• Title/Summary/Keyword: Consequences

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The Consequences of Customer Trust and the Determinants of Purchasing Intention in Internet Shopping Mall (인터넷 쇼핑몰에서 고객신뢰 형성 후 구매의도 결정요인에 관한 연구)

  • Jang, Hyeong-Yu;Jeong, Ki-Han;Jeong, Dae-Yul
    • Asia pacific journal of information systems
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    • v.15 no.2
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    • pp.23-49
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    • 2005
  • Recently, owing to the rapid growth of the Internet and information technology, the growth of the Internet shopping mall has been truly phenomenal. In the Internet shopping mall, as the customers can't touch a product directly, trust is important factor in purchasing intention. Many researchers proposed direct relationship between the customer trust and the purchasing intention. We supposed that there would be some factors that could be the consequences of trust in on-line purchasing decision, and the factors could be also the determinants of purchasing intention and decision for the Internet shopping mall customers. We found out that there were indirect relationship between them through the customer's attitude, involvement, and royalty to the site rather then directly related. Particularly, the correlation between the site attitude and the purchasing intention was high, but the direct effect was not significant. The site attitude was indirectly related to the purchasing intention through the customer involvement and loyalty. This means that the customer relationship involvement and loyalty enhancement strategies are more important for the success of Internet shopping mall.

Antecedents of Apartment Brand Equity and a Casualty Model among Its Components (아파트 브랜드 자산의 선행요인과 구성요소 간의 인과관계 모델)

  • Ji, Seong-Goo;Kim, Duk-Su
    • Journal of the Korean housing association
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    • v.20 no.4
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    • pp.59-68
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    • 2009
  • A well-managed brand name (eg., Xi, the #, and I-Park) becomes brand equity. Brand equity affects the name value of brand in question and revenues. Elaborated researches regarding causes and effects forming brand equity, however, are hardly found. This research aims at: (1) examining the relationships among antecedents of apartment brand equity, brand equity components, and brand preference; and (2) proposing marketing strategies for strengthening apartment brand equity. The research method utilized is a survey. The research procedure consists of four steps as follows: (1) literature review; (2) hypotheses construction regarding antecedents and consequences of apartment brand equity; (3) measurement of apartment brand equity; and (4) covariance structure analysis of relationships between antecedents and consequences. This study found following positive relationships. First, the corporate image and apartment advertisement have a positive influence on brand-name recognition/image and perceived quality, consisting of apartment brand equity. Second, brandname recognition/image, perceived quality, and brand-name preference, consisting of apartment brand equity, have a positive influence on a brand affinity. Thus it is concluded that apartment brand equity is strengthened by means of: (1) the distinction of major factors, forming brand equity and enforcing it; and (2) the establishment and implementation of integrated marketing communication (IMC) strategies.

Factors Affecting the Increase in Internet Use Among South Korean Elementary Schoolers (초등학생 인터넷 사용 증가에 영향을 미치는 요인들)

  • Park, Sun-Hee
    • Korean Journal of Health Education and Promotion
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    • v.24 no.1
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    • pp.75-91
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    • 2007
  • Objectives: It is known that the majority of middle schoolers spend the substantial amount of time using the Internet. Despite the fact, little is known about which factors are related to an increase in Internet use and what could be the consequences of excessive Internet use. The aim of this study was to explore factors affecting an increase in Internet use among elementary schoolers representing the population of South Korean elementary schoolers. Method: Secondary data obtained from the Korea Youth Panel Survey were analyzed longitudinally. Results: The average minutes spent using the Internet was 73.43 in the first wave, and was 92.17 in the second wave. Also, the percentage of those who experienced illegal behaviors on the Internet was 22.86% in the first wave, and was 30.92% in the second wave. Second, increased Internet use was strongly associated with an attack tendency, depression, suicidal ideation, stress, and delinquent behaviors. Finally, gender(being female), and increased attacking tendency, and smoking experiences successfully predicted an increase in Internet use one year later. Conclusions: It is necessary to provide education programs to young people and to develop preventive strategies for them. Through providing education programs, children can form desirable attitudes regarding the Internet use. Through providing intervention strategies, children can prevent from experiencing negative consequences due to excessive Internet use.

