• Title/Summary/Keyword: Company Satisfaction

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A Study on Relationship between Service Orientation, Employee Satisfaction, Customer Orientation and Business Performance of Liner Shipping Company (정기선사의 서비스지향성, 종업원의 만족 및 고객지향성, 기업성과의 관계에 관한 연구)

  • Song, Dae-Kil;Shin, Han-Won;Choi, Young-Ro
    • Journal of Korea Port Economic Association
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    • v.25 no.2
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    • pp.25-56
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    • 2009
  • The purpose of this study is to analyze the components and to verify the relationship between service orientation, employee satisfaction, customer orientation and business performance of liner shipping company. In order to achieve the purpose of this study, literature survey related to service orientation, employee satisfaction, customer orientation and business performance was carried out and took a empirical analysis by the use of questionnaire method for employees in liner shipping company. The final results and conclusions are as follows; Service orientation of liner shipping company is a major element which has an effect on employee satisfaction. It has also effect on employee's dedicational attitude to achieve company's goal with pride on their duty and organization. In addition to, the relationship between service orientation, employee satisfaction, customer orientation and business performance finally reach to valuable attitude related in customer's satisfaction, and then it will read up high business performance and successful attainment.

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A Study on the Comparative Analysis of Difference between Korean and Japanese University(Graduate) Student Consumers on Service Affiliate Program Satisfaction (서비스 제휴 프로그램 만족도의 한.일 대학(원)생 소비자 비교 분석에 관한 연구)

  • Choi, Heung-Sub;Kong, Hee-Sook
    • International Commerce and Information Review
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    • v.12 no.2
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    • pp.291-322
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    • 2010
  • Many companies make active use of loyalty programs to improve their customers' loyalty to the company. Loyalty programs are widely used in various industries and sectors, including oil, telecommunications, credit card, department stores, and internet shopping malls; their performance seems to be successful in building a positive relationship with customers. This study emphasizes the role of affiliate programs in creating loyalty, thereby helping companies to maintain their competitive advantage. To objectives of this study are to investigate which antecedent variables(affiliate program benefit, service company characteristic , consumer characteristic) have significant effects on consumer perceived affiliate program satisfaction and to examine whether these factors have differences between Korean and Japanese consumers. The useful results will provide marketing strategy for marketers of service companies. The results also show that affiliate program is very important in order to maintain relationship with customers in service companies.

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A Study on the Effect of Market Orientation on Marketing Efficiency, Adaptability of Foodservice Company (외식기업의 시장지향성이 마케팅 효율성과 적응성에 미치는 영향)

  • Yoo, Kyung-Min;Kim, Yi-Su
    • Culinary science and hospitality research
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    • v.13 no.1 s.32
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    • pp.143-151
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    • 2007
  • The purpose of this study was to fine out a relation to the profitability in the view of market-orientation and examine the roles of marketing efficiency and adaptability in foodservice companies. In the previous studies, because of the concepts of market-orientation have mostly focused on hotels or common companies, in this study aimed to foodservice companies. This study was on the basis of Kohli & Jaworski (1990)'s theory. For the validity verification of measured items, SPSS WINDOW 10.0 was used to analyze factors and, for the reliability verification, Cronbach's Alpha coefficient was used. The result was as follows. First, market-orientation has great influence on customer satisfaction and customer loyalty. Second, customer satisfaction and customer loyalty were acquired for the good marketing efficiency and adaptability in foodservice companies. Thus, from now on, the foodservice company need to carry out the market-orientation concept.

