• Title/Summary/Keyword: Cognitive stimulus

Search Result 154, Processing Time 0.024 seconds

The Expression Tendency of Interactivity in Fashion Design (복식 디자인에 나타난 상호 작용성의 표현 경향)

  • Kwon Jung-Sook
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.7 no.3
    • /
    • pp.1-6
    • /
    • 2005
  • 'Interaction' here means an action that reciprocally affects each other. In this action each change and movement does not exist independently but acts upon each other. The interaction of fashion design has undergone a lot of changing experiences. Besides it assumes the role of an appreciator that participates in the formation of work. This interaction breaks down the distinction between the designer as the maker and presenter of dress and the passive dresser and appreciator as its passive receivers.. Finally, it integrates the creator, receiver and technology altogether. The interaction tendencies of fashion design treated in this study are classified into four types. First, the mechanism that is included as a part of work and the cognitive response that the observer experiences. Second, the response that fashion design displays towards the stimulus of circumstances. Third, the changeability of manipulation of fashion design. Fourth, the control that mechanism acts upon dynamic status by technology. As in may other fields of our life, interaction in fashion design reflects the change and interactivity of our thinking and ideas.

  • PDF

Doing More by Seeing Less: Gritty Applicants are Less Sensitive to Facial Threat Cues

  • Shin, Ji-eun;Lee, Hyeonju
    • Science of Emotion and Sensibility
    • /
    • v.25 no.1
    • /
    • pp.21-28
    • /
    • 2022
  • People differ greatly in their capacity to persist in the face of challenges. Despite significant research, relatively little is known about cognitive factors that might be involved in perseverance. Building upon human threat-management mechanism, we predicted that perseverant people would be characterized by reduced sensitivity (i.e., longer detection latency) to threat cues. Our data from 5,898 job applicants showed that highly perseverant individuals required more time to correctly identify anger in faces, regardless of stimulus type (dynamic or static computer-morphed faces). Such individual differences were not observed in response to other facial expressions (happiness, sadness), and the effect was independent of gender, dispositional anxiety, or conscientiousness. Discussions were centered on the potential role of threat sensitivity in effortful pursuit of goals.

The Effect of Personalization on Cross-Buying and Shopping Cart Abandonment Based on the S-O-R Framework

  • Kon Woo Kwon;Gee-Woo Bock;Kyu Min Hwang
    • Asia pacific journal of information systems
    • /
    • v.30 no.2
    • /
    • pp.252-283
    • /
    • 2020
  • Online retail is a growing opportunity for retailers and consumers. Cross-buying provides companies with an opportunity to increase their revenue contributions from existing consumers. In many fields, especially in the service sector, cross-selling is an easier strategy to use relative to increasing revenue rather than acquiring new consumers. Website personalization has been a powerful indispensable tool for web-based companies and end users. Using the Mehrabian and Russell's Stimulus-Organism-Response framework, we experimentally examined how an online retailing merchant's environmental stimuli (S) arouses internal affective and cognitive states (O), that affect consumers' approach-avoidance behavior (R) in cross-buying and shopping cart abandonment in online transactions.

Social Media Advertising Effectiveness: A Conceptual Framework and Empirical Validation

  • Liguo Lou;Joon Koh
    • Asia pacific journal of information systems
    • /
    • v.28 no.3
    • /
    • pp.183-203
    • /
    • 2018
  • In the era of Web 2.0, social media advertising can simultaneously stimulate consumers' brand purchase intention and brand information sharing intention. Product sales and brand information diffusion are equally important for a company that conducts advertising. This study investigates how features of brand content influence social media advertising effectiveness by integrating the stimulus-organism-response model and classic advertising effectiveness models. An analysis of 267 survey questionnaires shows that brand content-related cues, including perceived uniqueness, perceived vividness, and perceived interactivity have significant effects on consumers' affective and cognitive involvement, which then affect their attitude toward brand content. As a result, the consumers' attitude toward the brand and their brand purchase intention, as well as their brand content sharing intention, are positively affected by attitude toward brand content. This study contributes to a better understanding of how social advertising works, which suggests that managers should effectively use social media to conduct advertising.

