• Title/Summary/Keyword: Channel Distribution

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The Analysis and Strengthening Method of Export Competitive Power of Medical Device Industry - With Respect to Medical Device Industry in Gangwon Area (의료기기산업의 수출경쟁력 분석 및 강화방안 -강원지역 의료기기산업을 중심으로-)

  • Lee, Kang-Bin
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.45
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    • pp.191-238
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    • 2010
  • The purpose of this paper is to make research on the trend of the worldwide medical device market, the trend of the medical device market in the major foreign countries, the present status of the medical device industry in Korea and Gangwon area, the present status of export competitive power and the SWOT analysis of competitive power of the medical device industry in Gangwon area, and the strengthening methods of export competitive power of the medical device industry in Gangwon area. As the research method, the questionaire for the strengthening of export competitive power of the medical device industry in Gangwon area was carried out from August 13 to Otober 22, 2009. The worldwide medical device market in 2008 is estimated at USD 210.2 billion, with the United States being the largest market, followed closely by Japan and Western Europe. In 2006, the worldwide export amount of medical devices recorded USD 121.1 billion and the worldwide import amount of medical devices recorded USD 126.3 billion. As of the end of 2008, the number of Korea's medical device manufacturers expanded to 1,726. The production amount of Korea's medical device industry in 2008 recorded 2,525 billion won, and the domestic market volume of medical devices in 2008 recorded 3,618 billion won. Korea's export amount of medical devices in 2008 recorded USD 1,132 million and recorded a 9.67% growth compared to the previous year, and the import amount of medical devices recorded USD 2,123 million and recorded a 1.43% reduction compared to the previous year. As of the end of 2008, the number of Gangwon area's medical device manufacturers expanded to 81. The production amount of Gangwon area's medical industry in 2008 recorded 380 billion won, and Gangwon area's export amount of medical devices recorded USD 269 million and recorded a 0.25% reduction compared to the previous year, and the import amount of medical devices recorded USD 3 million and recorded a 39.63% reduction compared to the previous year. According to the result analysis of the questionaire for the strengthening of export competitive power of medical device industry in Gangwon area(August 13~October 22, 2009), the competing country of the export medical device is the United States being the highest ranking. Comparing to the collective competitive power level 100 of the competing country, the collective competitive level of the export medical device is 60 below and 70-80 below being the highest ranking. Comparing to the quality level 100 of the United States, EU and Japan, the quality level of the export medical device is 80-90 below being the highest ranking. Comparing to the design level 100 of the United States, EU and Japan, the design level of the export medical device is 90-100 below being the highest ranking. Comparing to the technology level 100 of the United States, EU and Japan, the technology level of the export medical device is 80-90 below being the highest ranking. According to the SWOT analysis of competitive power of medical device industry in Gangwon area, the strength is the abundant expert manpower of the medical device in Wonju area. The weakness is the fragility of the brand recognition of the medical device industry. The opportunity is the demand increase of the new medical device owing to the advanced age of population. The threat is the difficulty of entry into overseas market owing to the request of the new specification certification of the medical device. In order to strengthen the export competitive power of the medical device industry in Gangwon area, the following measures should be taken by the government, local self-government body, related organization and medical device industry : the development of new technology and design, the enhancement of brand recognition. the acquisition of the foreign specification certification, the building of overseas distribution channel and after sales service channel, the positive participation in overseas medical device exhibition and opening of medical device exhibition, the training of expert manpower, the strengthening of overseas marketing, and the application of FTA and the establishment of counter measures against FTA. In conclusion, the medical device industry in Gangwon area has the difficulty in the entry into the overseas market owing to the shortage of overseas marketing capability. Therefore, the government and local self-government body should make the intensive and systematical support for overseas marketing of the medical device industry. For the support of overseas marketing, the government and local self-government body should provide positively the support of expenses for the acquisition of foreign specification certification, the support of participation in the overseas medical device exhibition, the despatch of market development mission, the increase of the support amount for R&D investment fund, and the training of expert manpower of medical devices.

