• 제목/요약/키워드: Air Service Market

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The Impact of Face-to-Face Sales in the Air Service Market

  • SUNG, Yu-Lim;PARK, Hye-Yoon
    • 유통과학연구
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    • 제18권10호
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    • pp.39-52
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    • 2020
  • Purpose: This study aims to find out the relationship between the impact of Korean crew on airline service quality in the global aviation market, which is the representative of the face-to-face sales and can help in the face-to-face market of aviation services. Research design, data: The survey was conducted for about a month from March 1 to April 6, 2020, and a total of 300 copies were used in the analysis of the results. To verify the hypothesis, data was analyzed using the statistical package program SPSS 18.0, and frequency analysis, exploratory factor analysis, correlation analysis, and multiple regression analysis were performed. Results: It is a study on the sales of face-to-face service of crews of global airlines. Non-verbal elements in airline service face-to-face sales have been shown to have a significant impact on service quality. Conclusions: In the face-to-face service sales of global airlines, communication has been shown to affect service quality. A face-to-face sale using mother tongue means important. The better the flight attendant's linguistic face-to-face selling ability, the more positive on the airline's quality of service. It suggests that the communication skills of managers in the aviation service market are important for repurchase.

세계민항계의 최적 동향과 우리나라 복수민항체제의 발전방향 (The Recent Trend in the World Air Transport Market and a Two-Airline Policy in Korea)

  • 이영혁
    • 대한교통학회지
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    • 제9권2호
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    • pp.57-74
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    • 1991
  • Deregulation privatization regionalism and globalization are the specific examples of the recent trends in the world air transport market. As encouraged by the international trends and the domestic policy of promoting market mechanism Korean has been driving a two-airline policy since 1989. But due to the absence of experience and philosophy about the airline co-mpetition both Korean government and the two airlines have been criticized for failing to set fair-competition rules and for struggling to secure air service rights regardless of national interest. Therefore this study shows the costs and benefits of a two-airline policy in a small count-ry reviews the empirical studies about the cost structure of American and Canadian airlines and analyzes the economic consequences of allocating air service rights between two airlines. The policy recommendations are (1) removing government restrictions and expanding ai-rport facilities to develop the domestic market (2) retaining the two-airline policy in the in-ternational market (3) increasing traffic density rather than expanding network for the small airline (4) improving comparative advantage through a global alliance and a technological innovation for the big airline and (5) building an official committee for co-ordinating the two airlines' interests.

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미래 항공기상서비스 기술개발 전략과 NARAE-Weather 실현 (The Development Strategy of the Future Aviation Weather Service Technologies and Realization of NARAE-Weather)

  • 박용문;강태근;구본준;김상일;김승철;안도섭;이점훈;정일구;유준규
    • 전자통신동향분석
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    • 제36권4호
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    • pp.48-60
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    • 2021
  • Following the global air-traffic market growth outlook, urgency of technical development is needed in responding to changes in the international air-traffic management paradigm and to prepare technology securing and spreading strategies, which are consistent with systematic aviation weather service policies and evolution direction. Although air traffic has decreased significantly due to COVID-19, normalcy is expected from 2024, as announced by IATA. According to the future air transportation market outlook and development trends of related technologies, Korea has established and implementing the next-generation air transportation system construction plan(NARAE) to secure international competitiveness and leadership in the future. Therefore, this paper describes the technical, economic background and requirements of numerical model-based aviation weather R&D projects for successful implementation of domestic NARAE plans and providing aviation safety and air traffic service efficiency. Furthermore, we proposed numerical-model-based technology development content, strategies and detailed load-map.

WTO GATS 협정과 서비스 분쟁 (WTO GATS and Disputes on Trade in Service)

  • 류병운
    • 무역상무연구
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    • 제53권
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    • pp.265-288
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    • 2012
  • Trade in service, which deals with intangible product, is distinguished from trade of goods for tangible product. The current multilateral service trade is based on GATS which includes MFN, securing the predictability as well as transparency of related service rules, specific commitment basis market access national treatment. Recently the WTO service disputes are increasing according to the frequent filing complaints against the regulation of service trade in China. The rules of GATS are not as strict as those of GATT. The commitment schedules, which were materialized between members, gets binding effect through the obligatory provisions of GATS. The GATS is inseparable relation with the Appendix of finance, of telecommunication, and of air transport, with the schedules of commitment of member states, and with the reference paper to the 4th protocol. GATS article XIV which is the general exception of GATS has a similar structure of GATT article XX. Based on the possibility of filing to the WTO, there is a need to examine whether the whole rules, regulation, and policy international trade in service of Korea perfectly macthed with the GATS. Korea with poor resources should take up the more positive attitude for the opening of international service market. According to the reciprocal aspects of concession, if Korea doesn't open a service market, the other WTO member country wouldn't allow Korea to access the their market as well as national treatment.

