• Title/Summary/Keyword: Information portal

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Design and Implementation of c-Commerce Portal of Small and Medium Enterprises for Marketing (중소기업 마케팅.유통 지원을 위한 협력상거래 포탈 설계 및 구현)

  • 안요찬;서중석
    • Journal of Information Technology Applications and Management
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    • v.11 no.1
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    • pp.175-187
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    • 2004
  • Many companies have integrated their internal processes with the aid of information technology. Now the focus is on interconnecting trading partners. Collaborative commerce (also known as c-Commerce) has a key role. It is not just about making it easier for business to communicate. It is about by breaking down barriers along the entire length of the supply chain. Some c-Commerce links are permanent, others get established when and where they are needed. c-Commerce is helping business in electronic supply chains to improve product delivery while cutting costs, to strengthen relationships and to reduce lead time. In this paper, we propose the concept of collaborative commerce, and design and implement Collaborative Commerce Portal (CCP) system of small and medium enterprise for marketing support. The technical definition of CCP is set of all technical elements can do collaborative commerce between small and medium enterprises with Internet or Internet. The target information of CCP includes usual and unusual information and all other information of companies used as process events. Through this, it enhances efficiency of business processes, core information sharing and marketing activation.

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Voice Portal based on SMS Authentication at CTI Module Implementation by Speech Recognition (SMS 인증 기반의 보이스포탈에서의 음성인식을 위한 CTI 모듈 구현)

  • Oh, Se-Il;Kim, Bong-Hyun;Koh, Jin-Hwan;Park, Won-Tea
    • Proceedings of the Korea Information Processing Society Conference
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    • 2001.04b
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    • pp.1177-1180
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    • 2001
  • 전화를 통해 인터넷 정보를 들을 수 있는 보이스 포탈(Voice Portal) 서비스가 인기를 얻고 있다. Voice Portal 서비스란 알고자 하는 정보를 Speech Recognition System에 음성으로 명령하면 전화를 통해 음성으로 원하는 정보를 듣는 서비스이다. Authentication의 절차를 수행하는 SMS (Short Message Service) 서버 Module, PSTN과 Database 서버사이의 Interface를 제공하는 CTI (Computer Telephony Integration) Module, CTI 서버와 WWW (World Wide Web) 사이의 Voice XML Module, 정보를 검색하기 위한 Searching Module들이 필요하다. 본 논문은 Speech Recognition technology를 기반으로 한 CTI Module 설계를 구현하였다. 또한 인정 방식으로 Random한 일회용 password를 기반으로 한 SMS Authentication을 택하므로 더욱 더 안정된 서비스 제공을 목적으로 하였다.

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A Study on analyzing brand character of myth material, relevant keyword and relevance with big data of portal site and SNS (포털사이트, SNS의 빅데이터를 이용한 신화소재의 브랜드 캐릭터와 연관어, 연관도 분석)

  • Oh, Sejong;Doo, Illchul
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.1
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    • pp.157-169
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    • 2015
  • In digital marketing, means of public relations and marketing of enterprises are changing into marketing techniques of predictive analytics. A significant study can be carried out by an analysis of 'the patterns of customers' uses' using big data on major portal sites and SNSs and their correlation with related keywords. This study analyzes the origins of mythological characters in major brands such as Nike, Hermes, Versace, Canon and Starbucks. Also, it extracts related keywords and relevance using big data on portal sites and SNS and their correlation. Nike marketing that reminds people of 'the goddess of victory, Nike' formed a good combination of the brand with relevance. Most of them are based on Greek mythology and have rich materials for storytelling and artistic values in common. Hopefully, this case analysis of foreign brands would become a starting point of discovering the materials of the domestic mythological characters.

A Study on the Cost-Effect Analysis between Portal-Based and SNS-Based Advertisements (e러닝에서 소셜커머스 기반의 광고와 포털사이트 기반의 광고 간 투자비용 대비 효과에 관한 비교 연구)

  • Kim, Chang Su;Kwon, Woo Seuk;Lee, Sung Ho
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.4
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    • pp.213-226
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    • 2013
  • Recently, the social commerce on Facebook.com and Twitter.com, which is represented by SNS (Social Network Service), has been expanding in the form of a combination of SNS market. This study attempted to examine the cost-effect analysis between portal-based advertisement and SNS-based advertisement in order to establish an effective advertising strategy for e-learning content providers. The results showed that portal-based advertisement is more effective than SNS-based advertisement in terms of advertising effectiveness against cost. According to these empirical research results, this article discusses the practical implications for e-learning content providers in an attempt to enable them to take competitive advantage.

