• Title/Summary/Keyword: Customer Characteristic

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A Study on the Family Restaurant Choice Attributes - Used by Index and Type of MBTI Psychological Preference - (패밀리 레스토랑 선택속성에 관한 연구 - MBTI 심리선호도의 지표와 유형을 중심으로-)

  • 이재련
    • Culinary science and hospitality research
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    • v.8 no.3
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    • pp.21-37
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    • 2002
  • The purpose if this study is to analyze the psychological preference of Family Restaurants and their behavioral characteristic and its segmentation, positioning, new product development and marketing min. Result of analysis, index and type of MBTI psychological preference are related to Family Restaurant Choice attributes intimately. Specially, "Menu composition reflected restaurant image", and "Providing of corresponded value to price"were shows considerable difference according to psychological preference. And "Providing of the corresponded value to price"of Value, Price and Image Factor, indexes, types, including all the other aspects, shows the most considerable difference. Therefore, all market of Family Restaurant when inventing or designing a menu, they should consider restaurant′s concept and image to manage a menu, and keep in mind that all customer take "value"at up most importance.

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Design of Spiral Spring in Sliding Mechanism for Mobile Phones Using Axiomatic Design (공리적설계를 이용한 휴대폰 슬라이드 기구의 스파이럴 스프링 설계)

  • Hwang, Eun-Ha;Han, Deok-Hee
    • Journal of the Korean Society of Industry Convergence
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    • v.10 no.3
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    • pp.171-177
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    • 2007
  • It is well known that mobile phones have been a indispensable communication tool for human life. The spiral springs are used as the main component of the semi-auto sliding mechanism of mobile phones. The characteristic of axiomatic approach is scientific and analytical method, and axiomatic approach is different from other design methods in offering the systematic method at an early stage of design. The axiomatic approach could determine design parameter and arrange the order of design and estimate the optimum design in good order. In axiomatic approach, the composition is divided by customer requirement, functional requirement, design parameter, and design matrix in large portion. This paper presents design in sliding mechanism for mobile phones by finite element method and axiomatic design.

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A Study on the Determination of optimum producer's Tolerance by Continuous Loss Function of Taguchi (다구찌 손실함수(損失函數)를 이용한 최적생산자(最適生産者) 허용차결정(許容差決定)에 관한 연구)

  • Sin, Yong-Baek;Yun, Sang-Won
    • Journal of Korean Society for Quality Management
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    • v.21 no.2
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    • pp.61-70
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    • 1993
  • The concept of producer's tolerance, in contrast to the consumer's tolerance, is a natural consequence of continuous loss functions. It is based on the premise that any unit product whose quality characteristic deviated from its traget value inflicts a loss, and that this less is a continuous monotonically increasing function of the magnitude of deviation. This concept of the emphasis on loss function to improve quality of products on the side of customer is introduced by Taguchi. This paper considers the problem of determining the optimum producer's tolerance by continous loss fuction of Taguchi and proposes a probablistic model for the problem. The difference between the proposed probablistic approach and the approach taken in Taguchi is also pointed out.

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A Study on the Customer Voltage Characteristic Based on the Test Devices for PV Systems (저압선로에 연계된 태양광발전의 운용에 의한 수용가 전압변동 특성 연구)

  • Son, Joon-Ho;Ji, Seong-Ho;Park, Hyen-Seok;Rho, Dae-Seok
    • Proceedings of the KAIS Fall Conference
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    • 2010.11a
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    • pp.102-106
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    • 2010
  • 본 논문에서는 배전계통 모의장치와 태양광전원 모의장치, LabVIEW를 이용한 감시제어장치로 구성된 태양광전원 계통연계 시험장치를 제작하여, 태양광전원의 연계용량과 계통의 선로 구성특성, 역율(역율1, 지상/진상역율)의 3가지 Parameter에 대한 태양광전원의 정상상태 운용특성을 모의하였다. 즉, 태양광전원의 연계 운용이 배전계통(수용가)에 미치는 영향과 배전계통이 태양광전원에 미치는 영향을 분석하여, 태양광전원의 계통연계 운용 시에 발생 가능한 기술적인 사항을 검토하였다.

