• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2021년도 춘계학술대회
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• pp.340-341
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• 2021

본 논문에서는 사용자 영상에서 Aesthetic Measure 측정을 수행하였다. Aesthetic Measure란 우리의 감각 기관이 외부로부터 자극을 받아 감각이나 지각을 생기게 하는 감수성을 말한다. 이러한 Aesthetic Measure를 이용하여 감성으로 취급되는 색채조화 및 부조화의 문제를 수치적으로 계산하였다.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2013년도 춘계학술대회
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• pp.122-124
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• 2013

미는 복잡 속의 질서에 의해 얻어진 것이라고 하였다. 여러 가지 배색의 조합에 대하여 조화가 좋은 아름다움은 정량적으로 표시된다고 하였다. 미도가 클수록 배색은 아름다우며, 보통 비도가 0.5이상이면 아름다운 배색이라 할 수 있다.

• 한국주거학회논문집
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• 제26권3호
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• pp.77-84
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• 2015

The purpose of this study is to analyze the aesthetic factors in color combinations of house exteriors in hillside villages, Busan. The so-called 'Hillside renaissance' is a representative urban regeneration project in Busan. The towns in hillside area in Busan have developed colorful sceneries. But all the colorful sceneries are not the same. Each town has own color characters and different aesthetic color effects. This study is to determine the unique aesthetic components in color combination of Gamcheon and Daecheong. This study is based on the traditional color harmony theories. The analysis focuses, inter alia, on Moon-Spencer's 'Aesthetic Measure'. A house exterior color has relations with two neighboring colors in array. And those three colors with next two houses have again each three hue, value and chroma relations. This analysis is first to determine whether each sample color combination is harmonized, and if harmonized, next step to list which aesthetic factor is dominantly contributing to color harmony. And at last, to study the subcategorized sectors of each color components of the hue, value and chroma.

• 한국정보통신학회논문지
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• 제17권6호
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• pp.1342-1347
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• 2013

문과 스펜서의 색채 조화론은 먼셀의 색채 조화론을 바탕으로 한 이론이다. 이 조화론은 크게 조화와 부조화, 조화의 면적 효과, 그리고 조화화 부조화의 미도 계산의 3개로 성립된다. 여기서 미도는 조화의 정도를 정량적인 수식으로 구하고자 하는 방법이다. 미국의 학자 버크호프가 문 스펜서의 미는 복잡성 속의 질서성을 가진 것이라는 명제를 분석하였다. 본 논문에서는 배색의 좋고 나쁨은 질서의 요소와 복잡함의 요소로 나누었다. 미도는 질서의 요소를 복잡함의 요소로 나눈 것이다. 이를 영상의 미도 계산에 활용하여, 감성으로 취급되는 색채조화 및 부조화의 문제를 수치적으로 계산하였다. 그리하여 영상에서 색을 판별하여 미도가 좋은 배색인지 아닌지를 나타내었다.

• 웰빙융합연구
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• 제3권3호
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• pp.15-19
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• 2020

Consumers exposed to aesthetic brands can not only experience sensory pleasure but also lead to strong customer loyalty. Furthermore, aesthetic brands can expect to lead to the overall experience of the brand. They include the brand's sensory, emotional, behavioral and intellectual experience. Since aesthetic brands related to the sensory representation of customers, consumers exposed to aesthetic brands can expect to have a meaningful impact on the overall experience of the brand. The study will select aesthetic brands that distributed in Korea and then compare the aesthetic characteristics of each brand. It also seeks to verify the brand attractiveness, consistency, prominence and influence of brand motifs on the brand's sensual, emotional, behavioral and intellectual experience. To verify the influence between variables proposed in this study, we would like to conduct a multiple regression analysis. SAS 9.4 used to verify the hypotheses proposed in this study. Cronbach's α measure to verify reliability of each measurement item. In particular, brand attractiveness and brand motif can verify empirically to confirm that they play an important role in inducing brand experience.

• 대한인간공학회지
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• 제14권1호
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• pp.105-113
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• 1995

The objective of the study is to investigate the influence of aesthetic attributes on user interface design. Theories of aesthetics are first studied from which aesthetic attributes are defined as information sources. Representation of a product is viewed as a combination of aesthetic attributes, based on a hypothesis that each attribute has a certain influence on the performance in terms of user interface. An experiment was conducted to support the hypothesis. Various combinations of aesthetic attributes of a microwave oven were generated from the orthogonal array of a conjoint analysis. Subjects perfomed on a computer two types of tasks, each of which simulated a combination of attributes. Reaction time was evaluated as a performance measure for the conjoint analysis to find out how much influence each attribute has on the performance. A computer program, UISA(User interface Simulation system of Aesthetic attributes0, was developed and used for simulation. Findings on the influences of aesthetic attributes were summarized.

