• Title/Summary/Keyword: Customer's needs

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A Study on Cloud Computing for Financial Sector limited to Processing System of Non-Critical Information: Policy Suggestion based on US and UK's approach (비중요 정보처리시스템으로 한정된 국내 금융권 클라우드 시장 활성화를 위한 제안: 영미 사례를 중심으로)

  • Do, Hye-Ji;Kim, In-Seok
    • The Journal of Society for e-Business Studies
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    • v.22 no.4
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    • pp.39-51
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    • 2017
  • In October 2016, the NFSA (National Financial Supervisory Authorities) revised the network separation clause of the Regulation on Supervision of Electronic Financial Activities in order to promote the Cloud Computing implementation in the financial sectors. The new regulation, however, limits the Cloud Computing usage to non-critical information and its processing system. Financial institutions that provide customer data analysis and personalized services based on personal data regard current revision as unchanged as before. The implementation of Cloud Computing has greatly contributed to cost reduction, business innovation and is an essential requirement in ever-changing information communication technology environment. To guarantee both security and reliability of the implementation of the Cloud Computing in financial sectors, a considerable amount of research and debate needs to be done. This paper examines current Cloud Computing policies in the Korean financial sector and the challenges associated with it. Finally, the paper identifies policy suggestions based on both European Union and United States' approach as they have successfully introduced Cloud Computing Services for their financial sectors.

The Effect of eCRM Features on Website Visit and Purchase (eCRM 기능이 고객의 웹사이트 방문과 구매에 미치는 영향)

  • Min, Dai-Hwan;Park, Jae-Hong;Park, Cheol
    • Information Systems Review
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    • v.4 no.2
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    • pp.155-168
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    • 2002
  • This paper examines whether the functions of eCRM solutions affect the site visit and purchase by customers. The functions of eCRM solutions are extracted and classified into three categories of c-marketing, e-sales, and e-service. E-marketing includes campaign/event marketing, e-mail marketing, and questionnaire marketing; e-sales consists of recommendation system and incentive/discount promotion.; e-service is composed of e-mail call center and web call center. From the online survey, 146 responses are collected and analyzed. The analysis shows that the level of experience in campaign/event marketing, e-mail marketing, e-mail call center, and web call center significantly affect the website visit by customers and that the level of experience in all eCRM functions except e-mail marketing significantly affect the purchase by customers. The effects of those functions in eCRM on the website visit are moderate, while the effects of the functions on the purchase are low. The results from this study imply that eCRM needs to strengthen the effect on the purchase with more thorough analysis of the customer profile.

Implementation Strategy for the Real-Time Enterprise in Fashion Industry (패션산업에서의 실시간기업 도입 방안)

  • Park, Young-Jae;Choi, Hyung-Rim;Kim, Hyun-Soo;Hong, Soon-Gu
    • Journal of Korea Society of Industrial Information Systems
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    • v.11 no.5
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    • pp.105-118
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    • 2006
  • Zara and Limited Brands in the fashion industry are two leading companies that satisfy the clients' needs and the trend of fashion. The agile organizations which response to the change of business environment or adaptive enterprises which monitor the customer's desires have been studied over the long time in the academic world. Recently these management concepts have been extended to the Real-Time Enterprise. In this paper how to implement the RTE in the fashion industry is suggested. To implement the RTE, the end-to-end process should be continuously operated without delays. Also, the three main attributes of RTE, -visibility, intelligence, and agility-should be achieved. Further more based on the cyclone model and the RTE attributes, important issues to be considered for the successful RTE implementation are discussed.

