Proceedings of the Korean Society for Quality Management Conference (한국품질경영학회:학술대회논문집)

Korean Society for Quality Management (한국품질경영학회)
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Application of Idea Generation Methods to Kano Quality Model

Kano 품질분석을 위한 아이디어 발상법 적용에 관한 연구

  • Kim, Tai-Young (Department of Systems Management Engineering, Sungkwunkwan University) ;
  • Park, Young-Taek (Department of Systems Management Engineering, Sungkwunkwan University)
  • 김태영 (성균관대학교 일반대학원 산업공학과) ;
  • 박영택 (성균관대학교 일반대학원 산업공학과)
  • Published : 2010.04.10
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Abstract

This paper suggest that the derivation of good and practical ideas is important for the successful use of Kano model. Wish List, Bug List and Forced Connection Method as well as Brainstorming were applied to PMP(Portable Multimedia Player) in order to derive customer attributes. Wish List and Bug List are variants of Brainstorming, which are contrary to each other. Forced Connection Method is designed to bring about bisociation which is a typical characteristic of creative thinking.

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