• Title/Summary/Keyword: Channel Distribution

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Marketing Mix Factors affecting on Purchasing Intention of Cosmetics Users by Using Kano Model (Kano 모델을 이용한 화장품 구매의도에 영향을 미치는 마케팅 믹스요인에 관한 연구)

  • Choi, Young Jin;Chang, Gyoo Soon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.6
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    • pp.153-161
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    • 2014
  • This study is to contribute to the policy decision of cosmetic industry through analyzing marketing mix factors which affects customers' buying intention. For this study, marketing mix factors that impact on cosmetic customers purchasing intention were collected and chi-square independence analysis of SPSS and qualitative analysis technology of Kano & Timko were used. Analysis reached one conclusion, which factors were maximizing customers satisfaction, shows the price discount policy and recommendation from family and colleague. Product's effectiveness, usefulness and skin compatibility were rated as an one-dimensional quality as those factors were linearly affected when customers needs were satisfied. However product's containers, package design, colors, brand reputation, low and middle price, distribution channel and advertising medias were investigated as an indifferent quality and they were rated as low satisfaction/dissatisfaction coefficient of Timko. Therefore they do not need to invest to those factors too much budget for attaining customers' buying intention.

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The Records of Origin and Transport of Sediments From the Past to the Present in the Yellow Sea

  • Yi, Hi-Il;Chun, Jong-Hwa;Shin, Im-C.;Shin, Dong-Hyeok;Jou, Hyeong-Tae
    • Journal of the korean society of oceanography
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    • v.39 no.1
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    • pp.96-106
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    • 2004
  • A total of 116 surface sediment samples were obtained on the Yellow Sea and analyzed for grain size and geochemical elements in order to interpret the present sediment transportation. Thirty-nine cores and 3,070 line-km shallow seismic profiles are analyzed for sedimentary records of Yellow Sea in the past. Results show that the boundary of sediment transport between Korean side and Chinese side is about between $123^{\circ}E$ and $124^{\circ}E$. The similar result is produced from Shi et al. (in this publication). Two cyclonic patterns of surface sediments are recognized in the northeastern and southwestern Yellow Sea, while the strong front zone of the mud patch and sandy sediments are found in the southeastern Yellow Sea (the southwestern part of Korean coasts). The formation of fine-particle sediment packages, called for Northwest Mudbelt Deposit (NWMD), Hucksan Mudbelt Deposit (HSMD) and Jeju Mudbelt Deposit (JJMD), are resulted from eddies (gyres) of water circulations in the Yellow Sea. NWMD has been formed by cyclonic (anticlockwise) eddy. NWMD is composed of thick, homogeneous, relatively semi-consolidated gray clay-dominated deposit. On the other hand, HSMD and JJMD are formed by anticyclonic (clockwise) eddies. They are thick, homogeneous, organic-rich gray, silt-dominated deposit. Both core and surface sediments show that the middle zone across Chinese and Korean side contains bimodal frequency of grain-size distribution, indicating that two different transport mechanisms exist. These mud packages are surrounded by sand deposits from both Korea and China seas, indicating that Yellow Sea, which is the shallow sea and epicontinental shelf, is formed mostly by sand deposits including relict sands. The seismic profiles show such as small erosional/non-depositional channels, sand-ridges and sand-waves, Pleistocene-channelfilled deposits, a series of channels in the N-S major channel system, and thick Holocene sediment package, indicating that more complex sedimentary history exists in the Yellow Sea.

Design and Implementation of Interference-Immune Architecture for Digital Transponder of Military Satellite (군통신위성 디지털 중계기의 간섭 회피 처리 구조 설계 및 구현)

  • Sirl, Young-Wook;Yoo, Jae-Sun;Jeong, Gun-Jin;Lee, Dae-Il;Lim, Cheol-Min
    • Journal of the Korean Society for Aeronautical & Space Sciences
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    • v.42 no.7
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    • pp.594-600
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    • 2014
  • In modern warfare, securing communication channel by combatting opponents' electromagnetic attack is a crucial factor to win the war. Military satellite digital transponder is a communication payload of the next generation military satellite that maintains warfare networks operational in the presence of interfering signals by securely relaying signals between ground terminals. The transponder in this paper is classified as a partial processing transponder which performs cost effective secure relaying in satellite communication links. The control functions of transmission security achieve immunity to hostile interferences which may cause malicious effects on the link. In this paper, we present an efficient architecture for implementing the control mechanism. Two major ideas of pipelined processing in per-group control and software processing of blocked band information dramatically reduce the complexity of the hardware. A control code sequence showing its randomness with uniform distribution is exemplified and qualification test results are briefly presented.

