• 제목/요약/키워드: Commitment Model

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Commitment to Sport and Exercise: Re-examining the Literature for a Practical and Parsimonious Model

  • Williams, Lavon
    • Journal of Preventive Medicine and Public Health
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    • 제46권sup1호
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    • pp.35-42
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    • 2013
  • A commitment to physical activity is necessary for personal health, and is a primary goal of physical activity practitioners. Effective practitioners rely on theory and research as a guide to best practices. Thus, sound theory, which is both practical and parsimonious, is a key to effective practice. The purpose of this paper is to review the literature in search of such a theory - one that applies to and explains commitment to physical activity in the form of sport and exercise for youths and adults. The Sport Commitment Model has been commonly used to study commitment to sport and has more recently been applied to the exercise context. In this paper, research using the Sport Commitment Model is reviewed relative to its utility in both the sport and exercise contexts. Through this process, the relevance of the Investment Model for study of physical activity commitment emerged, and a more parsimonious framework for studying of commitment to physical activity is suggested. Lastly, links between the models of commitment and individuals' participation motives in physical activity are suggested and practical implications forwarded.

Effects of Relationship Value, Alternative Attractiveness, and Investment Size on Franchisee Commitment

  • Yang, Jeong-Seok;Lee, Sang-Youn;Han, Kyu-Chul
    • 유통과학연구
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    • 제13권8호
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    • pp.41-48
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    • 2015
  • Purpose - This study's objective is to confirm the effects of the perceived relationship value, alternative attractiveness, and investment size on Korean food service franchisees' commitment, using an investment model. Among the three factors, the study examines which factors enhance or weaken the commitment in the franchising investment model. Research design, data, methodology - The data were collected from 495 franchisees and analyzed by a SEM (Structure Equation Model) using path analysis by SPSS 18.0 and AMOS 18.0. Results - 1) The perceived relationship value has a positive effect on franchisee commitment. 2) The alternative attractiveness has a negative effect on franchisee commitment. 3) The investment size has a positive effect on franchisee commitment. Conclusions - The findings show that the investment model can be adapted to franchising and confirms previous investment model study results. We can assume that the higher the perceived relationship value and the bigger the investment, the stronger the commitment, and the greater the alternative attractiveness, the weaker the commitment. These results offer managerial implications for a franchisor wanting to strengthen franchisee commitment.

소비자 관계몰입의 다차원성에 관한 연구 (Consumers' Commitment and Its Multi-Dimensional Structure)

  • 이수진
    • 한국의류학회지
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    • 제28권3_4호
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    • pp.527-538
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    • 2004
  • Despite the importance of and the vast empirical research attention devoted to commitment in channel relationships, several unresolved issues remain. First, although the term commitment is often measured as a single trait, measuring commitment as a single dimension, is problematic for the epistemological depth and methodological sophistication of the instrument. Second, consumer research has seldom considered the complex nature of commitment in consumer markets. This study hypothesized that the multidimensionality of commitment can be separately identified and that the multidimensional factors-LY(Loyalty), ID(Identity), INT(Internalization)-interact differently from those in inter-fun relationships. A conceptualization of commitment holds LY as a central mediator between ID and INT in this study. The data was collected from 491 retail consumers. For the measurement model test, the three-factor model was selected as representing the underlying factor structure in the sample data and the multidimensionality of commitment was confirmed. The conceptualized model, holding LY as a mediator of ID and INT, performed better than the competing model with INT as mediator of ID and LY. The results provide a theoretical contribution in furthering the research on relationship marketing with consumers by suggesting that the consumer commitment structure be presented differently from the organizational commitment.

생물 분류 탐구에서 과제 집착의 인지적 모형 규명 (Investigation of Cognitive Model of Task Commitment on Biology Classification Inquiry)