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The Price Elasticity in the Parcel Service Market by Benefit Segmentation (택배시장의 효익세분화에 따른 가격탄력성에 관한 연구)

  • Kim, Geun-Sub;Kwak, Kyu-Seok
    • Journal of Korean Society of Transportation
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    • v.22 no.2 s.73
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    • pp.7-18
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    • 2004
  • This study aims to present the establishment and necessity of the proper market segmentation by customer preference. In this study, benefit segmentation method was employed using conjoint analysis to measure price elasticity by segmented groups. It presents that the price elasticity is different by characteristic of customers using parcel service in this result. Benefit segmentation, therefore, may use some useful marketing tool when a parcel service company segments the market to provide better service.

Characteristics Analysis of 3-phase Induction Generator at the Unbalanced Load Operation (불평형 부하 운전시 3상 유도발전기 특성 해석)

  • Kim, Jong-Gyeum
    • The Transactions of the Korean Institute of Electrical Engineers P
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    • v.56 no.3
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    • pp.123-128
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    • 2007
  • Hydro power supplies no pollution energy, mainly induction generator has been applied at the small capacity power station. The generating power of small hydro-electric power station connects on the 22.9kV distribution system or low voltage system in the case of three-phase four-wire supply system. There are side effects of various kinds in the 3-three phase 4-wire distribution system mixing 1-phase load and 3-phase load. This system generates the voltage unbalance by unbalanced load operating condition. They have various serious effects on generator and connection system. In this paper, we analyzed what kind of operation characteristic are happened in the induction generator by customer load variation at the 3-three phase 4-wire distribution system.

Product Network Analysis to Analyze the Purchase Behavior of Customers (제품 네트워크 분석을 이용한 고객의 구매제품 특성 비교 연구)

  • Choi, II-Young;Kim, Jae-Kyeong
    • Journal of the Korean Operations Research and Management Science Society
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    • v.34 no.4
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    • pp.57-72
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    • 2009
  • As development of information technologies, customer retention has been an important issue in the competing environment. A lot of researches focus on prediction of the churning customers and seeking their characteristics. However, relationships among customers or products have not been considered in existing researches. In this study, product networks are proposed and analyzed to investigate the differences of network characteristics of products purchased by potential churning customers and those of loyal customers. The product networks are constructed from real product purchase data collected from a Korean department store. We investigated the characteristic differences, such as the degree centrality, degree centralization, and density, of two product networks constructed by potential churning customers and the loyal customers. The results indicate that degree centrality, density and degree centralization of the product network of the loyal customers are higher than those of the potential churning customers. And the promotional products of the department store are resulted to be effective in attracting the loyal customers.

Investigation and Assessment of Interruption Costs for Livestock Customers in Korea (국내 축산업 수용가의 정전비용 조사 및 평가)

  • Choi, Sang-Bong;Nam, Ki-Young;Kim, Dae-Kyeong;Jeong, Seong-Hwan;Rhoo, Hee-Seok;Lee, Jae-Duk
    • Proceedings of the KIEE Conference
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    • 2005.07a
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    • pp.347-349
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    • 2005
  • This paper presents the results of an investigation and assessment of the direct short term impacts of electric service interruption incurred by livestock customers. The study used a direct visit survey to determine the customer assessment of electric service interruption and characteristic. The variation in interruption cost with the characteristics of interruptions such as duration, time of day, frequency, and day of interruption was also investigated.

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Investigation and Assessment of Interruption Costs for Public Customers in Korea (국내 공공용 수용가의 정전비용 조사 및 평가)

  • Choi, Sang-Bong;Nam, Ki-Young;Kim, Dae-Kyeong;Jeong, Seong-Hwan;Rhoo, Hee-Seok;Lee, Jae-Duk
    • Proceedings of the KIEE Conference
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    • 2005.07a
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    • pp.350-352
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    • 2005
  • This paper presents the results of an investigation and assessment of the direct short term impacts of electric service interruption incurred by public customers. The study used a direct visit survey to determine the customer assessment of electric service interruption and characteristic. The variation in interruption cost with the characteristics of interruptions such as duration, time of day, frequency, and day of interruption was also investigated.

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Application of Idea Generation Methods to Kano Quality Model (Kano 품질분석을 위한 아이디어 발상법 적용에 관한 연구)

  • Kim, Tai-Young;Park, Young-Taek
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2010.04a
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    • pp.283-290
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    • 2010
  • This paper suggest that the derivation of good and practical ideas is important for the successful use of Kano model. Wish List, Bug List and Forced Connection Method as well as Brainstorming were applied to PMP(Portable Multimedia Player) in order to derive customer attributes. Wish List and Bug List are variants of Brainstorming, which are contrary to each other. Forced Connection Method is designed to bring about bisociation which is a typical characteristic of creative thinking.

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