• Title/Summary/Keyword: Convergence Business Model

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A Study on the Necessity and Construction Plan of the Internet of Things Platform for Smart Agriculture (스마트 농업 확산을 위한 IoT기반 개방형 플랫폼의 필요성 및 구축 방안 연구)

  • Lee, Joonyoung;Kim, ShinHo;Lee, SaeBom;Choi, HyeonJin;Jung, JaiJin
    • Journal of Korea Multimedia Society
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    • v.17 no.11
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    • pp.1313-1324
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    • 2014
  • Korea has high quality level of ICT Technologies, however it still have a long way to go before invigoration of ICT in agriculture industry. The government of Korea supply to agriculture ICT systems, however these are the enclosed type and insufficient the level of connectivity, compatibility, and integrity between ICT systems. Farmers can not share crop information and one system can not use with others in combination. Recently, IoT(Internet of Things) become popular to emphasize the vision of a global internet and ICT industry. The IoT is a critical technology that leads future internet generation. We believe that IoT will change status of agriculture industry and appearance of various agriculture business model. Using IoT technology is provided a platform of opportunities to optimize work processes and efficient use of energy, time and labour in farm. It can automatically control temperature, humidity, sunshine system and so on for optimal growth conditions at greenhouse and plant factory. Growth setting can even be controlled and monitored crop condition and disease by a smartphone app or PC. It is possible to improve quality of farming and farm product. We suggest that construction of IoT platform through open API in agriculture industry.

The Influence of Transformational Leadership on Unethical Pro-Organizational Behavior-Mediating Effect of Organizational Identification (변혁적 리더십이 비윤리적 친조직 행동에 미치는 영향 -조직 동일시의 매개 효과)

  • Lee, Kang-Min;Choo, Shi-Gak;Jeon, Sang-Gil
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.83-98
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    • 2016
  • This study attempted to test not only the influence of transformational leadership(TFL) on employees' unethical pro-organizational behavior(UPB), but also the mediating effect of organizational identification(OID) between TFL and employees' UPB. This study employed two research methods: literature review and empirical testing of the developed hypotheses. Data were collected through online questionnaire instruments from 229 employees working at companies in Korea. To test the hypotheses, structural equation modeling was employed. The model is shown as adequately fitting to the data. The results showed that there was not a positive and statistically significant relationship between TFL and employees' UPB, and OID played as a mediator in the relationship between TFL and employees' UPB. These findings provide a meaningful implication that the positive impact of TFL is linked to employees' UPB through OID.

An Empirical Research on Information Privacy Concern in the IoT Era (사물인터넷 시대의 정보 프라이버시 염려에 대한 실증 연구)

  • Park, Cheon-Woong;Kim, Jun-Woo
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.65-72
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    • 2016
  • This study built the theoretical frameworks for empirical analysis based on the analysis of the relationship among the concepts of risk of information privacy, the experience of information privacy, the policy of information privacy and information control via the provision intention studies. Also, in order to analyze the relationship among the factors such as the risk of information privacy, intention to offer the personal information, this study investigated the concepts of information privacy and studies related with the privacy, established a research model about the information privacy. Followings are the results of this study: First, the information privacy risk, information privacy experience, information privacy policy, and information control have positive effects upon the information privacy concern. Second, the information privacy concern has the negative effects upon the provision intention of personal information.

An Evaluation of the Necessity of Security Management of Personal Information Consignees : using Privacy Policy and ISMS data (개인정보 수탁사의 보안관리 대상 식별 방안 연구 : 개인정보처리방침 및 정보보호인증 데이터 이용)

  • Choi, Won-Nyeong;Kook, Kwang-Ho
    • Convergence Security Journal
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    • v.20 no.3
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    • pp.79-88
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    • 2020
  • Business consignment using personal information is increasing for the operating profit and work efficiency of Internet companies. If the personal information leakage accident occurs at the consignee, the consigner who provided personal information will be damaged greatly. The purpose of this study is to analyze the business attributes of consignee using consigned personal information and present a model that can be used to select companies with high risk of personal information leakage by considering the importance of the involved personal information. For this, personal information consignment relations, consignment services, and personal information items used were analyzed. Social network analysis and cluster analysis were applied to select companies with high network centrality that are advisable to obtain information security certification. The results of this study could be used to establish information protection strategies for private or public enterprises that manage companies using personal information.

