• Title/Summary/Keyword: Customized Business Innovation

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A Case Study of Process Innovation for e-Business Transformation: Lessons Learned from a Korea-Based Leading P&C Insurance Company (국내 손해 보험사의 e-Business 기업 혁신 사례 연구)

  • Kim, Seung-Eon;Park, Ju-Seok;Kim, Jae-Kyeong
    • Journal of Information Technology Services
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    • v.5 no.1
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    • pp.17-34
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    • 2006
  • As insurers have undergone changing customer expectations, increased cross-industry competition and restructured distribution channels, they need to enhance customer relationships, cut costs, increase agility and streamline operations while differentiating the core competency. As such, the importance of e-business transformation has increased where organizational core processes are restructured around customers and interned-based technology is adopted for flexible and adaptive information systems. This paper presents a case study of process innovation for e-business transformation in a Korea-based leading property & casualty insurance company. The company initiated three years-long e-business transformation program to remain competitive and to keep sustainable growth under risky and down economy. The program, which covered enterprise-wide business processes such as product, marketing & sales, customer, claim, investment & loan, accountings, etc., included redesigning processes from customers' viewpoint and then implementing process-aligned information systems. Leadership, sponsorship, change management, performance measurement, business and IT alignment, empowerment, and customized methodology, were emphasized throughout the program. As a result, the company could expect not only improvements in customer-centricity, sales productivity, and operational excellence but also increased revenues and profits in the next three years. The presented case addresses a feasible approach for enterprise-wide e-business transformation. Although the strategies, actions, and business and IT models are not described in detail due to confidentiality, the methodology and the success factors would be applicable to other insurers and possibly organizations in different industries.

A Case Study of Innovation Activities in a Company with Multiple Business Areas (다양한 사업군을 갖는 기업의 혁신활동 사례 연구)

  • Chong, Hye Ran;Hong, Sung Hoon;Lee, Min Koo;Kwon, Hyuck Moo
    • Journal of Korean Society for Quality Management
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    • v.44 no.1
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    • pp.181-198
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    • 2016
  • Purpose: This paper explores the various ways of promoting innovative activities adopted by the companies for raising their competitive positions among the industry based on the previous studies. Methods: A number of successful and mediocre cases of industries were reviewed carefully, and then the customized innovative model was established. Key categories and core elements were first identified for establishing progressive corporate culture and validated with the case of a company with multiple business areas. Results: The key categories were identified as strategic, systematic, human resources, and cultural aspects. The resulting core elements were consistent with those of the case company. Conclusion: Analyzing diverse product groups and companies with different organization culture, the key categories and core elements were derived and validated for companies to win the competitive position in the industry.

Business Innovation Through Spatial Data Analysis: A Multi-Case Analysis (공간 데이터 분석 기반의 비즈니스의 혁신: 해외 사례 분석을 중심으로)

  • Ham, YuKun
    • The Journal of Bigdata
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    • v.4 no.1
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    • pp.83-97
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    • 2019
  • With sensor and communication technology development, spatial data related to business activities is exploding. Spatial data is now evolving into atypical data about space over three dimensions, away from two-dimensional geographic data. In addition to the Fourth Industrial Revolution, which connects the virtual space with the real space, there is a great opportunity for companies to utilize it. The analysis of recent overseas cases shows that it is possible to analyze customized services by understanding the situation of customers and objects located in the space, to manage risk, and furthermore to innovate business processes by analyzing spatial data. In the future, business innovation that combines spatial data from various sources and real-time analysis of relationships and situations between people and objects in space is expected to expand in all business fields.

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Typology of R&D Service Firms and Customized Policy Suggestions in Korea

  • Choi, Jisun;Min, Jungwon;Jang, Pyoung Yol;Ha, Tae Jeong;Lee, Sang Hyeok;Seo, Jeonghwa
    • STI Policy Review
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    • v.2 no.1
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    • pp.35-53
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    • 2011
  • This paper originates from the questions concerning why Korea has had difficulties in boosting R&D service industries regardless of government efforts over a decade. We first review the intrinsic nature of the R&D services and set up four criteria such as establishment type, diversification of business models, coverage of client firms, and role of R&D service firms as innovation drivers and IP strategies, that will be used in interviewing and analyzing R&D service firms. Second, we carry out in-depth interviews of eighteen R&D service firms to understand business behaviors and relevant characteristics. Finally, we identify five groups of R&D service firms and conclude that differentiated polices have to be implemented according to the groups for promoting the industry effectively.

