• Title/Summary/Keyword: Clothing Industry

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Study on the Preferred Store Type and Store Choice Properties of Clothing Shopping Consumers Based on the AHP Method (AHP 기법을 이용한 의류쇼핑 소비자의 선호점포 유형과 점포선택 속성에 관한 연구)

  • Park, Jin-Je;Lee, Jin-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.2
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    • pp.138-151
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    • 2012
  • This study determines a consumer retail store choice by applying the Analytic Hierarchy Process (AHP) method for multi-criteria decision-making in the fashion retail industry. The study provides detailed and relevant information for management, marketers of fashion retail stores, and to improve competition between suppliers. Data was collected in February 2011 from questionnaires completed by 319 university students in Busan, South Korea. One of the major findings of this study was that consumer store preference was affected by the following factors in order of importance: product, image, service quality, and purchase facilitation. Brand image was assessed to be the most important of the evaluation elements, followed by individuality, style, and price. The results of rating the relative importance and priority of fashion retailers showed that department stores ranked most highly, followed by outlet malls, Internet shopping malls, brand malls, and discount stores.

A Study on the Standard Nude Size for Making Men's Casual Wear for the 25~34 Age Group (남성 캐주얼 의류제작을 위한 호칭별 기준 누드사이즈 연구 - 25세~34세를 중심으로 -)

  • Sung, Ok-Jin;Yang, Chung-Eun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.4
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    • pp.588-596
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    • 2010
  • This study suggest the size designation and standard nude size in relation to upper and lower garments for casual clothing brands targeting men aged 25 to 34. The nude size designation of upper garments was set at intervals of 5cm based on the bust (97cm). The clothing industry has used different nude size and designations; therefore, the following measurements were established to correspond to each other: bust 87cm- designation 90, bust 92cm- designation 95, bust 97 cm-designation 100, bust 102cm- designation 105, and bust 107cm- designation 110. The nude size designation of lower garments was set at intervals of 2cm based on the waist circumference (omphalion) and the nude size; the clothing designations were used equally. In addition, the standard nude size for upper and lower garments was set at intervals of bust (97cm) and of waist circumference (82cm), respectively, in order to suggest a detailed size.

Ethnographies of Clothing in Incheon Province( I )- Focus on passage ritual clothes - (민속조사를 통해 본 인천지 역의 의생활( I ) - 통과의례복식 중심 -)

  • Chang In-Woo
    • Journal of the Korea Fashion and Costume Design Association
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    • v.7 no.2
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    • pp.51-60
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    • 2005
  • This ethnography is on the passage ritual clothes in Incheon province. This ethnography invatigates in two villages of people who has same family name -Family 'Cheung' (from Young-il) in Yeonsoo-dong and Family 'Lee'(from Cheun-joo) in dongyang-dong- in August to December 2003. The object of examination is 80's and 70's old women who have lived and had lived up to recent in two villages. (grand mother Sung, Cho, Cheung and yoon) The clothes of passage ritual are Baenaeoht is the first clothes of the newborn baby(swaddling), A wedding ceremony clothe is the clothing for the coming-of-age ceremony, Honryebouk is the clothing for wedding, Sangbouk in the clothing for mourning, shroud is the clothing for the dead, sacrificial robes. The result of ethnogrphy is the passage ritual clothes in Incheon Province similar with other Provinces in aspect of the name and the form and wearing of the clothes. there are remarkable differences in making method from making by oneself to purchase(swaddling$\cdot$shroud), westernize(clothes for wedding and mourning), simplification (sacrificial) between ritual for their parents and their husband and children.

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The Clothing Image according to Coloration, Tone, and Interval of Checked Pattern in Color Contrast (색상대비 체크무늬의 배색, 톤, 간격에 따른 의복이미지)

