• Journal of the Korean Society for Library and Information Science
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• v.48 no.2
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• pp.109-135
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• 2014

Library is a social institution that satisfies the intellectual needs of the community and provides information, cultural enjoyment, and continuing education to the community. However, it is true that a library may face with difficulties in satisfying the diverse and advanced needs of its users and performing its newly acquired roles because of the limited financial resources of state and local governments. Therefore, this study proposed the introduction of corporate donations as one of the options for library funding, both for expansion of critical library infrastructure and for the internal stability of library operations. To this end, this study determined corporate donation goals, donation targets, campaign donations, the number of libraries being built and renovated, and the effects on libraries that obtained corporate donations by investigating and analyzing known corporate donation cases. The results of this study could be used by libraries hoping to attract corporate donations.

• Journal of Information Management
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• v.37 no.1
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• pp.105-129
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• 2006

Due to the change of the corporate business environment, corporate libraries have to redesign their services and prove their significance of existence within their companies. Corporate libraries have to maintain their existence by developing new information services and new users. Just as enterprises doing marketing for survival, corporate libraries have to do the same marketing. This paper examines the necessity of a marketing strategy in corporate libraries, marketing planning, marketing mix, and other marketing strategies. The marketing strategy of one corporate library is analyzed here.

• Journal of Information Management
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• v.34 no.2
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• pp.89-105
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• 2003

The change of corporate business environment according to the worldwide competitiveness and the development of information technology threaten the survival of corporate libraries. Corporate libraries have to redesign their services and prove the significance of existence within their company. This paper examines the competitive corporate environment of corporate libraries, and the effective management strategy of corporate libraries. Also management strategies of two corporate libraries are analyzed.

• Journal of the Korean Society for Library and Information Science
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• v.14
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• pp.149-173
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• 1987

본 논문의 목적은 한국자료의 세계적인 종정을 위해 한국단체명표목형태 및 선택상의 문제점들을 영$\cdot\$미목록규칙과 파리목록원칙을 중심으로 검토하여 이에 대한 해결책을 제시하므로써 한국단체명표목의 전거파일 형성에 도움이 될 수 있는 기틀을 마련하는데 있다. 두 부분으로 구성된 본 논문의 첫째 부분에서는 단체명표목의 정당성을 제목록규칙의 변경과정의 점토를 통해 입증하였으며, 둘께 부분에서는 한국단체명표목형태 및 선택상의 제 문제들을 기존 목록규칙과 편목관례를 중심으로 검토하여 합리적이고 실용성 있는 한국단체명표목형태를 제시하였다.

• Journal of Information Management
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• v.27 no.1
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• pp.66-79
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• 1996

We are entering an Information age in which enabling technology will allow information to be delivered as a seamless, borderless service to be used immediately by local or remote customers. This paper looks at why libraries in general, and the corporate library in particular, must reengineer to take their rightful place in the new age.

• Journal of Information Management
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• v.32 no.1
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• pp.23-49
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• 2001

The purpose of this study is to examine how corporate names are treated in the OPACs in Korea, and to find out how well the authority control is implemented. A corporate body often has different names and different forms of names which should be properly linked in the OPACs. Without the help of either references or internal links among such names and forms of names in the OPACs, users are likely to fail in getting the right results, In this study, the OPACs from the five major libraries, the National Assembly Library, KISTI, Yonsei University, the National Central Library, and the KERIS were examined. Major common findings include (1) the lack of consistency in applying cataloging rules, (2) the lack of proper authority control in treating corporate names, and (3) the lack of references or links among names and variant forms of names. Because of the small scale of this study, more comprehensive and thorough study seems to be needed. However, the overall improvement of cataloging practices and application of authority control is strongly suggested, based upon the findings.

• Journal of Korean Society for Quality Management
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• v.46 no.4
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• pp.1015-1028
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• 2018

Purpose: This study attempts to find how the cultural marketing activities utilizing cultural space affect firm's brand image and brand loyalty, and whether this culture marketing technique is recognized as a social contribution activity by potential customers and thereby influence brand image and loyalty. Methods: The data was collected by using the structured questionnaires to consumers who have experience using the Naver Library, Starfield Library, and Hyundai Card Library. The proposed research model is tested using 178 valid questionnaires using Smart PLS 2.0. Results: This research indicated that among cultural marketing factors, cultural support and cultural promotion have little impact on brand image, whereas culture firm influence brand image. Brand image also had an impact on brand loyalty, but it was found that public libraries operated by companies were not recognized as corporate social contribution activities, nor did they have an impact on the formation of the company's brand image. Conclusions: The study offered a theoretical and empirical foundation for future research by empirically identifying the relationship between cultural marketing and brand image and loyalty and confirmed the coordinating effect of social contribution activities between a cultural firm and its brand image.

• Journal of Korean Library and Information Science Society
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• v.46 no.4
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• pp.207-226
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• 2015

FRBR and FRAD model, ICP, RDA, NCR Revision are analyzed for the composition of KCR4 Revision. Based on the results, follows are suggested. 1) Entities are divided into work, expression, manifestation, item, person, family, corporate body, concept, object, event, place. 2) Entire cataloging rules are grouped into 'attributes' and 'relationships', and then 'attributes' is divided into attributes describing and access points constructing. 3) Attributes describing is divided into attributes describing of works, expressions, manifestations, items, persons, families, corporate bodies, and arranged as the sequence. 4) Access points constructing is divided into access points constructing of works, expressions, persons, families, corporate bodies, and arranged as the sequence. 5) 'Relationships' is divided into other relationships between group 1 entities, and relationships between persons, families and corporate bodies.

• Journal of Information Management
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• v.26 no.1
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• pp.52-79
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• 1995

The objective of this study is to apply Information Resource Management(IRM) methodology to corporate library and information units. The focus of the study fixes how to start, develop and establish IRM in corporations. The methodology of IRM is based on the way of integrating information contents and systems by information technology. The body of this study consists of three parts. Part 1 surveys the review of IRM progress, its definitions, its components, IRM policy, and IRM human resource. Part 2 suggests a modeling for IRM methodology, which includes the inventory for pinpointing each information resource entity(IRE), the analysis of information needs, the measuring cost of IRE, and the evaluation of information value. Part 3 investigates internal and external information resources of certain corporations and analyses the users' information needs.

• Journal of Information Management
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• v.38 no.3
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• pp.161-181
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• 2007

Since 1990s, major corporations and public organizations have actively implemented their own knowledge management, by which they develop new businesses and enhance organizational efficiencies. However, their knowledge management processes are sometimes isolated or mismatched with their record management systems and reveal many problems to operate and maintain them effectively. This paper analyzes the current status and problems of corporate knowledge management. Next, it proposes the necessity and the methods to integrate knowledge management and records management in order to transform corporate records as useful knowledge resources. Aligning corporate record management strategies with knowledge management policies enables to improve the management of corporate electronic records. Especially, the implementation of record retention schedule based on the life cycle management of records is emphasized as a KM governance strategy and method to manage corporate records effectively.