  • 권승혁;권용주
    • 과학교육연구지
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    • 제37권1호
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    • pp.170-185
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    • 2013
  • 본 연구의 목적은 생물 분류 탐구에서 과제 집착의 인지적인 모형을 규명하는 것이다. 이를 위해 생명 과학 탐구에서 과제 집착에 대한 다양한 문헌들을 분석하여 과제 집착에 대한 가설적인 인지적 모형을 고안하였다. 이 후, 고안한 모형의 규명을 위해 과제 집착의 분석을 위한 과제를 개발하고 사고 발성법과 회상적 면접법을 이용하여 연구 참여자의 프로토콜을 수집, 분석함으로써 생물 분류 탐구에서 과제 집착의 인지적 모형을 규명하였다. 연구 결과, 문헌 기반의 모형을 고안하고 프로토콜 분석을 통하여 규명한 과제 집착의 인지적 모형을 크게 과제 집착 유발, 과제 집착 강화, 과제 집착 유지의 세 단계의 과정으로 구성하였다. 과제 집착 유발 단계에서는 과제에 대한 관찰, 과제 관련 경험 표상, 탐구 예비 수행, 목표 평가의 하위과정으로 구성하였다. 과제 집착 강화 단계는 경험 기반 탐구 계획 설정 또는 경험 미기반 탐구 계획 설정, 적극적인 수행 및 소극적인 수행, 탐구 수행중 자기 평가, 가설 검증까지 반복적인 수행의 하위 과정으로 구성하였다. 과제 집착 유지 단계에서는 완료 후 피드백 수행, 자발적인 후속 탐구 수행의 하위 과정으로 구성하였다. 각 단계마다 과제 집착 구성 요소인 자신감, 목표설정, 주의집중이 변화하는 것으로 구성하였다. 위 연구 결과에 의해 생물 분류 탐구에서 과제 집착의 인지적 모형을 통해 생물 분류 탐구에서 과제 집착 향상을 위한 구체적인 교수-학습 전략을 구성하기 위한 기초 정보를 제공할 수 있으며 탐구과정에서 과제 집착의 단계적인 평가와 피드백 제시에 도움이 될 것이다.

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패션모델의 자기표현력, 무대 자신감, 몰입과 만족도에 관한 연구 (A Study on the Self-expression, Stage Confidence, Commitment and Satisfaction of Fashion Models)

  • 박근정;김영삼
    • 패션비즈니스
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    • 제22권2호
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    • pp.118-133
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    • 2018
  • This study investigated the effect a fashion model's self-expression has on stage confidence, commitment, and satisfaction. The differences in stage confidence, commitment and satisfaction were analyzed by comparing the frequency of fashion show experiences. A survey was conducted using convenience sampling of professional male and female fashion models at fashion venues (Dongdaemoon Design Plaza) and model agencies from March 2, 2017 through April 10, 2017. A total of 248 questionnaires were obtained and SPSS 21.0 was used for data analysis. The results of this study are as follows. First, the analysis indicated a fashion model's self-expression factors, including movement, meaning, and individuality, had positively impacted the model's psychological and physical confidence, while acting ability negatively impacted such confidences. Secondly, movement meaning, expressive impulse, and individuality had positive impacts on behavioral commitment. A model's expressive impulse was also found to have a positive impact on cognitive commitment. In addition, acting ability negatively impacted behavioral commitment, while it affected cognitive commitment positively. Third, a high level of psychological and physical confidences about fashion shows, as well as a high level of behavioral and cognitive commitment, had a positive impact on fashion-show satisfaction. There were significant differences in cognitive commitment and fashion-show satisfaction by frequency of fashion show experiences. The findings can be utilized to understand the psychological factors that affect a fashion model's performance in order to increase the model's fashion-show satisfaction. It is also expected to provide useful information to enhance the quality of fashion shows.

간호사의 경력관리, 경력정체, 경력만족이 경력몰입에 미치는 영향에 관한 구조모형 (The Structural Model about Impact of Nurse's Career Management, Career Plateau, Career Satisfaction on Career Commitment)

  • 문인오
    • 간호행정학회지
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    • 제16권2호
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    • pp.180-189
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    • 2010
  • Purpose: This study was designed to construct a model which explains the career management, career plateau and career satisfaction of the factors influencing the career commitment of nurses. Method: The data collection was conducted from Aug. 24, 2009 to Sep. 22, 2009 through self-reported questionaries. Participants were 441 nurses who had worked in 2 national university hospitals, 1 university hospitals, and 1 hospitals founded by business enterprises. The data was analyzed by SPSS 12.0 and AMOS 15.0 for structural model. Results: Career commitment was directly impacted by career management, career plateau, career satisfaction. The predictable variables of the hypothetical model explained 28.4% of career commitment. Career commitment was significantly influenced by career management, career plateau, career satisfaction. Conclusion: The results of study suggest that some strategies are needed which focus on career management, career plateau and career satisfaction in order to promote the nurse's career commitment.

인터넷 쇼핑몰의 고객충성도에 대한 통합적 연구 - 옥션과 인터파크 고객을 중심으로 (An Integrated Study for Customer Loyalty in Internet Shopping Mall)

  • 권영국;이선로;박현지
    • 한국정보시스템학회지:정보시스템연구
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    • 제15권4호
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    • pp.23-53
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    • 2006
  • The main purpose of this paper is to setup a integrated model and verify the integrated model for a customer loyalty in the internet shopping environments. The results of a structural equation model (SEM) using AMOS and LISREL include: First, hypothesis that Internet environment characteristics in outside factors has a positive effect on satisfaction, trust and commitment is partially supported. However, mutual communication to satisfaction, community to commitment and open-ubiquity to trust did not reveal a positive effect. Second, hypothesis that Internet showing mall environment has a positive effect on satisfaction is partially supported. However, transaction to commitment and transaction to trust did not reveal a positive effect. Third, hypothesis that relational benefits has a positive effect on both satisfaction and commitment is partially supported. However, confident honest to commitment and economic honest to trust did not reveal a positive effect. Forth, satisfaction trust and commitment have a strong effect upon loyalty. Fifth, satisfaction has a positive effect on trust and commitment. However, trust did not show a positive effect on commitment. Outside factors(Internet environment characteristics, showing mall characteristics, and relational benefit) partially revealed a positive effect on satisfaction trust, and commitment. Mediating variables such as satisfaction, trust, and commitment again have positive effect on loyalty. But, the relationship for trust to commitment did not reveal the significant effect in this study while other studies revealed significant effect.