The relationship between Customized SMEs R&D Support and Job Creation

  • Bae, Sang-Jin;Ko, Chang-Ryong
    • The Journal of Economics, Marketing and Management
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    • v.6 no.1
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    • pp.17-24
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    • 2018
  • Purpose - Major countries in the world continue to grow up without employment by the economy opening, more investment in foreign countries and technical innovation. Nevertheless, SMEs have job creation continuously. As this result, support for SMEs that is the source of job creation has increased attention. However, previous research between SMEs and job-creating is limited to the job creation effect of comparing with large companies, and R&D investment effect including government support. Also, many research provides the different result of correlation with technology innovation and job creation. Therefore, previous research has insufficient to explain job creation by which in the technology commercialization stage and the job-specific workforce. Research design, data, and Methodology - This study investigated the impact of customized R&D support upon job creation by using questionnaires of SMEs R&D service of K-Institution from 2009 to 2013. In detail, we analyzed the relationship between the technology commercialization stage and the usefulness of customized R&D support. Also, we added the analyzed the relationship between the usefulness of customized R&D support and the job-specific workforce. Results - Research result, Job creation had a significant relation to the usefulness of customized R&D support in product design stage and mass production stage. Also, R&D worker and production worker correlated with the usefulness of customized R&D support. These results indicate the importance of hiring R&D workers and production workers at the higher technology readiness. Conclusions -Therefore, this study suggests some implications for the government's SMEs support policy and the solve employment problems such as youth unemployment.

통신사업자의 B2B사업모델 및 진입전략

  • 여인갑
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2000.11a
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    • pp.69-87
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    • 2000
  • Models and Strategies for Network Operator's B2B Ecommerce The B2B ecommerce market is one of the fastest growing areas in the telecom industry. However network operators have been slow to enter the arena, Network operator have been held back by their general unsurety about the Internet business. Network operators'core business(the supply of connectivity and transport service) is becoming unprofitable. As a result they are looking to diversify into areas where margins are higher. B2B ecommerce offers them a major way to achieve this. It is possible to identify various business models for offering ecommerce services to end user, ranging from the provision of complete packaged applications to the implementation and management of customized ecommerce solution. In this study the three main approaches available to network operators are the traditional IT outsourcing model, the ASP model and the community builder model.

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Creating the Optimal Product Business Management System for Social and Enterprise Development

  • Liao, Shih-chung
    • Journal of Distribution Science
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    • v.11 no.6
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    • pp.21-30
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    • 2013
  • Purpose - This paper examines product design management, the current design focus of which has shifted to the need to produce innovation applications that can effectively respond to the market's consumption changes in a timely manner. Research design, data, methodology - This study discusses several methodologies that are widely used in experimental processes, such as fuzzy theory, multi-criteria decision-making theory, and managing decision making. The designers will better understand their customers by applying these methodologies. This study examines how the current trend in product innovation design observes customer needs, controls innovation, and stimulates design ability. Results - This paper takes innovative telephone design as an experimental case to investigate how to create a product using market-oriented and customized management concepts and creative design abilities. Conclusions - If accompanied by an innovative product value chain, a product can further the development of enterprise management, now the main element of every developed country's social and economic development.

Building a Product Design of Innovative Strategy for Creating Enterprise Development

  • Liao, Shih-Chung
    • The Journal of Industrial Distribution & Business
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    • v.5 no.1
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    • pp.17-25
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    • 2014
  • Purpose - Nowadays, the innovative design concept is being implemented in product design. In order to satisfy market trends and the demand for quality, designers should employ customer satisfaction questionnaires and analyze them with various experimental processes. Research design, data, and methodology - These methodologies would help designers have a better understanding of their customers and judge the market size and clustering validity, by diverse product strategies, for dealing with the rapid change prevailing in the market today. Results - By considering the innovative design with regard to telephones as an experimental case, the study investigates and demonstrates how the product can benefit from market-oriented and customized management concepts, when creative design ability is utilized for developing the product. Conclusions - Along with the benefit of having an innovative product value, the product can stimulate progress inthe development of the enterprise management, which has emerged as the main issue in the area of social and economic development in every developed country.

