• Journal of Communications and Networks
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• v.17 no.2
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• pp.145-156
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• 2015

In recent years, electronic commerce and online social networks (OSNs) have experienced fast growth, and as a result, recommendation systems (RSs) have become extremely common. Accuracy and robustness are important performance indexes that characterize customized information or suggestions provided by RSs. However, nefarious users may be present, and they can distort information within the RSs by creating fake identities (Sybils). Although prior research has attempted to mitigate the negative impact of Sybils, the presence of these fake identities remains an unsolved problem. In this paper, we introduce a new weighted link analysis and influence level for RSs resistant to Sybil attacks. Our approach is validated through simulations of a broad range of attacks, and it is found to outperform other state-of-the-art recommendation methods in terms of both accuracy and robustness.

• Journal of Distribution Science
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• v.15 no.7
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• pp.35-41
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• 2017

Purpose - A product bundling is a marketing approach where multiple products or components are packaged together into one bundle solution. This paper aims to introduce an optimal bundle search problem (hereinafter called "OBSP") which may be embedded with online recommendation system to provide an optimized service considering pairwise discount and delivery cost. Research design, data, and methodology - Online retailers have their own discount policy and it is time consuming for online shoppers to find an optimal bundle. Unlike an online system recommending one item for each search, the OBSP considers multiple items for each search. We propose a mathematical formulation with numerical example for the OBSP and analyzed the complexity of the problem. Results - We provide two results from the complexity analysis. In general case, the OBSP belongs to strongly NP-Hard which means the difficulty of the problem while the special case of OBSP can be solved within polynomial time by transforming the OBSP into the minimum weighted perfect matching problem. Conclusions - In this paper, we propose the OBSP to provide a customized service considering bundling price and delivery cost. The results of research will be embedded with an online recommendation system to help customers for easy and smart online shopping.

• Journal of Information Technology Applications and Management
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• v.23 no.4
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• pp.55-70
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• 2016

Recently, development of indoor positioning system and IoT such as beacon makes it possible to collect and analyze each customer's shopping behavior in off-line shopping malls. In this study, we propose a realtime brand recommendation scheme based on each customer's brand visiting history for off-line shopping mall with indoor positioning system. The proposed scheme, which apply collaborative filtering to off-line shopping mall, is composed of training and apply process. The training process is designed to make the base brand network (BBN) using historical transaction data. Then, the scheme yields recommended brands for shopping customers based on their behaviors and BBN in the apply process. In order to verify the performance of the proposed scheme, simulation was conducted using purchase history data from a department store in Korea. Then, the results was compared to the previous scheme. Experimental results showd that the proposed scheme performs brand recommendation effectively in off-line shopping mall.

• The Journal of Korean Association of Computer Education
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• v.6 no.4
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• pp.171-180
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• 2003

The recent paradigm of web-based teaching-learning is changing into a direction that analyzes the learning patterns of learners on the basis of learners' ability, aptitude, request, interest, learning history, activity profile, etc. and provides adaptive environment with individual learners The present study analyzed learners' learning patterns using data on learning activities and developed a personalization system that provides learning environment adapted to individual learners. This study customized in three aspects, which are recommendation of learning path, recommendation of interface and recommendation of interaction, through Web mining. The personalization system developed in this study was proved to be effective in improving individual learners' satisfaction with learning in Web-based teaching-learning environment.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.16 no.5
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• pp.1446-1465
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• 2022

Diversified SaaS applications allow users more choices to use, according to their own preferences. However, the diversification of SaaS applications also makes it impossible for users to choose the best one. Furthermore, users can't take advantage of the functionality between SaaS applications. In this paper, we propose a platform that provides an SaaS mashup service, by extracting interoperable service functions from SaaS-based applications that independent vendors deploy and supporting a customized service recommendation function through log data binding in the cloud environment. The proposed SaaS mashup service platform consists of a SaaS aggregation framework and a log data binding framework. Each framework was concreted by using Apache Kafka and rule matrix-based recommendation techniques. We present the theoretical basis of implementing the high-performance message-processing function using Kafka. The SaaS mashup service platform, which provides a new type of mashup service by linking SaaS functions based on the above technology described, allows users to combine the required service functions freely and access the results of a rich service-utilization experience, using the SaaS mashup function. The platform developed through SaaS mashup service technology research will enable various flexible SaaS services, expected to contribute to the development of the smart-contents industry and the open market.

