• 한국콘텐츠학회논문지
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• 제10권7호
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• pp.23-30
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• 2010

메이크업 스타일이 고객 중심으로 다변화 되어가는 생활환경 속에서 감성과 선호 정도를 파악하는 것은 화장품 판매 전략의 중요한 성공요소가 되고 있다. 본 논문에서는 사용자의 감성과 선호도를 중심으로 메이크업 스타일을 개발하는 방법의 하나로 협력적 필터링 기법을 응용하여 상황 센서정보를 이용한 감성 공학적 메이크업 추천 시스템(MakeupRS)을 제안하였다. 협력적 필터링 기법에서, 사용자들간의 유사도 가중치를 계산하기 위해서 상태 강조를 적용한 피어슨 상관계수를 사용한다. 메이크업 스타일에 따른 감성을 조사하기 위해서, 메이크업 스타일을 6가지 스타일 요소(파운데이션, 컬러렌즈, 아이섀도, 속눈썹, 볼터치, 립스틱)에 따라 분석하였다. 감성공학적 메이크업 추천 시스템을 개발하여 논리적 타당성과 유효성을 검증하기 위해 실험적인 적용을 시도하고자 한다.

• 한국멀티미디어학회논문지
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• 제18권9호
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• pp.1019-1026
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• 2015

In this paper, we propose a new method of eye, face, and lip makeup techniques on the target face image from several makeup examples without losing detail features such as eyelids, eyebrows, hair. After detection of the feature layer for the skin, we applied our makeup techniques to the target face by using a blending technique. We used a cartoon rendering using bilateral filter. In order to smoothly makeup the target face, we created two Gaussian Weight maps for natural skin makeup effects. Our method did not need to perform complex operations, so the makeup results are so natural. Our experimental results show good performances in various makeups.

• 대한가정학회지
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• 제43권11호
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• pp.59-71
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• 2005

The purpose of this study was to observe the makeup behavior and cosmetics preference based on the segmented age group and fashion appearance interested group. The target consumers were women aged in their 20's. We distributed 443 questionnaires and conducted statistical analysis using SPSS program for the 400 reliable questionnaires. Statistical analyses included frequency, Chi-square test, t-test, ANOVA and cluster analysis(K-means). The results of this study were as follows: 1. There was a significant association between specific cosmetic items currently used and segmented age group. The age 24-29 had more basic makeup than color makeup, compared to the age 20-23 group. There was a statistical difference between the highly interested group and the lowly interested group in fashion and beauty. The group of highly interested in fashion and beauty considered trendy colors, while the group of lowly interested in fashion and beauty used their favorite color as an important factor in purchasing makeup products. 2. There was a significant difference in the preference of lip colors and textures, eye shadows textures, types of eye liner and types of foundation according to segmented age groups. 3. Those who sought 'sexy' images preferred red/wine/purple lipstick colors, and green/blue/violet eye shadow colors. They significantly preferred jell/liquid type eye liner and liquid type foundation. Those who sought 'pure' images preferred orange colors and glossy textures of lipsticks. Those who sought 'elegant' and 'intellectual' images preferred pearl type eye shadow.

• 한국의류학회지
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• 제41권1호
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• pp.1-16
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• 2017

This study conducted in-depth interviews with twelve men in their twenties and employed the Zaltman Metaphor Elicitation Technique (ZMET) to identify the ideal self-image and fantasy of men wearing makeup. The results are as follows. First, the ideal self-images of men wearing makeup can be divided into 7 images (well-managed, dissimilar from real identity, masculine, neat, stylish, standing out, and formal). Men who wear makeup pursued an alternative decent image that is different from their reality. They want to be manly, attractive, decorous, and eye-catching through a better looking face. Second, men who wear makeup have insecurities about their looks and personalities that creates dissatisfaction with reality and a desire for a different idealistic self. Makeup was the tool to create the other entity. Makeup facilitated a fantasy of becoming another to gain increased confidence in social relationships. However, without makeup, they showed a lack of confidence and became intimidated that made them even further dependent on makeup. Third, the process helped participants complete a consensus map that represented the emotional and reasoning structures of men wearing makeup. This study showed 7 ideal self-images of men wearing makeup with a fantasy to create a desired ideal self by wearing makeup. The study can be applied to marketing strategy for men's cosmetics and plates' designs.

• 한국패션뷰티학회지
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• 제4권1호
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• pp.19-27
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• 2006

This study aims to analyze e potential and practical influences of physiognomic correction makeup that may change personal impression on faces, especially general physiognomy including eyebrow, cheek bones, lips. To meet this goal, this study looked into various literature materials on the basic concept and principles of physiognomy. With a series of photos showing 3 steps of makeup, i.e. a face before makeup, a face after general self-makeup and a face after makeup modified in physiognomic manner, a questionnaire survey was applied to the subjects. The results of survey can be outlined as follows It was found that physiognomic correction makeup could change various disadvantageous impressions into positive direction, impression of persons with thin eye brow looking like those with neither brightness nor deserving of any help from others, impression of persons with high cheek bones looking like the strong and masculine, impression of persons with small lips looking like the narrow-minded. Furthermore, physiognomic makeup changed positively changing the impression of persons with round chin looking like the ordinary than before.

