• Journal of the Korea Fashion and Costume Design Association
• /
• v.20 no.1
• /
• pp.79-91
• /
• 2018

The objective of this study was to determine the influence of women's attitudes toward women's underwear on image-creation efficacy and appearance management attitude. A total of 405 surveys of women working at an industrial complex in the Daegu-Kyoungbuk area were used for data analysis. Frequency, factor analysis, reliability analysis, and regression analysis were used for data analysis. The findings were as follows. The sub-factors of women's attitudes regarding women's underwear were found to be 'aesthetics/body-style compensation', 'ostentation', 'functionality', and 'manner estimation' and the sub-factors of image-making efficacy were 'display confidence', 'face-image confidence' and 'display ability'. Appearance management attitude had factors such as total coordination, weight management, skin management, and pursuit of change. Aesthetics/body-style compensation, functionality, and ostentation, which were sub-variables of attitudes toward underwear, had a significant influence on image-creation efficacy. Aesthetics/body-style compensation and ostentation had significant influences on appearance management attitude. Aesthetics/body-style compensation was found to have a significant influence on all sub-variables of both image-creation efficacy and appearance management attitude.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.34 no.4
• /
• pp.686-696
• /
• 2010

This study analyzes how the eco-friendly attitude and benefits pursued in clothing influence the purchase satisfaction of eco-friendly consumers for infants and children's underwear. The survey was conducted from June $1^{st}$ to $20^{th}$ in 2009, and 303 responses were used in the data analysis. A frequency analysis, factor analysis, reliability analysis, and multiple regression analysis were conducted for the statistical analysis. The results show that the eco-friendly attitude is classified by environmental concern, awareness of environmental consumption, and participation in the environmental movement. The benefits pursued in clothing are classified by fashion pursuit, brand pursuit, functional pursuit, personality pursuit, and economical pursuit. The awareness of the environmental consumption factor in the eco-friendly attitude influences the purchase satisfaction of eco-friendly consumers for infants and children's underwear. The fashion, brand, functional, and personality benefits pursued in clothing effect the purchase satisfaction of eco-friendly consumers for infants and children's underwear.

• Journal of the Korean Society of Costume
• /
• v.61 no.4
• /
• pp.38-51
• /
• 2011

The purpose of this study is to offer data that designers can utilize substantially, by developing creative materials in knit fashion through the analysis relevant to expression characteristics on the mixture in high low class culture, which were shown in knit fashion of contemporary women, as one of methods of pursuing a plan for being able to be appeared creative and unique knit wear. As for a method of this research, studied concept and characteristics on the mixture in high low class culture by preceding researches. And women's knit fashion was selected that is seen to be 3~18 gauge among the world's 4 collections from 2000~2008. The analysis was made with the analytical frame in mixture pattern, and the analytical frame in design element, and item. The results are as follows. The mixture of kidult element and high fashion was shown with characteristic of expressing humor and fun with graffiti, expression like character and cartoon, and fairy-tale fantasy through the exaggerated trifling article. The mixture of grungy element and high fashion was shown with the expression characteristic in the mixture of heterogenous pattern, and in tear, slit without the end treatment due to fraying the end strand in the knit fashion with basic stitch, patch work, fringing and tone-down gray, use of khaki and blue color, and match in opposite color. The mixture of underwear and high fashion was shown the expression characteristic with the emphasis on underwear line like volume up, or with the mixture of details such as pants in diverse lengths, mini skirt, underwear lace, and ribbon.

• Fashion & Textile Research Journal
• /
• v.15 no.3
• /
• pp.358-363
• /
• 2013

Due to recent changes in increased life expectancy, economic power and social development, the new senior generation (focusing on people in their fifties) represents a new market power with strong competitiveness. The new senior generation is the generation after the baby boomers, with characteristics that include a high-level of education, increased income, a high-level of consumption, increased assets, self-fulfillment desires and individuality. Demands in the senior fashion industry are expected to gradually increase and the underwear industry that targets the new senior generation is expected to grow rapidly. These demands will require product development for the new senior generation based on emotional and socio-cultural characteristics. The current new senior underwear market is under the process of R&D with a focus on body shape changes; however, there are limited studies on emotional and socio-cultural approaches. This study formulates a basic design plan for different age groups based on an analysis of the situation of bra wear (current inconveniences, demand and needs) by women in their fifties and over. Subsequently, a functional active bra top that considers activity and comfort was proposed for women in their fifties, an all-in-one foundation bra top that shapes the body was proposed for women in their sixties, and comfort bra tops that are comfortable and easy to put on and take off were proposed for women in their seventies and over.

