• Journal of Fashion Business
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• v.21 no.1
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• pp.45-57
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• 2017

This study explored the current implementation status of corporate social responsibility (CSR) among textiles and apparel manufacturers and retailers in Korea, based on the Triple Bottom Line (TBL). We also investigated the provision of information related to CSR practices on the websites of companies. A quantitative content analysis was conducted to analyze the website disclosures of 61 listed companies categorized in the textiles, apparel, shoes, and luxury industry. Analysis was focused on the presence, accessibility, and the level of CSR website disclosure. Seven themes emerged by applying the constant comparison analysis. Using Scott's formula for pi, a high level of inter-coder reliability was achieved, ranging from 0.91 to 0.97. Regarding the three dimensions of CSR suggested in TBL, economic dimension was relatively more emphasized in the website disclosures of most companies, compared to social and environment dimensions. Website disclosures were further investigated, based on the product categories of each company. Limitations of this study and suggestions for future studies are discussed.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.2
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• pp.369-383
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• 2020

This study proposes a method to effectively teaching technic for pattern development and virtual garment manufacturing by adopting the K-MOOC platform for the Apparel Pattern CAD curriculum. According to K-MOOC guidelines, Apparel Pattern CAD curriculum were developed and presented through the K-MOOC platform. A questionnaire survey was utilized to evaluate K-MOOC platform features in terms of learner satisfaction when adopting the 5-point Likert scale. Questionnaire survey participants included 52 college students. The result of the survey found that most of the attributes of the K-MOOC platform were highly rated in terms of interaction and learning effectiveness. The user interface of the K-MOOC platform were shown to be satisfactory in terms of usability. Participants gave a positive assessment of the benefits of online lectures when comparing online and offline lectures. In particular, the preference for online lectures in computer-related courses such as CAD was higher than the offline. It was concluded that the Apparel Pattern CAD curriculum based on the K-MOOC platform was effective and satisfactory for learners in various aspects.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.10
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• pp.1519-1529
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• 2009

This study investigates the influences of the impulse buying tendency of consumers, apparel price and scarcity messages on purchasing behavior at the time of purchase on the internet. This study was comprised of 2 (impulse buying: high versus low) $\times$ 2 (price of Internet purchase products: high apparel price versus low apparel price) $\times$ 2 (scarcity message: quantity scarcity message versus time scarcity message) with three mixed elements. The subjects of this study were 400 college students in the Seoul and Gyeonggi area. A total of 95 students who had a high tendency for impulsive purchase and 104 who had a low tendency participated in the survey. Data are analyzed by factor analysis, T-test, and ANOVA. The results of this study are as follows. 1. At the time of group buying on the Internet, impulse buying tendency, apparel price, and scarcity message had a statistically significant interaction effect on consumer preferences. 2. At the time of purchase on the Internet, impulse buying tendency, apparel price, and scarcity message did not have a statistically significant interaction effect on the intention of consumers to make a purchase. However, there was a significant difference in the intention to make a purchase based on impulse buying tendency and apparel price.

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.6 s.154
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• pp.829-839
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• 2006

Sustainable development is generally defined as an approach that 'meets the needs of the present without compromising the ability of future generations to meet their own needs' (World Commission on Environment and Development: WCED, 1987, p. 43). The sustainable development is a holistic concept that encompasses three aspects: environmental protection, economic development, and social contribution. From the sustainable development perspective, environmental management must consider contributions to other economic and social aspects. In this sense, it differs from narrowed environmental management which focuses on only environmental impacts, and a well-being concept in Korea that mainly appeals to health. Recently, leading apparel firms, such as Nike, Otto, and Marks & Spencer, are increasingly adopting the environmental management to achieve the future competitive advantage. The environmental management can be achieved through integrated supply chain management. Despite of flowing importance of environmental supply chain management in practice, academic attention to this area has been seriously lacking. This study regards the environmental management by the sustainable development perspective as a solution for Korean apparel firms to solve their current sluggish growth. The purpose of this study was to provide Korean apparel firms with guidelines toward the environmental management based on extensive literature reviews and case studies. The paper started with two important research frameworks, the sustainable development and the environmental supply chain. Within the frameworks, the leading cases of the environmental management of Korean and foreign apparel firms were analyzed. Both macroscopic and microscopic applications of the environmental supply chain management for Korean apparel firms were suggested based on the analyses.

• Journal of the Korean Society of Costume
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• v.66 no.8
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• pp.1-13
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• 2016

The purpose of this study was to analyze the effects of comparative advertisement brand typicality and need for recognition in outdoor apparel market. This study was created with a mixed factorial design of 2 (Advertisement types: Comparative advertisement vs. General advertisement) X 2(Brand Typicality: High Brand vs. Low Brand) X 2 (Need for Cognition: High vs. Low). The results of this study are as follows: First, it was shown that comparative advertisement had a greater positive influence on attitudes toward advertising intentions in comparison to general advertisements. Second, while comparative advertisement was more effective than general advertisement for outdoor apparel brands with low typicality. Third, consumers with higher need for cognition showed a preferred attitude toward advertising intention when met with comparative advertising in contrast to general advertisement. Fourth, when consumers with higher needs for cognition were exposed to advertisement for brands of lower typicality, there was higher positive influence on the attitudes toward advertisement intention with comparative advertisement in comparison to general advertisement. This means the comparative advertisement may be effective for the new garment brand or the garment brands having low typicality to secure the cognition quickly from the consumers having high need for cognition.