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Investigation on the Purchasing Criteria and Discomfort of School Backpack for Adolescents (통학용 학생 가방 개선을 위한 구매기준과 착용 불만족 경험 조사)

  • Koh, Kyung-Hee;Na, Young-Joo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.8
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    • pp.1179-1189
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    • 2008
  • The purpose of this study is to investigate the satisfaction of the adolescents' school backpack bag and the important criteria when purchasing for developing comfort and functional backpack. The questionnaire was composed and surveyed with 245 middle school students and the data were analyzed through SPSS 13.0. Purchasing criteria were grouped into 5: practical, shop environment, comfort, aesthetic and maintenance. Satisfaction factors were function/comfort, fashion/aesthetic and durability/A.S. 50.2% of students recognized the inappropriate wearing backpack might cause the deformation of body shape. And the wrong habit of wearing bag was found to affect the body posture of students. Main symptoms caused by wearing it for long time are ‘sweating around shoulder and back' and ‘feeling stiff in shoulders and waist'. Needs arise to develop the bag which could prevent them and to educate students how to wear bags. According to the result from MDS of purchasing criteria, one axis is product vs. environment, and other is functional vs. psychological aspects. According to the result from MDS of bag satisfaction, one axis is function/durability vs. fashion/appearance, and other is gestalt quality vs. part quality. They wanted the improvement in the aspects of shape/design, material, maintenance, comfort and usability of the bags. Specially it is required that we research the adolescent customer-oriented way and develop the new materials or shapes pursuing both shoulder comfort and characteristics.

The Effect of Satisfaction, Trust and Repurchase Intention in Airline Industry Quality (항공산업품질의 만족, 신뢰 및 재구매 효과)

  • Lee, Chang Won;Kim, MiJeong
    • Journal of Korea Society of Industrial Information Systems
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    • v.19 no.2
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    • pp.137-145
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    • 2014
  • The paper is to investigates how influence service quality satisfaction, trust and repurchase intention using SERVPERF instrument in airline industry. This study will contributes to provide development strategies how to expense market and strength relation between customer to FSC and LCC by an empirical study. This study uses computer software of SPSS 20.0 and AMOS 20.0 for study analysis. The LCC should strengthen the price competitiveness, as well as it needs to establish a strategic management distinguishing service quality from other airline. The airline will has improved service quality of reliability and tangibles since improve service of reliability and tangibles. This study will provide strategic insights and information on service quality in airline industry.

Re-engineering framework for improving reusability of embedded software (임베디드 소프트웨어의 재사용성 향상을 위한 리엔지니어링 프레임워크)

  • Kim, Kang-Tae
    • Journal of the Korea Society of Computer and Information
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    • v.13 no.4
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    • pp.1-9
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    • 2008
  • Most consumer electronics companies hold numerous line-ups to cope with divergent customer's needs. To cope with current situation, most products are derived from the 'base product' which is developed for brand new features with respect to the change requests. That is called derivation. After 'base code' is developed for newly introduced products, some modification will occur corresponding to the derivative product models. So, quality attributes of 'base code' affects quality and productivity of 'derived code'. But in the middle of continuous modification to 'base code', violation of architectural design decision and unauthorized or maybe unsophisticated change to source code willing to happen and thus it cause critical problem. Those code has 'aging symptom' both architectural and code level in nature. In this paper, we introduced reengineering framework which guide the procedure and tactics to find and fix 'aging symptom' for improvement on quality attribute of 'base code'.

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A Basic Study of the Needs for Menu Development Considering Stress and Eating Habit of Adult in Restaurants (외식업체에서 성인의 스트레스 및 식습관을 고려한 메뉴 개발 필요성에 관한 기초연구)

  • Lee Young-Nam;Kim Kyoung-Hee
    • Journal of the East Asian Society of Dietary Life
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    • v.15 no.6
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    • pp.773-781
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    • 2005
  • Menu-development is one of the important parts in restaurant business. Menu in restaurant has to be developed by customer's net which is the key for the success in restaurant management, The purpose of this study is to determine stress level, food intake, food habit, food preference of employees in certain companies and to develop proper menus for employees who are under high stress state. This study also determine whether the customers under stress will visit restaurant which provide stress-release-menu or not This study was conducted to people who live in Seoul and its adjunct area, including Gyunggi Province. The subjects were selected at random and the Questionnaires were sent to the subject by mail. The surveys included personal information, extent of stress, food habits related to the stress. The statistical tests were performed with SPSS computer software program. The male subjects were $44.9\%$ and females were $55.1\%$, aged between $30\~40$ years old. The percentages of no risk, borderline, and at risk, in the stress level of subjects, were 48.3, 16.5 and $35.2\%$, respectively. Most of the subjects, $61.8\%$, had normal food habit and $29.2\%$ had bad food Habits. The ideal costs of meals were $3,000\~5,000Won$ for breakfast$(57.3 \%)$, $5,000\~10,000Won$ for lunch$(54.7\%)$, and $10,000\~20,000Won$ for dinner$(38.2\%)$. Subjects under high stress answered 0 need a dietary supplementation for stress release. This study also showed that $92\%$ of the subjects under stress were willing to visit restaurants which have stress-release menus. In conclusion, adults who are under stress are shown to be interested in stress and nutrition management and they are willing to visit restaurants providing stress-release menus.

