• 제목/요약/키워드: Data Reuse

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The Effect of Communication of Service Employee on Customer Satisfaction, and Reuse Intention

  • SUNG, Yu-Lim;PARK, Hye-Yoon
    • 융합경영연구
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    • 제9권2호
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    • pp.21-31
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    • 2021
  • Purpose: This study aims to provide marketing implications for training and face-to-face service employee communication by analyzing how communication by Korean crews at foreign airlines affects passengers' perception and how this perception relates to airline service quality and customer satisfaction. Research design, data: The collection of questionnaires for the demonstration in this study has collected 300 questionnaires for about a month for Korean passengers who are aware of the presence of Korean crew on board aircraft. Results: The study analyzed the relationship between the communication ability, customer satisfaction, and reuse intention of foreign airlines. An empirical analysis of the relationship between quality of airline service, customer satisfaction, and intention of re-use can suggest the following implications based on the language and non-verbal communication capabilities of the Korean crew working for foreign airlines. Conclusions: We studied the impact of communication between Korean crews working for foreign airlines on the quality of airline service, customer satisfaction and reuse intention. The Korean crew should also work for overseas airlines and consider communication as important and expand their overall foreign language education and communication skills to have a positive impact on not only Korean passengers but also their own citizens.

Impact of Economic Value in the O2O Distribution Channel on Brand Attractiveness and Performance

  • Seok-Beom, CHOI;Hye-Young, JOO;Hokey, MIN;Qaiser Farooq, DAR;Young-Hyo, AHN
    • 유통과학연구
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    • 제21권2호
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    • pp.7-20
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    • 2023
  • Purpose: With the unique feature of O2O, consumers are now able to check the profile of the services and products online and then consume them in offline venues or vice versa. This study provides motivation and practical implications about online-to-offline (O2O) distribution channels and investigates the relationship between economic values, service consistency and brand identity attractiveness in the O2O distribution channel. Then identify the impact of brand identity attractiveness on the performance (reputation and reuse intention). Research design, data, and methodology: Structural equation modeling (SEM) has been used to investigate the relationship between economic value and brand identity attractiveness, which affects the reputation and reuse intention of services in O2O. Results: Empirical results show the positive and significant impact of economic value and service consistency on brand identity attractiveness which results the positive and significant impact on performance (reputation and reuse intention) in O2O. Conclusion: In the O2O distribution channel, economic value is an important aspect for the attractive image and brand identity. On the other side, brand identity attractiveness is important for the bright future of O2O services, continuous growth, achieving the distinct goal, keeping good promises with customers, and a better reputation of O2O services in distribution channels.

모바일 벡터 지도 서비스를 위한 객체 재사용 기법의 설계 및 구현 (Design and Implementation of Object Reusing Methods for Mobile Vector Map Services)

  • 김진덕;최진오
    • 정보처리학회논문지D
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    • 제10D권3호
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    • pp.359-366
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    • 2003
  • 클라이언트에서 검색한 지도를 스크롤할 경우 이미 전송받은 객체를 캐슁하여 무선 데이터 전송량을 줄일 수 있지만, 클라이언트 내에서 데이터 좌표 변환, 선택적인 객체 삭제, 압축 단계, 구조화 단계가 부가적으로 요구된다 특히 좌표 변환 연산은 모바일 휴대폰의 낮은 계산 능력, 적은 메모리 용량 등과 같을 제한적 자원으로 많은 시간이 요구된다 따라서 휴대폰 기반 모바일 지도 서비스에서 효과적인 지도 제어 연산을 수행하기 위해서는 휴대폰의 제한적인 자원을 극복함과 동시에 무선 네트웍 대역폭을 줄이는 방안으로서 객체 재사용 기법이 연구되어야 한다. 이 논문에서는 클라이언트-서버 기반 모바일 벡터 지도 서비스 시스템에서 지도 제어를 위한 객체의 효율적인 객체 재사용 기법을 제안한다. 또한 실제 데이터를 제공하는 Web GIS 시스템을 이용한 실험 평가는 제안한 기법이 모바일 폰을 위한 지도 서비스에 적합하다는 것을 보여준다. 그리고 실험 결과를 토대로 객체 재사용 방법과 재전송 방법의 장단점을 분석한다.