• Journal of Engineering Education Research
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• v.27 no.4
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• pp.3-11
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• 2024

This study classified domestic and international systems by type, presenting their key features and examples, with the aim of outlining future directions for system development and research. AI-based learning assistance systems can be categorized into instructional-learning evaluation types and academic recommendation types, depending on their purpose. Instructional-learning evaluation types measure learners' levels through initial diagnostic assessments, provide customized learning, and offer adaptive feedback visualized based on learners' misconceptions identified through learning data. Academic recommendation types provide personalized academic pathways and a variety of information and functions to assist with overall school life, based on the big data held by schools. Based on these characteristics, future system development should clearly define the development purpose from the planning stage, considering data ethics and stability, and should not only approach from a technological perspective but also sufficiently reflect educational contexts.

• The Journal of the Convergence on Culture Technology
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• v.6 no.3
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• pp.267-273
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• 2020

Beacon is a wireless communication device that can automatically recognize the smart device in the short distance and transmit the necessary data, Beacon is a representative Internet of Things (IoT) facility in the era of the 4th Industrial Revolution, which is utilized in various fields such as short-distance information delivery, mobile location service, shopping, and marketing, and is constantly evolving. In this paper, it is based on tourist site-based recommendation information service. A system is proposed that recommends customized information according to the user's interest, preference, etc. by incorporating beacon technology. In other words, it acts as an information agent that informs tourists of desired information. In order to meet the needs of tourists, it is necessary to build an intelligent tourism recommendation system. The personalized Korean food and tourism recommendation management system using the beacon technology proposed in this paper is expected to provide high-quality services not only to foreigners visiting Korea but also to Korean tourists.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.10 no.3
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• pp.95-100
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• 2011

Due to rapid growth and development of telecommunication information technology, interest has been amplified regarding ubiquitous network computing and user-oriented service. Also, the rapid development of related technologies has been a big spotlight. Smart phone, with features such as a PC with advanced features is a mobile phone. According to environment and infrastructure development, a variety of mobile-based application software to provide various kinds of information and services has been released. However, most of them are provider-driven information systems and aim to provide large amounts of information simply to an unspecified number of users. Therefore, customized or personalized provision of information and service explained earlier for individual users has been hardly come true. According to background and need, this study wants to design and implement recommendations system for personalization and customization in mobile environments. To acquire more accurate recommendation results, recommendation system shall be composed using the Hybrid Filtering. Effective information recommendation according to user's situation by using user's context-information of purpose and location that are available in mobile devices before running the filtering of the information to improve the quality of recommendations.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.23 no.3
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• pp.193-198
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• 2023

We study a learner-customized lecture recommendation project using deep learning. Recommendation systems can be easily found on the web and apps, and examples using this feature include recommending feature videos by clicking users and advertising items in areas of interest to users on SNS. In this study, the sentence similarity Word2Vec was mainly used to filter twice, and the course was recommended through the Surprise library. With this system, it provides users with the desired classification of course data conveniently and conveniently. Surprise Library is a Python scikit-learn-based library that is conveniently used in recommendation systems. By analyzing the data, the system is implemented at a high speed, and deeper learning is used to implement more precise results through course steps. When a user enters a keyword of interest, similarity between the keyword and the course title is executed, and similarity with the extracted video data and voice text is executed, and the highest ranking video data is recommended through the Surprise Library.

• Information Systems Review
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• v.23 no.4
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• pp.69-86
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• 2021

As artificial intelligence technology advances, personalized recommendation systems using big data have attracted huge attention. In the case of beauty products, product preferences are clearly divided depending on customers' skin types and sensitivity along with individual tastes, so it is necessary to provide customized recommendation services based on accumulated customer data. Therefore, by employing deep learning methods, this study proposes a neural network-based recommendation model utilizing both product search history and context information such as gender, skin types and skin worries of customers. The results show that our model with context information outperforms collaborative filtering-based recommender system models using customer search history.