• Title/Summary/Keyword: Certification strategy

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Promoting the Sales of Regional Specialty Products through Local Festivals in Rural Korea (지역문화행사를 통한 전통산물 판매활성화 방안)

  • Kim Mi Heui;Park Duk Byeong;Ahn Yoon Soo;You Myoung Nim;Jeong Hyun Young
    • The Korean Journal of Community Living Science
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    • v.15 no.4
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    • pp.127-136
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    • 2004
  • Local fairs are often part of the economic development strategy of rural areas. This study aims to find out marketing strategies for promoting the sales of regional specialty products through local festivals in rural Korea. The data were collected in late 2003 (from a sample of interviews and surveys from 351 visitors. The data were analyzed using the SPSS computer program. The results were as follows; First, the factors that visitors were considered in purchasing were quality (49.5%), commemorative value (36.9%), and reliability (33.0%). And the top reasons cited for not buying were lack of distinction (45.1%) and high prices (26.6%). The discount rates expected in markets was 16.8%. Second, 49.8% of visitors has spent over 10,000 won and their purchase pattern has been for themselves and their family. Third, the public organizations for certi(ication for visitors were the National Agricultural Cooperative Fedration (37.9%) and the Ministry of Agriculture and Forestry (MAF) (22.5%). In conclusion, it was important for local stakeholders to provide more locally-manufactured, seasonal and traditional food, and to plan more locally characteristic events for their fairs. Further recommendations have included having a guide showing pricing and quality standards for products bought at rural fairs, developing product ideas for inducing impulse purchases, active promotion and marketing at event sites, and setting a standard system of warranties on products under the certification of the local authorities and with the financial support of the MAF Such recommendations were aimed at increasing the sale of traditional and regional specialty products at local festivals.

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A Study on Developing Professional Training of the Private Security Industry (민간경비 산업의 전문인력 양성 방안)

  • Park, Aok-Cheol
    • Journal of the Society of Disaster Information
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    • v.2 no.1
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    • pp.91-111
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    • 2006
  • Technology development of modern society reduces times, costs and labor costs but demands work forces requiring expert knowledge on technology. Consequently knowledge worker becomes important. Not changing into a specialist acquired expert knowledge, people can't survive in competitive society. Therefore, the purpose of this study is to grasp the actual condition of private security industry and to examine problems. The final goal is to find the way to improve the professionalism of workers in private security industry. First. Now we must make up for the subject for examination actually and be in a triangular position and complement a professional materials for teaching. At the same time it must strengthen the education using advanced instruments seek to Total Security System. Moreover it is demanded 'institutional supplement of security guard instructors' which means job training for security guard instructor Second. On the job training which can deal with a state of emergency through 'security guard training' with a theory and an actual training must be strengthen. Also, most security guards have low understandings and interests because their ages are from 50's to 60's. Accordingly proper education must be offered to security guard. Third. Certification system of the private security guards are needed to fix the problems on an indiscreet issue and an abuse of license through deliberation on the security license. Fourth. Universities must find a new market to minimize the squandering of human resources because of oversupply and reduce the personnel. Also with enhancing the employment rate through specialized education, universities must offer an education which keeps pace with the times for not an entrance strategy but a long-term development. Effort for education of specialist will produce an improvement in business quality and improved services produce a customer satisfaction. A customer satisfaction will produce a fame of a successful company and positive images in market area. Finally the private industry will be developed by productivity improvement.

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A Study on the Testing System for Network Equipments (네트워크장비 시험체계에 관한 연구)

  • 이준원
    • The Journal of the Korea Contents Association
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    • v.4 no.2
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    • pp.61-67
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    • 2004
  • This paper describes the importance of the network equipment markets and the necessity of the testing and the verification for the network equipments and the effective system for network equipment test. With the rapid internet service development, the demands of the network equipments(for example, router, switching equipment etc.) are expanded. The network equipments request the high love technologies, so the foreign network equipments are prevailed in the domestic market. But the development of the network equipments in korea is in the beginning stage. To deploy the network equipments into the real network the network equipments should be tested and verified by the certified test labs. To get the verification from the foreign test lab, it takes a lot of expenses and times. For the competitiveness of our products in the international markets, the technique of the test and verification on the network equipments should be level-up. This paper investigates the network equipments market condition and the network equipments test condition in Korea. For the competitiveness of our commodities in the international markets, this paper proposes the testing strategy for network equipments.