환자관점에 따른 대형병원의 응급의료서비스 개선연구 (A Study on Improvement of Large-size Hospital's Emergency Medical Service According to Patient's Viewpoint)

  • 조철호;이은지
    • 품질경영학회지
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    • 제41권4호
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    • pp.541-553
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    • 2013
  • Purpose: This study intends to offer strategic implications that can be used in emergency medical service of large-size hospital through analysis of causal relationship among factors such as emergency medical service, patient value, patient satisfaction and reuse intention. Methods: Differential model was introduced to test causal relationship. Questionnaire was developed, and data was collected and analyzed with Structural Equation Modeling. Results: As a result of empirical analysis, we found that emergency medical service qualities of general hospital could be six components. Image of hospital, medical facilities, and attitude of medical staff are positively related to patient satisfaction and reuse intention. Conclusion: This study offers practical implications to relevant managers, at the same time it has limitations to be solved through additional study in future.

재사용 소프트웨어 컴포넌트의 합성과 릴레이션쉽에 관한 연구 (A study on the Composition and Relationship of Reusuable Software Components)

  • 김치수
    • 한국정보처리학회논문지
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    • 제3권5호
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    • pp.1112-1120
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    • 1996
  • 소프트웨어 개발시에 소프트웨어 개발팀의 생산성을 향상시키기 위한 방법 중의 하나가 한번 사용한 소프트웨어 컴포넌트를 재사용하는 것이다. 이러한 재사용할 수 있는 소프트웨어는 종종 소프트웨어 라이브러리로써 구성된다. 라이브러리로부터 선택 된 소프트웨어 모듈을 효과적으로 재사용하기 위해서 사용자가 쉽게 찾을 수 있는 충분한 정보를 필요로 한다. 본 논문에서는 소프트웨어 컴포넌트 재사용을 위해 클래스간의 릴레이션쉽 정보를 제공하고 사용자가 원하는 컴포넌트가 라이브러리에 없는 경우 클래스에서 원하는 데이터와 함수만을 가져와 합성만을 가져와 합성할 수 있을 설계 및 구현하였다.

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온라인 여행사의 추천정보가 구매의사결정과 재사용의도에 미치는 영향 (The Effect of Online Travel Agency's Recommendation Information on Purchase Decision Making and Reuse Intention)

  • 정남호;엄태휘
    • 한국정보시스템학회지:정보시스템연구
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    • 제26권3호
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    • pp.149-169
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    • 2017
  • Purpose The purpose of this study is to investigate how OTA recommendation influences users' purchase decision making and reuse intention based on the users' destination type. And we compare the results of domestic destination and overseas destination. Design/methodology/approach This research model was designed with the recommendation elements of OTA. And this study conducted an empirical analysis using self-administered questionnaires. The target of the analysis is an individual who has purchased hotel rooms through the OTA for the past one year. A total of 374 usable data were collected (177 domestic respondents and 197 overseas respondents) and analyzed using partial least squares analysis using Smart-PLS 3.0. Findings Two OTA recommendation characteristics - recommendation accuracy and recommendation objectivity were significant in overall model. And easy of decision making was significantly affect to OTA reuse intention. Also, only recommendation accuracy variable was revealed to significant moderating variable between domestic model and overseas model.

FPGA 기술 매핑을 위한 소모 전력을 고려한 재사용 모듈 생성 알고리즘에 관한 연구 (A Study of Reuse Module Generation Algorithm consider the Power Consumption for FPGA Technology Mapping)

  • 윤충모;김재진
    • 한국정보통신학회논문지
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    • 제11권12호
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    • pp.2306-2310
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    • 2007
  • 본 논문은 FPGA 기술 매핑을 위한 소모 전력을 고려한 재사용 모듈 생성 알고리즘을 제안한다. 제안한 알고리즘은 FPGA 기술 매핑을 위해 사용되는 재사용 모듈에 대해 소모 전력을 고려하여 RT 라이브러리를 생성하는 알고리즘이다. 소모 전력 계산을 위해 회로를 구현하고자 하는 FPGA를 선정한다. 선정된 FPGA를 구성하고 있는 LUT의 조건을 고려하여 전체 소모 전력이 최소가 되도록 기술 매핑을 수행한다. 이러한 정보를 이용하여 할당된 결과의 모듈들 중에서 주어진 소모 전력에 맞는 모듈을 선정하여 회로를 구현한다.

