• 한국의류학회지
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• 제31권1호
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• pp.141-150
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• 2007

The purpose of this study was to examine variables affecting fashion consumer ethics. 202 consumers living in Seoul and its suburb participated in this study. Data were analyzed by using descriptive statistics, factor analysis and multiple regression for this study. As the results, consumer ethics was classified into three factors such as 'Purposely illegal behavior', 'Tacitly illegal behavior' and 'Socialized illegal behavior' factors. Second, regarding ethics judgement, machiavellianism only had affected consumer ethics. Results showed that 'Tacitly illegal behavior' and 'Socialized illegal behavior' of consumer ethics affected consumer ethics on Fashion Products. Finally, results of multiple regression revealed that psychological factors such as compensatory purchasing, materialism and propensity of religion accounted for 19% of the explained variance in fashion consumer ethics. Based on these results, a fashion educational program about consumer ethics related to fashion industry would be suggested.

• 대한가정학회지
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• 제28권2호
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• pp.91-106
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• 1990

This study focuses on consumers' advertising discriminatory competencies and the influencing facors. So the objects of this study are as follows : 1) to identify the overall level of advertising discriminatory competencies. 2) to examine if consumer attitude variables have significant effects on the ads. discriminatory competenceis. 3) to examine if the frequencies of contacting advertising variable have significant effects on the ads. discriminatory competencies. 4) to examine if socio-economics variables-age, educational level, monthly family income, occupational status-have significant effects on the ads. discriminatory competencies. 5) to find out the independent influence of variables related to the ads. discriminatory competencies. For this purpose, a survey was conducted using questionaires and advertisement papers. The data used in this study included 194 Homemakers living in Seoul. The ads. used in this study included ads. of diary products like foods, drinks, medicine, cosmetic, detergent in TV, radio, newspaper and magagine. Statistics were Frequency Distribution, Mean, percentile, ANOVA, Scheff -test, Pearsons' Correlation, Multiple Regrassion Analysis. Major findings were as follows : First, in 26 items(70%) of 37 items measured consumers' ads. discriminatory competencies, the rate of right answer was below 50%, so over the half of consumers were misleaded by the deceptive ads. Second, consumers' ads. discriminatory competencies differed significantly according to consumer attitude variables but no according to the frequency of contacting advertising. Third, according to socio-demographic variables-age, educational level, monthly family income, occupational status-advertising discriminatory competencies differed significantly. In group of lower age, higher educational level, higher income and professional occupation status, the level of ads. discriminatory competencies were high. Forth, the most influencing variabel on ads. disciriminatory competencies were eudcational level and in turn general attitude toward ads., attitude toward consumerism. This three variables explain 22.9% of dependent variable's variance. From these findings, the following suggestions are made, First, the consumer education offering informations and learing practical ads. discriminatory competencies should be conducted for all consumers wheather they are educated or not. Also the education to improve the consumer attitude must be. Second, considering misleading level, the business must make the regulatory standards and reinforce the regulation voluntarily, and by enforcing the regulation of ads. and deciding more diverse, objective and exact standards, the government should keep the consumer's right to know.

• 가정과삶의질연구
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• 제7권2호
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• pp.179-197
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• 1989

The study was mainly concerned with providing a basis of the development of consumer's attitude to the advertisements, and the change of sex role portrayals in advertisements. This study was to analyze the consumer's attitude to the advertisements. For the purpose of this study, 550 questionaires were distributed to the married men and women in Seoul. The 418 data were analyzed by Frequency, Percentage, Oneway ANOVA, Duncan's Multiple Range Test, Multiple Regression Analysis and Pearson's correlation. The Major findings of this study were as follows ; 1) Advertisement preferences were significantly related to the age, educational level, income, and family size the cases of men, in the cases of women, the significant variables were age and educational level. 2) Good purchasing attitudes were significantly related to the age and family size in the cases of men. In the cases of women, the significant variable was age. 3) Advertisement preferences were significantly related to the sex role attitude. 4) Good purchasing attitude were significantly related to the advertisement preferences. 5) In good purchasing attitude, the most significant variables were advertisement preferences.