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Empirical Analysis of Relationship between Internet Communication Network Quality Characteristics and Customer Satisfaction using Regression Variable Selection Procedures (회귀변수 선택절차를 이용한 인터넷통신 네트워크 품질특성과 고객만족도의 관계 실증분석)

  • Park, Sung-Min;Park, Young-Joon
    • IE interfaces
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    • v.18 no.3
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    • pp.253-267
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    • 2005
  • Customer satisfaction becomes one of the important managerial concerns associated with corporate competency in current competitive environment for Internet communication service companies. Hence, it is demanding to improve a company's customer satisfaction through the total quality management perspective. In practice, engineers as well as the management hope to find major quality characteristics with Internet communication network that is closely related to customer satisfaction, consequently aiming to the raise of their company's customer satisfaction. This paper presents an empirical relationship analysis between network quality characteristics and customer satisfaction on Internet communication. Methodologically, the relationship analysis framework is based on the regression variable selection procedures. In this framework, it is implemented that; 1) iterative model building; and 2) consistent criteria application to statistical tests for selecting significant variables. A case study shows that; 1) the customer satisfaction on the network connection seems to be more closely related to the network quality characteristics compared with the customer satisfaction on the network speed; and 2) the download disconnection rate has relatively evident relationship with the customer satisfaction on the network connection.

A Study on the Effects of Service Quality by Restaurant Locations on Customer Satisfaction and Revisiting Intention - Focusing on Wonhalmoney Bossam - (외식산업의 점포 입지별 서비스 품질이 고객 만족, 재방문 의도에 미치는 영향에 관한 연구 - 원할머니 보쌈 점포를 대상으로 -)

  • Kang, Byong-Nam;Park, Dea-Seob;Moon, Young-Il
    • Culinary science and hospitality research
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    • v.14 no.4
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    • pp.456-468
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    • 2008
  • This paper analyzes how the service quality affects customer satisfaction and loyalty, focusing on a franchise restaurant company 'Wonhalmoney Bossam'. The result shows that store locations and food cost of the menu, as an additional quality formation factor, influence customer satisfaction and loyalty rather than the main quality formation factors. This study strongly suggests the marketing preparation of menu price and the choice of locations are most significant as an additional factor. Therefore, Korean food restaurants should develop their marketing strategies from the customer's point of view, and reasonable price setting and menu selection with appropriate location will create customer satisfaction and revisit.

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Analyses on Factors of Job Satisfaction of Long-Term Employed using Analytic Hierarchy Process Technique - Based on the case of Work Innovation Officials in P company and Work Production in S company - (AHP를 이용한 장기 근속자들의 직무만족요소 비교 분석 - P사 혁신업무 담당자와 S사 생산업무 담당자 비교 사례연구 -)

  • Kim, Chan Eun;Kim, Kwang Chul;Jeon, Myeong Jin;Yun, Jun Hyeon
    • Journal of the Korea Safety Management & Science
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    • v.16 no.4
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    • pp.405-416
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    • 2014
  • The importance of Human Resource Management is big issue in business management recently. However, employ's job satisfaction is appeared as low. In this study, surveys were conducted among those long-term employs. The importance of job satisfaction is prioritized by AHP analysis based on results of survey to compare to the results of previously studied research. And this study will contribute to improvement of job satisfaction by comparing the facts in two different groups of occupation.

The Influence of Service Quality of Company Employees on Satisfaction of Customers (기업체 종사원의 급식 서비스 품질 요인이 이용 고객 만족도에 미치는 영향 - 부산, 울산, 경남 기업체 중심으로 -)

  • Kim, Seog-Jun;Cho, Yong-Bum
    • Culinary science and hospitality research
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    • v.13 no.4
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    • pp.164-177
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    • 2007
  • The purpose of this study is to explore the relationship between the service of employees in the foodservice industry and their customers' satisfaction. The study surveyed 310 subjects who are the employees of companies in Busan, Ulsan, City and Gyeongsangnam-do and processed the result using SPSS for Win V. 12. 0. For statistical analysis, Frequency, Factor Analysis and Regression were put into operation. As a result of Factor Analysis on the quality of company food-service, six factors have been extracted. The result of the Factor Analysis of satisfaction revealed one factor. In conclusion, this study shows that the quality of foodservice - food, convenience, menu, kindness, hygiene/cleanliness, facilities - had a positive effect on users' satisfaction. It is expected that the results will provide a base for marketing strategies to be used by the managers and marketers in foodservice companies.

