• International Journal of Human Ecology
• /
• v.15 no.1
• /
• pp.64-71
• /
• 2014

This study empirically compares the influence of sex-appeal fashion Point-of-Purchase (POP) types on attitude towards advertising. It also highlights the moderating roles of gender and the level of sensation seeking. Three sex-appeal fashion POP types (nude/semi-nude/body conscious) were developed for this study and the interaction effect of the types of sex-appeal fashion POP advertising and gender was tested. In addition, interaction effect of the types of sex-appeal fashion POP advertising and the level of sensation seeking (high/low) was tested. The results found that gender influenced consumer attitudes toward sex-appeal fashion POP advertising type. Male consumers showed a more favorable attitude toward advertising for the nude type than others; however, female consumers showed a more favorable attitude toward advertising for semi-nude and body conscious type than the nude type. The results also found a significant two-way interaction effect of sexual POP advertising types and sensation seeking on attitude toward POP advertising. High sensation seekers preferred nude and semi-nude type POP advertising to body conscious POP advertising. It is useful to investigate how various marketing factors support attitude toward POP advertising in the context of sexual fashion POP advertising and which factors exert the strongest influence within different degrees of nudity.

• Journal of Korean Academy of Nursing Administration
• /
• v.20 no.1
• /
• pp.59-68
• /
• 2014

Purpose: The purpose of this research was to delineate the effects of organizational injustice on negative behaviors of employees with the mediating effects of trust. Methods: A survey was conducted among 550 nurses in 11 departments of 3 hospitals located in the Pohang area. Data were analyzed using frequency, descriptive statistics. correlation coefficients, regression analysis. Results: Procedural injustice (${\beta}$=-.48, p<.001) had the greatest negative effect on organizational trust, followed by interactional injustice(${\beta}$=-.15, p<.001) and distributive injustice(${\beta}$=-.14, p<.001). For supervisor trust, both procedural (${\beta}$=-.11, p=.006) and interactional (${\beta}$=-.63, p<.001) injustice had a negative effect. While supervisor trust (${\beta}$=-.28, p<.001) had greater negative effects on organizational negative behaviors of nurses compared to organizational trust (${\beta}$=-.21, p<.001), supervisor trust (${\beta}$=-.29, p<.001) had negative effects on personal negative behaviors but organizational trust had no significant effect on personal negative behaviors. Conclusion: To reduce the negative organizational behaviors of nurses, an organizational effort is needed to reduce procedural injustice by introducing fair organizational management and to reduce interactional injustice through formal or informal communication channels between supervisors and nurses.

• Journal of Korean Academy of Nursing Administration
• /
• v.7 no.1
• /
• pp.41-51
• /
• 2001

Today's health care environment is rapidly changing and nurse administrators' leadership styles need to identify in nursing organization to achieve organizational objectives. By Bass(1985), transformational leadership stimulates the subordinates to be creative and achieve organizational objectives and is related to job satisfaction, job involvement, productivity, and organizational commitment. Transformational leadership process consists of charisma, intellectual stimulation, individual consideration. The purpose of this study is to identify the effect of transformational leadership and personal characteristics on nurses' organizational commitment. The subjects for this study consisted of 594 nurse from 8 University Hospitals and General Hospitals. The data were collected by personal characteristics scale, transformational leadership scale, and organizational commitment scale. The factor analysis, Cronbach's alpha analysis, Pearson correlation analysis, multiple regression analysis and hierarchical multiple regression analysis were used for the statistical method. The results of this study were found that (1) charisma dimension of transformational leadership has positive influence on nurses' organizational commitment; but another two dimensions(intellectual stimulation and individualized consideration) did not showed significant effect on organizational commitment (2) nurses' personal characteristic(internal locus of control) moderated the effect of transformational leadership on organizational commitment.

• Korean Journal of Childcare and Education
• /
• v.13 no.1
• /
• pp.167-184
• /
• 2017

Objective: The gold of this study is to identify the correlation between mothers' rejective parenting attitude and children's humanity and adaptation to educational institutions, as well as to find out whether children's humanity could act as a mediating effect against mothers' rejective parenting attitude in the process of children's adapting to the institutions. Methods: The study was conducted on 259 children aged 4 to 5 and their mothers. The collected data were used to conduct Pearson correlation coefficient, Three-step mediated regression analysis, and the Sobel test using the SPSS 20.0 program. Results: First, children's institutional adaptability had a significant negative correlation only with 'mother's hostility'. Children's humanity had a significant positive correlation with their institutional adaptability. Second, mothers' hostile attitude had a direct or indirect impact on children's institutional adaptability. Conclusion/Implications: The results above suggest that children's good humanity and parents' friendly attitude are important in children's institutional adaptability.