A Study on development of privacy indicators in the context of cloud service level agreement (클라우드 개인정보보호를 위한 SLA 지표 개발)

  • Kim, Jungduk;Park, Dae-Ha;Youm, Heung-Youl
    • Journal of Digital Convergence
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    • v.13 no.2
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    • pp.115-120
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    • 2015
  • As the cloud services, the underlying technology of the digital convergence environment, have been widely adopted in the business, personal information protection has been recognized as one of the major issues to resolve. When cloud services are used to process the personal information, the personal information protection law speculates the establishment of a contract or service level agreement(SLA). This research presents 7 privacy indicators and 13 metrics which can be included in cloud SLA, based on the analysis of related regulation and standards and the SMART(Specific, Measurable, Action-oriented, Relevant and Timely) model. The proposed indicators are examined using the Focus Group Interview method in terms of materiality and feasibility. The results show that all the proposed indicators are meaningful and useful.

Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention (스마트폰 앱 스토어의 서비스 품질이 재구매 의도에 미치는 요인에 관한 실증연구)

  • Lee, Myung Moo;Lee, Kun Chang
    • Journal of Information Technology Services
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    • v.14 no.3
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    • pp.1-18
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    • 2015
  • Recent trends of mobile convergence has already brought about many changes in our digitally-powered society. Especially, taking advantage of strengths of existing mobile devices and smart phones have already been established as a primary standard in the business intelligence world. Such high-powered digital devices equipped with mobile convergence functions are getting more momentum as app stores are prevailing. Basically, the app stores are administered by smart phone manufacturers, creating a new business ecosystem among app developers and end-users. However, there are paucity of studies tackling an issue about how users' repurchase intention of the apps is influenced by the service qualities of the app stores. In this respect, this study aims to investigate the effect of app store service quality on users' satisfaction and repurchase intention. As the value of loyal customers is incomparably high in app commerce, winning customers' loyalty is vital to the success of app stores. In this study, a customer is defined as one who has purchased goods or services at least once from the app stores. The proposed research model includes a number of constructs such as app perceptions, customer service, perceived ease of use, design, promotion, perceived consumer risk and connectivity. Empirical results revealed that perceived consumer risk has a negative relationship with consumer's perceived repurchase intention. All the other variables-app perceptions, customer service, perceived ease of use, design, promotion, connectivity- are found to be positively related with the repurchase intentions.

An exploratory study on the collaboration mechanism in project-based business : focused on supply chain institutions and operational efficiency (프로젝트형 사업에서 협업기제에 대한 탐색적 연구 : 공급망 제도와 운영효율성을 중심으로)

  • Cho, Namhyung
    • Journal of the Korea Convergence Society
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    • v.10 no.10
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    • pp.173-183
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    • 2019
  • The purpose of research is to explore the direction of building a collaborative supply chain, which may enhance the competitiveness of firms and their project-based supply chain. Large-scale plants or large-scale buildings construction is referred to as a EPC project. To identify a collaboration mechanism in the project-based supply chain, the empirical research was conducted on the interrelationship between the absorption capacity of firms participating in the EPC project, the incentive norms, the goal congruence with supply chain, and the ability of respond to changes of the task of supply chain. PLS-SEM was used as an analysis method to verify the research model. It is expected that the results will help inform the need for SCM, the importance of the incentive norms and the goal congruence in the supply chain of EPC project.