Using Focus Group Interview to Explore the Effectiveness of Adolescent Smoking Cessation Program with Music Therapy (음악중재 청소년 금연교실 파일럿 연구: 포커스 그룹 인터뷰)

  • HwangMyung, Hee-Song
    • Korean Journal of Health Education and Promotion
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    • v.27 no.4
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    • pp.131-139
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    • 2010
  • Objectives: This pilot study was designed to examine whether the adolescent smoking cessation program with harmonica therapy was effective or not. It was qualitatively explored perceived smoking consequences, cessation and relapse experience, specific harmonica help to overcome smoking urge, preference of harmonica toward cessation, and harmonica intervention planning to quit. Methods: The treatment program was conducted 30-minute, 6-session, and once a week basis. Qualitative data using Focus Group Interview were collected at the completion of the program with 6 participants, and analyzed by Krueger's systematic process. Results: Participants were smoking daily and consumed 3-10 cigarettes. They recognized undesirable smoking consequences in terms of cost, interpersonal relationship, and health that might lead to cessation attempts in the past. Participants who did not want to quit smoking at the program beginning changed their attitude to quit after exploring partial cessation efforts with the help of harmonica therapy. They believe harmonica's consistent help of quitting and leading to success. Conclusion: Adolescent attitudinal change toward smoking cessation has promising insight of motivation enhancement through harmonica therapy that was a major barrier to successful quit.

Franchisors' Support Services and Their Consequences: Resource-Based View and Expectation-Confirmation Perspectives

  • Adeiza, Adams;Moon, Bo-Young;Malek, Marin Abdul;Ismail, Noor Azizi;Harif, Mohd Amy Azhar Mohd
    • Journal of Distribution Science
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    • v.15 no.9
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    • pp.37-52
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    • 2017
  • Purpose - This study explores the influence of franchisors' supports on franchisees financial performance, overall satisfaction and intention to remain. Research design, data, and methodology - Given the exploratory design of the investigation, purposive sampling technique was used to select twenty-six (26) franchisees as key informants for this study. In-depth face-to-face interviews were conducted leading to generation of rich qualitative data on the phenomenon of support services in the Nigeria franchise system. Results - Results indicate that at both the initial and growing stages, training and management service supports have marked influence on franchisees business outcomes. However, findings revealed that at the initial stage, the impact of training is greatest but this impact subsequently declines as franchisees master the nuances of the business. Management services on the other hand maintains a constant relevance through all stages of franchisees business. Conclusions - Three key conclusions were drawn from the findings of this study. First, the quality of initial and ongoing supports have consequences for the long-term health of franchisees and franchisors' businesses. Second, poor management of franchisees' expectations and perception of supports could damage franchise partnerships. Third, franchisees form their expectation of supports largely from the nature of initial supports provided by the franchisors.

Perception of Inequality and Societal Health: Analysis on Social Trust and Social Mobility

  • Hwang, Sun-Jae
    • Asian Journal for Public Opinion Research
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    • v.6 no.1
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    • pp.1-17
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    • 2018
  • As societal interest in inequality increases in Korea, both public and academic discussion on inequality is also on the rise. In order to more effectively discuss the problems of rising inequality, however, it is essential to study the consequences and implications of inequality. This study examines one of the consequences of inequality, particularly on individuals - the relationship between an individual's perception of inequality and his/her evaluation of societal health, such as social trust and social mobility. According to a statistical analysis of the Korean Academic Multimode Open Survey for Social Sciences (KAMOS), those who perceive the level of income and wealth inequality in Korea as more unequal tend to have a lower level of trust toward Korean society and Korean people, as well as a lower expectation for both intra- and intergenerational social mobility. This study, which shows that rising inequality could have a negative impact at the individual level, not only extends the scope of the consequence-of-inequality studies from the society-oriented toward the individual-oriented, but it also has significant implications for the field, suggesting a new direction for future studies.

Fatigue in People with Cancer : Concept Analysis (암환자 피로 : 개념 분석)

  • 이은현
    • Journal of Korean Academy of Nursing
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    • v.29 no.4
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    • pp.755-765
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    • 1999
  • Most people experience fatigue at some point in their lives, and they say the word ‘fatigue’ in their ordinary conversational speech. The ordinary word is used as a military or engineering term and has been studied in various different disciplines, such as ergonomics, physiology, psychology, medicine, and nursing. In spite of its widespread uses, however, fatigue has not been well defined. The term of fatigue Is thus often used with different meanings and is applied in diverse contexts that had led to a confusion of ideas. In people with cancer, fatigue is reported as a major distress. Despite the importance of fatigue in cancer patients, the phenomena of fatigue is poorly understood. Therefore, the purpose of the present study is to analyze the concept of fatigue in people with cancer. The process for the concept analysis was guided by Walker and Avant's conceptual analysis methodology. The identified attributes of fatigue in the present study were subjective feeling, lack of energy, sustenance, and multidimensions. The antecedents were cancer treatment and economic status. The consequences were decreased daily, vocational, leisure, and social activities, uncertainty, and difficulties in adjustment. Symptoms (pain, anorexia, and insomnia) and emotional disturbance were not clear whether they are antecedents or consequences. However, they are related with cancer related fatigue. Even though still in the beginning stage, instruments measuring cancer related fatigue have been developed by some nursing investigators.