• Korean Journal of Childcare and Education
• /
• v.13 no.1
• /
• pp.107-124
• /
• 2017

Objectives: The purpose of this study was to investigate the effects of children's pride and shame on their interactive peer play, mediated by their daily stress. Methods: The participants of this study were 172 five-year-old children (80 boys and 92 girls) attending kindergartens or child-care centers in Chungbuk, Korea. The data were analyzed by descriptive and correlational analyses, and structural equation modeling using SPSS 19.0 and AMOS 21.0. Results: Children's shame had a significant indirect effect on their interactive peer play, including play-disruption, play-disconnection and play-interactions, mediated by daily stress; children's shame had a significant direct effect on play interaction. However, children's pride did not have a direct effect on daily stress and an indirect effect on their interactive peer play. In other words, high levels of shame among children led to high perceived daily stress. In turn, perceived daily stress increased play-disconnection and play-disruption, while it decreased play-interactions. Meanwhile children's shame led to a low level of play-interaction among young children. Conclusion/Implications: The results imply that children's perceived shame would influence their behaviors in social contexts as well as their psychological wellbeing such as the level of daily stress.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.37 no.4
• /
• pp.540-553
• /
• 2013

This study examined the awareness of Chinese in their 20s in regards to Korean fashion brands and brand personality; in addition, it analyzed the effect of brand personality on brand preference and purchase intention. This study investigated the differences of the brand personality effect on brand preference and purchase intention according to brand, sex, and age. The results were as follows: 1) The three highly recognized fashion brands were Teenie Weenie, E-land, and The Basic House. 2) Brand personality was comprised of factors for competence, vitality, innovation, and emotion. 3) Brand preference was affected by vitality, competence, and innovation. Purchase intention was directly affected by brand preference and brand personality factors such as vitality, competence, and innovation. 4) The effect of brand personality on brand preference and purchase intention were different according to brand, sex, and age. These results can be used as basic data or information to help fashion companies develop marketing strategies for young Chinese people.

• Journal of Korean Academy of Nursing Administration
• /
• v.5 no.3
• /
• pp.463-475
• /
• 1999

This study investigated the relationship between nurses' Career Commitment and Organizational Commitment, and the moderating effect of individual career-related characteristics (age, tenure, position, number of department change, number of hospital change) on the relationship between career commitment and organizational commitment. The sample for this study consisted of 594 nurses from 8 large Korean hospitals. And the factor analysis, Cronbach's alpha, multiple regression analysis and two-way ANOVA were used for the statistical methods. Research was found that (1) career commitment and the two dimensions of organizational commitment(affective and transactional) were validated as distinct concepts for Korean nurses. (2) career commitment showed positive influence on the two dimension of organizational commitment, (3) all individual career-related characteristics did not moderated the effect of career commitment on affective commitment, but (4) number of career department change and of hospital change among career-related characteristics moderated the effect of career commitment on transactional commitment. Theoretical and practical implication of these result were discussed in the conclusion.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.31 no.2
• /
• pp.48-57
• /
• 2003

The objective of this study is to review and verify whether the functions and effect of roadside trees generally hewn in theory are actually realized in urban roads and how well they are performed if the function and effect are realized. The study was conducted with a focus on 3 functions and effects including roadside tree's urban landscape improvement function (green area visibility ratio), effect of introducing green area within a city, and urban green network building function. The major study results are as follows: First, the average green area visibility ratio of 41 study areas is currently about 25.90%. The green area visibility ratio of commercial area within downtown was lowest among 5 road types. It showed that it is possible to raise the average green area visibility ratio up to 32.49% through roadside tree management and additional plantation. Second, in a section between Paldal Mountain and Suwon City Hall where there is no forest fragments and parks at all, a green area of 4,826 roadside trees represented 2.4% of total area and served as the only linear green area. Third, an analysis of 15 cities in Kyonggi province showed that urban forests are concentrated in outskirts. The suey showed that because forest fragments and parks exist in a form of points in urban areas, roadside trees are the only green areas that link each other and build a network.

• Journal of the Korean Home Economics Association
• /
• v.46 no.7
• /
• pp.95-108
• /
• 2008

The major purpose of this study was to investigate the effect of intergenerational transmission of self-differentiation on psychological adjustment of college students. Specifically, the present study endeavored to test the causal model focusing on the effect of the father's and the mother's self-differentiation on college student's psychological adjustment through the student's self-differentiation. The data were collected from 254 male and 293 female college students and their parents by using self-administered questionnaire method. The casual model was tested through structural equation model by using AMOS 7.0 program. The results showed that mother's and father's self-differentiation had direct and indirect effect on student's psychological adjustment. The results showed that both mother's and father's self-differentiation had direct effect on son's self-differentiation level, which directly influenced his psychological adjustment. The test of structural equation model also revealed that daughter's self-differentiation level was positively influenced only by mother's self-differentiation, while father's self-differentiation did not influenced female student's self-differentiation. Both male and female student's psychological adjustment was directly influenced by his or her self-differentiation level.

• The Journal of the Korea Contents Association
• /
• v.14 no.11
• /
• pp.743-758
• /
• 2014

The purpose of this study is to examine the mediating effect of economic stress in the relationship between Perceived Income Inequality and Suicidal Ideation among old adults. To achieve this objective, this study analyzed basic statistics, reliability, correlation, and regression (tolerance and variance inflation factor) with the help of SPSS ver. 18.0. using data of 532 elderlies over 65 years old who live in Jeollanam-do. The main study results were as follows. The result shows the significant medicating effect of economic stress in the relationship between Income Inequality and Suicidal Ideation. Based on these results, political and practical implications are proposed.