• 한국멀티미디어학회논문지
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• 제21권1호
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• pp.1-9
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• 2018

Much research has been conducted to judge aesthetic value for a single type of stimuli, but research to determine aesthetic value when two kinds of stimuli are presented at the same time is not explored in depth. In this paper, we measure the difference between the presentation of visual stimuli like general image and the presentation of signboard image including text stimuli using EEG. In the experiment, two oddball tasks were performed for general images and signboard images, and EEG changes according to the aesthetic value of the images were measured. As a result, the change of ERP in signboard image was larger than that of general image. We confirmed that more visual information was received and processed when two stimuli were presented at the same time.

• 농촌계획
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• 제16권2호
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• pp.11-19
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• 2010

Pro-environmental life styles, foundations of a collective civilization and preservation of our tradition at rural communities hold a great public profit value, of which importance has been strongly emphasized during last decade. Here, the environmental color is one of the most influential elements that determine the image of the rural landscape. Whenever an alternative color element is introduced to rural town, it is very important to examine its effect on the existing environmental color. Typically, a preference-surveying method has been used to evaluate the suitability of such environmental color balance. However, we note that the reliability of this method is limited by the subjectivity of a respondent. And thus, it is highly desirable to develop a more objective method. We propose a feasibility study for using an aesthetic-measure to evaluate the environmental color of a rural town. In this work, we looked into the validity of our approach by comparing its result with that of the preference-based-method as a way to determine the environmental color. Our study is based on 20 photo images from Ansung-city Yangsung-myeon Donghang 2ri Kyo-dong town in Kyongki Province.

• 감성과학
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• 제15권1호
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• pp.87-96
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• 2012

본 논문에서는 사용자의 감성적 요구에 적합한 이미지를 탐색한 후 문-스펜서(P. Moon&D. E. Spencer)의 색채 조화론에 기초하여 조화의 정도가 가장 높은 이미지들을 순위별로 제시하는 이미지 검색법을 제안하였다. 이미지 검색은 키워드로 주어진 감성어휘와 관련된 색채성분이 가장 많이 포함된 이미지 화상을 검색하여 미도(Aesthetic Measure)를 계산한 후 순위별로 제시하는 방법으로 이루어진다. 문-스펜서의 색채 조화론을 적용한 이미지 검색법의 타당성을 검증하기 위하여 200개의 샘플 이미지를 대상으로 시스템이 제시한 미도순위와 사용자 만족도 평가에 의한 순위를 비교하였다. 분석결과 15개의 감성어휘별로 시스템이 출력한 이미지들의 미도 순위에 대한 실험 참가자들의 평균 만족도는 7점 척도 중 5.0으로 나타났다. 또한 시스템이 산출한 이미지들의 미도 순위와 설문 참가자가 평가한 만족도 순위 사이와의 일치 여부를 알아보기 위해 상관분석을 실시한 결과 감성어휘 'Clear'를 제외한 14개의 어휘 모두에서 상관계수 0.5 이상의 양호한 정적상관을 보였다. 이와 같은 연구결과로부터 문-스펜서의 색채 조화론을 바탕으로 제안한 감성검색법이 이미지 데이터베이스와 같은 시각자극의 검색에 있어서도 사용자의 감성을 적절히 반영할 수 있는 가능성을 확인하였다.

• 복식
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• 제25권
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• pp.119-132
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• 1995

The purposes of this study were to consider the aesthetic side in the clothing positively, search the relationships of the preferance and the aesthetic factors in the general costume of body form, analyze consumer's characters against the value evaluation factors. Stimuli and questionaries were used in this study. The stimuli were twelve color photographs on clothed bodies differing in the degree of beauty and function. The scales were chosen to measure variables refering to sundry records, prediminary exam-ination. The following null-hypothese were estabilished for this study. Ⅰ. Viewer's preferance for the general 4 costumes of body forms will haved significant relationship with aesthetic factors of clothing Ⅱ. Value evaluation factors of clothing will be significantly different according to the vari-ous viewer's characters. Data were abtained from 160 females stu-dents. The data were analyzed by using spsspc+ program-correlation coefficient, one-way ANOVA and scheffe-test. The results were as follows. Ⅰ. The viewer's preferance for general 4 costumes of body forms has significant re-lationship with aesthetic factors of clothing Ⅱ. Value evaluation factors of clothing are significantly different according to the various viewer's characters.