• Journal of Korea Trade
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• v.24 no.7
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• pp.1-28
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• 2020

Purpose - This paper empirically investigates the predictors and main determinants of consumers' ratings of mobile applications in the Google Play Store. Using a linear and nonlinear model comparison to identify the function of users' review, in determining application rating across countries, this study estimates the direct effects of users' reviews on the application rating. In addition, extending our modelling into a sentimental analysis, this paper also aims to explore the effects of review polarity and subjectivity on the application rating, followed by an examination of the moderating effect of user reviews on the polarity-rating and subjectivity-rating relationships. Design/methodology - Our empirical model considers nonlinear association as well as linear causality between features and targets. This study employs competing theoretical frameworks - multiple regression, decision-tree and neural network models - to identify the predictors and main determinants of app ratings, using data from the Google Play Store. Using a cross-validation method, our analysis investigates the direct and moderating effects of predictors and main determinants of application ratings in a global app market. Findings - The main findings of this study can be summarized as follows: the number of user's review is positively associated with the ratings of a given app and it positively moderates the polarity-rating relationship. Applying the review polarity measured by a sentimental analysis to the modelling, it was found that the polarity is not significantly associated with the rating. This result best applies to the function of both positive and negative reviews in playing a word-of-mouth role, as well as serving as a channel for communication, leading to product innovation. Originality/value - Applying a proxy measured by binomial figures, previous studies have predominantly focused on positive and negative sentiment in examining the determinants of app ratings, assuming that they are significantly associated. Given the constraints to measurement of sentiment in current research, this paper employs sentimental analysis to measure the real integer for users' polarity and subjectivity. This paper also seeks to compare the suitability of three distinct models - linear regression, decision-tree and neural network models. Although a comparison between methodologies has long been considered important to the empirical approach, it has hitherto been underexplored in studies on the app market.

• The Korea Journal of Herbology
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• v.30 no.4
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• pp.45-49
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• 2015

Objectives : Through this study, it would be confirmed that specific expression for efficacy of medicinal material has multiple meanings. And through the methodology to determine the multi meaning, it could be contributed to lighten ambiguous expressions for efficacy of medicinal material.Methods : The premise is that the efficacy and treatment target data are related to each other. Word cloud has been used analyzing the efficacy and treatment target data for medicinal materials. Then classic and modern documents were analyzed by the search.Results : Even though searching all related references as well as comparing the efficacy and treatment target data were done, some medicinal materials having 'Salchung[殺蟲]' as an efficacy are not expected to treat the disease associated with the parasite. Through the analysis of classic and modern documents, it was found that 'Salchung[殺蟲]' is not used only as a means of anthelmintic efficacy. But through the above analysis method some medicinal materials having 'Guchung[驅蟲]' as an efficacy are expected to treat the disease associated with the parasite, and 'Guchung[驅蟲]' seems to be almost used as a means of anthelmintic efficacy.Conclusions : If a certain expression for efficacy of medicinal material is used as a single meaning obviously, ambiguous expressions need to be clear. And if a certain expression for efficacy of medicinal material seems to have multiple meanings, the additional informations are to be supplemented for exact wording.

• Journal of Food Hygiene and Safety
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• v.32 no.2
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• pp.96-100
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• 2017

Through the increasing use of internet and smart device, consumers can search the information what they want to find. The information has been accumulated and become into a big data. Analyzing the big data regarding key words associated with foods and foodborne pathogens could be a method for predicting foodborne illness outbreaks, especially in school food services. Therefore, the objective of this study was to elucidate the correlations between key words associated with foods and food safety issues. Frequencies of the key words for foodborne pathogens and food safety issues were searched using an internet portal site from January 1, 2012 to December 31, 2014. In addition, foodborne outbreak data were collected from Ministry of Food and Drug Safety for the same period of time. There was correlation between the time having maximum key word frequencies of foods and foodborne pathogens, and the time for foodborne illness outbreak occurred. In addition, the search frequencies for foods and foodborne pathogens were generally increased right after foodborne outbreaks occurred. However, in some cases foodborne outbreaks occurred after the search frequencies for certain seasonal foods increased These results could be useful in food safety management for reducing foodborne illness and in food safety communication.

