• 아태비즈니스연구
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• 제14권4호
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• pp.431-444
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• 2023

Purpose - This study applies the traditional Structure-Conduct-Performance (SCP) model from industrial organization theory to investigate the relationship between market structure and performance in China's banking industry. Design/methodology/approach - For analysis, financial data from the People's Bank of China's "China Financial Stability Report" and financial reports of 6 state-owned banks and 11 joint-stock banks for the period 2010 to 2021 were collected to create a balanced panel dataset. The study employs panel fixed-effects regression analysis to assess the impact of changes in market structure and ownership structure on performance variables including return on asset, profitability, costs, and non-performing loan ratios. Findings - Empirical findings highlight significant differences in the effects of market structure between state-owned and joint-stock banks. Notably, increased market competition positively correlates with higher profits for state-owned banks and with lower costs for joint-stock banks. Research implications or Originality - State-owned banks demonstrate larger scale and stability, yet they struggle to respond effectively to market shifts. Conversely, joint-stock banks face challenges in raising profitability against competitive pressures. Additionally, the study emphasizes the importance for Chinese banks to strengthen risk management due to the increase of non-performing loans with competition. The results provide insights into reform policies for Chinese banks regarding the involvement of private sector in the context of market liberalization process in China.

• 한국콘텐츠학회논문지
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• 제7권6호
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• pp.119-126
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• 2007

최근 디지털 환경의 발전으로 서사의 중요성이나 가치에 대해 큰 관심이 모아지고 있지만, 실질적으로 서사분석에 관한 구체적인 연구방법에 대해서는 아직 미흡한 단계에 있다. 특히, 애니메이션의 서사구조에 대한 연구는 주로 일본의 <아니메>와 미국 디즈니 애니메이션, 단편 애니메이션을 중심으로 이루어지고 있으며, 작품에 대해 상호비교의 관점이 아닌 각각의 작품에 대한 개별적인 서사분석이 행해지고 있다. 애니메이션 감상수업에 있어서도 객관적이며 과학적인 분석방법에 대한 교수법 개발이 아직 체계화되지 않고 있는데, 이러한 서사분석의 방법론의 개발은 애니메이션 감상수업 교수법으로서 활용할 수 있는 하나의 방법이 될 것이라고 생각한다. 본 연구는 고맥락 문화의 대표국인 중국과 저맥락 문화의 대표국인 미국에서 제작된 애니메이션 가운데 동일한 테마의 작품인 <뮬란>에 대한 비교분석을 통해 문화적 맥락이 다른 두 나라의 애니메이션에 있어서의 서사적 특성을 밝히고 있으며, 애니메이션 감상수업을 위한 교수법 제안에 그 의의를 둔다.

• 한국컴퓨터정보학회논문지
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• 제24권9호
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• pp.127-134
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• 2019

The purpose of this study is to understand the purchasing intentions of Chinese consumers to Huawei and other domestic brands in the context of the current Sino-US trade war. Taking the mass consumers as the research object, this paper designs Likert five-level scale to investigate consumers' purchase intention of domestic products in the future, and uses SPSS 23.0 and AMOS 23.0 statistical software to analyze and process statistical data. Using questionnaire survey and exploratory factor analysis, this paper constructs a model to analyze the impact of consumer ethnocentrism on consumers' purchase intention. By summarizing the overall purchasing intention of consumers, it is concluded that the development of domestic brands in the context of trade war is facing difficulties and challenges in the future, but at the same time, we must seize the opportunity of consumers' ethnocentrism under this background to positively influence their purchasing intention, make up for shortcomings, eliminate overcapacity, and seek greater development through technological innovation.

• International journal of advanced smart convergence
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• 제10권2호
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• pp.21-30
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• 2021

With the rapid development of artificial intelligence and big data, a lot of medical data is effectively used, and the diagnosis and analysis of diseases has entered the era of intelligence. With the increasing public health awareness, ordinary citizens have also put forward new demands for panic disorder health services. Specifically, people hope to predict the risk of panic disorder as soon as possible and grasp their own condition without leaving home. Against this backdrop, the smart health industry comes into being. In the Internet age, a lot of panic disorder health data has been accumulated, such as diagnostic records, medical record information and electronic files. At the same time, various health monitoring devices emerge one after another, enabling the collection and storage of personal daily health information at any time. How to use the above data to provide people with convenient panic disorder self-assessment services and reduce the incidence of panic disorder in China has become an urgent problem to be solved. In order to solve this problem, this research applies the context awareness to the automatic diagnosis of human diseases. While helping patients find diseases early and get treatment timely, it can effectively assist doctors in making correct diagnosis of diseases and reduce the probability of misdiagnosis and missed diagnosis.

