• Journal of Korean Society of Rural Planning
• /
• v.21 no.3
• /
• pp.19-31
• /
• 2015

In this study, seasonal customs are analyze the appropriate festival for each 24 seasonal divisions of the year. Recover the intrinsic value of the festival and selected the target villages and each village should investigate elements of the festival. The village were sought activation of a rural village by setting the festive season. (1) 24 seasonal divisions of the year festival is a small town festival, the festival's program is based on the experience-oriented. Based on period seasonal customs and season plays are set up 24 seasonal divisions of the year festival's program. (2) Survey area is the rural tourism village carried seven villages at Cheongju-si in Chungcheongbuk-do. (3) 24 seasonal divisions of the year festival establish as possible to the festival program is based on 24 seasonal divisions of the yearfestival seasonal customs, seven villages were set on the festival. on the season sesipung through the festive season as possible to the festival program was set up, seven villages were set on the festival. The first standard, festivals and events that are currently made. Second,now ongoing in the village is experience program and a 24 seasonal divisions of the year seasonal customs resource. (4) As a result, each period of the festival was set in the village. (5) By festival setting recover intrinsic value of the festival by taking advantage of 24 seasonal divisions of the year. The common interests of the rural town of experience, the rising interest in each town and village festivals activation of the network can be achieved.

• Journal of Korean Society of Rural Planning
• /
• v.12 no.4 s.33
• /
• pp.23-32
• /
• 2006

Recently, Owing to booming of leisure activities and national enforcement of 5-day workweek system, Korean government has been promoting rural tourism policy of which operating project's title is Green Rural Experience Village, Rural Traditional Theme Village, etc. In this study, ken investigation result on Green Rural Experience Village sites, an estimation model of returns by green-tourism activities was developed. The model was constructed through factor analysis and regression analysis method. Regression model developed can estimate green-tourism revenue by investment budget, homepage preengagement sales, homepage visitors, capacity of eating and drinking facilities, capacity of lodging facilities. The model developed was applied in sample villages. With these results, estimation revenue was recorded average 138.3% of survey revenue, and statistical significance was good(correlation coefficient $R^2$ = 0.8255, level of significance : 0.000), and the range of relative error was recorded largely from -7.1% to 158.6%, and average relative error was 38.3% and good. And, the model developed in this study have the critical point in aspects of insufficient data, but the results will be used in green-tourism policies and projects, and revenue estimation about each village in the present and future is limited, but in province or the whole country the application is good.

• Journal of Korean Society of Rural Planning
• /
• v.14 no.2
• /
• pp.1-12
• /
• 2008

The purpose of this study is to examine the aspects and the characteristics of conflict among people in agricultural villages shown in the course of conducting a rural community development project, and to suggest a theoretical basis for the solution of the conflict. various theories on rural community development projects and conflict, and relevant sociopsychological theories were perused to lay a theoretical foundation for the study, and 5 actual cases of conflicts in agricultural experience villages were analyzed in the light of the grounded theory which is one of suitable methods of qualitative research. And comparative and comprehensive analysis of conflicts of different farm villages was done. Based on the result of analysis of conflict among residents on agricultural experience village, this paper suggests some ways for solution of the conflict.

• Journal of Korean Society of Rural Planning
• /
• v.20 no.2
• /
• pp.11-22
• /
• 2014

In this study, the objectives are to provide rural experience tourism village business courses and development direction in between individual farmers and the village in base on rural development business of Hapjeon-village. The developmental process of a farm-stay village can be categorized into the period of six stages: 1) a conception stage 2) an adoption stage 3) a growth stage 4) an expansion stage 5) a stagnation stage 6) a recovery stage. Farm Stay Villages, Individual Farmhouses or Producer Groups can be placed in four different quadrant areas of a graph, depending on the pursuing direction and results of core values by having the X-axis for economic factors (public profits, individual profits) and by having the Y-axis for emotional factors (self-actualization, conflicts). The first quadrant area is designated for ideal individual farmhouses and producer groups for having achieved the status of economic self-reliant and high emotional satisfaction. The second quadrant is for ideal self-actualized communal villages having achieved the independent public interest and public profitable status. The third quadrant is reserved for villages experiencing communal conflicts and no economic self-reliant stagnant status. The fourth guardant area is allocated for individual farmhouses and producer groups having achieved self-reliant economic status, yet having communal conflicts. Using the aforementioned concept, the government shall design village development projects and prepare realistic and achievable goals and place them in as a systematic device in future projects.