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Determination of Cut-off Time for Express Service Centers According to Operational Characteristics of Consolidation Terminal (화물터미널 운영 특성에 따른 택배영업소 수주 마감시간 결정)

  • Ko, C.S.;Moon, D.H.;Ko, H.J.;Lee, H.J.
    • IE interfaces
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    • v.16 no.spc
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    • pp.99-104
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    • 2003
  • While demands for express service are rapidly increasing according to recent progress of electronic commerce, express service companies are struggling to take a larger delivery service market share through ongoing improvement in their service processes. Extension of cut-off time for express service centers can provide the express company with increase of total sales, but it may also cause to increase the possibility not to satisfy customer needs due to work delay in the consolidation terminal. Therefore, compromised decision for cut-off time of each service center should be made by taking operation characteristics of the consolidation terminal into account. This study suggests an approach for determining the cut-off time for express service centers according to operational characteristics of the consolidation terminal with the objective of maximizing expected incremental sales. The problem defined in this study can be represented as two successive models; one is an integer programing model in which the best cut-off time for each sales center are determined, and the other is a single machine scheduling model in which a working schedule in the consolidation terminal is obtained. A genetic algorithm is developed to solve the two models simultaneously. Finally, an example problem is carried out to verify applicability and performance of the algorithm with the data set collected from an express company.

A Discriminant Analysis on the User Classification of Mobile Telecommunications Service and HSDPA Service Strategy (다중판별분석을 이용한 이동통신서비스 사용자 분류와 HSDPA 서비스 전략에 관한 연구)

  • Lee, Jun-Yub
    • Journal of the Korea Society of Computer and Information
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    • v.15 no.5
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    • pp.83-92
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    • 2010
  • Along with the advance of industrial technology in mobile telecommunications and diversity in customer needs, today's Korean mobile telecommunication market has rapidly expanded due to stronger competition among businesses as well as increasing the number of subscribers. 3G roll-outs of mobile telecommunications service, so called "HSDPA" has seriously promoted marketing strategies among mobile telecommunication companies which led to move to the next generation customers. Understanding the competitive situation, mobile telecommunications companies are currently focusing on increasing sales per subscriber as well as increasing the number of subscribers as a solution to occupy the leading position in the mobile telecommunications industry in the future. The purpose of this study was to classify the customers in mobile telecommunications service with or without higher tendency of intention to subscribe and use the service using discriminant analysis. Through the discriminant analysis, discriminant function which classifying the critical user has been identified. The result of this study will give useful marketing strategies in competitive HSDPA mobile telecommunications market.

A Study on the Management Innovation of the Spot (현장 중심적 경영혁신에 관한 연구)

  • Kim, Gee-Jung
    • Industry Promotion Research
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    • v.2 no.2
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    • pp.23-29
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    • 2017
  • This study aims to suggest a new method to escape crisis of manufacturing industry. We focused on the field - oriented management innovation promotion performance divided into qualitative performance and quantitative performance. The site-centered management innovation is an organization that helps managers to quickly solve the problems faced by field management personnel by switching from manager-centered management method to on-site management personnel-oriented management. Find out the waste factors of the work and improve the process and set the process standards according to the customer's needs. Before working on the site, an employee should know exactly the process standard of what I will do, and frequently inspect the raw materials to make sure they meet the specifications. After the self-inspection is carried out, the standard is reviewed. If there is no abnormality, the cross-validation is carried out by the method which is carried over to the next step. The results of this study can be used to enhance the competitiveness of manufacturing companies. New management innovation techniques are required to adapt to the rapidly changing international business environment, and this study has implications for this research.