A Study on the Package Design as Special Products of a Region- Focused on Dried Seafoods- (지역특산물로서의 포장디자인에 관한 연구 -건어물을 중심으로-)

  • 신인식
    • Archives of design research
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    • v.20
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    • pp.219-229
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    • 1997
  • Today seafoods, such as fisheries and clams, have become an important part of our diet. But processing and storing these perishable seafoods for a long period of time present a serious problem. Only a few years ago, the seafood consumption was minimal. However, an improvement in our diet has enabled us to enjoy seafoods more often than before. Moreover, the recent trend toward the concentration of the popuration to the metropolitan area and the improvement in the standards of living have accelerated a change in our food consumption pattern-preference for the convenient foods over time consuming cooking. Judging from these changes, we can easily predict that the demand for the covenient, dried seafoods will rise sharply in the coming days. The development for an innovative and attractive way to package and market these products are on the way. Research and development of the distribution channel and package design of the dried seafoods will offer a wide array of opportunities to increase the sales volume of the dried seafoods. In addition, by associating the image of Pusan, as a prime oceanic city, with the dried seafoods on the package will certainly draw the attention of many prospective consumers. Consequently it will make the dried seafoods special products of Pusan, and eventually contribute to the prosperity of the city.

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Forced Convection Cooling Across Rectangular Blocks in a Parallel Channel (블럭이 부착된 수평 유로에서의 강제대류 열전달 해석)

  • 조한승;유재석
    • Journal of Energy Engineering
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    • v.2 no.3
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    • pp.251-257
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    • 1993
  • The purpose of this study is to obtain an improved interpretation of heat transfer phenomena between blocks and fluids in the parallel conducting plates. Flow is two-dimensional, incompressible steady laminar flow over rectangular blocks, representing finite heat source on parallel plate. Heat transfer phenomena, temperature of blocks and heat transfer into the flow field are investigated for different spacings between blocks and Reynolds numbers. Results indicate that Nusselt number on the far upstream corner of the block was higher than that of any part of the block. As Reynolds number and spacings of blocks increased, Nusselt number increased. The distribution of local Nusselt number on the top surface of the conducting plate is similar to the case with insulated plate. Temperature of the block which has heat source in half cubage was approximately twice as high as temperature of the block which has heat source in whole cubage. As Reynolds number and spacings of blocks increased, overall temperature decreased. The peak value of block temperature occurred at position shifted to the right or upper right from center. The maximum temperature of block can be expressed as a function of Reynolds number, spacings between blocks, position of maximum temperature of each block and then it is possible to predict the maximum temperature of blocks.

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Investigation of interference current distribution in a long line scallop cage aquaculture (수하식 큰가리비 양식의 채롱간 조류의 흐름 간섭현상 규명)

  • Kim, Hyun-Young;OH, Bong-Se;Cha, Bong-Jin;Park, Mi-Seon
    • The Korean Journal of Malacology
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    • v.30 no.3
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    • pp.273-279
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    • 2014
  • The mass mortalities have been occurring of Korean scallop Patinopecten yessoensis from 1997's to now in Korea east sea. Cages behavior and interference effect (common name; curtain effect) between scallop cages were investigated in culture grounds on the eastern coastal waters of Korea for understand to mechanism of rising about mass mortalities of Korean scallop quickly. The first experiment was carried out in circulating water channel to assess inclination angel from relationship between velocity and cages interval, velocity with culture cages position. An angle of inclination of scallop culture cages were 94.6 to 92.3 degree under a several velocity which were from 0.1 m/s and 131.9 to 118.1 degree under 0.5 m/s with cages interval were 1 m, 94.3 to 91.0 degree under velocity is 0.1 m/s and 133.2 to 122.4 degree under 0.5 m/s with cages interval were 1.5 m and 94.6 to 96.4 degree under velocity is 0.1 m/s and 131.7 to 131.8 under 0.5 m/s with cages interval were 2 m. The second experiment was designed to prove the tank test. Velocities were measured inside and outside of the scallop culture ground at eastern sea of Korea. The velocity of inside of the culture was the slowest as 0.1m/s. In this result, interference between former cage and after cage was occurred.