A Case Study of Design for Six Sigma for Order-Based Industry (수주산업의 DFSS 적용사례 연구)

  • Sung, Su-Gyeong;Kim, Joon-Seok;Byun, Jai-Hyun
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2010.04a
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    • pp.454-461
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    • 2010
  • Six sigma is a business management strategy and is used to improve the quality of the products and processes in many organizations. However traditional six sigma methodology, namely DMAIC, is not suitable for developing products. This paper investigates DFSS methodologies and presents a DFSS methodology for order based industry. Specifically, we suggest a customized DMADV method for order based industry and present a case study for developing a configuration optimization of the flying simulators.

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A Study on the Strategy of IoT Industry Development in the 4th Industrial Revolution: Focusing on the direction of business model innovation (4차 산업혁명 시대의 사물인터넷 산업 발전전략에 관한 연구: 기업측면의 비즈니스 모델혁신 방향을 중심으로)

  • Joeng, Min Eui;Yu, Song-Jin
    • Journal of Intelligence and Information Systems
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    • v.25 no.2
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    • pp.57-75
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    • 2019
  • In this paper, we conducted a study focusing on the innovation direction of the documentary model on the Internet of Things industry, which is the most actively industrialized among the core technologies of the 4th Industrial Revolution. Policy, economic, social, and technical issues were derived using PEST analysis for global trend analysis. It also presented future prospects for the Internet of Things industry of ICT-related global research institutes such as Gartner and International Data Corporation. Global research institutes predicted that competition in network technologies will be an issue for industrial Internet (IIoST) and IoT (Internet of Things) based on infrastructure and platforms. As a result of the PEST analysis, developed countries are pushing policies to respond to the fourth industrial revolution through cooperation of private (business/ research institutes) led by the government. It was also in the process of expanding related R&D budgets and establishing related policies in South Korea. On the economic side, the growth tax of the related industries (based on the aggregate value of the market) and the performance of the entity were reviewed. The growth of industries related to the fourth industrial revolution in advanced countries overseas was found to be faster than other industries, while in Korea, the growth of the "technical hardware and equipment" and "communication service" sectors was relatively low among industries related to the fourth industrial revolution. On the social side, it is expected to cause enormous ripple effects across society, largely due to changes in technology and industrial structure, changes in employment structure, changes in job volume, etc. On the technical side, changes were taking place in each industry, representing the health and medical sectors and manufacturing sectors, which were rapidly changing as they merged with the technology of the Fourth Industrial Revolution. In this paper, various management methodologies for innovation of existing business model were reviewed to cope with rapidly changing industrial environment due to the fourth industrial revolution. In addition, four criteria were established to select a management model to cope with the new business environment: 'Applicability', 'Agility', 'Diversity' and 'Connectivity'. The expert survey results in an AHP analysis showing that Business Model Canvas is best suited for business model innovation methodology. The results showed very high importance, 42.5 percent in terms of "Applicability", 48.1 percent in terms of "Agility", 47.6 percent in terms of "diversity" and 42.9 percent in terms of "connectivity." Thus, it was selected as a model that could be diversely applied according to the industrial ecology and paradigm shift. Business Model Canvas is a relatively recent management strategy that identifies the value of a business model through a nine-block approach as a methodology for business model innovation. It identifies the value of a business model through nine block approaches and covers the four key areas of business: customer, order, infrastructure, and business feasibility analysis. In the paper, the expansion and application direction of the nine blocks were presented from the perspective of the IoT company (ICT). In conclusion, the discussion of which Business Model Canvas models will be applied in the ICT convergence industry is described. Based on the nine blocks, if appropriate applications are carried out to suit the characteristics of the target company, various applications are possible, such as integration and removal of five blocks, seven blocks and so on, and segmentation of blocks that fit the characteristics. Future research needs to develop customized business innovation methodologies for Internet of Things companies, or those that are performing Internet-based services. In addition, in this study, the Business Model Canvas model was derived from expert opinion as a useful tool for innovation. For the expansion and demonstration of the research, a study on the usability of presenting detailed implementation strategies, such as various model application cases and application models for actual companies, is needed.