A study of relationships between narcissism and job stress (자기애적 성격과 직무스트레스와의 관계에 대한 고찰)

  • Cha Ta-Soon
    • Management & Information Systems Review
    • /
    • v.10
    • /
    • pp.1-31
    • /
    • 2002
  • As the modern society is called the narcissistic society, the narcissism is widespread in the personality of individuals and the society at large. In consideration of this side, this study explored for several characteristics of the narcissistic personality and the job stress, and explored for the relationships between the two things theoretically. The narcissism is an attempt to repair self-esteem weakened by the splitting anxiety, the lack and the pathological fusion of self-structure. The job stress is a factor that a characteristic of the job influenced on the behavioral and affective response of the person on the job directly or indirectly. This study selected organizational justices, organizational constraints, role conflict, role ambiguity, role overload, organizational climate, interpersonal relations and career development as factors of the job stress. This study viewed that the stress is made from an interaction between environmental stimulus and personal particular reaction by defining the stress as an interaction model of stimulus-response and personal reaction is caused by psychological adjustment process, personal differences. On this occasion, this study discussed that the narcissistic personality is easy to get stress and weak in the job stress with regarding the personality as a mediation variation of psychological process. As a result, the narcissists estimated themselves positively and their self-esteem is high, but they excessively showed a self biased cognitive and affective response about the negative feedback to protect themselves. Moreover, this positive estimate on themselves and high self-esteem was vulnerable and weak in the self threat. In this view, the narcissistic personality is easy to get more job stress such as organizational justices, organizational constraints, role conflict, role ambiguity, role overload, organizational climate, interpersonal relations and career development.

  • PDF

Cognitive Behavioral Therapy for Primary Insomnia: A Meta-analysis (만성 일차성 불면증 환자에게 적용한 인지행동중재의 효과: 메타분석)

  • Kim, Ji-Hyun;Oh, Pok-Ja
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.17 no.9
    • /
    • pp.407-421
    • /
    • 2016
  • This paper reports a meta-analysis of sixteen studies that evaluated the efficacy of cognitive behavioral therapy (CBT) for persistent primary insomnia. PubMed, Cochrane Library, EMBASE, CINAHL and several Korean databases were searched between January 2015 and June 2015. The main search strategy involved the terms that indicate CBT-I (Cognitive Behavioral Therapy-Insomnia) and presence of insomnia. Methodological quality was assessed using Cochrane's Risk of Bias. Data were analyzed by the RevMan 5.3 program of Cochrane Library. Sixteen clinical trials met the inclusion criteria, resulting in a total of 1503 participants. Stimulus control, sleep restriction, sleep hygiene education, and cognitive restructuring were the main treatment components. CBT-I was conducted for a mean of 5.4 weeks, 5.5 sessions, and an average of 90 minutes per session. The effects of CBT-i on total sleep time (d=-0.31), sleep onset latency (d=-0.29), awakening time after sleep onset (d=-0.55), sleep efficiency (d=-0.70), insomnia severity (d=-0.77) and sleep belief (d=-0.64) were significant. Overall, we found a range from small to moderate effect size. CBT-I also was effective for anxiety (d=-0.30) and depression (d=-0.35). The findings demonstrate that CBT-I interventions will lead to the improvement of both sleep quality and quantity in patients with insomnia.

Effects of Object- and Space-Based Attention on Working Memory (대상- 및 공간-기반 주의가 작업기억에 미치는 영향)

  • Min, Yoon-Ki;Kim, Bo-Seong;Chung, Chong-Wook
    • Korean Journal of Cognitive Science
    • /
    • v.19 no.2
    • /
    • pp.125-142
    • /
    • 2008
  • This study investigated the effects of space- and object-based attention on spatial and visual working memory, by measuring recognition of working memory on the spatial Stroop task including two modalities of attention resource. The similarity condition of stimulus arrangement between working memory task and spatial stroop task was manipulated in order to examine the effects of space-based attention on spatial rehearsal during working memory task, while Stroop rendition was manipulated in order to examine the effects of object-based attention on object rehearsal during working memory task. The results showed that in a condition that stimulus arrangement was highly similar for the spatial working memory task and the spatial Stroop task, recognition accuracy of the spatial working memory was high, but it was not significantly different with the Stroop conditions. In contrast, the recognition accuracy of visual working memory in the incongruent Stroop condition was lower than that in the congruent Stroop condition, but it was not significantly different with the similarity conditions (25% vs. 75%). The results indicated that selective attention has effects on working memory only when resource modality of working memory is the same as that of selective attention.

