• Journal of Distribution Science
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• v.14 no.2
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• pp.5-12
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• 2016

Purpose - The present study examines the interrelationship between various components constituting shopping experience in the context of the Indian shopping malls. Research design, data, and methodology - Extracting components of shopping experience from the literature review, the study used Interpretive Structural Modelling (ISM) to propose a conceptual model. The study adopted a mixed methods research involving theoretical constructs from past research, qualitative assessment of relationship between the constructs and imposing definite order and direction to qualitative relations based on mathematical computations. Results - Proposed model indicates that the five components of shopping experience (ambience, physical infrastructure, convenience, marketing focus and safety and security) do not converge directly into shopping experience. Rather, they operate following a hierarchy of influences in which marketing focus plays the role of the initiator. Conclusions - This model points at the order of preference of different components of shopping experience and can be a useful guide for retail industry, especially mall developers and supermarket/hypermarket, may use the findings in key decisions about development of physical infrastructure, which are based on marketing focus.

• Structural Engineering and Mechanics
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• v.27 no.2
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• pp.243-257
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• 2007

A numerically efficient superelement is proposed as a low degree of freedom model for dynamic analysis of rotating tapered beams. The element uses a combination of polynomials and trigonometric functions as shape functions in what is also called the Fourier-p approach. Only a single element is needed to obtain good modal frequency prediction with the analysis and assembly time being considerably less than for conventional elements. The superelement also allows an easy incorporation of polynomial variations of mass and stiffness properties typically used to model helicopter and wind turbine blades. Comparable results are obtained using one superelement with only 14 degrees of freedom compared to 50 conventional finite elements with cubic shape functions with a total of 100 degrees of freedom for a rotating cantilever beam. Excellent agreement is also shown with results from the published literature for uniform and tapered beams with cantilever and hinged boundary conditions. The element developed in this work can be used to model rotating beam substructures as a part of complete finite element model of helicopters and wind turbines.

• Structural Engineering and Mechanics
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• v.87 no.1
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• pp.1-18
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• 2023

The paper presents a Bayesian Finite element (FE) model updating methodology by utilizing modal data. The dynamic condensation technique is adopted in this work to reduce the full system model to a smaller model version such that the degrees of freedom (DOFs) in the reduced model correspond to the observed DOFs, which facilitates the model updating procedure without any mode-matching. The present work considers both the MPV and the covariance matrix of the modal parameters as the modal data. Besides, the modal data identified from multiple setups is considered for the model updating procedure, keeping in view of the realistic scenario of inability of limited number of sensors to measure the response of all the interested DOFs of a large structure. A relationship is established between the modal data and structural parameters based on the eigensystem equation through the introduction of additional uncertain parameters in the form of modal frequencies and partial mode shapes. A novel sampling strategy known as the Metropolis-within-Gibbs (MWG) sampler is proposed to sample from the posterior Probability Density Function (PDF). The effectiveness of the proposed approach is demonstrated by considering both simulated and experimental examples.

• Analytical Science and Technology
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• v.31 no.2
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• pp.57-64
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• 2018

The biodegradation of toluene vapor was investigated using a new type of biofilter equipped with a laboratory-scale evaporative cooler model packed with wood wool fibers (area: $360cm^2$). For the purpose of this study, the biofilter system was inoculated with Pseudomonas sp. RSST (MG 279053). The performance of this biofilter, assessed in terms of toluene removal efficiency (and elimination capacity), was as high as 99 % at a loading rate of $6g/h{\cdot}m^2$. The toluene removal efficiency decreased in an exponential manner with the increase in the loading rate. The cooler model-based biofilter was able to remove more than 99 % of toluene using Pseudomonas sp. RSST (MG 279053) as an effective inoculum. This biofilter is designed to operate under batch conditions for the removal of toluene in confined environments (e.g., automotive plants, boiler rooms in manufacturing facilities, and offshore drilling platforms).

• Journal of applied mathematics & informatics
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• v.41 no.1
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• pp.107-121
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• 2023

An epidemic infectious disease model consists of six compartments viz. Susceptible, Exposed, Infected, Quarantine, Recovered, and Virus with nonlinear saturation incidence rate is proposed to know the viral disease dynamics. There exist two biological equilibrium points for the model system. The system's local and global stability is done through Lyapunov's direct method about equilibrium points. The sensitivity analysis has been performed for the basic reproduction number and equilibrium points through the normalized forward sensitivity index. Sensitivity analysis shows that virus growth and quarantine rates are more sensitive parameters. In support of mathematical conclusions, numerical experimentation has been shown.