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A Reflectance Normalization Via BRDF Model for the Korean Vegetation using MODIS 250m Data (한반도 식생에 대한 MODIS 250m 자료의 BRDF 효과에 대한 반사도 정규화)

  • Yeom, Jong-Min;Han, Kyung-Soo;Kim, Young-Seup
    • Korean Journal of Remote Sensing
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    • v.21 no.6
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    • pp.445-456
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    • 2005
  • The land surface parameters should be determined with sufficient accuracy, because these play an important role in climate change near the ground. As the surface reflectance presents strong anisotropy, off-nadir viewing results a strong dependency of observations on the Sun - target - sensor geometry. They contribute to the random noise which is produced by surface angular effects. The principal objective of the study is to provide a database of accurate surface reflectance eliminated the angular effects from MODIS 250m reflective channel data over Korea. The MODIS (Moderate Resolution Imaging Spectroradiometer) sensor has provided visible and near infrared channel reflectance at 250m resolution on a daily basis. The successive analytic processing steps were firstly performed on a per-pixel basis to remove cloudy pixels. And for the geometric distortion, the correction process were performed by the nearest neighbor resampling using 2nd-order polynomial obtained from the geolocation information of MODIS Data set. In order to correct the surface anisotropy effects, this paper attempted the semiempirical kernel-driven Bi- directional Reflectance Distribution Function(BRDF) model. The algorithm yields an inversion of the kernel-driven model to the angular components, such as viewing zenith angle, solar zenith angle, viewing azimuth angle, solar azimuth angle from reflectance observed by satellite. First we consider sets of the model observations comprised with a 31-day period to perform the BRDF model. In the next step, Nadir view reflectance normalization is carried out through the modification of the angular components, separated by BRDF model for each spectral band and each pixel. Modeled reflectance values show a good agreement with measured reflectance values and their RMSE(Root Mean Square Error) was totally about 0.01(maximum=0.03). Finally, we provide a normalized surface reflectance database consisted of 36 images for 2001 over Korea.

A Study on Consumer Characteristics According to Social Media Use Clusters When Purchasing Agri-food Online (온라인 농식품 구매시 소셜미디어 이용 군집에 따른 소비자특성에 대한 연구)

  • Lee, Myoung-Kwan;Park, Sang-Hyeok;Kim, Yeon-Jong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.4
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    • pp.195-209
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    • 2021
  • According to the 2019-2020 social media usage survey conducted by the Seoul e-commerce center, 5 out of 10 consumers have experienced shopping through social media. The cost of traditional advertising media has been reduced and advertising spending on social media has risen by 74%, indicating that social media is becoming a more important marketing element. While the number of users of social media has increased and corporate marketing activities have increased accordingly, research has been conducted in various aspects of marketing such as user motivation for social media, satisfaction, and purchase intention. There was no subdivided study on the differences in the social media usage frequency of consumers in actual purchasing behavior. This study attempted to identify differences in consumer characteristics by cluster in the agrifood purchase situation by grouping them by type according to the frequency of use of social media for consumers who purchase agri-food online. Product involvement, product need, and online purchase channel Consumer characteristics such as demographic distribution, perceived risk, and eating and lifestyle in each cluster were checked for the three agrifood purchase situations including choice, and types for each cluster were presented. To this end, questionnaire data on the frequency of social media use and online agrifood purchase behavior were collected from 245 consumers, and the validity of the measurement variables was secured through factor analysis and reliability analysis. As a result of cluster analysis according to the frequency of social media use, it was divided into three clusters. The first cluster was a group that mainly used open social media, and the second cluster was a group that used both open and closed social media and online shopping malls; The third cluster was a group with low online media usage overall, and the characteristics of each cluster appeared. Through regression analysis, the effect on product involvement, product need, and purchase channel selection when purchasing agri-food online through each of the three clusters was confirmed through regression analysis. As a result of the regression analysis, the characteristic of cluster 1 in the situation of purchasing agri-food online is a male in his 30s living in a rural area who has no reluctance to purchase agri-food on social media or online shopping malls. The characteristics of cluster 2 are mainly consumers who are interested in purchasing health food, and the consumer characteristics are represented. In the case of cluster 3, when purchasing products online, they purchase after considering quality and price a lot, and the consumer characteristics are represented as people who are more confident in purchasing offline than online. Through this study, it is judged that by identifying the differences in consumer characteristics that appear in the agri-food purchase situation according to the frequency of social media use, it can be helpful in strategic judgments in marketing practice on social media customer targeting and customer segmentation.