• Korean Journal of Human Ecology
• /
• v.19 no.3
• /
• pp.565-575
• /
• 2010

This study examined the relationships between clothing values, wearing behaviors and the attitudes toward underwear for female students. A survey of female middle and high school students was conducted. 584 questionnaires, collected from April to May, 2009, were analyzed using descriptive statistics, cross tabulation analysis, t-test, factor analysis, and Pearson's correlation coefficient. Economic and aesthetic value were found to be significantly higher than other clothing values amongst older students while students in coeducational schools regarded aesthetic properties of clothing as being more important (p<.05). Girl students' most pursued attitudes toward underwear was modesty. According to age of students and the type of school they attended there were significant differences in students' underwear wearing behaviors. A high level of correlation between clothing values and attitudes toward underwear was found. Aesthetic value out of the clothing values showed a high correlation with esthetics/sexual attractiveness out of the attitudes toward underwear. Aesthetics/sexual attractiveness out of the attitudes toward underwear was shown to be most influential on underwear wearing behaviors. There would be a necessity for emphasizing the wearing of girdle and slip.

• Fashion & Textile Research Journal
• /
• v.12 no.5
• /
• pp.574-581
• /
• 2010

Trunks like men's underpants are similar to boxer shorts and are made in both modern and traditional styles. Like boxer shorts, trunks cover the mid-section of the body (hence the name "trunk"). As the income level of the nation increases, men as well as women become interested in fashion expressing the individual's character, by not regarding fashion as simply wearing essential items to live in. Men's interest in fashion influences men's underwear designs which has been thought previously just as to be worn for living in. Nowadays, trunks are often worn as lounge wear in the household, therefore the need for sensual and characteristic trunks designs is required in the fashion market to meet the customer's new needs. In modern fashion designs, Chinese letters have been artistically presented and used in decorative fashion design regardless of its original meaning, generally embroidered in traditional costumes. Based on the fact that Chinese letters containing lucky meanings have traditionally been used, other Chinese letters meaning positive and prospective future can be adapted and weaved into men's trunks designs. Therefore, in this study, among many good meaning Chinese letters; four Chinese letters, 高(high), 金(gold), 義(justice), 愛(love), have been selected and applied in the trunks designs. The purpose of this study is to develop men's trunk designs using these Chinese letters which can be massively produced and sold in Asian countries which commonly understand the meaning of the Chinese letters as well as in South Korea.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.6 no.3
• /
• pp.169-183
• /
• 2004

This study attempts to understand women's underwear culture in the Later Chosun Dynasty, by investigating the kinds and constructions of them, which formed bulky and puffed silhouette of the lower half of the body. In the middle 17th century in Chosun, Confucianism settled down as fundamental idea of society, while whole country achieved considerable economic growth. As a result for upperclass women, female virtues was demanded more than any other period in Chosun. On the other hand, lower-class women including Kisaengs, had more freedom on their clothing behaviors. According to the literature on women's dress institutions and restrictions of the extravagance, the use of kinds of high-quality silk and false hair was criticized, compared to women's clothes in China. From this, one can see the luxury and affluence of women's clothes at that time, which also reflected in luxurious underclothes. Also, the movement of class, by economic development, led to changes in the costumes of middle-to-lower class women, relaxing restrictions on clothes. Underclothes included Bosomband(가슴띠; long sashes for bosom to wrap), Sokjucksam(속적삼), and Sokchogori(속저고리; Korean blouse, worn under the chogori) for upper garment, and Darisokkok(다리속곳; basic underwear like the panty), Soksokkot(속속곳; underwear paji to be wide of hem), Sokpaji(속바지;trouser front and back opening), Tansokkok(단속곳; large size underwear like Soksokkot), Noronpaji(너른바지; paji like the skirt or paji bulky than tansokkot,), Mujigi무지기; tiered skirt for underwear), and Daeshumchi'ma(대슘치마; Korean underskirt, shape hem as a pad into form) for lower clothes.

