• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.3
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• pp.19-31
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• 2013

The purpose of this study was to investigate the influence of consumer-internet brand relationship on consumer's satisfaction and loyalty. In order to establish structural equation model, previous studies about consumer-brand relationship, consumer's satisfaction and loyalty were investigated. The survey was limited to the respondents over 20 years old living in Seoul and other metropolitan areas who had purchased fashion products in internet shopping mall. Questionnaires were collected from February 1, 2012 to February 12, 2012 and 562 useful data were analyzed by descriptive statistics, exploratory factor analysis, confirmatory factor analysis, reliability analysis, and Pearson's correlation analysis, using Amos 19. The results of verifying the hypotheses were as follows: First, consumer-internet brand relationship was classified into two dimensions including 'emotional affection' and 'cognitive trust'. Second, both 'emotional affection' and 'cognitive trust' had a positive effect on consumer's satisfaction. Third, 'emotional affection' had a positive effect on consumer's loyalty, but 'cognitive trust' did not affect consumer's loyalty directly. Finally consumer's satisfaction had a significant effect on consumer's loyalty. It was suggested that consumer-internet brand relationship could be an important factor to form brand equity. Therefore, internet shopping mall marketer should establish a strategy that can help customers make a strong relationship with their internet shopping mall.

• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.2
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• pp.143-151
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• 2009

Ukiyo-e is the representative genre-painting of Japan, dominant during the 17th century Edo-Period (1503-1867). Ukiyo-e is mainly focused on expressing the lives of geishas, sumo wrestlers, and kabuki characters, who were the center of the Japanese amusement culture, and gained popular acceptance in Europe when it was first introduced in the late 19th century in the form of Japonism, having significant influence and impact on the impressionist artists of the time and on the design of western cloths. In this papers, we will be primarily conducting a historical study on the development of the Ukiyo-e, a representative genre-painting of Japan, and conduct a in-depth analysis of pattern expressed in the Kosode of women, represented through various different works of art. In order to conduct a thorough analysis of pattern expressed in Ukiyo-e, we collected over 255 pieces of materials from existing foreign paintings as well as museums in the National Museum of Tokyo, Edo Museum, and the Harajuku Museum of Ukiyo-e. This papers seeks to analyze and classify patterns expressed in the works of Ukiyo-e and research the characteristics express in the pattern to contribute to the development of fabrics in the modern fashion design industry.

• The Research Journal of the Costume Culture
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• v.6 no.4
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• pp.74-83
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• 1998

The purpose of this study was to extract information of lower body type's classification on pre-school children. To this end, 325 younger children living in the capital area and aged from 4 to 6 were sampled to be subject to the measurement of their somatotypes. The results are as follows. 1. The changes in the physical types of pre-school children, as they growing older, show the following tow peculiarities, first, in terms of vertical change, the height grows so rapidly that the proportion of the lower part of the body gets longer. And second, in terms of horizontal change, their growth is more distinctive in the width and the girth than in the thickness, which transforms their body into more or loss a dumpy form. 2. The analysis of the lower body of pre-school children allows us to distinguish two types of group. The first type has a smaller body, short in every part of body, which represents the body of four year-old children. On the contrary, the second type show much bigger body, especially the lower part of the body having a longer proportion, and it represents the body of six year-old children. the physical type and the gender have no relation, which means that we cna fidn both male and female children uniformly in both types.

• Journal of the Korean Home Economics Association
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• v.42 no.10 s.200
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• pp.53-61
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• 2004

The purpose of this study was to provide information for the manufacturers of shoes for males to develop more adequate footwear. The data was collected through a questionnaire on purchasing and wearing practices of footwear, and overall satisfaction with the shoes for males. The questionnaire survey was conducted on 237 male adults in the Cheongju area. Most of the respondents were commuting by their own cars and the average walking time in their shoes was five minutes per day. The main reasons for buying new footwear were to replace the worn out footwear or to adapt the color and design coordination with other apparel. Males generally bought footwear from sports brand retailers and individual footwear stores. The criteria for purchasing in order of considered were size, design, price, comfort, and style coordination. During the spring, autumn and winter seasons, the footwear of first choice was ordinary shoes, followed by exercise shoes, but during the summer season they wore sandals next to the ordinary shoes. Regarding the form of the shoes, they preferred classic models with round front and strings. They were satisfied with the design, color and size of the shoes, but the price, quality and durability of the material were considered to be unsatisfactory.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.4
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• pp.421-430
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• 2011

This study suggests the proper collar laying amount to be actively used in the clothing industry by identifying the characteristics of collar and other related components according to the collar laying amount. This study comparatively analyzed the characteristics of each collar laying amount (2cm, 2.5cm, 3cm, 3.5cm, 4cm, and 4.5cm) after making 6 tailored jackets. The results are as follows: 1. The best shape of collar and lapel appeared when the collar laying amount was 3cm and 3.5cm. 2. Depending on the collar laying amount, the shape of collar, roll line form of collar and lapel, collar width, collar stand, the position and width of roll line changed. As the collar laying amount increased, the length of collar edge became longer, and the collar stand decreased. In case the collar laying amount was small (2cm, 2.5cm), the width of collar and lapel became narrower. On the contrary, when it is large (4cm, 4.5cm), the width of collar and lapel became wider. 3. Collar laying amount as well as the length of the neck line of collar affected the shape of the collar roll line around the neck.