In situ Gelation of Monodisperse Alginate Hydrogel in Microfluidic Channel Based on Mass Transfer of Calcium Ions (미세 채널에서 칼슘이온 물질전달을 이용한 단분산성 알지네이트 하이드로젤 입자의 실시간 젤화)

  • Song, YoungShin;Lee, Chang-Soo
    • Korean Chemical Engineering Research
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    • v.52 no.5
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    • pp.632-637
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    • 2014
  • A microfluidic method for the in situ production of monodispersed alginate hydrogels using biocompatible polymer gelation by crosslinker mass transfer is described. Gelation of the hydrogel was achieved in situ by the dispersed calcium ion in the microfluidic device. The capillary number (Ca) and the flow rate of the disperse phase which are important operating parameters mainly influenced the formation of three distinctive flow regions, such as dripping, jetting, and unstable dripping. Under the formation of dripping region, monodispersed alginate hydrogels having a narrow size distribution (C.V=2.71%) were produced in the microfluidic device and the size of the hydrogels, ranging from 30 to $60{\mu}m$, could be easily controlled by varying the flow rate, viscosity, and interfacial tension. This simple microfluidic method for the production of monodisperse alginate hydrogels shows strong potential for use in delivery systems of foods, cosmetics, inks, and drugs, and spherical alginate hydrogels which have biocompatibility will be applied to cell transplantation.

Late Quaternary Sedimentary Processes in the Northern Continental Margin of the South Shetland Islands, Antarctica (남극 남쉐틀랜드 군도 북부 대륙주변부의 후기 제 4기 퇴적작용)

  • 윤석훈;윤호일;강천윤
    • The Sea:JOURNAL OF THE KOREAN SOCIETY OF OCEANOGRAPHY
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    • v.9 no.1
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    • pp.1-12
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    • 2004
  • Sedimentary facies and high-resolution echo facies were analyzed to elucidate sedimentation pattern of the late Quaternary glacial-marine deposits in the northern continental margin of the South Shetland Islands. Six sedimentary facies are classified, based on grain texture and sedimentary structures in gravity cores. The high-resolution (3.5 ㎑) echo characters are classified into 6 echo facies on the basis of clarity, continuity, and shape of bottom and subbottom echoes together with seafloor topography. Distribution of the echo and sedimentary facies suggest that there was a significant change in sedimentation pattern between the Last Glacial Maximum (LGM) and subsequent glacier-retreating period. When the grounded glaciers extended to the present shelfbreak during LGM, coarse-grained subglacial tills were widespread in the shelf area, and deep troughs in the shelf were carved beneath the fast-flowing ice steam. As the glacial margin retreated landward after LGM, dense meltwater plumes released from the retreating ice-front were funneled along the glacier-carved troughs, and accumulated channel- or cannyon-fill deposits in the shelf and the upper to mid slope. At that time, slope sediments seem to have been reworked by slope failures and unsteady contour currents, and further transported by fine-grained turbidity currents along the South Shetland Trench. After the glacial retreat, sediments in the shelf and slope areas have been mainly introduced by persistent (hemi) pelagic settling, and fine-grained turbidity currents frequently occur along the axis of the South Shetland Trench.

HI 21CM OBSERVATIONS OF THE SUPERNOVA REMNANT PKS0607+17 AND THE HII REGION S261 (초신성 잔해 PKS0607+17 및 HII 영역 S261의 HI 21CM선 관측 연구)

