• Korean journal of communication and information
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• v.47
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• pp.96-119
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• 2009

Although there ate many studies on cross-cultural comparison of advertising appeals, very little is known about how receivers from different cultures process visual images in global advertising. The purpose of this study is to examine how cultural differences between East Asians and Westerners influence the cognitive process of visual images from standardized global advertising by employing the Nisbett's framework of holistic/analytic thought. Nisbett contends that East Asian tend to attend to the context and the relations between objects and contexts as holistic thinkers while Americans tend to see the worlds analytically. The results of a experimental study conducted using 80 subjects from Korea and the United States suggest that Korean participants are more likely to mention relatively peripheral, nonsalient, or background information than are American participants. Thus, this study support the Nisbett's notion that East Asians are more sensitive to contextual information than are Westerners and challenge the belief that standardized visual images are part of a "universal language".

• CRM연구
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• v.2 no.2
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• pp.53-70
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• 2009

Understanding consumer behavior based on the analysis of the customer data is one essential part of analytic CRM. To do this, the analytic skills for data extraction and data processing are required to users. As a user has various kinds of questions for the consumer data analysis, the user should use database language such as SQL. However, for the firm's user, to generate SQL statements is not easy because the accuracy of the query result is hugely influenced by the knowledge of work-site operation and the firm's database. This paper proposes a natural language based database search framework finding relevant database elements. Specifically, we describe how our TableRank method can understand the user's natural query language and provide proper relations and attributes of data records to the user. Through several experiments, it is supported that the TableRank provides accurate database elements related to the user's natural query. We also show that the close distance among relations in the database represents the high data connectivity which guarantees matching with a search query from a user.

• International Journal of Highway Engineering
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• v.12 no.3
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• pp.87-92
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• 2010

As the Concept "how environmental friendly" becomes more and more important in road construction. However, so far there is no estimation method. Environmental friendly concept can be incorporated at the plan level in order to influence decision making, and support policies that affect environment. The overall goal of this study was to develop environmental friendly concept measures for the national highway and to develop a methodology to implement a more environmental friendly concept. The research identified 8 performance measures through a project analysis that could address environmental impact assessment system's ten strategic goals - Topography, Wildlife, hydrology, landuse, air quality, water quality, soil, waste, noise, landscape. The qualitatively and quantitatively evaluation approach was selected as the decision support framework and performance measure were investigated using the AHP(Analytic Hierarchy Process) and pilot corridor for a 10 section and calculate the index values. The methodology was applied to a pilot corridor comprised of a 120km section of national highway in korea. The methodology made it possible to identify the specific performance measures that need improvement to enhance the overall environmental friendly concept. It is fairly intuitive, based on readily available data, and is easy to apply. It provides a powerful tool for government to assess the relative environmental friendly conceptof their transportation corridors now and in the future. It allows for comparisons within a corridor and with other corridors and identifies the improvements needed to enhance the environmental friendly concept.

• Journal of the Korean Society of Manufacturing Process Engineers
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• v.7 no.3
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• pp.87-95
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• 2008

The purpose of this study is to provide a decision support to select an appropriate rapid prototyping(RP) machine that suits the application of a part. Selection factors include concept model, form/fit/functional model, pattern model for molding, material property, build time and part cost that greatly affect the performance of RP machines. However, the selection of a RP is not an easy decision because they are uncertain and vague. For this reason, the aim of this research is to propose hybrid multiple attribute decision making approaches to effectively evaluate RP machines. In addition, because subjective considerations are relevant to selection decision, a fuzzy logic approach is adopted. The proposed selection procedure consists of several steps. First, we identify RP machines that the users consider. After constructing the evaluation criteria, we calculate the weights of the criteria by applying the fuzzy Analytic Hierarchy Process(AHP) method. Finally, we construct the fuzzy Technique of Order Preference by Similarity to Ideal Solution(TOPSIS) method to achieve the ranking order of all machines providing the decision information for the selection of RP machines.

• 제어로봇시스템학회:학술대회논문집
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• 2004.08a
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• pp.852-856
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• 2004

An induction motor is one of the most popular electrical apparatuses owing to its simple structure and robust construction. Parameter identification of the induction motor has long been researched either for a vector control technique or fault detection. Since vector control is a well-established technique for induction motor control, this paper concentrates on successive identification of physical parameters with on-load data for the purpose of condition monitoring and/or fault detection. For extracting six physical parameters from the on-load data in the framework of the induction motor state equation, unmeasured initial state values and profiles of load torque have to be estimated as well. However, the analytic optimization methods in general fail to estimate these auxiliary but significant parameters owing to the difficulty of obtaining their gradient information. In this paper, the univariate dynamic encoding algorithm for searches (uDEAS) newly developed is applied to the identification of whole unknown parameters in the mathematical equations of an induction motor with normal operating data. Profiles of identified parameters appear to be reasonable and therefore the proposed approach is available for fault diagnosis of induction motors by monitoring physical parameters.