Metaverse Company Zepeto's Growth Competitiveness Analysis and Development Strategy: SWOT Focuses on TOWS Development Model (메타버스 기업 제페토의 성장경쟁력 분석과 발전전략: SWOT, TOWS 발전모델을 중심으로)

  • Park, Sang-Hyeon;Kim, Chang-Tae;Hong, Guan-Woo
    • Journal of Industrial Convergence
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    • v.20 no.6
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    • pp.7-15
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    • 2022
  • Recently, due to the development of AI and big data technologies following the advent of the era of the 4th Industrial Revolution, the emerging metaverse industry is emerging as a new business, and in particular, from this point of view, this paper analyzes the history of metaverse and the pros and cons of "Geppetto", which is the most popular in the Korean metaverse market, and aims to give an appropriate direction for future development based on this. In order to carry out this study, we first used SWOT analysis techniques as an initial enterprise analysis method to examine the strengths and weaknesses, opportunities and threat requirements, and derive the status of each factor. Based on the factors in each of the subsequent derivatives, we wanted to explore the TOWS development strategy and present significant implications based on this.

Investigating the Process of Revealing Individual Creativity through Exploration and Exploitation: Emphasis on Psychological Empowerment (탐색적 활동과 활용적 활동을 통한 개인 창의성 발현과정에 대한 연구: 심리적 임파워먼트를 중심으로)

  • Choi, Do Young;Lee, Kun Chang
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.155-165
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    • 2021
  • The objective of this research is to suggest the creativity revelation model and to verify the relationships among knowledge capabilities and creativity processes including exploration and exploitation. Also, we investigate whether there are differences in creativity revelation processes from the perspective of psychological empowerment. To achieve the purpose of the research, a survey was conducted targeting employees of software development companies that require creativity in work performance. Empirical results show that knowledge capabilities have positive effect on creativity revelation processes. The notable point of the results is the role of psychological empowerment such that individuals with high psychological empowerment have more exploration-centric revelation, and those with low psychological empowerment have more exploitation-centric on the other hand. These results are interpreted that the behavioral patterns of organizational members may vary depending on the level of psychological empowerment in the creativity revelation, and therefore could suggest several managerial implications regarding creativity management and organizational development in an environment where convergence becomes more important.

Shopping on Fashion Vertical Platforms: The Mediating Effect of Platform Satisfaction and The Moderating Effect of Consumer Innovativeness (패션 버티컬 플랫폼 쇼핑: 플랫폼 만족의 매개효과와 소비자 혁신성의 조절효과)

  • Yu Ju Sung;Kyu Hye Lee
    • Journal of Fashion Business
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    • v.27 no.4
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    • pp.38-49
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    • 2023
  • Fashion vertical platforms offer various content and events to consumers and have established a strong customer base. Especially, they cater to the sensibilities of young customers. This study analyzed the characteristics of a sensuous fashion vertical platform, which enhances expertise and provides customized services. In addition, this study aimed to find out whether consumer innovation modulates the relationship between fashion vertical platform, platform satisfaction, and continuous shopping intention. An online survey was conducted targeting consumers in their 20s and 30s who had experience using fashion vertical platforms, and 222 samples were analyzed. Factor analysis and structural equation model were analyzed using the SPSS 29.0 and Smart-PLS. Smart-PLS analysis results showed that exclusivity, convenience and informativeness did not directly affect continuous shopping intention but showed a complete mediating effect through platform satisfaction. Both the high and low innovative groups demonstrated significant effects of exclusivity on platform satisfaction, and platform satisfaction showed significant effects on continuous shopping intention. A high level of innovation among the consumers showed significant mediating effects on exclusivity, personalization, and continuous shopping intention, as reflected by information on platform satisfaction, and low level of innovation among the consumers showed significant effect on convenience. This study's findings highlight the importance of enhancing exclusivity, convenience, informativeness, and esthetics in fashion vertical platforms, and improving platform satisfaction. These findings will be used to develop marketing strategies that can lead to continuous shopping intentions and provide opportunities for the industry.