• Journal of Fashion Business
• /
• v.5 no.2
• /
• pp.35-48
• /
• 2001

The purpose of this research is to understand the importance and structure of underwear which is the closest cloth to the body. Scope of this research is from middle of 19th century to the beginning of 20th century. Firstly, I studied background of the times and change of women's status and duty. Secondly, I examined the outer garment closely by the ideal beauty of each period based on the study, and thirdly I looked into structure ways of underwear. Then lastly, I took a close look about the relation of outer garment and underwear, comparing with and researching both. I studied this research, focusing on corset, crinoline and bustle based on main characters such as reform and transform among several functions of underwear. The research results are such as follows. First of all, when women's social and economic status was subjected to men, women had worn corset and fashionable dresses even though there was many object movements and vices in women's garment. Secondly, according to those movements, the ideal beauty had changed little in the same sort emphasizing on breast and hip. Thirdly, structure method of underwear changed by ideal beauty and shape of outer garment. Due to increasing sports participation, improvement of women's position, achievement of practical use, women used more drawers and stopped wearing hoop. And the weight of underwear like combination and suspender attached to corset had decreased and advanced into the more practical way. Because of industrialization, function seemed to be granted by technology development, social position change of femininity.

• Journal of Fashion Business
• /
• v.2 no.4
• /
• pp.69-78
• /
• 1998

The purpose of this study was to identify the variables which could characteristics the New Young Generation (NYG), to investigate the relationship between level of NYG characteristics and information searching related to underwear purchasing, and the differences level of the NYG characteristics according to demographic variables (sex, grade, major), and examine the casual relationships of demographic variables (sex, place of growing background, parent's education) and level of the NYG characteristics on information searching related to underwear purchasing. The subjects were 723 college students (female = 324, male=398) living in Seoul and Kyuggi were participated in this study. The NYG is limited to person who born after 1970's. The result of this study were as follows; 1. Five factors of New Young Generation oriented characteristics were identified; F.1 'Info-telecommunication(Info-Telecom)'; F.2 'Family and Marriage'; F.3 'Consumption pattern'; FA 'Self-centered (Individualism)'; F.5 Work/Career oriented. 2. The relationship between the NYG characteristics and information search in underwear purchasing were significanted. 3. In demographic variables, gender, grade, and major were partially significant differences. 4. In male students, the result of the casual relationship between demographic variables with NYG characteristics and the level of the NYG in underwear purchasing showed that grade, background of grownplace, level of parent's education were significanted the high level of info-telecom factor associated with higher grade, city-grown, higher level of parent's education. In conclusion, the result showed that the level of NYG characteristics was significant to male students and specially for grade older students. The background of parent's education level was the another important variables to predicting the NYG characteristics. Finally the higher the NYG characteristics, the more information search in underwear purchasing.

• The Research Journal of the Costume Culture
• /
• v.5 no.3
• /
• pp.57-76
• /
• 1997

The maun purpose of this study os review and analyze the differences, among clothing terms, between the biblical definitions of the underwear terms and those used by the public in day-to-day life. According, the biblical definitions of the underwear terms which are widely used by the various literature are summarized. Also, the degree of recognition of the underwear terms by the public is studied by analyzing the results of the questionnaires which are distributed to 217 female college students, as the objects of data, who reside in Seoul metropolitan areas. As a result of this study, we find the following conclusions : First, there are considerable differences in definitions of the underwear terms between those used by the various literature and those used by the public. The personal definitions of the underwear terms, or alternatively those used by the public, are very reduced and limited and even misunderstood in some cases. Second, the definitions of the underwear terms which are actually used by the public are recognized mostly by the wearing goals, the wearing spaces, the wearing times, the wearers, the forms and the materials and, among others, the wearing goals are the most dominating factor for the recognition of the underwear terms. Finally, the comparison among the similar underwears reveals that underwears are recognized by the wearing goals, the wearing spaces, the wearers, the forms and the materials. But, the objects of data recognize the underwear terms in very limited and simple fashion instead of having definite recognition of the differences among similar items.