챗봇의 특성, 서비스가치, 고객만족 간 관계 연구 (The Relationship among Chatbot's Characteristics, Service Value, and Customer Satisfaction)

  • 곽정기;김내은;김미숙
    • 산경연구논집
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    • 제10권3호
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    • pp.45-58
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    • 2019
  • Purpose - The purpose of this study was to investigate the effects of the chatbot's characteristics (ease of use, social presence, playfulness, usefulness) on service value, customer satisfaction and reuse intention when consumers purchased fashion products in the mobile shopping environments. Research design, data, and methodology - Data were collected from Korean consumers from ages 20 to 59 who have experienced using chatbot in a mobile shopping for fashion products. After a pilot survey to 53 customers, the preliminary questionnaire was revised for the final test, and the final questionnaire was administered to 1500 customers. Out of these, 300 were collected. After deleting 48 incomplete ones, 252 questionnaires were used in the statistical analysis. Frequency analysis and exploratory factor analysis using SPSS 23.0 and confirmatory factor analysis and structure equation analysis using AMOS 18.0 were employed for data analyses. Results - First, four factors were extracted for the chatbot's characteristics: ease of use, social presence, playfulness and usefulness. Second, regarding the effect of chatbot's characteristics on service value when purchasing fashion products in the mobile shopping environment, ease of use, playfulness and usefulness of chatbot significantly affected service value. Social presence did not have significant effects on service value. Third, in terms of the effect of the chatbot's characteristics on customer satisfaction when purchasing fashion products in the mobile shopping environment, social presence, playfulness and usefulness of chatbot significantly had an effect on customer satisfaction. Ease of use did not have a significant effect on customer satisfaction. Fourth, service value of chatbot when purchasing fashion products in mobile shopping environment was found to have an effect on customer satisfaction with chatbot. Fifth, service value of chatbot on reuse intention when purchasing fashion products in the mobile shopping environment was found to have an effect on reuse intention of chatbot. Sixth, customer satisfaction with chatbot had a significant impact on the reuse intention of the chatbot when purchasing fashion products in the mobile shopping environment. Conclusions - The present study provide dimensions on the chatbot's characteristics and these may provide helpful data for further studies in this area and for marketers as well.

Factors Influencing the Reuse of Mobile Payment Services in Retail

  • KIM, Soon-Hong;YOO, Byong-Kook
    • 유통과학연구
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    • 제18권3호
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    • pp.53-65
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    • 2020
  • Purpose: This study tests the suitability of a new technology acceptance model for a mobile payment system by checking how statistically significant the change is from the UTAUT (Unified Theory of Acceptance and Use of Technology) and UTAUT 2 models. Research, Data, and Methodology: We surveyed 250 students at Incheon University who are using the mobile payment system. The analysis was conducted on 243 valid questionnaires. The survey was conducted for one month in October 2018. The collected data were analyzed using SPSS and hierarchical regression analysis was applied. Results: Using hierarchical regression analysis, this study confirmed whether the newly added hedonic motivation, switching cost, and perceived risk variables in the UTAUT2 model are good explanatory variables. Mobile payment usage experience was found to have a moderating effect on mobile payment reuse intention. According to the analysis, the UTAUT2 model brought about more influential change than the variables of the UTAUT model. Conclusions: This study found that consumers' psychological factors added in the UTAUT2 model greatly influenced the reuse intention for mobile payment. As an implication of this study, mobile payment providers need to develop strategies that could meet hedonic motivation, switching cost and perceived risk for their customers.

H.264의 움직임추정에서 2차원 데이터재사용으로 메모리대역폭을 개선하기 위한 4방향 검색윈도우 (A new 4-way search window for improve memory bandwidth by 2-D data reuse for ME in H.264)

  • 이경호;이승권;공진흥
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2008년도 하계종합학술대회
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    • pp.403-404
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    • 2008
  • In this paper, a new 4-way search window is developed for H.264 Motion Estimation(ME) to improve the memory bandwidth. The proposed 4-way(up, down, left, right) search window could improve the reuse of overlapped window data to reduce the redundancy access factor by 1.4, though the 1/3-way search window requires $7.7{\sim}11$ times of data retrieval redundantly. In experiments, the new implementation of 4-way search window on Altera Stratix-III could deal with CIF ($352{\times}288$) video of 3 reference frame, $48{\times}48$ search area and $16{\times}16$ macroblock by 30fps real time at 55.2MHz.

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