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Concept Analysis of Suffering (고통(Suffering) 개념 분석)

  • Gang, Gyeong-A
    • The Korean Nurse
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    • v.36 no.2
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    • pp.39-48
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    • 1997
  • There is a need to define the concept of suffering more appropriate in the context of Korean culture. This research is an attempt to reanalyze the concept of suffering by applying Walker & Avant's process of concept analysis. The steps of concept analysis are : 1. Select a concept. 2. Determine the aims or purpose of the analysis. 3. Identify all uses of the concept that you can discover. 4. Determine the defining attributes. 5. Construct model, contrary, borderline, related and invented cases. 6. Identify antecedents and consequences. 7. Define empirical referents. The concept of suffering can be defined as follows: Suffering is a fundamental and inevitable experience of all human beings. When each individual experiences loss, damage and pain which threaten one's personal integrity, suffering is perceived differently among each individual depending on their personal inner factors, one's significant others, exterior circumstances and stimuli, and the ultimate meaning of life. Suffering brings severe and unendurable distress which accompany despair, powerlessness, anxiety, bitterness, fear, anguish, guilt, depression, withdrawal and anger. The attributes of suffering were analyzed. Model case, contrary case, borderline case, related case, and invented case were described. Antecedents, consequences and empirical referents were explored. This concept analysis provides data for new insights of suffering. These findings suggests that appropriate nursing interventions aimed at relieving suffering of patients need to be developed and implemented more widely.

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Theoretical Examination of the Pay-for-Performance Practice: Case of a Shipbuilding Company

  • Jun, Gyung-Ju
    • Journal of Navigation and Port Research
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    • v.37 no.5
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    • pp.471-480
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    • 2013
  • Pay-for-performance plans are some of widely used human resource practices in many firms, including shipbuilding, for productivity and motivational improvement purposes. Such plans play an important role in industries that are highly labor-intensive, and where effective management of human resources is critical to business operations, such as the shipbuilding industry. Those practices can have large impact on employee performance and ultimately company competitiveness. Research studies that show how such incentive plans improve productivity and reported pattern of adoption by firms have spurred the use and adoption in many firms. However, there are also researchers who point out that there are negative consequences to using incentive plans. Therefore it is important for companies to carefully consider the practices they use. In this paper, I discuss research findings that support the practices and critical viewpoints related to pay-for-performance plans. Research findings from Korean literature are, then, discussed. The shipbuilding industry is chosen because proper human resource management is critical in reducing turnover and increasing employee satisfaction. Through a shipbuilding company case, problems related to using pay-for-performance incentive plans and how they affect work-related issues of employee morale, cooperation, and teamwork will be discussed. While positive aspects have been emphasized to drive greater adoption among firms, the resulting consequences of the pay plans need to be seriously considered and improvements upon the plans made by firms. Improvement suggestions are discussed in the conclusions and implications.

The Application of Customer Equity Concepts in Cellular Phone: Antecedents, Constructs, and Consequences

  • Park, Seong Yong
    • Asia-Pacific Journal of Business
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    • v.2 no.1
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    • pp.23-48
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    • 2011
  • Generally, higher brand equity ends up with higher market share and higher profitability. However, superior brand equity does not guarantee the success in the market. That is, consumer choice is closely related to brand equity but we need more than brand equity to explain this complex phenomenon. We adopt the customer equity concepts: value equity, brand equity, and retention equity. By incorporating value equity and retention equity into customer equity, it is possible to avoid the problems of using the brand equity only. In the paper, we apply this customer equity concepts to cellular phone and investigate the effects of antecedent variables such as exposure, knowledge, positive experience and negative experience on the components of customer equity. In addition, as surrogate measure of customer lifetime value, the weighted measure of purchase intention, consideration set inclusion, and next purchase is used as dependent variable. We estimate the effects of components of customer equity at the brand level and aggregate level using SURE model. Estimation results show that Apple has currently low market share but has high future potentials and Korean firms have currently high market share but has rather low future potentials.

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