pp.22-36
• /
• 2014

The purpose of this study is to examine the influence of expected values for appearance management on interest in make-up and cosmetics evaluation criteria. Questionnaires are being administered to 244 college students from the Deagu Metropolitan City and Kyungbook province. The frequency, factor analysis, reliability analysis, regression analysis, and t-test are used for data analysis. Expected values of appearance management are categorized into pleasure/satisfaction, other-expectancy, power value and conformity. Interest in make-up factors are found to be leadership in make-up, others-oriented, and appearance satisfactions. Cosmetics evaluation criteria are categorized into 4 factors such as skin suitability, pursuit of utility, non-essential attributes and symbolism. Pleasure/satisfaction, and conformity are the sub-variables of expected values for appearance management and have significant effects on leadership in make-up and others-oriented sub-variables for interest in make-up. Pleasure/satisfaction, and conformity, being the sub-variables of expected values for appearance management, have significant effects on skin suitability, the sub-variables of cosmetics evaluation criteria. And conformity has significant effects on symbolism, the sub-variables of cosmetics evaluation criteria. This indicates that women show high conformity for expected values of appearance management, leadership in make-up and others-oriented sub-variables for interest in make-up, and skin suitability of cosmetics evaluation criteria.

• 한국지능시스템학회논문지
• /
• 제12권5호
• /
• pp.385-392
• /
• 2002

기존의 동적 추천 시스템에서 사용하는 개인화 기법은 주로 혈업 필터링 방식으로서 다른 사용자들에 대한 평가 정보를 이용하여 동적 링크를 제공하기 때문에 사용자가 고려하지 못한 아이템들을 추천한다는 장점을 갖고 있다. 그러나 협업필터링 과정은 현재 사용자와 가장 유사한 패턴을 보이는 사용자를 선택하기 위해 전체 사용자와의 유사도를 재 계산해야 한다는 계산의 복잡성과 사용자 프로화일의 정보가 현 사용자의 키워드 입력 시점에서 동적으로 갱신되지 않기 때문에 오류정보가 포함될 수 있다는 문제점이 있다. 보 논문에서는 유사한 선호도를 보이는 사용자를 대상으로 군집분석을 수행함으로서, 이웃 사용자를 선택하는 과정을 단순화할 수 있고 또한 베이지안 학습을 이용하여 사용자의 선호도를 동적으로 갱신할 수 있는 알고리즘을 설계하고 구현하였다. 사용자의 키워드가 입력되는 순간 사전 데이터와 사후 데이터가 선호도 확률에 동적으로 반영됨으로써 오류정보를 최소화한다. 이렇게 설계된 시스템은 실험을 통해 웹 도서 추천시스템에 적용되어 사용자의 만족도를 증가시킬 수 있음을 보인다.

• 정보처리학회논문지D
• /
• 제10D권7호
• /
• pp.1171-1176
• /
• 2003

바코드의 기하학적 특징과 레이블링을 이용하여 효율적으로 추출하는 알고리즘을 제안하였다. 네 개의 라인 연산자(line operator)[8]를 이용하여 화소가 가지는 방향을 구한 후, 블록 별로 각 방향에 대한 화소의 누적 히스토그램(histogram)을 구한다. 히스토그램에서 최대값과 최소값의 차가 가장 큰 블록을 바코드 영역의 블록이라고 결정한다. 구해진 블록만을 이용하여 바코드의 중심을 지나가는 직선을 구할 수도 있지만 좀더 정확한 직선을 구하기 위해 바코드 영역에 있는 많은 블록들을 찾는다. 가장 큰 차 값을 이용하여 문턱값을 구하고 블록별로 히스토그램의 최대값과 최소값의 차가 문턱값보다 큰 블록을 바코드의 기하학적(a) 특징을 갖는 블록으로 분류함으로써 블록을 대상으로 영상을 이진화한다. 이진화 한 영상에 대해 레이블링(labeling)[8,9]을 행하여 바코드 영역의 후보 블록들을 결정한다. 후보 블록들의 화소를 이용하여 바코드의 기울기와 중심점을 바코드의 중심점을 구하여 바코드와 수직이고 바코드의 중심을 지나가는 직선을 그을 수 있으며 바코드를 검출 할 수 있다. 수직선이 지나갈 때 화소값을 순차적으로 획득함으로써 바코드가 가지고 있는 정보를 파악한다.

• 한국컴퓨터정보학회논문지
• /
• 제15권11호
• /
• pp.225-231
• /
• 2010

기업간전자상거래 거래액은 그룹(항목)별로 다양한 원인에 의해서 거래액 결정이 이루어지고 있어 복잡성을 띠고 있다. 본 연구에서는 복잡성을 띠고 있는 전자상거래 거래액의 제 변인들을 파악하기 위해 패널 데이터를 이용한 연구 모형을 설정하고 이를 통해 기업간전자상거래 거래액에 결정적으로 영향을 미치는 제 변인에 대하여 조사, 분석, 검증한다. 본 연구는 7 그룹(제조업, 전기 가스 수도업, 건설업, 도소매업, 운수업, 출판, 영상, 방송통신 및 정보서비스업, 기타)을 분석대상으로 하였다. 분석기간은 2005년 1월부터 2009년 12월까지의 자료를 이용하였고. 기업간전자상거래 거래액을 종속변수로 설정하고 사이버쇼핑몰 거래액, 회사채, 종합주가지수, 신용카드 거래액, 예금은행 대출금리, 환율을 독립변수로 투입하였다. 기업간전자상거래 거래액 요인을 추정한 결과 사이버 쇼핑몰 거래액, 종합주가지수, 그리고 예금은행 대출 금리와 환율은 각각 유의적인 정(+)의 영향을 미치는 것으로 나타나고 회사채는 음(-)의 영향을 나타내는 비유의적인 변수이고 신용카드거래액도 정(+)의 영향을 미치지만 기업 간 전자상거래 거래액에 큰 영향을 주지는 않은 것으로 나타났다.

