• Journal of Broadcast Engineering
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• v.26 no.5
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• pp.489-499
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• 2021

This paper proposes an arts and culture content creation tool powered by artificial intelligence. With the recent advances in technologies including artificial intelligence, there are active research activities on creating art and culture contents. However, it is still difficult and cumbersome for those who are not familiar with programming and artificial intelligence. In order to deal with the content creation with new technologies, we analyze related creation tools, services and technologies that process with raw visual and audio data, generate new media contents and visualize intermediate results. We then extract key requirements for a future creation tool for creators who are not familiar with programming and artificial intelligence. We finally introduce an intuitive and integrated content creation tool for end-users. We hope that this tool will allow creators to intuitively and creatively generate new media arts and culture contents based on not only understanding given data but also adopting new technologies.

• Korea Science and Art Forum
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• v.37 no.3
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• pp.213-224
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• 2019

This study was to investigate if there are any segmented groups of residents' attitude toward tourism development and also to examin if there are significant differences among such segmented groups in terms of community spirits and touridms development supports. From the literature review, the survey questionaries was developed and a total of 358 useful sample were collected and analyzed in SPSS. The results from cluster and MANOVA showed that there are some significant differences among the segmented groups. the higher residents have positive attitude toward tourism development the stronger residents have community spirits and tourism development support, More insight implication and discussion was provide in conclusion.

• Korea Science and Art Forum
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• v.37 no.3
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• pp.113-123
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• 2019

In line with policy support and demand, mobile videos about science and technology have growth potential. For activation of domestic mobile video contents about science and technology, this article aims to analysis current global leading contents and draw implications for benchmarking. Therefore, this paper attempted to analyzed types and storytelling strategy of Science and technology channels on YouTube, which has the most influence among the mobile video media. The results are as follows. Fist, the YouTube contents about science technology are categorized into three types, activity-, explain-, review-centered type. Second, activity type channels are classified into 4 sub-types. Third, The core storytelling strategy of activity type channels is a combination of familiarity and unfamiliarity to deal with everyday material through specialized scientific and technological methods. Based on the results of this research, we expect to plan and produce global killer contents.

• Journal of Digital Convergence
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• v.19 no.2
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• pp.365-371
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• 2021

In this paper, the writer studies the lighting technology and types used in urban night lighting performance. With the continuous change and innovation of life style in today's society, the multiple functions of the city continue to develop. At present, urban night lighting is not limited to lighting the landscape in the daytime by lighting tools. It uses new digital lighting technology to deduce innovative and constantly changes digital nightscape. In this way, through the integration of urban nighttime lighting and modern digital art, the city's brand image can be improved and its economic development will also be affected. In this way, through the integration of urban nighttime lighting and modern digital art, the city's brand image can be improved and its economic development will also be affected. With the development of innovative lighting technology, urban night scene will provide more rich experience in media design.

• The Journal of the Convergence on Culture Technology
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• v.8 no.4
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• pp.289-296
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• 2022

The purpose of this study was to examine the students' responses and self-understanding in the liberal arts and personality class, one of the compulsory liberal arts subjects at S University. The results of the study are as follows. First, the degree of influence on students' positive change in this class was higher than normal using a five-step Likert scale. In particular, as a result of the film discussion conducted by the researcher, satisfaction was very high. Second, as a result of picture test analysis, changes in coping ability through stress and resource scales were seen in the students, and it was an opportunity for students to understand themselves by looking into their minds. This study presented example of classes that can cultivate students' personality through literature, art, and video, and cultivate their qualities as global citizens, such as responsibility, leadership, cooperation, consideration, communication, and empathy, through discussion.

• Korea Science and Art Forum
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• v.27
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• pp.231-246
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• 2017

The purpose of this study is to examine effects of sustainability of convention events on brand equity and customer loyalty. This paper also explores the mediating role of brand equity amid sustainability of convention events and customer loyalty. The four determinants ofsustainability of convention events examined in this study are economic sustainability, environmental sustainability, social sustainability and event sustainability. Brand equity refers to performance, social image, value, trust worthiness, and attachment. The findings are as follows: (1)most sustainability of convention events have a positive effect on each brand equity's elements; (2)all sustainability of convention events have a positive effect on loyalty; (3)brand equity of convention is significantly related to customer loyalty. (4)brand equity plays a mediating role between sustainability of convention and customer loyalty. The findings will not only be useful in improving the structure of sustainability of convention events, but also in enhancing competitiveness in Korea's convention industry.