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국제항공화물운송의 법적 규제에 대한 고찰 (A Study of Legal Restrictions on International Air Cargo Services)

  • 이재운
    • 무역상무연구
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    • 제69권
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    • pp.371-388
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    • 2016
  • International air transport for cargo services is a facilitator for various trade sectors and, by itself, an important service industry. Although international air cargo industry is expected to grow continuously, industry stakeholders complain about legal constraints in the industry and demand more liberalized regime. From its birth at the beginning of the 20th century, the airline industry was tightly regulated by governments with a strong tradition of protectionism. In the past few decades, however, protectionism in the airline industry has steadily declined. Indeed, the airline industry is largely in the process of liberalization. Interestingly, it has been easier to liberalize air cargo service than passenger service. Indeed, states have traditionally shown far more willingness to provide market access for foreign carriers carrying cargo than passengers. Given the impact of air cargo service in a state's wider economy and own characteristics of cargo services (i.e. air cargo traffic is inherently one-way, unlike passenger traffic, which tends to involve round trips), more liberalized approach is necessary for air cargo services. Among three approaches: bilateral, regional (block-based) and multilateral, it is desirable to adopt a multilateral treaty (a new multilateral all-cargo agreement) so as to harmonize and simplify complicated trade regulations on air cargo services.

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항공사 시장성과의 결정요인 분석

  • 김경숙
    • 항공산업연구
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    • 통권66호
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    • pp.45-56
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    • 2003
  • Airlines service is very important so as to overcome the rapid environmental changes of the air transportation market at home and abroad. Author investigates the impact of Determinants on the performance of airlines in all the world. Three variables of performance measurement were used : revenue, net profit, and passengers. Data analyses were based on service ranking, financial and passenger information of the world's top 50 Airlines collected from Business Traveller, World Air Transport Statistics and Airline Business. The findings of this study could be summarized as follows : Service ranking was not related to the airlines performances such as revenue, net profit, passengers and so fourth. But airlines size(employees, fleet size) was related to the airlines performances such as passengers and revenue passenger.

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ARIMA-개입모델을 이용한 항공기상정보 사용료 징수액 추정 및 적정성 연구 (Forecasting and Analysis of Air Meteorological Service Charge using ARIMA-Intervention Time Series Model)

  • 김광옥;박성식
    • 한국항공운항학회지
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    • 제26권3호
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    • pp.9-22
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    • 2018
  • Korea meteorological administration(KMA) has started to levy air meteorological service charge on both national and foreign carriers since 2005. The charge has grown on 2010 and 2014 twice. However, KMA has still kept asking airlines to agree with another increase in the charge due to the low cost of goods recovery ratio of 7%. The air meteorological charge has changed from 2,210 KRW at the beginning to 11,400 KRW as of June 2018. According to ARIMA intervention time series analysis, it was proven national carriers would make a payment of 831 million KRW 2018 and 1,024 million KRW 2019, showing 186.2% and 123.2% increase compared to last year respectively. The total amount of charge for both national LCC and foreign airlines was aggregated up to 1,952 million KRW 2019, 227% bigger than the charge paid at 2017. Considering the 50% increase of consumer price index last decade, the increased charge would impair the global competitiveness of national carriers. It could be suggested that current air meteorological charge scheme be improved to apply overseas trend and for national carriers to have a competitive advantage in global aviation market.

Airline Passenger Repurchase Behavior Intention Model: Moderating Effect of Leisure and Corporate Travel in Korea Market

  • DongRyeol CHOI;Sukhoon CHUNG;Jin-Woo PARK
    • 유통과학연구
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    • 제21권8호
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    • pp.69-82
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    • 2023
  • Purpose: This research aims to explore the effects of airline's pricing and service quality through service distribution process on repurchasing intention of the air passengers with meditations of passenger satisfaction and airline brand. Research design, data and methodology: This paper particularly focused on employing the moderating effect with two different market segmentations, namely leisure and corporate purpose travelers, in the Korean market. The total sample size of this research is 363 respondents of the general public in Korea. For the methodology of this research, structural equation modeling (SEM) was utilized for the statistical analysis. Results: It figured out that passenger satisfaction is ultimately the most important among variables of price, service quality and repurchase intention for both groups. On the contrary, the relationships, between price and airline brand in both groups, and between airline brand and repurchase intention in the leisure travel only, were not noted as beneficial effects. Conclusions: More noteworthy was that airline brand had a positive influence on repurchase intention in the corporate travel group. Based on this research, the results will deliver the contributions to the commercial airlines in the future.