  • Jeong, Su-Jin;Choi, Su-Koung
    • Fashion & Textile Research Journal
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    • v.13 no.2
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    • pp.147-154
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    • 2011
  • The purpose of this study was to investigate the clothing image according to coloration, tone, and interval of checked pattern in color contrast. The experimental materials developed for this study were a set of stimulus and response scales. The stimuli were 24 color pictures, in which coloration(RB: Red+Blue, YP: Yellow+Purple), tone(light, dull, dark), and interval(0.5 cm, 1.5 cm, 3.5 cm, 5.5 cm) were manipulated. The 7-point scale was used for evaluation of clothing image. Data were obtained from 240 female college students living in Seoul, Gwangju, Jinju, and Masan on May 2010. For data analysis, ANOVA and Duncan-test were used by using SPSS program. Results of this study were as follows.; Clothing image according to coloration, tone, and interval of checked pattern consisted of five dimensions of attractiveness, freshness, appeal, modesty, and activity. Coloration showed an independent effect on attractiveness and appeal. Tone showed an independent effect on freshness, appeal, and modesty. Interval showed an independent effect on freshness. Also, interaction effects of coloration and tone on appeal were found. Interaction effects of coloration and interval on modesty were found.

A Study about Fitting of Children's Ready-to-Wear Clothing (학령기 아동의 기성복 치수 적합성에 관한 연구)

  • Yi, Gyoung-Nam;Hahm, Ock-Sang
    • Fashion & Textile Research Journal
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    • v.2 no.2
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    • pp.138-145
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    • 2000
  • The problem of fitting of children's clothing was researched through survey papers. The survey subjects were the mothers of elementary school students (grade 1 6) and the appropriateness of size, satisfaction with size, and fittings were asked. The survey area was divided into urban and rural areas. The following is the result: The children's clothing was mostly purchased in stores that carry lower-middle price range. The elements considered upon purchase were in the order of price, size, color and patterns. The frequency of purchase is 2 outfits a year, and the highest rate purchase was shown during the change of seasons. The size was picked through trying on the garment. The preferred indication of size was the one marked according to body size. The most popular size upon purchase was one size bigger than the proper fitting size. Mothers want their children to be able to wear one outfit for two years and actually children were able to wear them for two years. The highest degree of satisfaction upon proper fitting was bust girth and shoulder breath. The most frequent reason for a new purchase is the length. The most frequent dissatisfaction is the way buttons are sowed on.

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The Wearing Evaluation of Bicycle Wear for New Senior Women (뉴시니어 여성을 위한 자전거의류의 착용 평가)

  • Jung, Hee-Kyeong;Lee, Jeong-Ran
    • Fashion & Textile Research Journal
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    • v.19 no.3
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    • pp.302-311
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    • 2017
  • The purpose of this study is to develop an aesthetic and functional bicycle wear for new senior women in their 50s and 60s. We developed bicycle wear that is friendly to bicycling posture and reflects the preference of new senior women. Both the expert group and the subject group evaluated the appearance, completeness of clothing and motion functionality. The results are as followed: First, in the evaluation result of the expert group regarding the appearance and completeness of clothing, high scores are given to design, materials, color scheme, the trends suitability as well as the appearance with regard to clothing fitness. Second, in the results of the evaluation of the appearance and movement functionality targeting the subject groups, movement functionality was rated higher than appearance. In the case of the appearance evaluation, adhesion of both jacket and pants was rated very highly, which is considered to come from the elasticity of the material. In the functionality evaluation, what were pointed out as inconvenient details in the prior studies were found to be all improved and the sleeves and armpit parts were rated highly. Therefore, the pattern design and the usage of the materials suggested in this study were found to be very suitable in the movement on the ride of bicycle.

Analysis of Articles on Design.Aesthetics and Beauty Aspects in Domestic Men's Fashion (디자인.미학 및 뷰티 분야를 중심으로 본 국내 남성 패션 연구동향)

  • Shin, Myung-Jin;Nam, Yoon-Sook
    • Journal of the Korean Society of Costume
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    • v.61 no.3
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    • pp.63-70
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    • 2011
  • The purpose of this study was to investigate trend of articles on men's fashion in Korea as seen through clothing-related academic journals from 1990 to 2009. For a total of 478 research papers on men's fashion published in 18 clothing-specialized learned society journals, which are KCI-cited journals or candidates thereof The results were as follows: First, With respect to the number of papers on men's fashion from 1990 to 2009, that of the 2000s rapidly increased to 5.2 times that of the 1990s. Second, The number of each area research was ranked aw follows: social psychology marketing 34.1%(163), clothing construction 32.2%(154), design aesthetics 19.7%(94), beauty 7.7%(37), history of clothing 4.8%(23), textile science 1.5%(7.7). Third, Studies on the aesthetics in men's fashion showed a steady increase from 1995, resulting in the number of papers in the 2000s being 12 times that of the 1990s. And, in the 2000s, the subjects explored in the 1990s, such as feminization of men's clothes, gender images, men's suit, etc. were deepened and expanded.