• 대한인간공학회지
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• 제15권1호
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• pp.105-117
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• 1996

This study was initiated to investigate (1) whether consumers preferred a specific garment size labeling system and (2) whether consumer's demographic characteristics, clothing behavior, and body size affect their preference of size labeling systems. The survey of consumer's preferences for five size labeling systems included 443 women with 20 to 64 years of age. The result of the survey showed that the subjects' preferences of five size labeling sysems were different significantly. Subjects strongly preferred the old system rather than the revised systems. The subjects least preferred the system with pictogram(system D) and the system with description of the measuring methods of te control dimensions (system E). The subjects/ preference for various garment size labeling systems was different depending on their resident area, educational level, and body size. The garment size labeling system with more information on body measurements (system C) was preferred by the subjects living in the metro city area or subjects having difficulties on purchasing ready-to-wear garments giving reasonable fit. The simplest size labeling system (system A) was strongly preferred by the subjects of low educational level, or the subjects living in the small city.

• 비교교육연구
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• 제24권3호
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• pp.71-99
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• 2014

본 연구는 고교 다양화 및 특성화고 육성 정책으로 인해 상대적으로 불이익을 받고 있는 일반고의 교육역량 강화 방안을 탐색 제시하기 위해 교육수요자인 학생과 학부모들의 일반고 교육프로그램에 대한 만족도와 선호도를 분석하였다. 이를 토대로 장 단기적인 관점에서 경상북도 일반고의 교육역량을 제고하기 위한 시사점을 도출하는데 그 목적이 있다. 연구대상으로는 경상북도 소재 일반고 총 31개교의 학부모 3,383명, 학생 7,953명의 설문 응답결과를 분석하였다. 분석결과 전반적으로 교육역량강화 정책에서 추진되고 있는 프로그램에 대한 만족도는 중간수준이며, 학부모와 비교했을 때 학생의 만족도가 상대적으로 낮게 나타났다. 학교규모별에서는 소규모학교의 교육프로그램에 대한 학생들과 학부모들의 만족도가 높게 나타나, 소규모 학교가 가지는 협동적 학교조직 문화형성의 중요성이 부각되었다. 실천 전략의 선호도에서는 학교규모별, 신분별로 통계적으로 유의한 차이를 보였다. 향후 일반고 교육역량 강화 전략 수립에서 교육 수요자들의 다양한 요구를 조화롭게 반영할 수 있도록 단위학교별로 전략수립에 자율성을 확대해야 할 것이다.

• International Journal of Human Ecology
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• 제6권1호
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• pp.29-39
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• 2005

The purpose of this study was to examine the differences of family leisure motivation and family leisure constraints between German families and Korean families, and analyze the relationship among family leisure motivation, family leisure constraints, and family strengths. The sample in this study consisted of 102 Korean two-parent families with teenagers and 147 German two-parent families with teenagers. The results were as follows: 1) family bonding motivation and rest motivation did not differ significantly between German families and Koran families while educational motivation and obligatory motivation differ significantly between the two. 2) While Korean families were more constrained to intrapersonal constraints, German families were more constrained to interpersonal constraints. 3) Educational motivation, family bonding motivation, rest motivation, interpersonal constraints, and structural constraints were found to be significantly correlated with German family strength while educational motivation, family bonding motivation, rest motivation, and interpersonal constraints were found to be significantly correlated with Korean family strength.

• 가정과삶의질연구
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• 제3권1호
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• pp.51-67
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• 1985

The purpose of the present paper is to review the content of the Consumer Education Programs, is to establish a hypothetical model regarding the contents of the consumer Education programs, and is also to analyze the contents of the Consumer Education Programs seen from the various angles of the value of our home life. For this, we have researched literatures and habe made the hypothetical model for the desirable contents of the consumer education programs, and also have conducted a case study together with and analysis bearing the actual evidence. Form what we have studied regarding the results of the research, conclusions that can be derived are as follows; First, the contents of the consumer education programs of Korea are not sufficient to improve the quality of the environments of our houses, family life, and decision making. Secondly, the contents of the consumer education do not meet the societal and economic changes. Third, since the contents of the consumer program of Korea emphasize the theory-oriented discussion, they are not suitable to educate the consumers who are really in need of consumer education.