• Journal of Fashion Business
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• v.9 no.3
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• pp.88-98
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• 2005

This study focuses on the needs at both consumers and manufacturers. It aims to find ways for consumers to purchase outfits that would fit their particular body type and preferences at reasonable prices, choose raw materials and style at garments, and virtually try them on. In addition, the study is designed to help apparel manufacturers identity customers' changing needs, reduce inventories, manage information on customers' body type in a digitalized form, and eventually contribute to promoting electronic commerce. Based on nine basic patterns that tit each subject, 108 virtual garments are created by adjusting the size of the patterns (9 subjects $\times$ 4 body parts $\times$ 3 patterns = 108 outfits). In order to determine fitting preferences for each body part and find optimized conditions, cross-tabulation analysis including $X^2$ and frequency analysis were performed to measure the appearance rate. A style of virtual garment, which is minus 2cm from chest size was chosen as the most appropriate pattern to the baseline location of front the chest. For the waist parts, the C style as an appropriate virtual garment to front and back view. In the front, lateral and back view, a style was chosen in the response to the sleeve-bodice combinations, the ease amount of armhole area, the armhole depth and the loosening of tightening or armhole line.

• Journal of the Korean Society of Costume
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• v.56 no.8 s.108
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• pp.45-59
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• 2006

The change into the information society converts people's daily lift into nomadic lifestyle, and this change of lifestyle needs to reinforce the portability in fashion. The purpose of this study is to know the historical diversion of the rallying system, characteristics and reason of this change after recognizing of the implication of fashion and portable methods. The carrying system from the primitive age to modern society was changed from use of body to designing potable equipments - belts, wrapping cloths, bags, pockets, etc. These are changed by modifying of the form of society and fashion. This change result from the development of technique, the entry of women in public affair, the change of life style, the impoverishment of nature. The carrying system of modern fashion means not only the spares in the clothing, but also a new attached system in which nomadic necessities are transformed or unified. The carrying system becomes one of the important details which designers cannot neglect in designing, and must be. developed with consideration of use and function.

• Journal of the Korean Society of Costume
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• v.66 no.7
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• pp.1-16
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• 2016

The purpose of this study was to examine the characteristics of conspicuous kids fashion and its intrinsic meaning as the popular trends of luxury product consumption expand into the area of kids' fashion. For methodologies, literature study was conducted along with empirical study. The literature study was based on various literatures and preceding studies, including books. The empirical materials used the internet photos, overseas kids fashion magazines, and free newspapers available on the basis of membership targeting the upper class. Conspicuous kids fashion refers to imported luxury kids brands, which signify higher status of the wearer due to the high prices and high quality. These brands were thrust into limelight amid the Wanna-Be Phenomenon, which resulted from the emergence of kids' fashion icons. Imported luxury brands launched the products in the form of brand line extensions. It promoted exhibition of vicarious consumption to show off the wealth and social prestige of parents. It came into prominence due to emotional consumption among kitty moms. Moreover, this study examined the intrinsic meaning of conspicuous kids fashion. The results showed components of conspicuous kids fashion, which was classified into the emphasis on outward appearance, consumption for vicarious satisfaction, inheritance of cultural capital, and network configuration.

• The Research Journal of the Costume Culture
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• v.15 no.3 s.68
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• pp.541-549
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• 2007

Goguryo is the ancient dynasty which established the system of ancient state earlier than Baekje and Sila, and was a strong political and military power. Unlike the rock carving works of prehistoric times, mural paintings composed of line and color tones in tombs are characterized more by its social aspect and symbolism as a serious form of art than other cultural heritage of Goguryo. In response to that, this study analyzed the dress and ornaments of women found in Anak No. 3 ancient tomb, Susan-ri ancient tomb, Ssangyeongchong, which are the ancient tombs in Pyeongyang from 4th century to 5th century, have relatively more ancient tombs than any other places and preserved the mural paintings well, by using the plate, slide, literature and data related to relics in order to figure out the characteristics of women's dress and ornament in Goguryo, and the lifestyle and social aspect of Goguryo.

• The International Journal of Costume Culture
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• v.2 no.1
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• pp.43-53
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• 1999

The research analyzs characteristics of body types for the Chineses women based on the different life style and to compare the differences of body type with Korean women. The measurement had took in Beijing and Seoul in 1999. As a result of comparing Chinese and Korean women'body measurements, it was found that Chinese women are shorter and obser than Korean women. Besides, chinese arms and upper body are shorter, and their body is thicker compared with their relatively flat chest. After all, Cheinese women'chests are more voluminous, while their shoulders are drooped more, although their shoulder size is almost as same as Korean women'. By used factor analysis, 8 factors were extracted from body measurements : body obesity, vertical body size, ankle and knee sizes, head size, front upper body length, shoulder size, form and size of neck and upper chest, drooping of shoulders, and size of hip. It was found that Chinese college women are obser with larger vertical body length and front upper body length. And their shoulders are more drooped with larger hip. But two nations'female students did not show any differences in the sizes of ankles, knees, head and shoulders.