  • PDF

Test Environment Factors Influencing Word Association about Science Terminology in Students (과학용어에 대한 학생들의 단어 연상에 영향을 미치는 검사 환경 요인)

  • Yun, Eunjeong;Park, Yunebae
    • Journal of The Korean Association For Science Education
    • /
    • v.35 no.6
    • /
    • pp.1031-1038
    • /
    • 2015
  • The list of words and the semantic structure that connects them have been important to the areas of psychology, psychoanalysis, linguistics, and education. Some researchers in constructivist perspectives of science education also have interests in the structure of science concepts expressed by science terminologies. The purpose of this paper was to investigate the test environment factors influencing the word association test as a method to identify students' semantic structures for science terminologies. We set up four variables that are possibly considered in recognizing a word as having scientific meaning. The four variables include: noticing whether stimulus words are science terminologies or not, presenting science terminologies and everyday words alternately, whether presider is science teacher or not, and whether students have learned the concepts or not. In comparing the test results of the experimental group and the control group, we have checked whether each variable influences the test result or not. Stimulus words included nine science terminologies containing both ordinary and scientific meanings, and subjects included 282 middle school students. The degree of recognizing science terminology as having scientific meaning was found to increase only when stimulus words were noticed as science terminologies. In the case of the remaining variables, there was no difference between the control group and the experimental group.

A Preliminary Study of Attentional Blink of Rapid Serial Visual Presentation in Burn Patients with Posttraumatic Stress Disorder (화상 환자에서 신속 순차 시각 제시를 이용한 주의깜빡임에 관한 예비연구)

  • Kim, Dae Hee;Jun, Bora;Seo, Cheong Hoon;Cho, Yongsuk;Yim, Haejun;Hur, Jun;Kim, Dohern;Chun, Wook;Kim, Jonghyun;Jung, Myung Hun;Choi, Ihngeun;Lee, Boung Chul
    • Korean Journal of Biological Psychiatry
    • /
    • v.17 no.2
    • /
    • pp.79-85
    • /
    • 2010
  • Objectives : Trauma patients have attentional bias which enforces traumatic memories and causes cognitive errors. Understanding of such selective attention may explain many aspects of the posttraumatic stress disorder(PTSD) symptoms. Methods : We used the rapid serial visual presentation(RSVP) method to verify attentional blink in burn patients with PTSD. International affective picture system(IAPS) was used as stimuli and distracters. In the 'neutral test', patients have been presented series of pictures with human face picture as target stimuli. Each picture had 100ms interval. However the distance between target facial pictures was randomized and recognition of second facial picture accuracy was measured. In the 'stress test', the first target was stress picture which arouses patient emotions instead of the facial picture. Neutral and Stress tests were done with seven PTSD patients and 20 controls. In '85ms test' the interval was reduced to 85ms. The accuracy of recognition of second target facial picture was rated in all three tests. Eighty-five ms study was done with eighteen PTSD patients. Results : Attentional blinks were observed in 100-400ms of RSVP. PTSD patients showed increased recognition rate in the 'stress test' compared with the 'neutral test'. When presentation interval was decreased to 85 ms, PTSD patient showed decrease of attentional blink effect when target facial picture interval was 170ms. Conclusion : We found attentional blink effect could be affected by stress stimulus in burn patients. And attentional blink may be affected by stimulus interval and the character of stimulus. There may be some other specific mechanism related with selective attention in attentional blink especially with facial picture processing.

Effect of Expectancy and Strategy on Emotional Information Processing (정서자극에 대한 빈도와 예상이 주의에 미치는 효과)

  • Choi, Moon-Gee;Nam, Ki-Chun
    • Korean Journal of Cognitive Science
    • /
    • v.17 no.3
    • /
    • pp.177-190
    • /
    • 2006
  • Present study was investigated to measure the influence of expectancy on emotional information processing. For inducing an expectancy for emotional stimulus, participants conducted three same blocks in which negative face was presented for prime in 75% of total trials(Group1) or three same blocks in which positive face was presented in 75% of total trials(Group2). We compared the means of RTs of two blocks conducted after and before these induction blocks. Results exhibited that participants in Group 1 allocated more attention after expectancy induction. This indicate that in normal population, the top-down processing like expectancy can influence emotional processing pattern related to negative information.

  • PDF