• Journal of Global Scholars of Marketing Science
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• v.17 no.2
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• pp.75-97
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• 2007

Less than 3% of India's food basket, consists of processed food, therefore processed food can be viewed as an innovation or new product to Indian consumers. This research investigates the effects of product familiarity and reference groups on Indian consumers' attitudes and purchase behavior of new processed food products. For the study, the model is developed by modifying Cambel and Goodstein's (2001) "Moderate Incongruity Effect" to include important cross-cultural influences on attitudes and purchase decisions among Indian consumers. Empirical analysis was conducted through structural equation modeling (SEM). SEM results indicated that reference group influence has a stronger positive effect on consumers' attitudes and actual purchase behavior of more familiar processed foods than of less familiar processed food. In addition, attitudes have a stronger positive effect on consumers' actual purchase of more familiar than of less familiar processed foods.

• International conference on construction engineering and project management
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• 2007.03a
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• pp.140-149
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• 2007

Indian construction companies have only 0.05% market share in the 3-4 trillion dollar global construction business and only two Indian construction companies figure in the ENR "Top 225 Global Contractors 2006" list. Hence, while enormous scope for growth exists, international construction experience is limited. This study explores the risks as perceived by Indian companies venturing abroad since risks in international construction differ from home market risks. Literature survey identified a number of risk factors that were evaluated by the experts, highlighting fourteen important risk factors. Interpretive Structural Modelling (ISM) was used to develop a hierarchical model showing the relationships between the different risk factors, thus helping to focus on the key risks for effective risk management. The study shows that poor project management is a key risk forming the hub of the system, while political instability has maximum influence. The results of the study can be used by managers to visualise the risks in perspective and prioritise the mitigation effort.

• Ocean Systems Engineering
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• v.9 no.4
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• pp.391-407
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• 2019

Tracking the location (position) of a surface or underwater marine vehicle is important as part of guidance and navigation. While the Global Positioning System (GPS) works well in an open sea environment but its use is limited whenever testing scaled-down models of such vehicles in the laboratory environment. This paper presents the design, development and implementation of a low energy ultrasonic augmented single beacon-based localization technique suitable for such requirements. The strategy consists of applying Extended Kalman Filter (EKF) to achieve location tracking from basic dynamic distance measurements of the moving model from a fixed beacon, while on-board motion sensor measures heading angle and velocity. Iterative application of the Extended Kalman Filter yields x and y co-ordinate positions of the moving model. Tests performed on a free-running ship model in a wave basin facility of dimension 30 m by 30 m by 3 m water depth validate the proposed model. The test results show quick convergence with an error of few centimeters in the estimated position of the ship model. The proposed technique has application in the real field scenario by replacing the ultrasonic sensor with industrial grade long range acoustic modem. As compared with the existing systems such as LBL, SBL, USBL and others localization techniques, the proposed technique can save deployment cost and also cut the cost on number of acoustic modems involved.

• Asian Pacific Journal of Cancer Prevention
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• v.16 no.13
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• pp.5273-5278
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• 2015

Background: Chronic myeloid leukemia (CML) is a stem cell disorder characterized by the fusion of two oncogenes namely BCR and ABL with their aberrant expression. Autophosphorylation of BCR-ABL oncogenes results in proliferation of CML. The study deals with estimation of rate constant involved in each step of the cellular autophosphorylation process, which are consequently playing important roles in the proliferation of cancerous cells. Materials and Methods: A mathematical model was proposed for autophosphorylation of BCR-ABL oncogenes utilizing ordinary differential equations to enumerate the rate of change of each responsible system component. The major difficulty to model this process is the lack of experimental data, which are needed to estimate unknown model parameters. Initial concentration data of each substrate and product for BCR-ABL systems were collected from the reported literature. All parameters were optimized through time interval simulation using the fminsearch algorithm. Results: The rate of change versus time was estimated to indicate the role of each state variable that are crucial for the systems. The time wise change in concentration of substrate shows the convergence of each parameter in autophosphorylation process. Conclusions: The role of each constituent parameter and their relative time dependent variations in autophosphorylation process could be inferred.

• Journal of Distribution Science
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• v.12 no.1
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• pp.21-28
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• 2014

Purpose - This study aims to examine the Indian consumers'mall shopping patronage with the application of theory of planned behavior (TPB). The research intends to extend the TPB components (attitude, self-efficacy, subjective norms) with the addition of self-image and study their effect on Indian consumers' mall patronage intention. Research design, data and methodology - The research employed factor analysis to verify correct loading of items on corresponding factors and to confirm the applicability of constructs in the Indian context. The model was tested using stepwise regression analysis. Results -The results indicate a positive relationship between self-efficacy and intention to mall patronage. The findings show that self-image, attitude, self-efficacy, subjective norm significantly influence the mall patronage intention. Self-efficacy, which signifies self-competence and confidence in one's ability as a mall shopper indicates that as the self-efficacy increases Indian consumers' will eventually patronize malls. Conclusions - Self-image congruency plays a salient role in predicting mall-shopping patronage. The mall management should ensure that the mall marketing strategies incorporate it along with the other components of TPB to warrant decent footfall.