• Title/Summary/Keyword: Business success

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What IF Analysis Impacting CRM in Medical Sector

  • Arshi Naim;Kholood Alqahtani;Mohammad Faiz Khan
    • International Journal of Computer Science & Network Security
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    • v.23 no.7
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    • pp.101-108
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    • 2023
  • Decision Support Systems (DSS) is an Information Systems (IS) application that aids in decision-making processes for many business concepts and Customer Relationship Management (CRM) is one of them and it depends on the firm's tasks for developing and retaining customers while achieving their satisfaction and enhancing the sense of belongingness for their products and services. Profit maximization, the process of customer value, and building strategic values for the firm are the three empirical benefits of CRM that are achieved through analytical, operational, and direction (AOD) capabilities respectively. This research focuses on the application of DSS models of what-if analysis (WIA) for CRM at (AOD) and also shows the dependence on the Information Success model (ISM). Hypothetical data are analyzed for (AOD) by three types of (WIA) to attain CRM and profit maximization and this analytical method can be used by any customer-oriented firm as a general model and for the purpose of the study we have compared the CRM between patients and hospital management.

A Study on the Acceptability of Digital Transformation in the Port Logistics (항만물류분야의 디지털 전환 수용성에 관한 연구)

  • Hyeon-Deok Song;Myung-Hee Chang
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2022.11a
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    • pp.298-299
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    • 2022
  • Digital Transformation in the maritime transportation sector means "by utilizing digital technologies such as artificial intelligence, big data, Internet of Things, block chain, and cloud to create new business models, products, and services for maritime transportation-related companies. It can be defined as a continuous process that adapts to or drives disruptive changes in the market" (Chang, 2021). In a situation where various digital conversion technologies are applied and started to be used in the domestic port logistics field, active acceptance by members can bring about the success of digital conversion. Therefore, in this study, in order to investigate the acceptability of digital transformation in the domestic port logistics sector,

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A Research on TF-IDF-based Patent Recommendation Algorithm using Technology Transfer Data (기술이전 데이터를 활용한 TF-IDF기반 특허추천 알고리즘 연구)

  • Junki Kim;Joonsoo Bae;Yeongheon Song;Byungho Jeong
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.46 no.3
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    • pp.78-88
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    • 2023
  • The increasing number of technology transfers from public research institutes in Korea has led to a growing demand for patent recommendation platforms for SMEs. This is because selecting the right technology for commercialization is a critical factor in business success. This study developed a patent recommendation system that uses technology transfer data from the past 10 years to recommend patents that are suitable for SMEs. The system was developed in three stages. First, an item-based collaborative filtering system was developed to recommend patents based on the similarities between the patents that SMEs have previously transferred. Next, a content-based recommendation system based on TF-IDF was developed to analyze patent names and recommend patents with high similarity. Finally, a hybrid system was developed that combines the strengths of both recommendation systems. The experimental results showed that the hybrid system was able to recommend patents that were both similar and relevant to the SMEs' interests. This suggests that the system can be a valuable tool for SMEs that are looking to acquire new technologies.

A Study on the Failure Experiences of Online Fashion Shopping Mall Startups -Applying Text Mining and Grounded Theory- (온라인 패션 쇼핑몰 창업의 실패 경험에 관한 연구 -텍스트 마이닝과 근거이론을 적용하여-)

  • Min Jeong Seo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.47 no.6
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    • pp.1096-1112
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    • 2023
  • Many entrepreneurs who launched online fashion shopping malls faced failure compared to those who achieved success. Recognizing the importance of research that reflects reality, this study explores entrepreneurs' experiences during the failure process of online fashion shopping malls. Two studies utilized YouTube videos documenting such online fashion shopping malls' failure. Study 1 employed text mining techniques, including high-frequency analysis and topic modeling, while Study 2 used a qualitative research method, specifically grounded theory. Study 1 identified the prominent experiences of operating online fashion shopping malls, while Study 2 provided a holistic perspective on the failure processes. The integrated findings from both studies highlight that entrepreneurs' passion for fashion motivates them to establish online fashion shopping malls, yet they encounter numerous challenges during the operational process. Insufficient business preparation and operational capabilities contribute to their failure to achieve financial goals. Despite efforts to boost sales and profit, entrepreneurs often close their businesses due to inadequate funds and waning motivation. The outcomes of this study can inform us about the operational challenges faced by online fashion shopping malls and offer valuable insights for developing new strategies to sustain and improve them.