• 웰빙융합연구
• /
• 제5권3호
• /
• pp.7-17
• /
• 2022

Purpose: With the introduction of Web 2.0, the advent of smartphones, and the recent outbreak of COVID-19 worldwide, interest in online shopping has soared. In an online shopping environment, the desire for impulse buying increases compared to offline shopping. Research design, data and methodology: In this study, three marketing stimulating factors such as product factor, price factor, and facilitating factor were selected which affect impulse buying for clothing and accessory products in the Korean online shopping environment. The mechanism of causal relationship among them, and the role customer value between marketing stimulating factor and impulse buying was analyzed. Results: The analysis results are as follows. First, the product factor had a significant positive effect on consumer value and impulse buying. Second, the price factor also had a significant positive effect on consumer value and impulse buying. Conclusions: Although the facilitating factor had no significant influence on consumer value and impulse buying, the indirect effect through consumer value was positively significant. Consumer value had a positive mediating effect on impulse purchase in the order of price factor, product factor, and promotion factor.

• 한국수학사학회지
• /
• 제12권2호
• /
• pp.99-118
• /
• 1999

This study aims to find the significance of the ancient Egyptian arithmetic in mathematics education and to analyze the educational value by practical teaching of the Egyptian multiplication. In this study, we confirmed that application of historical materials in mathematics instruction enable students to awaken their interest, to offer the opportunities of exploration, and furthermore to develop their mathematical thinking ability.

• 건축사
• /
• 통권608호
• /
• pp.21-27
• /
• 2019

• 한국유기농업학회지
• /
• 제26권1호
• /
• pp.19-31
• /
• 2018

In general, an increase in consumer income increases interest in safe foods and increases consumption of environmental friendly foods. Meanwhile, even in Malawi, interest in safe food and environmentally friendly food has been increasing due to increase in per capita income, but research related to this has not been done yet. The purpose of this study is to estimate the value of environmentally friendly foods in Malawi consumers. For this purpose, we surveyed the consumption patterns and estimated the value of organic chicken for consumers visiting supermarkets. As a value estimation technique, Contingent Valuation Method (CVM) was used. Probit model analysis showed that price, expenditure on regular chicken, and knowledge of organic food affect the willingness to pay for organic chicken. CVM analysis shows that Malawi supermarket consumers are willing to pay MK2,514 (3.59) dollars per kilo of organic chicken, which is 25.7% higher than the average price of a regular chicken. Thus, Malawi supermarket consumers can deduce that they have a higher value for environmentally friendly food than regular food. These findings can be used in formulating policies on food safety by government officials, organic chicken meat marketing strategies by supermarket mangers, decision making to enhance organic food production by producers, in order to develop organic food industry.

• 한국프랜차이즈경영연구
• /
• 제13권2호
• /
• pp.33-51
• /
• 2022

Purpose: The online market is growing the most in history due to the expansion of non-face-to-face commerce. In addition, as consumers' interest in health, food safety, and environment increases, interest in and consumption of eco-friendly agricultural products is also increasing. Therefore, in the case of a specialty store that sells eco-friendly organic agricultural products, a marketing strategy that can increase customer loyalty by reflecting these consumer needs is necessary. In this study, the store attributes of eco-friendly food stores are classified into location, assortment, price, quality, and employee service, and the effect of each store attribute on utilitarian and hedonic value is investigated. Research design, data, and methodology: The subjects of this study were customers who visited an eco-friendly food store. Of the 511 survey responses, 311 were used for statistical verification, excluding 200 who had not visited within the last 3 months. For statistical analysis, Smart PLS 3.0 was used, and after checking the validity and reliability of the items, hypothesis testing was performed. Result: As a result of the study, it was found that assortment, quality, and employee service among store attributes had a positive (+) effect on utilitarian and hedonic value. Second, location had no significant effect on utilitarian and hedonic value. Third, price did not appear to have a positive (+) effect on the utilitarian value, and it was found to have a positive (+) effect on the hedonic value. Fourth, It was investigated whether the presence or absence of delivery service had an effect on store attributes between utilitarian and hedonic value, and it was found that there was a significant effect between employee service and hedonic value. Conclusions: Among eco-friendly food store environment management will be required in order to provide food that meets the tastes and needs of consumers by diversifying the taste, standard, and quality grade of food, and to maintain or improve the quality. In order to unlike other stores, eco-friendly food stores have high price resistance from the point of view of consumers, so it is necessary to diversify promotional media such as YouTube and SNS to raise awareness of eco-friendly organic food.