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Effects of Competency-based Extracurricular Activities on Architectural convergence education (역량기반 비교과활동이 건축학 융합교육에 미치는 영향)

  • Choi, Yeo-Jin
    • Journal of the Korea Convergence Society
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    • v.8 no.7
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    • pp.225-230
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    • 2017
  • In order to strengthen the core competencies of architecture, not only the curriculum should be reorganized practically, but also various extracurricular activities should be developed so that they cultivate various competencies required for architecture accreditation. In this paper, by surveying competency-based curriculum-extracurricular activities convergence educational system established in D university, strategy to increase students' participation in extracurricular activities is proposed. As a result of the questionnaire survey of the students and representatives of the local architectural designers, the programs to enhance student's creativity, such as contest participation and license certification program, were found to be the most effective extracurricular activities which help to develop the learning capability in architect as well.

A Study on Methods for Developing by Nurturing Clean Thermal Power Generation Technology (청정화력발전 기술 육성 방안 연구)

  • Kim, Yeong-Mi;Lee, Won-Hak
    • Journal of Climate Change Research
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    • v.9 no.2
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    • pp.197-207
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    • 2018
  • The Korean government views coal-fired power plants as the key cause of the fine dust generation, and is developing an energy policy to replace and demolish old coal-fired power plants. According to the Eighth Power Supply Base Plan (2017-2031), the maximum power capacity in 2030 is expected to be 100.5GW, which is 17.9% higher than the current level (85.2GW). The plan aims to reduce the facility size and power generation ratio from nuclear and coal resources to even lower levels than today, and to rapidly expand power generation from new and renewable energy. Despite that, the proportion of coal power generation is still much higher than other resources, and it is expected that the reliance on goal will maintain for next several decades. Under such circumstances, the development, supply, and expansion of clean coal technology (CCT) that is eco-friendly and highly efficient, is crucial to minimize the emission of pollutants such as carbon dioxide and fine dust, as well as maximize the energy efficiency. The Korean government designated the Yong-Dong Thermoelectric Power Plant in Gangneung to develop clean coal power generation, and executed related projects for three years. The current study aims to suggest a plan to develop parts, technologies, testing, evaluation, certification, and commercialization efforts for coal-fired power generation, In addition, the study proposes a strategy to vitalize local economy and connect the development with creation of more jobs.

A study on the job creating process of ISE(public private certificate) (공인민간자격 산업보안관리사(ISE)의 창직 과정 고찰)

  • Yim, Heon-Wook
    • Convergence Security Journal
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    • v.18 no.5_1
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    • pp.11-17
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    • 2018
  • The number of certificates in Korea is about 32,364(2018.09). There are 252 national technical qualifications, 149 national professional qualifications, 99 public private qualifications, and 31,894 private qualifications. The purpose of this study is to examine the process by which KAITS ISE is created. The course was examined and formalized for 10 years from the establishment of KAITS to the first test. As a result of the research, (1) Preparatory considerations (2) Development of qualifications framework (3) Job analysis and drafting (4) Development of problem banks (5) Design of curriculum (6) Development of verification strategy (7) Execution of verification (8) Revenue plan (9) Expansion of qualification demand (10) Opinion formation. After that, the module of the creativity is studied. It is expected that it will be used as a model for certification development in industry security consulting experts.

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A Convergence Study on Perception of Music Therapists of Home-visiting Music Therapy Service (가정방문형 음악치료 서비스에 대한 음악치료사 인식의 융복합적 연구)

  • Kim, Ju-Eun;Park, Hye-Young
    • Journal of the Korea Convergence Society
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    • v.12 no.2
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    • pp.77-85
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    • 2021
  • The purpose of this study was to convergently investigate the perception of home-visiting music therapy services. For this, a survey was conducted on 74 persons divided into two groups, which are pre-service music therapists attending the graduate schools of music therapy and professional music therapists with certifications. As a result, first, the awareness of home-visiting music therapy service was lower than that of preexisting home-visiting services, but the necessity and expected effect were similar to them. Second, in the operational plans, there was shown a higher ratio of 40-minute services twice a week held by governmental or public organizations. Third, there were significant differences in subitems of trends and expected effects of the home-visiting music therapy service according to whether or not to hold a certification and to have experiences in providing the services. This study could be expected to provide basic data for the home-visiting music therapy being utilized as a field of music therapy. Based on the study, the establishment of practical service strategy could be suggested.