Foodservice Trend Predictions and Implications in 2024

  • Taek Yong YOO;Seong-Soo CHA
    • The Korean Journal of Food & Health Convergence
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    • v.9 no.6
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    • pp.21-26
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    • 2023
  • Purpose: This study aims to explore how the modern foodservice industry reflects consumers' rapidly changing taste preferences and health consciousness. In particular, it looks at how companies such as Yakult Korea are expanding their business to meet diverse consumer demands and how traditional and exotic tastes are driving the growth of the sauce market. Research methods: this study was conducted through market analysis, consumer behavior research and case studies. Sales data, consumer purchasing patterns and product development strategy case studies of sauce products in domestic and global markets were investigated to analyze the impact of taste and health harmony and storytelling on brand value. Conclusion: The foodservice industry is meeting consumer expectations for health and taste harmony by developing innovative products that satisfy the senses and adopting marketing strategies through strong storytelling. The success of exotic sauce products in particular reflects consumers' desire for diversity. Implications: the findings suggest that the foodservice industry must continue to innovate to meet consumers' health and taste expectations. They also reveal that product storytelling plays an important role in enhancing brand value. This requires a strategic approach to long-term brand growth and market differentiation. Companies need to reflect these changes in consumer buying behavior.

The Importance of Consultation for Employee Welfare : Qualitative Textual Analysis

  • Kyungsoo LEE
    • The Journal of Industrial Distribution & Business
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    • v.14 no.12
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    • pp.23-31
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    • 2023
  • Purpose: The primary objectives of this research are: (1) To examine the current situation of employee welfare in diverse workplace settings. (2) To explore and identify the different challenges that affect employees' overall well-being. (3) To examine and establish the importance of consultation as a strategic tool in addressing these challenges and enhancing employee welfare. Research design, data and methodology: The first step of the research design is the identification of databases, search terms, and filters. A thorough search will be conducted across respectable academic databases, journals, and pertinent sources using keywords and controlled vocabulary about consultation, employee welfare, and related concepts. The next step is full-text assessment, which verifies compliance with the research question and assesses the caliber of the methodology. Results: According to the previous evidence, the significant benefits of effective consultation for employee welfare have been highlighted: 1. positive impact on productivity in the workplace, 2. Effective consultation Improves employee's engagement, 3. Effective consultation Increases employee retention, and 4. Effective consultation facilitates trust in a corporate communication. Conclusions: The study has identified four main advantages: enhanced productivity, enhanced engagement, increased retention, and enhanced trustbuilding. These findings provide insightful information for practitioners looking to foster positive workplace cultures and improve organizational success.

Why Have Policies to Support Small and Medium Sized Retailers not Been Successful in South Korea?

  • Jong-Hyun YI
    • Journal of Distribution Science
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    • v.21 no.12
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    • pp.113-125
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    • 2023
  • Purpose: Support policies for small and medium-sized retailers (SMSRs) have been promoted in various ways over the past 20 years, but they are generally regarded as unsuccessful. The purpose of this study is to analyze the process and impact of policy changes, identify the reasons for the lack of success, and explore policy alternatives. Research design, data and methodology: This study explored major policies in various categories such as the retail industry, traditional markets, and Micro-Enterprises from the mid-1990s to the present. It also analyzed the short- and long-term impacts of major policies at the retail format level like SMSRs, using data from Statistics Korea's service industry survey. Results: This research found that sudden shifts in policy philosophy conflicted with the existing market structure and reduced the effectiveness of policies. It also found that policies aimed at improving competitiveness at the SMSRs-level had some effect, while polices aimed at supporting expenses at the individual store-level were difficult to achieve their intended purpose. Conclusions: The failure of the policy to support SMSRs is fundamentally due to the late response and conflicts between policies. It was also not successful due to the policy's focus on individual store-level expenses and maintaining employment rather than structural improvements of SMSRs format.