• 패션비즈니스
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• 제15권5호
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• pp.195-219
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• 2011

The purpose of the study is to analyze Hollywood actresses' makeup in formative characteristics and see the transition of the change for the usage as the fundamental materials to develop the future makeup field academy with the focus focused from 1920s to 2000s when the cosmetic industry began in earnest. The content of the study is to see the transition of the change by analyzing makeup of each era in formative aspect after seeing the transition of the makeup change in the social background by classifying by 10 years from 1920s to 2000s with related literature as the center in the theoretical background. The method of the study is to analyze makeup in formative aspect with total 180 pieces of pictures selected by two experts among their photos by selecting four actresses by each era and analyze Hollywood actresses' advertisement pictures which can be called as beauty icons at that time. Analysis frame to analyze the formativeness established new classification frame based on theories of Marian L. Davis, Marilyn Revell Delong, and Kang to analyze line, shape, texture, and decoration, and researcher's analysis frame was prepared based Munsell's color circle, tone analysis of P.C.C.S color system, and Kang's makeup color name to analyze colors. The result of the study is like below. Generally 20s and 30s highlighted line of eyebrows, 40s naturalness, 50s and 60s highlighted eye makeup, and from 70s makeup was focused on health, in 80s colorful makeup was boom, and 90s and 2000s has shown characteristics focused on texture of face.

• 패션비즈니스
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• 제13권4호
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• pp.60-76
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• 2009

Expression of woman characters in fusion traditional dramas plays a role of making the progress of dramas not bigoted and new. Especially, woman characters have a high weight as a heroine by an increase in their image in fusion traditional dramas. Expression of characters harmonizing modern with tradition has also given a help in reflecting a trend of the present times. Hair style and face makeup of woman characters in fusion traditional dramas are in the process of fusionization getting an effect from postmodernism. They are expressing the hair style of symbolization modern elements of hair style to traditional hair styles. They also expressed a neutral image with faded hair styles in the shaggy cut style and dye of neoplaticism. Neo-hippie style was changed into the style of naturalism and nationalism and the hair style braided in various branches as the one of Indians was changed into a primitive and national feature. It is producing a new style by permitting even a long-hair permanent wave hair style. Expression of straight hair style, a long-hair shaggy & bulging wave style and a hair style of neoplaticism, was distinguished. In the side of face makeup, they expressed its luxurious and splendid style by attaching great importance to its luster and are exposing images of characters by a smoky makeup emphasizing eye lines. Their face makeup was almost never separated from present dramas as using pearl shadow in a glossy lips makeup and color, which made it possible to express it more dramatically in fusion traditional dramas than in present dramas. In the event of the makeup element of fusion traditional dramas permitting diversity, the character makeup of fusion traditional dramas made a foundation to show people diverse elements of makeup by mix & match a present elements and past elements of historical research, which made it possible to express a unique makeup or a special makeup. Diverse makeup expressions were limited by reflection of illumination even in the existing videos. Therefore, 'Fusion' made it possible to express it more freely in fusion traditional dramas than in present dramas.

• 한국의상디자인학회지
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• 제6권2호
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• pp.135-144
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• 2004

The purpose of this study was to determine cosmetic preferences and purchasing behavior of two segmented groups(career women vs. college females). We employed questionnaires and collected data from 443 people. Only 400 reliable questionnaires were used for a statistical analysis with SPSS program on the frequency, Chi-square test, and t-test. The results of this study were as follows: 1. The amount of makeup, and the reason for makeup were statistically associated with the segmented groups which are career women and college females. Also we realized that there was a significant difference in 'sophisticated' and 'sexy' makeup images. Both images were more highly sought in career women. 2. The preference of lip colors & textures, types of eye liner, and types of foundation were associated with the segmented career/college female groups. Both groups favored more glossy lipstick. Career women preferred liquid eye liner and foundation, while college females like to use no foundation. 3. Both career women and college females acquired information about cosmetics from the friend's advice rather than TV or magazine. In purchasing, career women considered the most quality, while college females considered suitable cosmetics for their natural skin types.

• Journal of Acupuncture Research
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• 제24권4호
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• pp.237-245
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• 2007

Objective : The Dry Eye Syndrome is characterized by reduction of the stability of the tearfilm and a set of alterations of the eye surface which could relate to tear quality, normal makeup of tearfilm and alterations in blinking or regular closing of eyelids. We treated 3 patients who was suffering with severe Dry Eye Syndrome and assessed the effectiveness of Oriental Medicine in the treatment of Dry Eye Syndrome. Methods : The patients were treated by acupunture, Gi Guk Yang Hyeol-decoction(Qijuyangxie-decoction). The improvement of the symptom was judged the subjective symptoms by the change of Ocular Surface Disease Index. Result : We observed in 2 cases of the patient significant decrease in the frequency of subjective symptoms, 1 case was not treated. Conclusion: The Oriental Medicine had effective results in Dry Eye syndrome. We need to have more observation and examination of Dry Eye syndrome.

• 한국의류산업학회지
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• 제7권2호
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• pp.237-246
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• 2005

In this study, researcher intended to extract the major factors of makeup design from Yangju-beolsandaenori-tal(masks) and Songpa-sandaenori-tal which have been handed down to the present among many kinds of the Korean folk masks, and to apply those factors to the modernization of traditional culture in terms of makeup design. The 17 Sandaenori-tals exhibited at 'The special exhibition of the Korean folk masks' in 1981 by the national folk museum of Korea were selected as the objects of this research. The formational analysis in terms of shape, color and material was conducted. The 5 factors of this analysis are as follows; face and hair, forehead, eye and eyebrows, mouth and nose. The beauty expressed in Sandaenori-tal includes naturalness, eccentricity and good-humor. The human feelings are expressed candidly and simply through naturalness. The eccentricity in Sandaenori-tal overemphasizes the shape of mask unsymmetrically. And it is expressed ghostliy in black, white and red colors. The good-humors in aesthetic viewpoint was expressed in surprised faces and innocent smile. Researcher applies the good humour to the art makeup in strong natural colors and shapes.