• 경영과학
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• 제25권3호
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• pp.101-122
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• 2008

A wide variety of convergent digital products are emerging through the combination of multiple independent digital technologies. Digital convergence provides new revenue sources for businesses and new ways of satisfying individual needs of consumers. Despite its business and consumer implications, little research has addressed how people perceive or evaluate convergent products. This study aims at understanding how consumers interpret and evaluate convergent digital products by conducting two consecutive studies. Firstly, a survey was conducted to understand how people interpret convergent products in three ways suggested by the conceptual combination theory based in cognitive science. Secondly, an experiment was conducted to investigate the impact of combination strategies and product similarities on user evaluation of convergent products. Study results indicate that similarity of constituent products has a substantial effect on the interpretation of concept combination strategies. Moreover, combination strategy and product similarity were found to have substantial effects on user comprehension, perceived newness, and preferences for convergent products. This paper ends with an examination of the implications and limitations of the study results.

• 대한교통학회지
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• 제24권4호
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• pp.103-113
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• 2006

화물운송시장의 분할은 운송시장의 효율화를 기하고 운송인이 물동량을 유치하기 위한 전략을 알기 위해 사용된다 화주 개개인의 성향을 파악하기 어려우므로 화주를 동질성을 갖는 몇 개의 군집으로 묶어 집단의 성향을 파악한다. 우리나라의 경우 표준산업분류의 배열순서에 따라 시장분할을 하여 왔다. 본 연구는 제조업체를 대상으로 새로운 운송시장 분할 가능성을 평가하였다. 연구의 결과 시장분할을 위한 적정 기준은 연간 입 출하량으로 우수한 분할능력을 보였다 또한 표준산업분류표의 배열순서에 따른 시장분할과 다른 결과를 도출하였다 본 연구는 물동량 발생 주체인 제조업체의 규모와 출하특성을 나타내는 자료를 이용하여 운송시장을 분할한 시도로서 의의가 있다.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2006년도 춘계학술대회논문집
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• pp.722-725
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• 2006

Studies on the ways to construct agreeable sound-amenity have been processed in Korea recently and Virtual Acoustics Field Simulation System (VAFSS) which is an active acoustics reproducing system has been made as a technique to realize the results of the study. This system catches the changes of surroundings and produce sounds which go well with the mood of the space. The fact that a man thinks a sound goes well with factors of the environment should be an individual evaluation. Thus, the standards to classify factors influencing the preference of the sound, which can be judged by the environment, are needed. This study suggests the standards of factors to provide agreeable sound for people according to changes of the time and other elements. Among the factors influencing environment, the temperature, the humidity and the wind were suggested as standards of discomfort Index and wind chin temperature. Besides, only the intensity of illumination has been chosen to estimate the intensity of radiation as a part of factors of the whether.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제13권10호
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• pp.4988-5012
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• 2019

As a subset of the Internet of Things, the Internet of Energy (IoE) is expected to tackle the problems faced by the current smart grid framework. Notably, the conventional day-ahead power scheduling of the smart grid should be redesigned in the IoE architecture to take into consideration the intermittence of scattered renewable generations, large amounts of power consumption data, and the uncertainty of the arrival time of electric vehicles (EVs). Accordingly, a day-ahead power scheduling system for the future IoE is proposed in this research to maximize the usage of distributed renewables and reduce carbon emission caused by the traditional power generation. Meanwhile, flexible charging mechanism of EVs is employed to provide preferred charging options for moving EVs and flatten the load profile simultaneously. The simulation results revealed that the proposed power scheduling mechanism not only achieves emission reduction and balances power load and supply effectively, but also fits each individual EV user's preference.

• 패션비즈니스
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• 제4권2호
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• pp.85-93
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• 2000

Today, China is drawing the attention of the entire world with rapid economic growth that commenced with the opening of its economy. The world recognizes the value of China as a massive market that will eventually lead the global economy in the future. This paper is devoted to basic research on Chinese apparel consumers and is intended to help apparel market developments in China. Its aim is to understand the distinct characteristics of China and to study general apparel designs and purchasing preferences necessary for the development of products that can meet the special needs of Chinese consumers. In addition it identified clothing behaviors to better understand the distinct characteristics of Chinese female college students preferences. The research showed that Chinese female college students preferred achromatic, dark blue, and red colors in decreasing order, and cotton and wool textiles. For style, they preferred designs that accentuated individuality. Also, comfort played an important role in purchasing. Behaviorally, they had strong interests in fashion but valued economic and pragmatic aspects when it came to purchasing, and were not much affected by the desire for identification. From research results, the paper concludes that there is a need for developing comfort-enhancing products for highly individual Chinese female college students, with designs uniquely preferred by them, and valueadded apparel products targeted for upper social levels.