The effects of market orientation, CEO capacity and environmental characteristics of companies expanding to overseas markets on their performance (국내 해외진출 기업의 시장지향성과 최고경영자역량 및 해외시장 환경특성이 해외진출성과에 미치는 영향)

  • Min-Ju Kim;Jin-Ho Oh;Keun-Sik Park
    • Korea Trade Review
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    • v.45 no.5
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    • pp.303-324
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    • 2020
  • The objective of this study is to verify the effect of the market orientation, CEO capacity, and environmental characteristics of overseas markets on the performance of overseas expansion among the success factors of domestic overseas expansion companies. For this purpose, employees of domestic overseas companies based in the Seoul metropolitan area were surveyed, and the hypothesis test was conducted. As a result of the verification, among the contributors to overseas advancement of domestic overseas companies, the factors of CEO capacity, overseas business_education ability, market environment and market size have a significant positive effect on the financial performance of overseas expansion. However, market-oriented factors were found to have no significant effect on the financial performance of overseas expansion. Among the contributors to overseas advancement of domestic overseas companies, the market-oriented factor, the customer-oriented factor, has a significant positive effect on the non-financial performance of overseas expansion. However, factors in CEO competency and environmental characteristics in overseas markets do not have a significant positive effect on the non-financial performance of overseas expansion.

Psychological capital to foster employee creativity in nanotechnology companies: the mediating role of JS and CSR

  • Yuchun Li;Meilin Li;Xiangtong Kong;Arefeh Baniasadi;Ahmed Hasan Shaker;H. Elhosiny Ali
    • Advances in nano research
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    • v.15 no.3
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    • pp.277-283
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    • 2023
  • This research aims to explore factors influencing creativity among the employees of nanotechnology companies. Further, this survey aimed to investigate the role of psychological capital (PS), job satisfaction (JS) and corporate social responsibility (CSR) as sources to foster creativity. Participants included 375 employees of nanotechnology companies in China. Sequential mediation analysis revealed that creativity was significantly influenced by psychological capital, job satisfaction and corporate social responsibility. Furthermore, not only psychological capital, job satisfaction and corporate social responsibility were directly and indirectly related to creativity but also explained 67.35% variance of it. It seems that having more psychological resources, more well-being and good feelings concerning performance in the workspace and the efforts of companies to improve employee welfare are among the most important factors in increasing employee creativity. Our findings can help companies, especially nontechnology companies, in focusing on factors fostering the creativity of employees, because creativity enhances and promotes the performance and success of companies.

Evaluation of Factors Affecting the Use of the Accounting Information System Using the TAM Model: A Field Study in Algerian Firms

  • Widad Benzine;Ahcene Tiar
    • Asia pacific journal of information systems
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    • v.32 no.2
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    • pp.435-459
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    • 2022
  • The accounting literature abounds with many studies concerning the organizational and technical aspects of the AIS to simulate progress in the business environment. However, few studies have focused on the role of individual factors in overcoming resistance to change and maximizing the value of using the system. Therefore, this study aims to shed light on user beliefs by evaluating the factors that affect the use of the AIS using a developed TAM. A total of 132 subjects participated in this study, in which the questionnaire was used as a data collection tool and AMOS was used to test the model. The results showed that subjective norm, training and experience were the most important previous factors that affect the perceptual factors represented in usefulness, ease of use and the inevitability of change, which all had an impact on the continuance intention to use the AIS among users in Algerian firms. This study shed light on the importance of assessing individual factors rather than focusing only on the ways to develop AIS or researching for new technologies and the costs of this investment because this will increase the chances of success in using the system.