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Effect of Job Rotation on Job Satisfaction, Occupational Safety and Health

  • Jeon, In Sik;Jeong, Byung Yong
    • Journal of the Ergonomics Society of Korea
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    • v.32 no.5
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    • pp.429-435
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    • 2013
  • Objective: This study aims to analyze job satisfaction and accident prevention according to job rotation system types in a motor company. Background: The study of a motor company's job rotation system has come to attention with enhancing productivity, preventing musculoskeletal disorders, and improving quality. Method: In this study, a survey was conducted to show job satisfaction rates according to job rotation systems. Also an investigation was done regarding industrial accidents and previous workers who are receiving treatment for musculoskeletal disorder over the last five years. Results: The job rotation system in this study has been carried out by voluntary decision of workers. Out of the job rotation types, the medium rotation complexity type had high job satisfaction whereas in a high or low rotation complexity type, which many workers prefer, led to less number of accidents and days of sick leave. Application: The results of this study are expected to be a fundamental data to job design.

Empirical analysis of relationship between Internet communication network quality characteristics and customer satisfaction using regression variable selection procedures (회귀변수선택절차를 이용한 인터넷통신 네트워크 품질특성과 고객만족도와의 관계 실증분석)

  • Park, Sung-Min;Park, Young-Joon
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2005.05a
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    • pp.822-828
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    • 2005
  • Customer satisfaction becomes one of the important managerial concerns associated with corporate competency in current competitive environment for Internet communication service companies. Hence, it is demanding to improve a company's customer satisfaction through the total quality management perspective. In practice, engineers as well as the management hope to find major quality characteristics with Internet communication network that is closely related to customer satisfaction, consequently aiming to the raise of their company's customer satisfaction. This paper presents an empirical relationship analysis between network quality characteristics and customer satisfaction on Internet communication. Methodologically, the relationship analysis framework is based on the regression variable selection procedures. In this framework, it is implemented that; 1) iterative model building; and 2) consistent criteria application to statistical tests for selecting significant variables. A case study shows that; 1) the customer satisfaction on the network connection seems to be more closely related to the network quality characteristics compared with the customer satisfaction on the network speed; and 2) the download disconnection rate has relatively evident relationship with the customer satisfaction on the network connection.

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The Effects of Working Conditions on Internship Satisfaction of Hotel & Restaurant Management Students (산학 실습 근무 여건이 호텔 및 외식 전공 학생들의 산학 실습 만족도에 미치는 영향 - 전북 지역을 중심으로 -)

  • Mun, Min-Kuk;Jo, Mi-Na
    • Korean journal of food and cookery science
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    • v.25 no.6
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    • pp.725-738
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    • 2009
  • The purpose of this study was to investigate the effects of working conditions on internship satisfaction. Hotel & Restaurant management students at universities in Jeonju participated in this study. Out of 156 questionnaires, 149 were analyzed using SPSS 17.0 and descriptive analysis, frequency test, factor analysis, reliability test, chi-square, t-test, ANOVA, duncan's multiple regression analysis, correlation analysis and regression analysis were used. Based on the result of the conducting factor analysis, the working conditions were classified into 2 factors: work suitability and work environment. Internship satisfaction was classified into 3 factors: internship preference, education and work satisfaction, company satisfaction. Cronbach's alpha was calculated for the reliability of the survey instrument. Consequently, the working conditions were shown to affect internship satisfaction. Among the working conditions, work suitability had a lower effect on internship satisfaction than work environment. At the resort used in this study, the salary level was high, but the level of work environment, internship preference, and company satisfaction was low. The students wanted attend an internship program at the desired place to be hired and found that it was more important to be assigned to the desired department than having a higher salary.