• Title/Summary/Keyword: Eight Banners

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A Study of the Characteristics of the Manchu-Mongol Alliance during the Qing Dynasty Era (청대만몽동맹관계(淸代滿懜同盟關係) 특징에 관한 연구)

  • Lim, Jong-Wha
    • Industry Promotion Research
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    • v.5 no.1
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    • pp.165-170
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    • 2020
  • This study concerns of how the Qing dynasty overcame the national inferiority on the process of the Ming-Qing war in the East Asia during the early 17th century. Historically the Qing came forward in succession the total 12 Emperors whose posthumouses were recorded according to a respective independent system. These studies will be commented the alliance between Manchurian and Mongolian tribes. As the researching result, it will be commented that the Qing's emperors possessed the names of the Emperor of Han's race, Khan of Mongolian tribe, Han of Manchurian clan at the same time. Furthermore in other to follow the war against the Ming dynasty the Qing dynasty promoted positively the strategic alliance through the marriage connection with Mongolian royal family. And the Qing dynasty succeeded in organizing the Military Eight Banners so that Qing dynasty could utilize the reorganized social civilian groups into the avaliable groups to the battle. Thus this Eight Banners were comprehended all members who were not only the Mongolian clans allianced but also the submitted soldiers from the Ming in the war.

Newchwang before Newchwang, c1368-1863

  • Chan, Kai Yiu
    • Journal of East-Asian Urban History
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    • v.3 no.1
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    • pp.21-56
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    • 2021
  • Though known for its connections with maritime trade at varying degrees before the rise of the Manchus and their Qing Empire, Newchwang as a fortress did not become a populous urban settlement in the nineteenth century when the Euro-American observers arrived. Through examining the history of this trade-related locale in the Qing Empire, this article explores the broader historical context, especially the Eight Banners System of the Manchus, which prevented Newchwang from developing into a port-city, and the implications behind.

Theory of Comparison Value and Online Comparison Challenge Advertising (비교가치이론과 온라인 비교도전 광고)

  • 이재원;이재규
    • Korean Management Science Review
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    • v.20 no.2
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    • pp.197-204
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    • 2003
  • Comparison challenge approach is proposed as a form of challenger-activated. just-in-time Internet advertising. To develop a framework for a comparison challenge, we propose a theory of comparison value. A comparison is regarded valuable if a comparison opportunity is available and if the comparison is relevant and informative, has an appropriate level of detail, and is advantageous and trustworthy. Based on this theory, the CompareMe and CompareThem strategies are devised, and comparable objects are classified in terms of price and performance dominance as well as the scope of proximity. The idea is demonstrated with a comparison of PCs from five leading manufacturers. To assist in the planning of the comparison challenge, a mathematical programming model was formulated to maximize the value of comparison under the constraints of the comparison opportunity and budget. The model is applied to eight scenarios in terms of the range of comparing objects. The models under various scenarios are tested and contrasted with the real-world example of PCs. We found the ad effect of comparison challenge to be substantially better than banners (4.75 times) and similarity-based comparisons (2.77 times), providing customers with better performance and reduced prices.

A historical study of the Large Banner, a symbol of the military dignity of the Late Joseon Dynasty (조선 후기 무위(武威)의 상징 대기치(大旗幟) 고증)

  • JAE, Songhee;KIM, Youngsun
    • Korean Journal of Heritage: History & Science
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    • v.54 no.4
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    • pp.152-173
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    • 2021
  • The Large Banner was introduced during the Japanese Invasions of Korea with a new military system. It was a flag that controlled the movement of soldiers in military training. In addition, it was used in other ways, such as a symbol when receiving a king in a military camp, a flag raised on the front of a royal procession, at the reception and dispatch of envoys, and at a local official's procession. The Large Banner was recognized as a symbol of military dignity and training rites. The Large Banner was analyzed in the present study in the context of two different types of decorations. Type I includes chungdogi, gakgi and moongi. Type II includes grand, medium, and small obangi, geumgogi and pyomigi. Each type is decorated differently for each purpose. The size of the flag is estimated to be a square of over 4 ja long in length. Flame edges were attached to one side and run up and down The Large Banner used the Five Direction Colors based on the traditional principles of Yin-Yang and Five Elements. The pattern of the Large Banner is largely distinguished by four. The pattern of large obangi consists of divine beasts symbolizing the Five Directions and a Taoism amulet letter. The pattern of medium obangi features spiritual generals that escort the Five Directions. The pattern of small obangi has the Eight Trigrams. The pattern of moongi consists of a tiger with wings that keeps a tight watch on the army's doors. As for historical sources of coloring for Large Banner production, the color-written copy named Gije, from the collection of the Osaka Prefect Library, was confirmed as the style of the Yongho Camp in the mid to late 18th century, and it was also used for this essay and visualization work. We used Cloud-patterned Satin Damask as the background material for Large Banner production, to reveal the dignity of the military. The size of the 4 ja flag was determined to be 170 cm long and 145 cm wide, and the 5 ja flag was 200 cm long and 175 cm wide. The conversion formula used for this work was Youngjochuck (1 ja =30cm). In addition, the order of hierarchy in the Flag of the King was discovered within all flags of the late Joseon Dynasty. In the above historical study, the two types of Large Banner were visualized. The visualization considered the size of the flag, the decoration of the flagpole, and the patterns described in this essay to restore them to their original shape laid out the 18th century relics on the background. By presenting color, size, material patterns, and auxiliary items together, it was possible not only to produce 3D content, but also to produce real products.