• Journal of Korea Multimedia Society
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• v.13 no.12
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• pp.1739-1747
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• 2010

The damage of natural disasters has occurred on huge scale more frequently than before. The damage caused by the disasters are summarized and are analyzed, and are managed as a very general type of documentation, not showing the position of previous damage records and related information such as weather, facilities of CCTV, hospitals, and gas station on the maps. Therefore, it needs to provide map-based searching systems considering damaged area as well as search key-words. This paper focuses on the development of a search system based on the map to manage previous disaster records and related information each disaster using spatial databases. This system consists of three modules, which are databases to store disaster data, the SQL procedure-based search module to extract needed information from the constructed databases, and the map module to express the search results on the map. This paper will contribute to provide framework of a system development for managing the disaster information according to each year and disaster based on the maps and to be utilized as the basic framework in developing damage prediction and prevention systems for disasters in future.

• Journal of the Korean Institute of Landscape Architecture
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• v.20 no.2
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• pp.106-118
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• 1992

The landscape architecture construction cost estimation includes the repeated calculation and updating. Thus, it is time-consuming, and one of the jobs which needs to be automated first. In Korea, the IBM compatible personal computer(PC) is the most widely used one in the landscape architecture firms. However, the software for landscape architecture construction cost estimation is not being used in the PC environment. Therefore, the purpose of this study is to develop the software which can be used to automate the calculation for the landscape architecture construction cost estimation, and runs in the IBM compatible personal computers(PC). The clipper '88 summer is one of the DBMS software packages, and it has many commands and functions and functions which reduces program lines and makes the programing efficient, especially in the programing work whose total source code lines do not exceed over 10,000 lines. So, it was used in this study. The software developed in the this study was tested using the real data, and it was found that it can be efficiently used in the following jobs. They are: (1) to calculate exactly and rapidly. (2) to use resources repeatedly. (3) to print out the results. (4) to store data files for the future use. The software, as discussed in this paper, reduces the time and efforts to be spent in the calculation for the landscape architecture construction cost estimation compared with the traditional approach using the pocket calculator.

• Journal of the Korean Society of Food Culture
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• v.20 no.4
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• pp.438-445
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• 2005

This research examines how various dimensions of physical environments influence patrons' psychological responses(especially emotional responses) in the restaurant service setting, and how these emotional responses, in turn, influence patrons' attitude formation. The result of empirical research indicates that restaurant physical environments have a significant effect patrons' emotional responses, and that these psychological experiences serve as critical mediators in the restaurant physical environments-store attitudes relationship. However, the effects of restaurant physical environments on patrons' psychological responses varied with the dimensions of physical environments. First, the effect of cleanliness on emotional responses was most significant, especially on negative emotion, out of 4 dimension of restaurant physical environment. Second, ambient conditions are the most important predictor on customers' positive emotion, and in turn, positive emotion has the most significant effects on customers' attitude formation of restaurant. Therefore, the result suggests that restaurants should manage(or, improve) their ambient conditions(e.g. background music, scents, ventilation, noise etc.) for efficiently maximizing customers' positive attitude. The implications of this study are discussed, and ideas for future work suggested.

• The Journal of the Korea Contents Association
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• v.7 no.7
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• pp.161-170
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• 2007

E-Business has, nowadays, become a common commerce transaction. In the beginning, e-Biz has known as Electronic Commerce and has expanded its territory to department store's shopping mall, travel, finance, stock, and even luxury goods as car sales market. Considering these trends, this paper researched the environment of korean e-Biz market and suggested the picture of the matured and sound e-Biz market in Korea. We surveyed matured level of Critical Success Factors of e-Biz in terms of management. We also surveyed time based Critical Success Factors to analyze level of the Korean e-Biz market. These study's may provide us the knowledge about the prediction and preparation for changes in e-Biz market in the future.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.1
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• pp.131-140
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• 2020

The purpose of this study is to derive various clues for the establishment of marketing strategies for companies that produce and sell high-involvement products for Millennials who are not the subject of current consumption but who will lead future consumption. For this purpose, this study aimed to derive 17 factors of high-involvement product selection attributes through FGI, and its relationship on repurchase intention after make a variable through PCA. A total of 158 valid questionnaires were used, and IPA, independent sample t-test, regression analysis, and hierarchical controlled regression analysis were performed. The results showed that overall, external and internal selection factors had a positive influence on repurchase intentions, and in particular, appealing to internal and external selection factors in order to promote repurchase intention. Meanwhile, the Millennials were found to have no gender difference. Therefore, the company producing and selling high-involvement products suggests that it is necessary to make a priority effort to secure brand awareness, trust in product producers, store trust, and product self-reputation as components of internal selection factors. It was also concluded that more strategic efforts were needed to focus on and appeal to the characteristics of the Millennial itself rather than to consider gender differences.