A Study on the Export Strategy of China to the Cosmetic Industry: Focus on Countermeasures against Tariffs and Non-Tariff Measures (화장품 산업의 대중국 수출전략에 관한 연구: 관세 및 비관세조치 대응전략 수립을 중심으로)

  • Jung, Woo-Kyung;Lee, Seo-Young;Kim, Tae-In
    • Asia-Pacific Journal of Business
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    • v.11 no.1
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    • pp.145-165
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    • 2020
  • Purpose - The purpose of this study is to suggest strategies and solutions for entering China in the tariff and non-tariff sectors of the cosmetic industry. Design/methodology/approach - This study analyzed the import tariff rate of cosmetics in China, and analyzed the export cost by actually interviewing the exporting companies to derive the economic effect of non-tariff measures. Findings - First, We proposed the use of the FTA business model (basic cosmetics), the use of Korea-China FTA tariffs (foam cleansing, toothpaste), and the use of APTA tariffs (perfume). Second, We proposed cooperation between the governments to facilitate customs clearance procedures and improvement of FTA awareness among corporate practitioners. Third, We proposed the expansion and support of the AEO MRA system and the expansion of Korea-China MOU conclusions regarding the certification system, and the international standardization of domestic licensing system and technical conditions. Fourth, We proposed the use of government-supported projects related to obtaining overseas certifications and overseas expansion through collaboration with the same industry. Research implications or Originality - HS3304 products excluded from the Korea-China FTA should take full advantage of the FTA business model. In addition, the non-tariff measure costs are fixed costs per year, so the ratio decreases as the number of exports and export volume increases.

The Impact of An Interaction between Product Quality and Perceived Risk on Seller Profit

  • Seung HUH
    • The Journal of Economics, Marketing and Management
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    • v.11 no.2
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    • pp.23-32
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    • 2023
  • Purpose: This study examines the effect of full information disclosure on seller profit when there exists information asymmetry between sellers and buyers, focusing on the risk averseness of buyers. By investigating the interaction between product quality and perceived risk through online sales data, we attempt to figure out the incentive structure of full information disclosure specifically when buyers are risk-averse, so that we can suggest more feasible information disclosure strategy to sellers. Research design, data and methodology: Our empirical model analyzes the sales data of collectible goods from a major online seller using Poisson regression. In our model, we have specifically considered risk-averseness of buyers by estimating the interaction effect between the product quality and perceived risk on seller profit, aiming for a more precise empirical analysis on sellers' incentive structure of full disclosure. Results: Our empirical analysis strongly supports the effect of interaction between product quality and perceived risk, showing that the incentive for full disclosure is much stronger when product quality is higher, and vice versa. Therefore, sellers are strongly encouraged to voluntarily reveal product weaknesses when their product quality is higher than average, while it is more profitable to hide any product defects when quality claim is lower than average. Conclusions: This study supports the related literature by confirming economic incentives for full disclosure, and also supplements and strengthens previous studies by presenting that the effect of interaction between product quality and perceived risk strongly affects seller profit. Our unique finding supports both mandatory disclosure and voluntary disclosure arguments and presents practical implications to marketing managers by suggesting that seller's incentive for revealing weaknesses depends on the level of seller's product quality.

A Study on the Origin Verification of China and the Cases disapproved under Korea-China FTA (한·중 FTA체제에서 중국의 원산지검증제도와 원산지불인정사례 연구)

  • Bae, Myong-Ryeol;Shim, Sang-Ryul
    • Korea Trade Review
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    • v.42 no.2
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    • pp.297-318
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    • 2017
  • This study reviews the origin verification system of China via literature research and analyzes cases of Korean exports origin disapproved of Chinese customs clearance, to provide origin verification strategy recommendations for Korean companies exporting to China under Korea-China FTA. We reviewed the provisions of Chinese rules of origin and analyzed origin disapproved cases gathered from various presentations. The main results of the study have the following implications; First, the customs authority needs to establish a consultation channel with the customs authority of China, and origin certification issuing agencies should provide exporters with consulting services in the certificate issuing stage to reduce verification risk. Second, exporters need to pay attention to the formal requirements of the proof of origin, utilize the advance rulings program of differences in classification of items between Korea and China, and monitor regulatory change in China.

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