• Journal of Korean Society of Industrial and Systems Engineering
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• v.32 no.3
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• pp.168-177
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• 2009

The proliferation of the internet and electronic commerce has given the manufacturers the opportunity of direct marketing. This study analyzes the decision of manufacturers regarding whether to sell the products through independent sales company or to sell the products to the consumer directly. To do this, a new demand function is proposed and sub and super games are modeled and analyzed based on the demand function. By analyzing the Nash equilibria, it is shown that the manufacturers' decision of direct or indirect marketing not only depends on the competitiveness between the products but the absolute and relative marketing capabilities of the manufacturers. It is also shown that, in some cases, the manufactures have incentive to rise the competitiveness between the products to maximize the channel profit.

• The Journal of Information Systems
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• v.15 no.3
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• pp.1-34
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• 2006

The purpose of this study Is to develop empirically validated instrument for business model. The previous researches related to business model were almost taxonomies. And the focus of those researches were the classification by the degree of integration and innovation the origin, and the main source of revenue etc. In the emerging fields such as IT, e-commerce, and e-business, it tends to overlook methodological issue in its substantive relationships and also measurement. Business model is taken an interest in recent years. However, as the non-establishment of construct on business model has made no empirical study, this, study tries to develop an empirical validated instrument that identifies the dimensions of business model by uncovering meaningful group or categories. For this, the outlined domain of business model are defined as an organizational level that competes in the industry through the literature reviews. And the traits such as process integration, value chain reconstruction, strategic alliance with another business model, specialty in a certain wet sustainability of essential capabilities, differentiation, convertibility, customer orientation, revenue stream, newness, innovation leadership: and vision sharing are identified in those respective domains, and then the traits are classified into five dimensions such as interlinkageableness, valueness, functionalness, preemptiveness, and goalness by their characteristics. Generating items are continued on the basis of operationalization. Confirmatory factor analysis is performed in order to develop validated instrument with LISREL measurement model. Finally the instrument is developed through the previous procedure. The implication of this study is the first empirical effort to assess business model. The resulting instrument can be used with dependent variables in the future study related to business model. And the establishment of construct of business model is able to make a basis to rise an additional issue consequently. In the practical side, the instrument also can be employed as an assessment framework that can assess whether the expected value success or not. The instrument with the measurement can be used on competitor's business model, In. When an investment into a i-m with a specific business model, these instrument developed can be presented as the basic framework of assessment.

• Science of Emotion and Sensibility
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• v.25 no.3
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• pp.91-106
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• 2022

This study targets four Soho fashion shopping malls that are operating successfully in the online fashion market. This study analyzed the entrepreneurship process by dividing it into three stages. The results of the case study are as follows. In the case of Company S, the founder, who had little work experience, started an e-commerce business with a sense of fashion and entrepreneurship. It is a contemporary, casual brand with competitive prices, design power, and diverse product assortment, and the business performance was achieved through data management and analysis and the diversification of distribution channels. In the case of Company B, the founder, who had little work experience, started a manufacturing and e-commerce business by leveraging their SNS network capabilities and entrepreneurial spirit. It is a contemporary fashion brand with product competitiveness of specific items and start-up characteristics, and performance was achieved through the establishment of brand identity and market expansion. Third, Company M and Company C are examples of Soho fashion shopping malls where the founders with more extensive work experience at the time of founding their respective start-ups focused on brand recognition as their core competitiveness. In the case of Company M, the apparel brand was launched with a wealth of experience and design spirit. It is a fashion designer brand that stands out for its sensibility, and the owner has achieved performance through various entrepreneurial activities that broaden the corporate horizon. Company C is a manufacturing and e-commerce brand that was started with design capabilities and an entrepreneurial spirit. It is a luxury fashion brand that focuses on emotional expression, and the outcomes, such as brand recognition and sales, were achieved through active customer management. The results of this study can be used as basic data in education for and research of Soho shopping malls and the prospective founders.

• The Journal of Society for e-Business Studies
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• v.4 no.3
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• pp.197-212
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• 1999

In general, the electronic commerce systems comprise the background system, terminal, network and smart cards. Among them, the smart card systems are expected to take a great portion of applications for the convenience of rapidly improving technology. The technology includes adopting RISC processors or co-processors for cryptography and developing new memory systems based on the standardization. In this paper, we investigate the overall trends of the technology and the standardization process of smart cards. We also propose the guidelines to enhance the capabilities of designing H/W and S/W related to COS(Chip Operating System).

• The Journal of Asian Finance, Economics and Business
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• v.8 no.4
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• pp.403-412
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• 2021

The COVID-19 pandemic has a great impact in various ways. It changes the normal routine of lives and businesses. Many businesses encounter tremendous financial pressure, some of them lay off workers or choose to close down. According to the statistics, e-commerce experiences a four-fold growth in sales during the pandemic period. There is an urgency for firms to digitalize their businesses to respond to the change in the landscape of purchasing patterns of consumers. The purpose of this study is to understand the success of a few popular apparel brands in digital businesses. This is a qualitative research, and secondary data is collected for the analysis. The findings reveal that all of them engage in omni-channel methods in digitizing their businesses while utilizing other forms of technologies in their product and operational management. All selected firms agree with the importance of digital business, and omni-channel retailing is their choice. In these unprecedented times, the sustainable success of the apparel firms in digital businesses requires a flexible and innovative approach and a commitment to achieving operational excellence. Continuous renewal and digital transformation are needed so that these companies have the capabilities to adapt to changes and reap the benefits of a satisfactory organizational performance.