• Journal of Information Technology Services
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• v.12 no.2
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• pp.231-242
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• 2013

E-commerce market has been increasing rapidly, which reflects the convenience and economic benefits associated with its usage. Unlike the traditional markets, WOM (Word-of-Mouth) becomes more important because e-commerce consumers can't experience the real product in the purchase decision-making process. In this regard, identifying the influencing factors to WOM of internet e-commerce site is very important. In this paper, we aim to examine the effects of perceived and individual variables on WOM in the context of internet e-commerce site. In order to analyze the antecedents, we selected perceived and individual factors such as regret tendency scale, prior knowledge and merchandise attractiveness. In addition, we examined the role of gender as dummy and moderating variable. For empirical analysis, we surveyed real users of internet e-commerce site. As a result, all antecedents showed significant influence on WOM except regret tendency scale. Among the variables, the merchandise attractiveness has top standardized coefficient. Gender plays a role as moderating variable when only interacting with regret tendency scale. The results of this research can be useful guidelines for internet e-commerce providers.

• Proceedings of the Korean Society for Rock Mechanics Conference
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• 2000.09a
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• pp.147-154
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• 2000

The influence of the mined-out caves on the stability of the high speed railway tunnel was investigated with a series of geological logging and in-situ tests on the one hand, and with the rock mass classification using the multiple regression analysis on the other hand. The rock mass in this area can be classified as 'fair', and the condition of the discontinuities plays the most important role in the classification of the rock mass. The results of the analysis obtained by the FLAC showed that the western part of the tunnel locating at 50m above the mine cavities could be affected by subsidence associated with a considerable deformation, the magnitude of which might depend on the properties of the rock mass. Key word : multi regression analysis, subsidence, mine cavities

• School Mathematics
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• v.17 no.3
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• pp.407-421
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• 2015

Linear system is a basic subject matter of school mathematics courses. Even though elimination is a useful method to solve linear systems, its fundamental principles were not discussed pedagogically. The purpose of this study is to help the development of mathematical content knowledge on linear systems conceptions. To do this, various representations and translations among them were considered, and in particular, the basic principles for elimination method are analyzed geometrically. Rectangular representation is used to solve word problem treated in numbers of things in elementary mathematics and it is useful as a pre-stage to introduce elimination. Slopes and intercepts of lines associated linear equations are used to obtain the Cramer's formula and this solving method was showing the connection between algebraic and geometric procedures. Strategy deleting variables of linear systems by elementary operations is explored and associated with the movements of lines in the family of lines passing through a fixed point. The development of mathematical content knowledge is expected to enhance pedagogical content knowledges.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.10
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• pp.338-344
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• 2016

The purpose of this study is to explore perceptions, knowledge, and attitudes about AIDS, and to analyze factors associated with social distance for people living with AIDS. Data was analyzed for 645 university students majoring in social work and nursing. The results show that AIDS was most frequently associated with the word sex. Secondly, participant knowledge about AIDS revealed common errors in the prevention and process of infection. Third, correlation between prejudice toward people living with AIDS and social minorities was statistically significant. Finally using hierarchical regression analysis, among factors affecting the social distance for people living with AIDS, only the prejudice toward people living with AIDS remained statistically significant. R Square of the entire model was adjusted to 0.390. In conclusion, the results of this study are expected to influence college education and program development.

• The Journal of the Convergence on Culture Technology
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• v.10 no.3
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• pp.173-180
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• 2024

We This study aimed to quantitatively analyze the theme of 'libertinage' and the associated issues of reason and emotion in 『Dangerous Liaisons』, a novel considered a masterpiece of libertine literature and an epistolary novel of the 18th century, using digital analysis tools. First, based on the frequency analysis of word usage using Voyant and LIWC 22, we confirmed that libertinage is manifested with keywords such as 'love' and 'time'. With Voyant's 'Contexts' feature, it was found that the letters sent by Valmont to Madame de Tourvel and those sent by Madame de Merteuil both have 'love' as the central theme. However, emotional vocabulary was higher in the former, whereas strategic vocabulary was more prevalent in the latter. Additionally, it was observed that the most frequently used word in the letters sent by Madame de Merteuil is 'time', with a higher frequency than 'love'. Thirdly, using LIWC 22, we measured the analytical thinking and emotional tone of the letters exchanged by the main characters, and analyzed how these values changed according to the chapters. Through these analyses, we confirmed that this novel, alongside Rousseau's "New Eloise," anticipates romanticism by embracing the theme of 'emotion,' which was rejected by 18th-century Enlightenment ideals.