• 한국철도학회논문집
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• 제12권5호
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• pp.656-662
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• 2009

일반적으로 교통수단선택 모형은 이용자의 인구 및 개인통행특성 등을 반영한 수단별 선호도를 효용함수로 구축하여 분석하고 있다. 본 연구에서는 이용자의 출발지에 대한 공간적 연관성을 수단선택모형에 고려한 방법을 제시하였다. 이를 위하여 공간적 연관성을 포함하는 공간로지스틱 회귀모형을 고려하였다. 신뢰성있는 추정값을 얻기 위해 베이지안 기법을 적용하였으며 이 연구에서 제시한 방법론은 수단선호도 조사가 이루어지지 않은 지역에 대해서도 수단분담률을 추정할 수 있을 것으로 기대된다.

• 한국철도학회:학술대회논문집
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• 한국철도학회 2009년도 춘계학술대회 논문집
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• pp.813-821
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• 2009

일반적으로 교통수단선택의 분석은 이용자의 수단별 선호도를 효용함수로 구축하여 분석하고 있다. 본 연구에서는 교통수단(버스, 철도)에 대한 이용자 선호도를 이용자의 출발지에 대한 공간적 영향을 함께 고려한 수단선택모형을 구축하여 분석하였다. 기존 효용함수가 이용자의 출발지에 대한 공간적 영향을 고려하지 못함에 따라 통행시간과 요금 등이 같으면 출발지에 상관없이 수단선호도가 같아지는 단점을 보완함에 따라 향후 지역별 수단분담 전환에 따른 배출가스 저감 퉁 다양한 분석이 가능할 것으로 판단된다.

• 디지털콘텐츠학회 논문지
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• 제17권5호
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• pp.359-366
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• 2016

유비쿼터스 환경에서 사용자에게 유용한 서비스를 제공하기 위해서는 시간과 공간을 기반으로 사용자의 행동과 선호 패턴을 고려하여 가장 적합한 데이터를 처리할 수 있는 방법이 필요하다. 실세계에서 사용자의 관심은 시간이 지남에 따라 변화할 수 있다. 그러므로 서비스 관심도의 변화를 중요도에 반영하여 정보를 추출할 수 있는 방법이 필요하다. 이 논문에서는 사용자에게 필요한 서비스 정보를 온톨로지로 설계하고 시간에 따라 동적으로 변화하는 사용자의 서비스 이용 패턴이나 데이터의 중요도를 동적 가중치로 표현하여 빈발 패턴을 찾는 방법을 제안한다. 이 논문에서 제안하는 동적 가중치를 고려하는 빈발 서비스 패턴 마이닝 기법은 시간의 변화에 따라 필요로 하는 사용자의 관심을 서비스의 중요도로 반영하므로 실시간의 최적화된 서비스 제공이 가능하다.

• 경영과학
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• 제21권2호
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• pp.191-213
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• 2004

This study addresses the evaluation criteria of multimedia authoring tools(MATs), the way which decision-maker can exclude outlier matrix from group using the concept of the compatibility index, and how AHP can be applied to the selection of MATs in a group decision-making environment. The AHP technique allows an evaluator to quantify the relative importance of elements at each hierarchy and to calculate the composite relative weights for each product(i.e. MATs). This decision process allows setting to priority of the MATs based on the AHP. The results indicated that technical ability of MATs was the most significant factor in affecting their decision, trailed by managerial efficiency and vendor support. To the experts, multimedia data support was the less important than development interface. Also, the results indicated that product A(0.510) was their first choice, trailed by product C(0.286) and B(0.204). Assessing the composite relative weights revealed that expert group's members were consistent with the rankings of decision variables(evaluation criteria variables) statistically in selecting their MATs. Therefore, we believed that expert group's members have achieved sufficient agreement to permit the use of geometric mean to average the group's preference without obscuring the differences of individual opinions.

• The Journal of Asian Finance, Economics and Business
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• 제7권10호
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• pp.129-139
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• 2020

The objective of this study is twofold: first, to investigate how organizations encourage factors that have an impact on employees' entrepreneurial behavior from employee's perspectives and experiences; and second, to discover how and why employees behave entrepreneurially within the organization. A case study method is considered as an appropriate approach to scrutinize intrapreneurial behavior because it principally concentrates on an investigation into a contemporary organizational phenomenon and context concerning entrepreneurial activities in-depth within its real situation. In data collection, an Asian multinational retail company was selected. Semi-structured interviews were carried out with 24 executive-level employees who had been working in various departments for more than 5 years. Each in-depth interview lasts for a duration of 40 to 60 minutes. The results reveal several understandings into the combination of individual-level and organizational-level factors that promote the intrapreneurial behavior and activities of the established firm in the context of Thailand. In this regard, six factors have been found as the key determinants that make an impact on innovativeness, proactiveness, and risk-taking behaviour of the employees. Those factors are personal preference, organizational stability, management support, compensation, reward system, teamwork, quality of relationship with colleagues, work autonomy and the quality of relationship with the superiors.