• Journal of Information Science Theory and Practice
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• 제8권1호
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• pp.20-32
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• 2020

Informational urbanism is a new research area in information science. In this study, art history joins informational urbanism: Are digital artworks in public urban spaces recognized as essential assets of a smart city? We employed case study research, working with the example of the huge digital media façade of the Arthouse Graz as an artwork in a public space. In a mixed-methods approach, we asked passers-by and interviewed experts on Graz as a smart city and on the Arthouse's role concerning the image of Graz as a smart city. The research found strong hints that indeed digital artworks with large screens or media façades at public spaces are parts of a city's weak location factors as well as of the city's urban structure and may symbolize the city's smartness. A practical implication of this finding is that artists, computer and information scientists, city planners, and architects should include interactive contemporary digital art into city spaces in order to demonstrate the city's way towards knowledge society.

• Journal of the Korean Professional Engineers Association
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• 제43권3호
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• pp.34-39
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• 2010

Which way should Sejong city focus, the original plan, "The Multipurpose Central City for Administration", or the modified one, "The Central City for Education and Science"? Which way will satisfy both the country and Choongchung region in the future of Sejong city? Let's discuss if the modified plan can be the solution for the inefficiencies and lack of self-sufficiency of the original plan.

• Journal of the Korean Society of Costume
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• 제63권4호
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• pp.70-83
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• 2013

Lately, cities have been trying to build a certain brand by using its identity and culture in public designs. Cities are using its public design to show its cultural identity and to differentiate itself from other cities so it is playing a significant role in establishing a city's overall image. Public uniform is used to reflect the symbolism and identity of the city, an image of the city's culture and is used as a means of communication for specialization. Thus, the purpose of this study is to develop public uniform designs to build and strengthen the brand of Gwangju as Asia cultural hub city. Research presents a review of the literature including concept and type of a cultural city, correlativity between public design and urban competitiveness, domestic and foreign culture city branding case: focusing on Gwangju which is a cultural hub city in Asia, and then study sets up the development direction and motifs of uniform designs, and uniforms are designed by making use of the textile with symbols and logos, colors, and architectural motifs of Asian Culture Complex. Development ranges of uniforms were limited to Cultural Tourism Narrators and the Asian Culture Complex Advertisements staff uniforms, within the region of cultural tourism. Textile design, illustration, uniform simulation using Adobe Photoshop 7.0 and Adobe Illustrator CS 3 program is presented.

• Journal of Korea Multimedia Society
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• 제22권1호
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• pp.88-98
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• 2019

This study was conducted to explore ways to create a cultural city using local cultural resources. To that end, the qualitative case study was applied. As the original city center had been declining due to the expansion and changes of city space caused by the changes of city function and social change, the old downtown of Andong city was selected as an example. For the result, research shows that the region's historical resources and culture have to blend and develop together with abundant cultural resources, such as contents development, city's symbolic space settings, differentiated cultural and artistic establishment, comfort in living, utilization of cultural infrastructure, and supporting facilities which are suitable for cultural diversity. In particular, we found that the importance of establishing a new city image that leads local residents willing to participate and of forming a consensus among tourists. Therefore, for the implementation of a cultural city, policies, undertaking, and administrative support that meet to the city's conditions and environment are required, and a further study on that issue is needed.

• KIEAE Journal
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• 제8권2호
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• pp.11-21
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• 2008

The purpose of this study is to interpret the visual and auditory images and cognitive characteristics about townscapes in Namwon city. It was acquired the survey results about 8 types of verbal interviews and 2 kinds of sketch maps which are based on urban images from 102 Namwon residents. They held in a variety of images of Namwon in their minds such as Jiri mountain, clean environment, sightseeing, special products, urban/building structures, Korean classical music, historical novel, local sports, and emotional images. The nice streets or places which the residents recommended are the places which have abundant natural areas, psychological peace and rest, available space for physical activity, places for performances and events, and regional attractions. The streets or places which they didn't like are decadent places, and areas of crowded traffic. The transition times of visual and auditory scene can be classified with the Saemaul movement in the 1970's(the rural new community movement) and the improvement of the city in the 1990's. The elements of visual images in Namwon city on the basis of the cognitive maps were expressed such elements as paths, districts, nodes, edges, and landmarks. The elements of auditory images, which are on the basis of the concept of the soundscape, included sounds of narrative musical form unique to Korea; p'ansori, sounds of traditional markets, and sounds of nature. It was found that the imageability of visual and auditory images is relatively clear in specific areas in Namwon city.

• The Journal of Asian Finance, Economics and Business
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• 제7권11호
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• pp.449-457
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• 2020

This study's purpose was to empirically research the effect of brand image and brand love on brand commitment, and positive word of mouth. We analyzed research data from 267 customers at electronics stores in Ho Chi Minh City, Vietnam. The convenient sampling method was used to collect the research sample. The measurement applied a 5-point Likert scale classifying from 1= completely disagree and 5=completely agree. Based on previous studies, the research model was recommended. The Partial Least Squares method was done to examine the measurement model and the structural model. We had estimated the reliability of the scales through Cronbach's alpha and composite reliability. Besides, we had assessed discriminant validity through the Fornell-Larcker standard. The outcome of the study illustrated that brand image had a significantly positive influence on brand love. Besides, the results of the research declared that brand image was positively related to brand commitment. The results also revealed that brand image was positively linked to positive word of mouth. Likewise, the findings of the study disclosed that brand love had a positive impact on brand commitment and positive word of mouth. Additionally, the results of the research confirmed that brand commitment was positively linked to word of mouth.