• 대한가정학회지
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• 제39권9호
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• pp.153-174
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• 2001

The objectives of this study were to examine the propensity and to analyze some determinants of complaining behavior about the educational services of private institutes. The survey was conducted by means of self-administered questionnaire with 546 university students Living in Seoul and Cheongjoo. They had an experience of studying in the educational services of private institutes in recent two years. Major findings were as following: (1) The propensity of private complaining behavior about the educational services of private institutes averages 3.36 points out of 5. This score is beyond the middle slightly. Whereas the propensity of pubic complaining behavior is very low. (2) According to the discriminant analysis, tuition fee, information supplied for solving the dissatisfaction, and altitude about the complaining behavior are the determinants to distinguish between complaining/non complains behavior group of private complaining behavior. (3) Information supplied for solving the dissatisfaction, kindness of the stars, the establishment, the way of making tuition fees, the degree of awareness of cost, the attitude about complaining behavior, the confidence of success for complaining behavior are the determinants to distinguish between complaining/non complains behavior group of public complaining behavior.

• 대한가정학회지
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• 제20권4호
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• pp.133-142
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• 1982

The Consumer Education is one of the rapidly raised problems in the process of recent Economic Growth. As the Society and its economy changes into Oligopoly, the nature and the scope of the Consumer Education also changes. However, We don't have an institutional, systematic education of consumers. Even the basic concepts of Consumer Education has not yet been established, because it is in an infant state. Thus, the aim of this paper is to establish the fundermental concepts of Consumer Education and to help settlement of the direction of Consumer Education. The conclusions are as following: First, Consumers as the objects of Consumer Education are limited to the Ultimate-Consumer; and they can divided into three groups-Individual Consumer, Consumer-Group, the Consuming Masses. Now were have to deal with not only the concept of Ultimate Consumer which limited to the Consumer, but deal with the realistic problems involving Citizens and Livers. Second, Consumer Education is systematic educational activity in order that Consumers can assume an subjective behavior for the purpose of improvement and support of their own rights in society. Third, Consumer Education which enforced Consumers' Cooperative Society and Goods Test is the movements of systematic resistance of consumers. The former aims at Economic Equilibrium, while the latter Informative Equilibrium. so, the two movements should channel the direction of Consumer Education in order to realize the Equilibrium.

• 한국가정과교육학회지
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• 제15권3호
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• pp.45-57
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• 2003

환경문제가 점차 심각해짐에 따라 환경문제 해결을 위한 근본적인 접근이 필요하다는 인식이 대두되고 있다. 즉, 환경친화적 소비문화의 정착이 필요하며, 이를 위해 환경교육의 중요성이 증대되고 있다. 우리나라의 경우에도 이러한 요구가 수용되어 각 학교급에서의 환경교육이 확대되고는 있으나, 아직은 교육 효과면에서 여러 가지 문제가 제기되고 있다. 따라서 본 연구에서는 환경친화적 소비자교육에 대한 교육 요구도를 분석함으로써, 환경친화적 소비자교육의 정상화를 위한 기초자료를 제공하고자 한다. 본 연구의 자료는 구조화된 질문지를 통해 서울지역 중학생을 대상으로 환경친화적 소비자교육의 내용에 대한 교육 요구도를 조사하였고, 요구도 분석을 위해서 빈도, 백분율, 평균, 표준편차 등을 산출하였고, t-검증과 일원변량분석(one-way ANOVA), Scheffe 사후검증법을 사용하였다. 교육 요구도 분석의 결과를 요약하여 결론을 내리면 다음과 같다, ; 1) 환경친화적 소비자교육에 대한 교육 요구도는 비교적 높게 나타났다. 특히 $\ulcorner$환경친화적 소비자구매$\lrcorner$영역의 요구도가 가장 높게 나타났다. 2) 환경친화적 소비자교육의 요구도에 영향을 미치는 관련 변인으로는 학숱자의 성별, 환경과목 이수여부, 거주하고 있는 주택의 형태로 나타났다.