  • Chang, Myung-Soon;Koo, Bon-Chul
    • Publications of The Korean Astronomical Society
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    • v.12 no.1
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    • pp.63-84
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    • 1997
  • We carried out high-resolution(FWHM=3' .3) HI 21 cm observations of the supernova remnant(SNR) PKS0607+17 and HII region S261 using Arecibo 305-m telescope. The observation was to investigate whether the high-velocity(HV) gas detected in the southern area of PKS0607+17 by Koo & Heiles(1991) is physically associated with the SNR or not. The velocity of the HV gas ranges from +64 km/s to +87 km/s, which is difficult to result from the Galactic rotation. The HV gas could be the gas accelerated by supernova blast wave. However, because the observation of Koo and Heiles(1991) was carried out using Hat Creek radio telescope(FWHM $\simeq$ 36'), the association of the HV gas with the SNR could not be investigated. Using the Arecibo HI 21cm data, we have found that the HV gas appears m the southern part of the SNR and its velocity ranges from +61 km/s to +77 km/s. But the HV gas is scattered m the whole field, not only toward PKS0607+17 but also outside the SNR Accordingly the HV gas is probably not associated with the SNR, but is accidentally aligned along the same line of sight toward the SNR. Instead we have found that HI clouds at low velocities could be possibly associated with the SNR. In Arecibo HI 21cm channel maps the HI gas seems to surround the southern boundary of the SNR at $V_{LSR}$ = +19.6 ~ +40.2 km/s. But because the region of the Arecibo HI 21cm observation is not wide enough to examine the HI gas distribution, we investigated this area using the Berkely low-latitude HI survey data(Weaver & Williams 1974) too. There we found HI gas surrounding the radio continuum boundary of PKS0607+17 at $V_{LSR}$ = +21.6 ~ +258 km/s. It is possible that this HI gas is associated with the SNR, in which case, the velocity of the SNR $V_o$ $\simeq$ +26 km/s, its distance d $\simeq$ 12.5 kpc and its radius R $\simeq$ 145 pc. If we assume that the expansion velocity is ~10 km/s, then the age of the SNR is $\sim4.4\times10^6$ years. PKS0607+17 could be one of the oldest SNRs in the Galaxy. We also studied HI propertities of the HII region S261, which is $\sim1^{\circ}$ away from PKS0607+17. There has been no high-resolution m 21 cm observational study on S261. We discovered HI cloud located at the north-eastern part of S261 at $V_{LSR}$ = +5 km/s ~ +10 km/s, which is possibly associated with the HII region. The central velocity of the HI cloud $V_{LSR}$ = +7.2 km/s and the corresponding distance d = 1.5 kpc. This velocity is comparable to the radio recombination line velocities.

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Three Dimensional Analysis Using Digital Elevation Model on the Coastal Landform of the Sacheon Bay, South Sea of Korea (수치고도 모델을 이용한 사천만 해안지역의 3차원 지형분석)

  • Lee, Min-Boo;Kim, Nam-Shin;Han, Kyun-Hyeung
    • Journal of the Korean association of regional geographers
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    • v.9 no.2
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    • pp.203-216
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    • 2003
  • The process of constructing coastal digital elevation model(DEM), for the 3 dimensional analysis, is composed by abstracting land layers for land elevation and water depth, reprojecting UTM, relocating geographical grid, and interpolating works. The geomorphic set of shallow sea, including tidal current, tidal zone deposition, and water depth distribution, was analyzed by eye search of Landsat TM image, masking of land zone, band combination and regression analysis. Some horizontal differences, between combined DEM and surveyed data of shallow sea, was corrected for analysis. Analyzed geomorphic elements are stream channel, alluvial fan, coastal terrace, tidal current. and shallow sea bank. Results of analysis present that transported fluvial materials influence tidal sedimentation, especially from Gahwacheon river, for the role of artificial draining flooding waters from Jinyang Reservoir, almost in the summer season. In the coastal area with less tidal current, more fine materials are deposited. The influence of currental deposition are higher on small pockets with west coast of well developed terraces. The lower skirt of alluvial fans developed into the tidal zone of shallow sea. Small pocket type bays are closed by coastal current, and less influenced from tidal deposition. The bank of Jinju Bay are developed originally from submerging of remnant erosional mountain ranges, and play on the role of trapping fine materials.