Effect of Wearing Compression Clothing on Body Shape (압박의류 착용에 의한 신체변화 연구)

  • Kim, Tae-Gyou;Song, Min-Kyu
    • Fashion & Textile Research Journal
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    • v.12 no.2
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    • pp.233-239
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    • 2010
  • The purpose of this study was to determine the effect of compression clothing on the body shape of the human subjects. Thirty seven healthy females being overweighted with local adiposity on the buttocks and legs between the ages of 20's to 50's were used as the human subjects for the study. The selected subjects wore the compression clothing during 60 days by 8 hours a day. At the start(T0), after 30(T30) and after 60 days of treatment(T60), a cutaneous echography was measured on the right trochanter area of each volunteer in order to assess the thickness of the subcutaneous fatty tissue. At the start(T0), after 30(T30) and after 60 days of treatment(T60), the body weight of each volunteer was taken and the instrumental variations of skinfold measurements of the abdominal fold and inner thigh circumference of the waist, hips and thigh were conducted. The results show that the echography and weight loss of subjects were reduced to 8.34% and 2.08% after 60 days, respectively. Moreover, the skinfold of subjects was also reduced. Finally, skin elastometry of subjects increased.

Improvement of ECG Measurement for the Elderly's U-healthcare Clothing Using 3D Tight-fit Pattern (3D패턴을 이용한 노인용 u-헬스케어 의복의 심전도 측정 연구)

  • Park, Hye-Jun;Shin, Seung-Chul;Shon, Boo-Hyun;Hong, Kyung-Hi
    • Fashion & Textile Research Journal
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    • v.10 no.5
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    • pp.676-682
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    • 2008
  • In this study a guideline of the 3D-fit pattern for the ECG(electrocardiogram) measurement of elderly's u-healthcare clothes was proposed. In the screening test of the ECG measurement band, ECG peak band was observable at the band pressure of 0.20 kPa. By employing a 3D body image, tight-fit 3D patterns were made at two different reduction rates of 21%(pattern 1) and 33%(pattern 2), and corresponding pressure of both of the clothes were 0.25 kPa and 0.54 kPa, respectively. Typical waves of ECG were found in both stationary and moving position. In terms of the subjective evaluation of the u-healthcare clothes when worn, it was confirmed that reduction pattern 1(0.25 kPa) conveyed comfortable clothing pressure and pleasantness, which is very close to the result of screening test of ECG band experiment. As results, it is recommended that reduction rate should be adjusted, so that clothing pressure is about 0.2 kPa for the elderly's comfortable and efficient u-healthcare clothes.

The Influences of America on 20th Century Men's Fashion - From 1890's to World War II- (20세기 남성패션에 미친 미국의 영향 -1890년대부터 2차대전 까지-)

  • 이숙희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.20 no.1
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    • pp.87-97
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    • 1996
  • Journal of the Korean Society of Clothing and Textiles Vol. 20, No. 1 (1996) p. 87∼9'F The purpose of this study was to identify the change and chracteristics of 20th men's fashion under the influences of America. The result of the study as follows: 1. England had led men's fashion and introduced new styles of men's fashion such as oxford bags, plus fours, drape cut etc. in the early of 20th century. But America, which had the strongest Political and financial power after World War I, II, proposed Americans cut, soot sit, bold look. 2. In the first half of 20th century men's fashion was no longer created by imitation royalty and students of private school. American movies exerted tremendous influences on the clothing styles. Genereal public adopted the dress of movie stars and American men's fashion magazines inspired the new fashion and generated sales. So America made a contribution towards democratization of men's fashion. 3. Automobile industry and leisure living of America changed American life styles and clothing styles. The wealthy made fashionable tours to foreign country and European beach resorts. So their casual styles, summer business suits and dinner jackets effected 20th men's fashion. Therefore America played an important role in casualization of men's fashion.

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