• Journal of the Korea Furniture Society
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• 제20권4호
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• pp.307-316
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• 2009

Seoul, the capital of Korea, is worldwide city; Seoul is 600 year-old city as a capital and more than 10 millions of population live in Seoul, Image of Seoul has began to be known to the peoples in the world through 1988 Seoul Olympic Games and 2002 World Cup. However, in the public design and trees lining street system, Seoul hasn't been escaped from the image of a city which lacks of the characterization in the culture and identity aspects. This paper applied a protective fence designing simulation for Cultural Street in Seoul to develop much more the identity of Seoul and characterization of local culture. Also, It's examined and analyzed R&D data, and applied traditional patterns to design to set developmental capacity of design and a direction of fence design in the past, present and future. It's analyzed the present condition of domestic manufacturers and examples for installation, selected randomly 7 places of domestic cultural places as an alternative to compare the previous design to the present design with 3D design and photos composing method, and developed the related situation. Also, It's visualized this method to let the citizens and all levels of society determine the design. besides that, developed the traditional patterns to apply the patterns to the design, considering the characteristic of each region and characteristic of each road. It's suggested this fence design to apply the image of advanced Korea and Seoul as a creative cultural city, and the international status of Korea and Seoul to the trees on the historical and traditional street. Also, put an importance to bring the identity of Seoul and Korea in the world into relief.

• International Journal of High-Rise Buildings
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• 제8권2호
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• pp.125-136
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• 2019

This paper offers new ways to learn about popular places in the city. Using locational data from Social Media platforms platforms, including Twitter, Facebook, and Instagram, along with participatory field visits and combining insights from architecture and urban design literature, this study reveals popular socio-spatial clusters in the City of Chicago. Locational data of photographs were visualized by using Geographic Information Systems and helped in producing heat maps that showed the spatial distribution of posted photographs. Geo-intensity of photographs illustrated areas that are most popularly visited in the city. The study's results indicate that the city's skyscrapers along open spaces are major elements of image formation. Findings also elucidate that Social Media plays an important role in promoting places; and thereby, sustaining a greater interest and stream of visitors. Consequently, planners should tap into public's digital engagement in city places to improve tourism and economy.

• Journal of the Korea Fashion and Costume Design Association
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• 제4권1호
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• pp.155-172
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• 2002

The purposes of the study were to investigate the differences of image on male and female contemporary folk costume of college students according to their sex, major and contemporary folk costume‘s possession. The data were collected from 300 male and 313 female college students in Cheongju city through self-administerd questionnaires and were analyzed by frequencies, Cronbach’s α, F-test, t-test, one way ANOVA and Duncan Test. The results of the study were as follows: There were significant differences with the images on male and female contemporary folk costume according to student‘s sex. There were significant differences with the images on male and female contemporary folk costume according to student’s major. There were significantly different with the images on male and female contemporary folk costume between group of having a contemporary folk costume and group of non-having it.

• Journal of the Korean Institute of Landscape Architecture
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• 제35권4호
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• pp.90-104
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• 2007

Landmarks like high-rise building are one of the important elements for the enhancement of city identity and provides the hierarchy of city streets, playing a central and symbolic role in cities. Research on physical attribute of landmarks, such as height, distance, location and shape, which are suitable for a city scale, can help a city create a distinct image and maintain comprehensible structure. To achieve this purpose, it is necessary to understand the spatial and cognitive characteristics of a landmark for the establishment and management of it. The results of this study can be summarized as follows: 1. The level of representativeness of a landmark increases in proportion to the degree of cognitive intensity on it. The relation between representativeness and cognitive intensity can be explained as the log-function as follows: Log(the number of people who respond "It has representativeness")=$-1.2579+1.5908{\times}$(cognitive intensity); 2. There are a few differences based on the attributes of respondents: while gender has no distinct influence, residential period and age show statistically meaningful influence on cognitive intensity of a vertical landmark Cognitive intensity of an individual landmarks especially, differs according to the class of main users. Because of frequent changes in occupation or employment, respondents consider the distance from a residential area more important than the distance from a working area in evaluating cognitive intensity of landmarks; 3. landmark can be classified into two kinds: a district landmark and an urban landmark A district landmark is closely connected with physical attributes of the landmark itself, such as distance, size and height. An urban landmark is mainly related to cognitive attributes such as the image and identity of a city as a whole. As a result, the landmark analysis data in this research provides spatial order and identity in a city. It is difficult to establish and reinforce the image of a city as a single element ike a landmark. However, withy steady follow-up research, this study could be seen as a systematic and logical model to improve urban landscape and image.