• 한국의상디자인학회지
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• 제13권2호
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• pp.35-46
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• 2011

The purpose of this study was to investigate the effect of mass media on women's clothing image, make-up image, and hair image. The subjects of the study were 306 women who lived in Gyeongnam area. Data were collected during June in 2009. Statistical analysis used in this study were frequency, F-test, t-test, Duncan test, factor analysis, Cronbach's ${\alpha}$, correlation coefficient, and multiple regression. The results of this study were as follows. The mass media according to the demographic characteristic of women showed significant difference. Three factors of clothing image were titled as elegance, youth, and visibility. Three factors of make-up image were titled as modern, romanticism, and mediocrity. Four factors of hair image were titled as attraction, individuality, gentleness, and cuteness. The mass media resulted in correlation with the clothing image, make-up image, and hair image. The mass media had a influence on the clothing image, make-up image, and hair image. The study results are highly expected to be used as useful sources in one's image formation and a marketing plan.

• 가정과삶의질연구
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• 제27권6호
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• pp.1-12
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• 2009

The purpose of the study is to investigate developmental changes in the effect of sociocultural factors towards appearance, body mass index and self-esteem on body image. Participants were 315elementary school, 305middle school students, 310hight school students and 346college students from Seoul and Gyeonggi Province. Collected data were analyzed through Cronbach's $\alpha$, Two-way ANOVA, Pearson's correlation, and stepwise multiple regression. The findings of the study were as follows: 1) Sociocultural factors towards appearance, body mass index, self-esteem and body image differed by grade and gender. 2) Peers, self-esteem, BMI and mass media were significant predictors of elementary school students' body image. Mass media, BMI and self-esteem were significant predictors of middle school students' body image. Self-esteem, peers, BMI, gender and mass media were significant predictors of high school students' body image. Self-esteem, mass media and BMI were significant predictors of college students' body image.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2003년도 춘계학술발표대회 논문집
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• pp.183-186
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• 2003

Light is important as to say that it completes space and form. Space that is made by light is not only functional but it can be seen as a place where space and people communicate to each other. Recently mass media is embossed as communication method. Light is the most instant and affluent factor among what consists of the image of space to express sensitivity. Especially the artificial lighting plays an important role in the presentation of space in the mass media with the progress of technology. Therefore this study's purposes are to search how the artificial light present the image of space in the mass media and to suggest alternative methods to present the image with artificial lighting.

• 한국의상디자인학회지
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• 제13권2호
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• pp.73-87
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• 2011

The Homme Fatale image, which has recently been brought to the fore by mass media in Korea, leads the public fashion with a strong influence on the preference of females who actively participate in men's fashion, and on the "mansumers"(man+consumer) who would use fashion styles as a medium for self-expression. In this study, the concept and fashion style of the homme fatale image expressed in the Korean mass media are exhaustively explored, and then its expressive characteristics are analyzed to determine the trends of men's fashion in Korea. According to the result of this analysis, the homme fatale image represented in the Korean mass media, shows us with its complex nature that it includes the following characteristics: strong and vigorous masculinity, sensuality which emphasizes physical attractiveness, duplicity of gentle sensibility and coldheartedness, and the mysteriousness of maturity and innocence. In conclusion, the homme fatale image can be thought to present fashion styles which emphasize masculinity and physical attractiveness in a variety of ways.

• 산업융합연구
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• 제20권12호
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• pp.107-115
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• 2022

본 연구는 COVID-19 이후 보건계열과 비보건계열 대학생의 간호사의 이미지에 영향을 미치는 요인을 파악하고자 시도되었다. 연구는 수도권 4개 대학의 보건계열 133명과 비보건계열 123명의 대학생을 대상으로 2021년 11월 15일부터 2021년 11년 28일까지 수집하였다. 본 자료는 SPSS 22.0 Program 이용하여 기술통계, 상관관계 및 다중회귀분석으로 분석하였다. 연구결과, 일반적 특성 중 보건계열 대학생의 1학년 여부가 간호사이미지에 대해 통계적으로 유의미한 차이를 나타내었다(t=2.82, p=.006). 대학생의 간호사이미지는 보건계열과 비보건계열 모두 대중매체 이미지, 전공만족도와 양의 상관관계를 나타내었다. 보건계열 대학생은 대중매체 이미지, 전공만족도, 1학년 여부가 간호사 이미지에 영향을 미치고(F=40.42, p<.001) 비보건계열 대학생은 대중매체 이미지만 간호사 이미지에 영향을 미치는 것으로 나타났다(F=20.13, p<.001). 간호사 이미지의 제고를 위해 뉴미디어를 통한 대중매체와의 접촉을 강화하고 이에 대한 지속적인 관심을 가지고 체계적으로 접근하는 것이 필요하다.