• Korea Science and Art Forum
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• v.28
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• pp.175-184
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• 2017

This study aims to investigate the relations between the components of memorable tourism experience(MTE) and satisfaction, as well as loyalty. Research method and results of this study are as follows. Using the advance research of memorable tourism experience theory, the measurement scales were developed for the survey. Data were collected from the major cities in Dajeon, Korea between Jun. 1~Jul, 10, 2016. Of the 295 surveys collected, the researchers retained 274 usable responses. Data were used to examine the relations among characteristics of memorable tourism experience, satisfaction, and loyalty. The results indicated that the components of memorable tourism experience comprise nine factors. Moreover, part of the factors revealed to have significant positive effects on the satisfaction and loyalty. The results of this study provide implications for determining how tourism operators should prioritize their business resources in developing tourism programs.

• Korea Science and Art Forum
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• v.27
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• pp.213-219
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• 2017

This paper aims to approach a spatial furniture for sedentary lifestyle which been has derived and evolved from Korea's traditional 'Ondol' heating system. In this living culture, people has been staid on the floor where people would sit directly on without furniture such as chair and bed. With every changing technological advances, sedentary life culture is transformed and mixed instead of sedentary habit. Most of people lived in western house such as apartment forms. As time go by, western furnitures were used became widespread. However, during the process, it impossible to acclimate ourselves to the new lifestyle such as chair, bed etc. This leads to users feeling uncomfortable on certain points. The researcher suggests a spatial furniture through a new approach to rest-taking that also intersects the cultures of East and West while resolving the a fore-mentioned issues. The study is conducted as follows. Firstly, issues are discovered through a user's lifestyle to exist usage and interplay of house and furniture. Furthermore, the issues was not a fragmentary thing but more related to a culture and a coustom of long standing. Secondly, a design experiment is conducted to conclude a new form and function that is better fit for the Korean culture where sitting on the floor is the norm. New direction for space that intersects the cultures of the East and West while using modules made convenient for contemporary life is presented. Finally, this study is meaningful in that it reinterprets furniture used for rest within the context of sedentary culture, in order to propose a new direction and value for design that overcomes the boundaries between eastern and western applied to resting space.

• Korea Science and Art Forum
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• v.21
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• pp.299-311
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• 2015

The purpose of this study was to investigate if there are any differences of convention advertising and participation behavior based on the segmented groups of convention advertising attributes. The research methods and contents of this study are as follows. From the literature, the measurement of convention advertising attributes, satisfaction, and participation behavior had been developed and utilized to collect the data. The results of factor analysis showed three underlying dimensions of convention advertising attributes. Cluster analysis showed that there were three different segmented groups such as negative, mediative, and positive groups of convention advertising attributes. Lastly, MANOVA showed that there were differences of convention advertising and participation behavior among the segmented groups. More theoretical and practical implication are discussed in the conclusion.

• Korea Science and Art Forum
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• v.35
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• pp.315-329
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• 2018

This study starts from the points of comparative analysis about cultural differences of old traditional communities. Those communities are Chinese Fujian tulou and Historic Villages of Korea Hahoe and Yangdong. (i..e.Yangdong ) I worked field study on traditional communities in two countries and literiture study. I have analysied on characteristics of Fujian tulou and Yangdong. and compared Fujian tulou's characteristics with traditional characteristics of Yangdong The results of this study are as follows. First, Fujian tulou was built according to the nature, and they have worshipped their anscestor and they are the blood relative community. Second, Yangdong was built according to the nature, too. But Yangdong has been completely reflected the confusianal societies' classes.( ex : yangban and slave ) Yangdong has the characteristics on confusianal community. From the results of this study, I think that further study is needed about non- physical cultural factors which were served to maintain the traditional community like governance, self doctrine and community rules.