• Knowledge Management Research
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• v.10 no.3
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• pp.81-98
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• 2009

The purpose of this study is to investigate the effect of Hallyu(Korean Wave) and marketing mix elements on brand equity based on the Korean cosmetic brand in China Market. It will provide the constructive suggestions to build Korea brand equity in overseas market through empirical research. At the beginning of this study, in order to analyze the effect of Hallyu and marketing mix elements on brand equity, we studied literature reviews on relationships between brand equity and marketing mix elements, culture, Hallyu and its influences on marketing. And then, we set up the research model, hypotheses and variables. The chosen variables to investigate are price premium, price deals, store image, distribution intensity, advertising, Hallyu, perceived quality, brand loyalty, brand awareness/associations, and brand equity. The results of the study reveal that Hallyu and advertising had a positive influence on perceived quality, brand loyalty and brand awareness/associations, but the other marketing elements had partial influence. All of perceived quality, brand loyalty and brand awareness/associations showed positive effects on brand equity. Additionally, theoretical and managerial implications of brand equity and Hallyu based on the results of this study are discussed. And limitations and future research issues are also presented.

• Culinary science and hospitality research
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• v.23 no.2
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• pp.35-44
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• 2017

The purpose of the present study was to investigate the impact of experience factors on brand attitude and revisit intention in cakes specialty shop. The result showed that among experience factors in rice cake specialty shop, educational experience factor and aesthetic experience factor had influence on both brand attitude and revisit intention, and entertainment experience factor had only influence on revisit intention. Also, brand attitude had significant influence on revisit intention. It was confirmed that experience activities in marketing of traditional food such as rice cakes are significant marketing activities, and educational experience factor and aesthetic experience factor have high correlated each other. On the other hand, entertainment experience factor is in lack relatively, which is due to the complexity of the traditional food manufacturing, and future improvements about this needs to be required. This study was to identify marketing significance of experience factors in rice cake specialty shop and to verify the necessity and effectiveness for spreading vigorous marketing in a variety of traditional food fields through this opportunity.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.17 no.6
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• pp.187-193
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• 2017

In order to investigate the relationship between HIV / AIDS and the malformed entertainment industry caused by the prostitution after the prostitution law, this paper visualizes the number of entertainment industry relative to the population density and the number of infected persons using the R program. Also, let's try to grasp the cause of whether any unexpected variable acts via correlation and whether the numerical value of HIV / AIDS-infected person is high in the vicinity of a secret store due to external factors. therefore, In order to create a healthy society, let us examine the goals and attitudes that we should aim for big data analysis through R, and discuss the areas that need further research in the future.

• Proceedings of the KIEE Conference
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• 2004.07d
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• pp.2209-2211
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• 2004

Unlike the wavelet neural network, since a mother wavelet layer of the self-recurrent wavelet neural network (SRWNN) is composed of self-feedback neurons, it has the ability to store past information of the wavelet. Therefore we propose the prediction method for the nonlinear chaotic time series model using a SRWNN. The SRWNN model is learned for the modeling of a function such that the inputs arc known values of the time series and the output is the value in the future. The parameters of the network are tuned to minimize the difference between the nonlinear mapping of the chaotic time series and the output of SRWNN using the gradient-descent method for the adaptive backpropagation algorithm. Through the computer simulations, we demonstrate the feasibility and the effectiveness of our method for the prediction of the logistic map and the Mackey-Glass delay-differential equation as a nonlinear chaotic time series.

• The Research Journal of the Costume Culture
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• v.8 no.4
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• pp.611-622
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• 2000

The purposes of this study are as follows. First, it is to review the features of discount stores that are expected to grow rapidly and continuously due to their low price, low cost, bulk purchase, and multiple shops, and to pinpoint problems arising from the establishment and position of the stores. Second, it is to analyze relevant issues in regard to the present status of fashion good distribution in discount stores by studying the situation, structure and problems of domestic fashion distribution along with the present status of the distribution in discount stores, and to suggest directions for the development of fashion distribution and discount stores. A positive study was carried out on the buyers of big domestic discount stores through one-to-one interviews focusing on the distribution of fashion products within Seoul and the Metropolitan area. The following is the directions for the development of clothing distribution and discount stores ; 1. The relative importance of fashion goods in a discount store will be increased with the tendency of fashionable and differentiated shops ; 2. The GMS or category killers will be established from around 2003 when the market is expected to become saturated with a great deal of discount stores. 4. Discount stores will change and reform without being restricted to a certain existing industry or business condition, and distribution channels will diversify over the border. The demand and supply system will be balanced based on a global marketing which will be adjusted on the international level.