• Asia pacific journal of information systems
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• v.14 no.3
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• pp.121-144
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• 2004

Developing a personalized system on a user's behalf which is working around the Internet-based marketplace is one of the challenging issues in intelligent e-business, especially mobile commenrce. It has been highly recommended that such a mobile personalized system has to perceive the user's needs a priori by tracking user's current context such as location with activity and then to identify the current needs dynamically and proactively. Automatically and unobtrusively getting user's context is an inevitable feature for the development of autonomous mobile commenrce. However, personalization methodologies and their feasible architectures for context-aware mobile commerce have been so far very rare. Hence, this paper aims to propose a context-aware mobile commerce development methodology by applying agent and semantic web technologies for personalized reminder system, which is one of the mobile commerce support system. We revisited associationism to understand a buyer's need identification process and adopt the process as 'purchase based on association' to implement a personalized reminder system. Based on this approach, we have showed how the agent-based semantic web service system can be used to realize need-aware reminder system. NAMA(Need-Aware Multi-Agent), a prototype system, has been implemented to show the feasibility of the methodology and framework under mobile setting proposed in this paper. NAMA embeds bluetooth-based location tracking module and identify what a user is currently looking at through her/his mobile device such as PDA. Based on these capabilities, NAMA considers the context, user profile with preferences, and information about currently available services, to aware user's current needs and then link her/him to a set of services, which are implemented as web services.

• Journal of Internet Computing and Services
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• v.24 no.6
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• pp.145-153
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• 2023

This study emphasizes the essential need in the military for effective measurement and monitoring of soldiers' physical fitness, health, and exercise capabilities to enhance both their overall fitness and combat effectiveness. The effective assessment of physical fitness is considered a core element of management, aligning with principles of modern management. Particularly, preparing soldiers with robust physical fitness is deemed crucial for adapting to dynamic changes on the battlefield. In this research, the RFM (Recency, Frequency, Monetary) customer analysis and clustering methods, validated in e-commerce, are introduced as a basis for applying an AI-driven customer analysis approach to assess military personnel fitness. To achieve this, the study explores the incorporation of the RSC (Reveal, Sustainable, Control) analysis model. This model aims to effectively categorize and monitor military personnel fitness. The application of the RFM technique in the RSC analysis model quantifies and models military fitness, fostering continuous improvement and seeking strategies to enhance the effectiveness of fitness management. Through these methods, the study develops an AI customer analysis technique applied to the RSC clustering analysis method for improving and sustaining military personnel fitness.

• Korea Trade Review
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• v.47 no.4
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• pp.103-124
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• 2022

For venturing into international markets, small and medium enterprises (SMEs) have not only emphasized internal resources but entrepreneurial orientation has also become the need of the day due to its significant role in increasing firm's competitive capabilities. Although research indicates that the competitive strategies can significantly impact export performance, minor attention is given to the relationship between entrepreneurial orientation, business competitive strategy and export performance of small and medium enterprises (SMEs). This study scrutinizes the effect of each dimension of entrepreneurial orientation (i.e., innovativeness, risk-taking, and proactiveness) and each of generic competitive strategies (i.e., cost leadership and differentiation) on the export performance of Chinese SMEs. And we investigated the moderating effect of entrepreneurial orientation on the relationship between the competitive strategies and export performance. We surveyed 217 Chinese SMEs through a structured questionnaire. For the data analysis and hypotheses testing, we used AMOS. 27. The findings display that differentiation and cost leadership strategies significantly improve export performance. The innovativeness, risk-taking and proactiveness also spur Chinese SME's export performance. Further we find that adding entrepreneurial orientation significantly improves our model of the relationship between the competitive strategies and export performance. Thus, our study extends the entrepreneurial orientation literature and provides interesting new insights into how entrepreneurial orientation helps firms create more successful export operations.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.8 no.11
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• pp.3916-3936
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• 2014

Smartphone applications like games, image processing, e-commerce and social networking are gaining exponential growth, with the ubiquity of cellular services. This demands increased computational power and storage from mobile devices with a sufficiently high bandwidth for mobile internet service. But mobile nodes are highly constrained in the processing and storage, along with the battery power, which further restrains their dependability. Adopting the unlimited storage and computing power offered by cloud servers, it is possible to overcome and turn these issues into a favorable opportunity for the growth of mobile cloud computing. As the mobile internet data traffic is predicted to grow at the rate of around 65 percent yearly, even advanced services like 3G and 4G for mobile communication will fail to accommodate such exponential growth of data. On the other hand, developers extend popular applications with high end graphics leading to smart phones, manufactured with multicore processors and graphics processing units making them unaffordable. Therefore, to address the need of resource constrained mobile nodes and bandwidth constrained cellular networks, the computations can be migrated to resourceful servers connected to cloud. The server now acts as a bridge that should enable the participating mobile nodes to offload their computations through Wi-Fi directly to the virtualized server. Our proposed model enables an on-demand service offloading with a decision support system that identifies the capabilities of the client's hardware and software resources in judging the requirements for offloading. Further, the node's location, context and security capabilities are estimated to facilitate adaptive migration.

• International Commerce and Information Review
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• v.17 no.2
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• pp.307-327
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• 2015

Trade education methods that combine practical knowledge and on-site job training have significantly contributed in improving abilities of trade experts. For instance, GTEP and LINC have contributed to a substantial expansion of SME export performane. Moreover, students' cooperation experience have led to employment outcomes as SMEs can employ customized trade workers. I have conducted a survey to 100 students about university-industry collaboration. Results show that ICT skills and foreign language ability are the highest required conditions of employment while production and technology knowledge are the lowest. Furthermore, 50 companies operating in foreign markets responded that through industry-university cooperation, capabilities of university graduates have improved and trade education cooperation scheme is a success.