Effects of Fertilizer Types on Pollutant Loadings from Rice Paddy Fields (비종에 따른 논에서의 배출부하량 영향평가)

  • Chang, Seung-Woo;Kang, Moon-Seong;Song, In-Hong;Jang, Jeong-Ryeol;Lee, Eun-Jeong;Park, Seung-Woo
    • Journal of The Korean Society of Agricultural Engineers
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    • v.53 no.6
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    • pp.111-119
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    • 2011
  • The main objective of this study was to evaluate the effects of control-release fertilizer (CRF) on pollutant loadings from a small watershed. The Baran watershed, 386 ha in size, was selected as the study site, and the AGNPS (Agricultural Non-point Source Pollution) model was used to evaluate the effects of fertilizer types. Digital maps of digital elevation (DEM), slope distribution, channel, flow direction, landuse, soil, and curve number were extracted from the study watershed. Model parameters related to hydrology and water quality were calibrated and validated by comparing model predictions with the observed data collected for 2 years (1999 to 2000). Calibration and validation resulted in $R^2$ values of 0.75-0.91 for all the water quality parameters. All the paddy fields (21.2 %) of the study watershed were sprayed by either CRF or NPK (standard fertilizer). In CRF application, total nitrogen (TN) load was 4.9% less than NPK application, however total phosphorus (TP) load was 0.7 % more than NPK application. In CRF application, considering only paddy fields in the study area, TN load was 38.7 % less than NPK application. Using CRF in paddy fields could be one of the ways to reduce pollutant loadings from agricultural watersheds, however, in order to confirm it, more researches about effects of using CRF are necessary.

Influence of Ratio of Top and Bottom Oxide Thickness on Subthreshold Swing for Asymmetric Double Gate MOSFET (비대칭 이중게이트 MOSFET에서 상단과 하단 산화막 두께비가 문턱전압이하 스윙에 미치는 영향)

  • Jung, Hakkee
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.20 no.3
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    • pp.571-576
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    • 2016
  • Asymmetric double gate(DG) MOSFET has the different top and bottom gate oxides thicknesses. It is analyzed the deviation of subthreshold swing(SS) and conduction path for the ratio of top and bottom gate oxide thickness of asymmetric DGMOSFET. SS varied along with conduction path, and conduction path varied with top and bottom gate oxide thickness. The asymmetric DGMOSFET became valuable device to reduce the short channel effects like degradation of SS. SSs were obtained from analytical potential distribution by Poisson's equation, and it was analyzed how the ratio of top and bottom oxide thickness influenced on conduction path and SS. SSs and conduction path were greatly influenced by the ratio of top and bottom gate oxide thickness. Bottom gate voltage cause significant influence on SS, and SS are changed with a range of 200 mV/dec for $0<t_{ox2}/t_{ox1}<5$ under bottom voltage of 0.7 V.

Performance analysis of session admission control based on area for software download in cellular CDMA systems (셀룰러 CDMA 시스템에서 소프트웨어 다운로드를 위한 영역 기반 세션수락제어방식 성능분석)

  • 김광식;조무호
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.28 no.5A
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    • pp.294-304
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    • 2003
  • For an efficient software download in cellular CDMA systems, session admission control based on area (SACA) is presented. In the SACA scheme, the base station only allows mobile terminal to start session when the mobile locates near the base station of a cell. A mobile that is located near cell center can request software download session, but the mobile that is far away from the center can request session only after arriving near the cell center. Session duration time follows exponential and Pareto distribution. Performance is analyzed in terms of handoff rate, mean channel holding time, session blocking probability and handoff forced termination probability. As analysis results, handoff rate between cells in the proposed scheme is reduced to 30 ~ 250 % compared to conventional scheme, according to traffic characteristics such as terminal speed, session duration time and the size of the allowable zone area in a cell for the start of the session. And new session blocking probability slightly decreases to 5 ~ 20 %, but handoff session forced termination probability drastically decreases to 35 ~ 220 %.

Multi-temporal Remote Sensing Data Analysis using Principal Component Analysis (주성분분석을 이용한 다중시기 원격탐사 자료분석)

  • Jeong, Jong-Chul
    • Journal of the Korean Association of Geographic Information Studies
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    • v.2 no.3
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    • pp.71-80
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    • 1999
  • The aim of the present study is to define and tentatively to interpret the distribution of polluted water released from Lake Sihwa into the Yellow Sea using Landsat TM. Since the region is an extreme Case 2 water, empirical algorithms for detecting concentration of chlorophyll-a and suspended sediments have limitations. This work focuses on the use of multi-temporal Landsat TM data. We applied PCA to detect evolution of spatial feature of polluted water after release from the lake Sihwa. The PCA results were compared with in situ data, such as chlorophyll-a, suspended sediments, Secchi disk depth(SDD), surface temperature, remote sensing reflectance at six channel of SeaWiFS. Also, the in situ remote sensing reflectance obtained by PRR-600(Profiling Reflectance Radiometer) was compared with PCA results of Landsat TM data sets to find good correlation between first Principal Component and Secchi disk depth($R^2$=0.7631), although other variables did not result in such a good correlation. Therefore, Problems in applying PCA techniques to multi-spectral remotely sensed data were also discussed in this paper.

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