Delelopment of Cloud-Based ERP (Cloud 기반의 ERP 개발)

  • Jang, Dai-Hyun;Shin, Seong-Yoon;Lee, Hyun-Chang
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2019.05a
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    • pp.147-148
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    • 2019
  • In this paper, we propose cloud-based site-oriented ERP development for a construction company. The ERP development was aimed at the development of web-based user service portal and management portal, middleware development based on WCF (Windows Communication Foundation), and client SW development based on WPF (Windows Presentation Foundation). Major developments of ERP are the process refinement of the use process of the small and medium construction, user-oriented UI design, process slimming and automation.

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Establishment of Search Portal on Biodiversity Data (생물다양성데이터 검색포탈 구축)

  • Ahn Sung-Soo;Park Hyung-Seon;Kwon Chang-Hyuk;Ahn Bu-Young;Cho Hee-Young
    • Proceedings of the Korea Contents Association Conference
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    • 2005.05a
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    • pp.124-128
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    • 2005
  • This paper introduces data standards and protocols for exchanging biodiversity data, explains ways to construct biodiversity search portal of Korea, and describes software components used to implement the portal. We also discuss the expected activity of data custodians to share the biodiversity data.

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An Effect on the Sexuality Elements and their Perceptibility through Sports Images of Portal Media - focusing upon photographs(images) in an Internet portal site, Daum - (포털미디어의 스포츠 영상을 통해 인지된 섹슈얼리티 요소와 섹슈얼리티 인지도에 미치는 영향 -다음사이트의 사진(이미지)영상을 중심으로-)

  • Park, Kwang-Soon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.7
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    • pp.1718-1724
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    • 2009
  • This paper is aimed at studying the sexuality elements and their perceptibility in the sports photographs and images of internet portal media. The sexuality elements are composed of athletes' uniform, body and external feature. In an analysis of sports' users through portal media, there were some differences in an experimental group of men. There was the difference between an experimental group of men and a of men and women sports game. The perceptibility of sexuality imaged by sports images of men and women games in portal media was higher in an of men and women sports game than the experimental group of men. Accordingly, the sexuality imaged through sports images of portal media had a higher effect on sports' men-users.

Countermeasures Against Phishing/Pharming via Portal Site for General Users (일반 사용자를 위한 포털 사이트 경유 피싱/파밍 방지 방안)

  • Kim, Soyoung;Kang, Ji-yoon;Kim, Yoonjeong
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.40 no.6
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    • pp.1107-1113
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    • 2015
  • The number of phishing/pharming attacks occurring has increased and consequently, the number of studies on anti-phishing/pharming has also increased. The target sites of phishing/pharming are financial sites, and these have a low connection rate compared to those of portal sites. In this paper, we propose an anti-phishing/pharming method that uses a portal site as a stopover. The proposed method is based on the reliability of portal sites. This method is intended for general users rather than for professional users or developers. We also analyze the safety of the proposed method by separating the method into sub components of module safety assumption.

Process Methology of Designing User Interface in Enterprise Portal (기업포탈사이트 업무화면 설계 프로세스 방법론 - 보험사의 프로젝트 진행 사례를 중심으로)

  • Kwon, Suk-Kyoung
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.310-316
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    • 2008
  • This theory focuses on the Enterprise Portal and researches and analyzes the user requirement on as-is system. The UI Checklist Matrix is made based on the result of user analysis and evaluation of checklist. The horizontal axis of the Matrix is composed of 6 results(Layout, Navigation, Information, Function, Visibility and Interaction) of user requirement analysis. The vertical axis of the Matrix is composed of 10 subjects, Learnability, Efficiency, Accuracy, Accessibility, Consistency, Agility, Convergence, Personalization, Technology, and Standardization. At the point of vertical and horizontal items meet, indicates the graded of importance and defines a details item. The Guideline in which Matrix is reflected is set and according to the guideline, designing the business screen and assessing the Matrix.

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A Study on the Factors for Evaluating e-Government Portal Sites (전자정부 포털사이트 평가요인에 관한 연구)

  • Han, Ki-Hun;Hong, Il-Yoo
    • Asia pacific journal of information systems
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    • v.16 no.1
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    • pp.23-43
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    • 2006
  • By far, numerous e-government projects requiring huge investments have been conducted in Korea to increase the administrative efficiency and improve the service quality via Internet. However, there's little research focusing on methods and techniques for analyzing and evaluating the projects either to economically justify the investments or to assess the quality of the system and of on-line services to citizens. The purpose of this paper is to suggest a set of factors to take into account for evaluating e-government portals and to empirically test the factors to provide useful implications for building such portals. Based on the literature reviewed, we constructed a research model that includes content, public service, community, design, technology, and portal's attributes as independent variables and the user's satisfaction and the administrative efficiency as dependent variables. A reliability test revealed that the evaluation factors proposed in the paper are sufficiently reliable, and a multi-regression analysis indicated that five hypotheses should be accepted. The findings of the study suggest that emphasis should be placed on public service quality and portal site attributes, among others, when implementing portals.