• 한국학교ㆍ지역보건교육학회지
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• 제18권2호
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• pp.43-53
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• 2017

Objectives: The purpose of this study is to examine the relationship between sexually explicit video viewing and social support through the mass media and the sex openness of adolescents. Methods: This study used as the main data of 'Study on Measures against Sexualization of Juveniles through Mass Media in the Smart Age' conducted by 'National Youth Policy Institute' in 2014 nationwide. 3,176 of the 4,356 adolescents in Korea were selected as the final study subjects after excluding the 1,180 missing adjectives. Results: As a result, sex openness of male students was higher than that of female students. The higher the grade, the higher the sex openness, and the higher the stimulus, the higher the sex openness. The higher the imitation sharing, the higher the sex openness. The higher the human rights violation, the lower sex openness. Finally, the higher the social support, the higher the sex openness. Conclusions: In conclusion, strengthening the management of realistic media providers and emotional education rather than the unconditional regulation of mass media is expected to help prevent adverse effects on the sex openness of adolescents.

• 비교문화연구
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• 제27권
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• pp.145-166
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• 2012

In this Study, the search and analysis for the contents of the mass media, especially, such as newspaper articles, broadcast campaigns, broadcating advertisings, the Internet, etc, are accomplished under the assumption that the cause of the negative and fragmentary images about Africa holds a place in Korea's heart resulting from Korean mass media. Africa was seen as not only the continent of famine and diseases, but also a safari and the Nature's repository. However, these images are only the fragments of information about the African continent. So, we have to understand and recognize the origin of Africa in aspect of its learning and the mythology as well as the truth of the African as modern human origins. Moreover, we have to do our endeavor to have a good perspective about Africa as our future partner somewhat less than the wretched continent that we applaud their effort to the pursuit of stability and the development in terms of their modern cities, economy and politics and we have to aid and send relief cargoes simply.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2002년도 춘계학술발표대회 논문집
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• pp.121-124
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• 2002

Mass culture is product of media technology. We are absorbing and surround in optical image which reflex medium emits by night and day continually specially and live culture and information produced infinitely through mass media. People discharging in main living room now to remote control a television manufacture because carrying out move freely and is preoccupied with object of interest that have been spread in a television, and assimilate all image like sponge. Reflex medium contacted habitually every day whether do not want even if want can do that populace cultural personality is much stronger as subject that make actuality of processing.

• 복식문화연구
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• 제26권5호
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• pp.806-821
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• 2018

The study aims to investigate the effects of media and self-image congruity of ideal body image on the dieting and exercising behaviors of Korean and U.S. female college students. This study focuses on the concept of self-image congruity in order to examine how respondents perceive actual and desired self-images compared to an ideal female body image selected by respondents. A self-administered survey was conducted, resulting in 331 total responses (194 from Korean students and 137 from U.S. students). The data were analyzed through descriptive analysis, t-test, exploratory factor analysis, and regression analysis using SPSS 23.0. The findings revealed significant differences between Korean and U.S. female college students. U.S. students were more exposed to body image ideals in the media than Korean students; however, Korean female students valued the information regarding ideal body image conveyed by the media more than U.S. respondents. Among Korean female students, exposure to media messages regarding ideal body image and media importance had significant effects on desired self-image congruity, while these factors were not significant among U.S. students. However, there was a negative effect of media exposure on actual self-image congruity among U.S. respondents only. Additionally, the study uncovered that Korean students manage their body image through dieting behaviors while U.S. respondents manage body image through exercise behaviors (weight training as well as cardiovascular exercise). The study provides further support for self-image congruity, which extends its applications to the body image field.

• 대한가정학회지
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• 제48권5호
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• pp.103-117
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• 2010

The purpose of this study was to examine relationships among body image attitudes and their correlates in early adolescence. The participants were 614 adolescents. The results were as follows: 1) There were significant correlations among adolescents' body image evaluation, body image investment, body mass index, depression, perceptions of parental and peer influence, and awareness of media messages regarding physical appearance, 2) There were significant differences in depression, parents' influence, peer influence, and awareness of media messages regarding physical appearance between adolescents with higher body image investment and those with lower body image investment, and 3) Awareness of media messages regarding physical appearance was the most influential predictor of adolescents' body image investment.