• Journal of the Korean Society of Costume
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• v.31
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• pp.33-46
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• 1997

The purpose of this study was to investigate color planning method for apparel fashion de-sign and to present the method of analysis of green color. Theoretical backgrouds of color planning for fashion design were scrutinized by documentary studies Fashion color planning has been developed through 4 steps: analysis of color environment analysis of color psy-chology presentation of coordination appli-cation to fashion design. Green color environment consisted of mar-ket informations and forecast informations The former were collected by color samples which were used for women's apparel of national brands from '93 spring/summer to '96 spring/summer and the latter were analyzed by fashion forecasting books. Green color psy-chology was investigated through the docu-mentary studiess. image of green color and these expressed in fashion were revealed through documentary studies. The results of this study were as follow: 1. 117 green color samples were collected from domestic womens brand. The character-istic of samples were the yellow green in hue and pale light bright in tone. forecast infor-mation was collected through fashion forecasting books from abroad and adaption of forecast information was investigated by mak-ing a comparison forecasting information be-tween market information. In consequence national market colors reflected the forecast information in concurrence with the character-istic colors of national women's apparel. 2. Affirmative images of green were nature youth health and abundance and negative images were extraordinary misfortune wind-fall. in these images nature youth and health were mostly used in fashion.

• Journal of the Korean Home Economics Association
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• v.48 no.6
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• pp.1-8
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• 2010

The purpose of this study is to classify body type by BMI and to inquire about body satisfaction and fitness apparel depending on body type among women 20-50years of age. As a result, body types are classified into three groups: lean, normal, and obese figures. On front silhouette, the normal type occupies most in women belonged to lean figure group, the obese lower part of the bodytype in normal figure group, and the obese upper part of the body type in obese figure group. On the other, in side silhouette, the slender type is prevalent in lean figure group, hip obesity in normal figure group, and trunk obesity in obese figure group. In particular, women in the obese figure group were distributed among the various body types. The obese figure group had a lower fitness apparel in the measurement of circumference(e.g., chest, waist, and hip) related to obesity in comparison with measurement of length. Therefore, the development of an optimal sizing system in response to the various body types in the obese figure group is needed to provide more diversity in aesthetic design and continuity among various sizing systems.

• The Research Journal of the Costume Culture
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• v.27 no.6
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• pp.539-552
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• 2019

The purpose of the current study was to examine the role of information on shapewear's functionality in consumers' purchase decisions in an online shopping context. Through two steps of stimulus development process, four mock websites were developed to conduct a main study. In the main study, a 2 (visual information: absent vs. present images of the shapewear's functionality) x 2 (verbal information: absent vs. present descriptions of the shapewear's functionality) between-subject factorial design was employed to examine the impact of visual and verbal information regarding the functionality of shapewear on the consumer decision-making process (i.e., attitudes and purchase intentions). The results showed that verbal information about how shapewear reduces the size of specific body parts (i.e., waist, abdomen, hips, and thighs) were effective in increasing perceived attractiveness in an online context, which increased attitudes and purchase intentions. In addition, attitudes toward the shapewear mediated the effects of expected physical attractiveness on purchase intentions. The results of this study provided empirical support for the importance of expected physical attractiveness in consumers' online purchase decision on shapewear and useful managerial implications for enhancing the effectiveness of online shapewear presentations by including descriptions of the functionality of shapewear in decreasing the size of body parts.

• Fashion & Textile Research Journal
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• v.2 no.3
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• pp.198-204
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• 2000

This study aimed to analyze the characteristics of domestic textile designs for miss and madam apparel and to find out the trend sensibility felt by young female judge according to the product year and apparel target age. Textile designs of 170 pictures of 1999 and 1994-1995 were collected at 4 shopping malls and from consumers, and results are as follows; As the sources of textile design were 'nature', 'imagination', and 'combination' used in the order of frequence, but the sources appeared more diverse in 1999 than in 1994-1995. The interpretation techniques expressed most often were 'stylized', 'geometry', and the mast frequent arrangements were 'all over', and the second was '4-way' in 19941995, '2-way' in 1999, that is, the arrangement were different according to product year. The trend sensibility were varying to the target age and product year.1999 apparel products were felt more 'sophisticated', 'contemporary', and 'sporty' if they were the textile designs for miss, while 1994-1995 products were more 'sophisticated', 'contemparary', and 'sporty' if for madam.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.10
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• pp.1509-1521
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• 2008

The subjects of this study were middle-aged women in their 40s$\sim$50s and older women aged 60 and over who were living in Seoul and Kyonggi-do, Korea. Through studying the participants' responses to the questions regarding the attributes of apparel quality in terms of the levels of satisfaction and importance, the target consumers' demand has been studied. And, they are applied to a QFD Matrix, to find out the relationship between the attributes of product quality and the guidelines of clothing design. For this study, apparel product quality is composed of five parameters: practicality, aesthetics, brand image, ease of care and fit. For the parameters of apparel product quality, the result of this study show that product improvements are needed in fit, aesthetics and practicality(in order of importance). The level of satisfaction(how satisfied consumer feels) was marked higher in brand image than that of importance(how important it is). To review demands for the apparel product attributes of formal suits for middle-aged and older women, the priority of these attributes through QFD Matrix that shows the relationship between the attributes and dress elements emphasized by designers has been examined. Material was the most important design element in designing formal suits. The shape of the pants was the second because the harmony between the jacket and the pants is important in formal suits. These were followed by trim and color tone of the jacket.