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The Role of Social Communication, Affective and Calculative Commitment In Global Integration Through The Channel of Information Technology (글로벌 통합화에 있어 정보기술 채널을 통한 사회적 의사소통과 정서적.경제적 몰입의 역할)

  • Lee, Jae-Beom;Rho, Mi-Jung;Kim, Min-Sun
    • Information Systems Review
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    • v.13 no.3
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    • pp.65-81
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    • 2011
  • The purpose of this study is to examine the role of social communication through the information technology, affective commitment and calculative commitment in globally integrated. The structural equation modeling technique was used to evaluate its empirical validity and causal relationship using data collected from a survey by a transnational corporation. The result revealed that social communication between employees through the information technology led to having a direct effect on both affective commitment and calculative commitment beyond the simple communication tool. Also the social communication had a positive effect on globally integrated. Both affective commitment and calculative commitment have a positive effect on globally integrated. From the result, we could find that affective commitment and calculative commitment partially play a mediating role between social communications and globally integrated. This result offered both recommendations and implications for firms attempting to innovate in order to be transnational corporations.

A Tunable Transmitter - Tunable Receiver Algorithm for Accessing the Multichannel Slotted-Ring WDM Metropolitan Network under Self-Similar Traffic

  • Sombatsakulkit, Ekanun;Sa-Ngiamsak, Wisitsak;Sittichevapak, Suvepol
    • 제어로봇시스템학회:학술대회논문집
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    • 2004.08a
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    • pp.777-781
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    • 2004
  • This paper presents an algorithm for multichannel slotted-ring topology medium access protocol (MAC) using in wavelength division multiplexing (WDM) networks. In multichannel ring, there are two main previously proposed architectures: Tunable Transmitter - Fixed Receiver (TTFR) and Fixed Transmitter - Tunable Receivers (FTTR). With TTFR, nodes can only receive packets on a fixed wavelength and can send packets on any wavelengths related to destination of packets. Disadvantage of this architecture is required as many wavelengths as there are nodes in the network. This is clearly a scalability limitation. In contrast, FTTR architecture has advantage that the number of nodes can be much larger than the number of wavelength. Source nodes send packet on a fixed channel (or wavelength) and destination nodes can received packets on any wavelength. If there are fewer wavelengths than there are nodes in the network, the nodes will also have to share all the wavelengths available for transmission. However the fixed wavelength approach of TTFR and FTTR bring low network utilization. Because source node with waiting data have to wait for an incoming empty slot on corresponding wavelength. Therefore this paper presents Tunable Transmitter - Tunable Receiver (TTTR) approach, in which the transmitting node can send a packet over any wavelengths and the receiving node can receive a packet from any wavelengths. Moreover, the self-similar distributed input traffic is used for evaluation of the performance of the proposed algorithm. The self-similar traffic performs better performance over long duration than short duration of the Poison distribution. In order to increase bandwidth efficiency, the Destination Stripping approach is used to mark the slot which has already reached the desired destination as an empty slot immediately at the destination node, so the slot does not need to go back to the source node to be marked as an empty slot as in the Source Stripping approach. MATLAB simulator is used to evaluate performance of FTTR, TTFR, and TTTR over 4 and 16 nodes ring network. From the simulation result, it is clear that the proposed algorithm overcomes higher network utilization and average throughput per node, and reduces the average queuing delay. With future works, mathematical analysis of those algorithms will be the main research topic.

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The Determinants of Customer Satisfaction In Electronic Commerce. (전자상거래시 고객만족 결정요인에 관한 연구)

  • Cho, Hyun-Chul;Shim, Gyu-Yul
    • Journal of Global Scholars of Marketing Science
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    • v.7
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    • pp.261-281
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    • 2001
  • As a new environment, the Internet proposes to us the innovative change of our life. With difficulty, we can go after the Internet's potentiality and the growth speed of technology. In the new stream of innovation technology, we can probably feel the fear of tremendous changes, the reverse, also hope to get the opportunity that come out of Internet world. EC(Electronic Commerce) that out of the evolution of Internet technology gets a coporation changes to survive in 21st century. So the corporation must set the strategy to fit a Internet focused society. As one of them, a virtual store is opened on the Internet. Recently, there has been much attention to the Internet shopping mall as a new distribution channel and marketing tool. This study analyzed that the system environment, perceived product risk, easy of order, perceived security risk would have impact on the customer satisfaction in Electronic Commerce. The Purpose of this study is to develope the concept of the determinants of customer satisfaction and to test a theoretical framework that attempts to explain how the perception of satisfaction in Electronic Commerce. The proposed hypotheses were tested internet shopping mall users and the study results show all hypotheses are supported.

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