• Journal of Intelligence and Information Systems
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• v.25 no.3
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• pp.63-88
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• 2019

The goal of this paper is to investigate changes in North Korea's domestic and foreign policies through automated text analysis over North Korea represented in South Korean mass media. Based on that data, we then analyze the status of text mining research, using a text mining technique to find the topics, methods, and trends of text mining research. We also investigate the characteristics and method of analysis of the text mining techniques, confirmed by analysis of the data. In this study, R program was used to apply the text mining technique. R program is free software for statistical computing and graphics. Also, Text mining methods allow to highlight the most frequently used keywords in a paragraph of texts. One can create a word cloud, also referred as text cloud or tag cloud. This study proposes a procedure to find meaningful tendencies based on a combination of word cloud, and co-occurrence networks. This study aims to more objectively explore the images of North Korea represented in South Korean newspapers by quantitatively reviewing the patterns of language use related to North Korea from 2016. 11. 1 to 2019. 5. 23 newspaper big data. In this study, we divided into three periods considering recent inter - Korean relations. Before January 1, 2018, it was set as a Before Phase of Peace Building. From January 1, 2018 to February 24, 2019, we have set up a Peace Building Phase. The New Year's message of Kim Jong-un and the Olympics of Pyeong Chang formed an atmosphere of peace on the Korean peninsula. After the Hanoi Pease summit, the third period was the silence of the relationship between North Korea and the United States. Therefore, it was called Depression Phase of Peace Building. This study analyzes news articles related to North Korea of the Korea Press Foundation database(www.bigkinds.or.kr) through text mining, to investigate characteristics of the Kim Jong-un regime's South Korea policy and unification discourse. The main results of this study show that trends in the North Korean national policy agenda can be discovered based on clustering and visualization algorithms. In particular, it examines the changes in the international circumstances, domestic conflicts, the living conditions of North Korea, the South's Aid project for the North, the conflicts of the two Koreas, North Korean nuclear issue, and the North Korean refugee problem through the co-occurrence word analysis. It also offers an analysis of South Korean mentality toward North Korea in terms of the semantic prosody. In the Before Phase of Peace Building, the results of the analysis showed the order of 'Missiles', 'North Korea Nuclear', 'Diplomacy', 'Unification', and ' South-North Korean'. The results of Peace Building Phase are extracted the order of 'Panmunjom', 'Unification', 'North Korea Nuclear', 'Diplomacy', and 'Military'. The results of Depression Phase of Peace Building derived the order of 'North Korea Nuclear', 'North and South Korea', 'Missile', 'State Department', and 'International'. There are 16 words adopted in all three periods. The order is as follows: 'missile', 'North Korea Nuclear', 'Diplomacy', 'Unification', 'North and South Korea', 'Military', 'Kaesong Industrial Complex', 'Defense', 'Sanctions', 'Denuclearization', 'Peace', 'Exchange and Cooperation', and 'South Korea'. We expect that the results of this study will contribute to analyze the trends of news content of North Korea associated with North Korea's provocations. And future research on North Korean trends will be conducted based on the results of this study. We will continue to study the model development for North Korea risk measurement that can anticipate and respond to North Korea's behavior in advance. We expect that the text mining analysis method and the scientific data analysis technique will be applied to North Korea and unification research field. Through these academic studies, I hope to see a lot of studies that make important contributions to the nation.

• Earthquakes and Structures
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• v.16 no.2
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• pp.197-208
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• 2019

The objective of this study is to propose new seismic intensity parameters based on the Hilbert spectrum and to associate them with the seismic damage potential. In recent years the assessment of even more seismic features derived from the seismic acceleration time-histories was associated with the structural damage. For a better insight into the complex seismic acceleration time-history, Hilbert-Huang Transform (HHT) analysis is utilized for its processing, and the Hilbert spectrum is obtained. New proposed seismic intensity parameters based on the Hilbert spectrum are derived. The aim is to achieve a significant estimation of the seismic damage potential on structures from the proposed new intensity parameters confirmed by statistical methods. Park-Ang overall structural damage index is used to describe the postseismic damage status of structures. Thus, a set of recorded seismic accelerograms from all over the word is applied on a reinforced concrete frame structure, and the Park-Ang indices through nonlinear dynamic analysis are provided and considered subsequently as reference numerical values. Conventional seismic parameters, with well-known seismic structural damage interrelation, are evaluated for the same set of excitations. Statistical procedures, namely correlation study and multilinear regression analysis, are applied on the set of the conventional parameters and the set of proposed new parameters separately, to confirm their interrelation with the seismic structural damage. The regression models are used for the evaluation of the structural damage indices for every set of parameters, respectively. The predicted numerical values of the structural damage indices evaluated from the two sets of seismic intensity parameters are inter-compared with the reference values. The numerical results confirm the ability of the proposed Hilbert spectrum based new seismic intensity parameters to approximate the postseismic structural damage with a smaller Standard Error of Estimation than this accomplished of the conventional ones.