• The Journal of Information Systems
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• v.22 no.2
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• pp.85-104
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• 2013

최근 클라우드 컴퓨팅이 학계나 실무계에서 많은 주목을 받고 있으며, 공공기관에서도 클라우드 컴퓨팅을 도입하고 있는 추세에 있다. 클라우드 컴퓨팅은 장 단점을 모두 가지고 있지만 지속적으로 발전하고 있으며, 기업들은 클라우드 기반의 정보시스템을 도입하기 위한 다양한 솔루션들을 활용하고 있다. 따라서 기업에서 클라우드 컴퓨팅 도입을 위해 고려해야 할 요소들은 무엇이며, 어떻게 계획을 수립할 것인지는 시급한 과제라고 할 수 있다. 본 논문의 목적은 기업이 클라우드 컴퓨팅 채택 전략을 수립하기 위한 프레임 워크를 제시하는 것이다. 구체적으로, SWOT-AHP는 클라우드 컴퓨팅을 실행하는 과정에서 강점-약점-기회-위협 요인을 파악하고, 전략 계획을 보다 효율적으로 수립 하는데 사용된다. 경영전략 이론에서 널리 알려져 있는 SWOT과 다기준의사결정기법 중 실무에서 가장 활발하게 사용되고 있는 AHP는 복잡하지 않고 적용이 쉽기 때문에 본 연구에서 제안하는 방법을 이용한다면 실무에서도 큰 어려움 없이 SWOT-AHP 프레임워크를 클라우드 컴퓨팅 전략수립에 적용할 수 있을 것으로 기대한다.

• Journal of Contemporary Eastern Asia
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• v.12 no.2
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• pp.35-47
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• 2013

This study aims to understand haiku phenomena from the viewpoint of communication, which emerges from reciprocal relationships among haiku poets, haiku societies, media on haiku, and other establishments relating to haiku. Such an analytic point of view, which tries to consider both the operation of each autonomous agent and that of the whole system consisted by the agents, is included in the realm of second-order cybernetics. The operation of a system cannot be reduced completely to a system's individual components, which is why such a viewpoint is required. Fundamental informatics, which is employed as a theoretical framework, and two haiku movements, which include shin keiko haiku ("new-trend" haiku) and dento ha haiku (Hototogisu-school haiku), forming an important part of modern haiku history, are the focus of this study. As a result, modern haiku history is considered to be an evolution of a haiku system, whose main incentive is an awareness of the production mechanism of haiku communication occurring through second-order observations in the system. This study also illuminates how haiku poets, haiku societies, and media covereage of haiku play roles in the evolution of the haiku system.

• Journal of Electrical Engineering and Technology
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• v.12 no.2
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• pp.959-968
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• 2017

Electrical safety monitoring System (ESMS) is a critical component in modern power systems, which is characterized by large-scale access points, massive users and versatile requirements. For convenience of the information integration and analysis, the software development, maintenance, and application in the system, the cloud platform based ESMS is established and assessed in this paper. Firstly the framework of the system is proposed, and then the assessment scheme with a set of evaluation indices are presented, by which the appropriate cloud product can be chosen to meet the requirements of a specific application. Moreover, to calculate the weights of the evaluation indices under uncertainty, an improved interval AHP method is adopted to take into consideration of the fuzziness of expert scoring, the qualitative consistency test, and the two normalizations in the process of eigenvectors. Case studies have been made to verify the feasibility of the assessment approach for ESMS.

• 한국전산유체공학회:학술대회논문집
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• 2009.04a
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• pp.125-129
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• 2009

In this paper automatic 3D wing shape modeling program is introduced. The program is developed in Visual Basic based on Net Framework 3.5 environment by using CATIA COM Library, and it is used together with CATIA system to model 3D wings with or without flaps. With this program users can easily construct wing models by specifying geometry parameters which are usually design variables with the aid of easy-to-use GUI environment, and specifying sectional airfoil data is done either by using analytic shape functions such as NACA series airfoils or by providing input files with point data describing the airfoil shape. When all the input parameters are provided, users can either work further with the model in the CATIA system which would be automatically started by the program or save the resultant model in the format of users choice. Unstructured grid generation program is also briefly described which can make grid generation task for a 3D wing easy and efficient one when used together with the wing modeling program by choosing STL format as the model's output format.

• Journal of Korean Public Health Nursing
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• v.30 no.2
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• pp.288-299
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• 2016

Purpose: This study was to identify the current issues and challenges of the nursing education program in Cambodia and to suggest recommendations to improve it. Methods: The World Health Organization Global Standards for the Initial Education of Nurses and Midwives were used as the analytic framework. Data were collected through a critical, constructive analysis of the literature, as well as observation with stakeholders in the area. Results: Cambodia experienced a shortage of nurses based on the demands of nurses. Moreover, the lack of institutional capacity, out dated and rudimentary nursing curriculum, under qualified nursing faculty, overcrowded classrooms, and lack of fundamental education materials and equipment for nursing education hampered the maintenance and improvement of the quality of pre-service nursing education in Cambodia. Conclusion: Strengthening the nursing educational resources and infrastructures, along with proper retention and enhancement of the faculty's capacity, clinical mentorship, and sustainable management of the nursing curriculum were recommended. Integrating the nursing theory and process into clinical practice and using strategic partnerships, would improve the quality and quantity of nursing education in Cambodia. There needs to be a synergistic relationship between nursing education and training relevant to the nursing care to meet the needs of the Cambodian population.