• Asian Journal for Public Opinion Research
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• 제8권1호
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• pp.22-40
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• 2020

With social media booming, newspapers are facing an enormous challenge, and some have even had to exit the market. Likewise, their role as a main force of public opinion guidance in China has also been challenged. They have lost their vantage ground. The present study conducted a case study on one well-known Chinese online public opinion event. Through analyzing the newspapers' role played in different public opinion development stages, this study displayed how Chinese newspapers worked together and successfully guided online public opinion in that case. The newspapers' advantages in guiding public opinion and suggestions as to how newspapers can survive and guide public opinion in the new media era are put forward in the final section.

• Acta Via Serica
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• 제1권1호
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• pp.51-67
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• 2016

This article examines the nature of geopolitics and its impact on the international political economy of Eurasia/Silk Road. The research questions are exploratory and aim at revealing the differing geopolitical perceptions of the Russian Federation, the People's Republic of China (PRC) and the former Soviet Central Asian countries-Uzbekistan, Turkmenistan, Tajikistan Kyrgyzstan and Kazakhstan-within the context of an emerging "New Silk Road". Consequently, the main goal of this article is to contribute to a better understanding of what factors constrain and shape Silk Road initiatives in Eurasia. To this end, the article focuses on geopolitics and regional integration theories through a consideration of the Silk Road initiatives of a number of Eurasian countries.

• 한국실내디자인학회논문집
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• 제23호
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• pp.139-147
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• 2000

The cultural identity of design is very critical in the modern society which is called the society of complex culture and multi-culture. In addition, adopting a traditional lattice-like pattern as a composition element of interior space is an effective way in the context of adding a traditional touch to the modern interior space. Meanwhile, in the process of applying Korean traditional lattices to modern interior space, some problems occurred: it has not been properly embodied; or it has been mistaken for those of China and Japan sharing similar culture with Korea. Thus, this study is designed to have precise knowledge of Korea, Chinese and Japanese traditional lattices. Besides, typical patterns of each nation's lattices are comparatively analyzed from the geometrical viewpoint, in a bid to pave the way for th modernization of traditional lattices. In particular, standards are set and proposed to identify different nations's lattices mainly focusing on grid type lattices which are often used and confusing.

• Mycobiology
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• 제49권3호
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• pp.213-222
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• 2021

Two new species of Fulvifomes are described from specimens collected in rainforests of Nonggang Nature Reserve of southern China, based on morphological characteristics and molecular phylogenetic analysis of the internal transcribed spacer (ITS) and nuclear large subunit ribosomal DNA (nLSU) sequences. Fulvifomes nonggangensis sp. nov. is characterized by perennial, sessile and solitary basidiocarps, applanate pileus, small cystidioles of 9.9-15.4 × 2.9-3.5 ㎛, large pores of 5-6 per mm, a dimitic hyphal system, and broadly ellipsoid basidiospores of 4.3-5.3 × 3.3-4.2 ㎛. F. tubogeneratus sp. nov. is characterized by perennial, sessile, and imbricate basidiocarps, a duplex context, small pores of 7-8 per mm, a dimitic hyphal system, and ovoid to subglobose basidiospores of 5.72 × 5.00 ㎛.

• 국제학술발표논문집
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• The 2th International Conference on Construction Engineering and Project Management
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• pp.563-572
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• 2007

Transportation infrastructure is critical to economic growth of a country such as China. Careful evaluation of investments in traffic infrastructure projects is therefore pertinent. As traditional evaluation methods do not consider the uncertainty of future cash flows and mobility during project execution, the real option approach is gradually gaining recognition in the context of valuing construction and infrastructure projects. However, many of the cases only evaluate individual options separately although multiple options often exist in a typical large infrastructure project. Using a highway project in China as a case study, this paper first evaluates a deferment option and a growth option embedded in the project. Subsequently, the values are combined using the fuzzy analytical hierarchy process. It is found that the combined value is less than the sum of the two option values. This finding is consistent with the theoretical observations given in past real option literature despite the use of a different approach.

• Asia Marketing Journal
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• 제21권3호
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• pp.65-82
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• 2019

This study examines the relationship between social media advertisement and customer interest in the context of luxury brands. Further, this study investigates the effective ways to utilize visual types (pictorial advertisement and video advertisement) and contents types (website link and hash-tag) in social media advertising by proposing a time-series model to estimate the long-term effect of social media advertising on social search. We find that the pictorial advertisements are more effective than video advertisements, which provides a different result from previous existing research. In addition, advertisements using hashtags are more effective than web links due to efficiency of the search feature. Finally, since the number of brand fans also have a positive effect on advertising interest, it is essential to utilize social media advertising for the enhancement of customers' interests. Confirming that the effectiveness of social media advertising varies depending on how the visual contents and text are presented, this research can help marketing managers to assess predicted outcomes of using various methods of social media advertising.