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병원근무자의 직장애착에 관한 연구 -한 인과모형의 검증을 중심으로- (Organizational Commitment of Hospital Employees -Testing a Causal Model in Korean Hospitals-)

  • 서영준
    • 보건행정학회지
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    • 제5권2호
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    • pp.173-201
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    • 1995
  • A causal model of organizational commitment on the basis of Western literature was tested with a sample of 1,164 employees from two university hospitals in Korea. The model contains three groups of determinants : environmental variables(job opportunity, spouse support, and parent support), psychological variables(met expectations, work involvement, positive affectivity, and negative affectivity), and structural variables(job autonomy, work unit control, routinization, supervisor support, coworker support, role ambiguity, role conflict, workload, resource inadequacy, distributive justice, promotional chances, job security, job hazarda, and pay). The data were colleted with questionnaires and analyzed with the LISREL maximum likelihood method. It is found that (1) the following variables, listed in order of size, have significant total effects on organizational commitment : job satisfaction, met expectations, supervisor support, job security, routinization, job opportunity, negative affectivity, work involvement, distributive justice, and promotional opportunity, (2) the model explains fifty-nine percent of the variance in organizational commitment, and (3) the link with expectancy theory is justified by the results for met expectations. Two conclusions can be drawn from these findings. First, the model of organizational commitment appears to be generalizable to Korean hospitals. Second, the model of organizational commitment should include such theoretical variables as environmental, psychological, and structural factors.

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비자발적 환경하에서 사용자의 심리적 몰입이 이직의도에 미치는 영향에 관한 연구 - 회계정보시스템 사용자를 중심으로 - (A Study on the effect of turnover intention by psychological commitment in Mandatory Environments - Focused on the Accounting Information Systems' Users -)

  • 장원경;김태균
    • 한국정보기술응용학회:학술대회논문집
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    • 한국정보기술응용학회 2006년도 춘계학술대회
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    • pp.602-627
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    • 2006
  • This paper presents and tests a conceptual model of Technology Acceptance Model(TAM) that explains perceived usefulness, perceived ease of use, organizational commitment and turnover intention in terms of psychological commitment in mandatory environments. The model focuses on psychological commitment(Kelman's internalization, identification, compliance) as the primal of predictor of perceived usefulness, perceived ease of use and organizational commitment we discuss our current understanding of technology acceptance, as well as the notion of mandated use. The results and implications of the research are as follows. First, organizational commitment negatively influence turnover intention in mandatory environment. Second, perceived usefulness positively influence organizational commitment in mandatory environments. Third, psychological commitment positively influence organizational commitment, perceived usefulness and perceived ease of use in mandatory environments. Fourth, perceived ease of use positively influence perceived usefulness in mandatory environments. Through this research, psychological commitment is a strong determinant of technology acceptance in mandatory environments. These findings advance theory and contribution to the foundation for future research aimed at improving our understanding of user adoption behavior in mandatory environments.

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병원 웹사이트 품질 인식과 관계몰입이 고객충성도에 미치는 영향 (The Effect of Quality Cognition of the Web Site of the Hospital and Relationship Commitment on Customer Loyalty)

  • 김희영;김은아;하윤주
    • 한국병원경영학회지
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    • 제16권3호
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    • pp.41-56
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    • 2011
  • The research was to investigate the effect of quality cognition of the web site of the facility and relationship commitment on customer loyalty. The respondents were 190 patients and caregivers. Data were collected from March 1st to 31st, 2010 at C university hospital in G city. The effect of facility web site of quality cognition and relationship commitment on customer loyalty showed 43.9%(F=35.806) in model 1, 58.4%(F=51.113) in model 2, and 58.7%(F=28.185) in model 3. Also, medical information & usage, aesthetics was significance in model 1, medical information & usage, relationship commitment in model 2. In relationship between web site quality cognition and customer loyalty, moderate effect of relationship commitment were not considerable in model 3. As a result, customer loyalty is the leading fact for quality cognition of the web site more than relationship commitment. Therefore, customer loyalty leaves its possibility of increment when facility web site is designated depending on medical information and aesthetics.

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