• Journal of Korean Society of Rural Planning
• /
• v.15 no.4
• /
• pp.109-124
• /
• 2009

The purpose of this thesis is to analyze and evaluate issues and performance of development projects of Gurye Banggwang villages' key projects, especially directly or indirectly related to resident income augmentation. The agricultural products processing factory, the valley resting, the urban and rural exchange center, and the village festival have been closely selected as directly or indirectly related to the resident income. Analysis of survey of resident and two agriculture unions' members led the performance and problem of Banggwang villages' development projects. The income project has the difficulties of recruiting members, lack of professionalism of people in production and marketing of processed products, and conflict between members etc. For this reason, income projects being adopted as the comprehensive rural village development project is often negative. Compare to the other cases, Banggwang village has more reflection of the income project, and has lot of interest by policy makers whether it be pursued successfully. It is too early to evaluate a performance properly because it is the beginning of income projects and the experience are not yet being sufficient. However, the performance is appearing gradually from various sides. For example, dividend of business profits, employment opportunities and sales of agricultural products are developing increasingly. Income projects have strengthens the residents' participation and interest in comprehensive rural village development project and with securing stable funding it will help to maintain the facilities.

• Journal of Agricultural Extension & Community Development
• /
• v.21 no.3
• /
• pp.25-52
• /
• 2014

The purpose of this study was to examine the motives of tourists who visited ecotourism villages in Korea. A self-administered survey was obtained from 254 visitors in six ecotourism villages. As for the motivations of ecotourism village visitors, four factors ('relaxation', 'adventure', 'experience natural' and 'family togetherness') were extracted. Three distinct segments were identified based on the motivation : multipurpose seekers (45.3%), relaxation seekers (34.6%), family togetherness seekers (20.1%). Socio-demographic characteristics and tourism behaviors of each segmentation were also analyzed. The findings should be of interest to practitioners of ecotourism village marketing and operation.

• Journal of Agricultural Extension & Community Development
• /
• v.24 no.3
• /
• pp.199-209
• /
• 2017

This research started from the perspective that dynamics of the Saemaul Undong in the village which is a unit of saemaul development is the formation of social capital. The subjects of this research are 122 success village stories of Saemaul Undong in 1970~1979. Through the content analysis, it extracted the social capital elements in the Saemaul Undong practice process and analyzed their characteristics. As a result of the research, it was confirmed that the formation and utilization of internal and external networks, which are structural capital, actively developed. Saemaul Undong contributed to formation and strengthening of relational capital such as trust and norms. This will be used as a basic data for research on Saemaul Undong, and it can be used as an index of the participation of villagers in rural development strategy of developing countries.

• Journal of Korean Society of Rural Planning
• /
• v.19 no.4
• /
• pp.329-338
• /
• 2013

The purpose of this study is that suggest space composition in rural village so that it can had foundations for Activation of regional community by analysis and re-organization of rural community places based on regionality and historicity. First, this study have been investigated about changes of overall space configuration and community places that has been lost or were ongoing in rural village. Factors of changes were changes in lifestyle, rural policy, social and political system, economic principles and ect. Therefore, This study focused on understanding basic principles of rural village space configuration and inherited it. Second, basic principle of the space configuration of rural village were entryway and center that improve community cohesion in the community space. This study figured out improving of "Ma-Dang" and functional mix-use community hall was important for more efficient management. Third, This study set direction according to characteristic of space configuration of each village and suggested detail plans.

• Information Systems Review
• /
• v.12 no.3
• /
• pp.141-158
• /
• 2010

In this research, we analyzed the performance of the e-village shopping mall as an online agricultural business platform. The results suggested some critical factors that might assist the e-village owners to increase their sales by implementing the e-village information systems. We hypothesized that IT education, IT usage, online community activity, and organizational knowledge sharing influenced the e-village sales. Moreover, we investigated the moderating effect of rural experience tourism on those independent variables (IT education, IT usage, online community activity, and organizational knowledge sharing). The results indicated that online community activity had a positive effect on the online business sales, while IT education, IT usage, and organizational knowledge sharing showed insignificant effects. Furthermore, the interaction effects between rural experience tourism and both IT education and the IT usage were positive and significant. Thus, we conclude that the rural experience tourism moderated the relationship between (1) IT education and e-village sales, and (2) IT usage and e-village sales, but not the relationship between (1) online community activity and e-village sales, and (2) organizational knowledge sharing and e-village sales.

• Journal of Korean Society of Rural Planning
• /
• v.23 no.3
• /
• pp.97-105
• /
• 2017

The interest and participation of the rural experience is increasing as an alternative for the problems such as the decrease of the agricultural income facing the agriculture and the rural area, the decrease of the population, and the regional stagnation. The rural experience has recently been transformed into a software dimension such as programs and participation activities in the past. In addition, public awareness also positively evaluates agriculture and rural communities as the basis for supporting society and recognition of multiple functions. Furthermore, the intention of the citizen to the earnest village is increasing. The purpose of this study is to analyze the effect of rural experience and customer satisfaction of urban residents on the recognition of return to farm and rural areas. As a result of the analysis, it was found that the characteristics of rural experience had a positive effect on the farming villages by the program, the experience field and the host, and the customer satisfaction had a positive effect on the farming villages. Therefore, it is considered that a systematic approach to the rural experience is needed in the future because the experience of the rural people in the city has a positive effect on the earliest villages.