한.미항공협정(韓.美航空協定)의 문제점(問題點)과 개선방향(改善方向) (Analysis on the Problems of U.S.-Korea Air Services Agreement and Recommend Action for its Improvement-)

  • 홍순길
    • 항공우주정책ㆍ법학회지
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    • 제1권
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    • pp.125-146
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    • 1989
  • This paper is examine the problems of U.S.-Korea Air Service Agreement and recommend some directions for its improvement under the rapidly changing circumstance and growing importance of Korean penisula. Since the provisional agreement of 1949, U.S. -Korea Air Service Agreement has consistently been favorable to U.S. side. Fair and equal opportunity is the principle and basis of the bilateral air agreement. Notwithstanding such principle, it is only the U.S. carriers who can freely enter into any market, under the discretion of business strategy, while Korean carrier can serve only three points including Honolulu. In an effort to recitify such serious imbalance, Korea continuousely requested additional rights and has given utmost efforts to accommodate requests made by U.S. carries without much success. When we review aviation market between Korea and U.S. under the present agreement, Korea is fully open to U.S. carries as they can connect from any or all points in the U.S. via any or all points in Korea and all points beyond Korea. Increased number of U.S. carriers are enjoying greater utilization of the opportunity accorded them. Four(4) U.S. carries now operate to Korea using thirteen(13) gateway points and about one hundred fifty(150) on-line points in the U.S. such imbalance can be well understood when we review the exchange of traffic rights between the U.S. and the Pacific rim countries. During the yeras following the 1978 agreement with Korea, the U.S. proceeded to sign liberal agreements with Thailand, Taiwan, Singapore and the Phillipines. In exchange, the U.S. granted the four Pacific rim countries substantially greater rights than were granted to Korea, although Korea was the first Asian nation to sign a pro-competitive aviation agreement which granted U.S. carriers unrestricted market access and pricing flexibility. Moreover, Korea ranks the 2nd trading and tourist partner to the U.S. among the Pacific rim countries (Japan is the largest partner to the U.S. in terms of both trade and tourist market). In this paper such problems in the Korea-U.S. Air Services Agreement are analyzed in terms of historical perspective, U.S. Aviation policy, imbalance status in detail cases, discrimination to Korea comparing to other Asian countries, and theoretical application. And further it discusses current aviation issues between Korea and U.S. such as the ratification of 1980 MOU and various doing business issues of U.S. carriers in Korea. Finally, this paper concludes the analysis and suggests some directions to improve and rectify the problems and imbalance of U.S.-Korea Air Services Agreement in question.

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저비용항공 진입에 따른 항공과 고속철도수단 선택에 관한 연구 (A study on Air and High Speed Rail modal According to the Introduction of Low Cost Carrier Air Service)

  • 임삼진;임강원;이영인;김경희
    • 대한교통학회지
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    • 제26권4호
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    • pp.51-61
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    • 2008
  • 2004년을 기준으로 전국 15개 지방공항 가운데 제주와 김포, 김해공항을 제외한 나머지 공항 들은 해마다 수십억 원의 적자를 내고 있는 실정이다. 지방공항들의 실패원인으로 수요예측 오류의 문제가 대두되어 왔다. 이에 소형 항공기를 이용해 정기서비스를 제공하는 저비용항공의 진입을 통해 소비자의 편의를 증진시키고 지방공항을 활성화해야 한다는 주장이 사회적인 공감을 얻고 있다. 따라서, 본 연구에서는 (1) 기존항공과 고속철도와 저비용항공 3자 사이의 고속교통통행수단 선택모형을 제시하고 (2) SP조사를 통하여 서울-대구간 저비용항공의 이용수요를 추정하고, (3) 추정모형을 설정하여 정책수단별 효과 분석을 실시하였다. 분석 결과, (1)서울-대구간 고속교통수단 선택에 있어서 저비용항공의 진입은 요금과 가격이 유의미한 영향을 미치는 것으로 나타났으며, (2)저비용항공의 요금이 KTX에 비해 훨씬 저렴한 38,000원 수준으로 정해질 경우에도 총통행시간이 KTX와 시간이 동일하게 소요되는 지역의 경우 저비용항공의 선택확률은 0.1 정도로 작게 나타나 통행수단 전환효과는 그리 크지 않을 것으로 분석되었다. (3)향후 서울-대구간 저비용항공 취항시의 요금은 38,000원${\sim}$44,000원 사이에서 결정되어야 할 것으로 보이며, 그 이상의 요금으로 결정될 경우 큰 수요를 기대하기 어려울 것으로 판단된다.